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Service and Operations Management | Medic- Call Personal Alarm System: Capacity Planning and Resource Management | Magdalena Kulikowska |

International Tourism Management

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Contents Executive Summary 3 1. Introduction 3 2. The role and importance of capacity management to the success of an organisation. 3 2.1 Level strategy 4 2.2 Chase strategy 4 2.3 Demand strategy 5 3. Queue strategy 5 4. Evaluation of capacity planning and resource management in Medi-Call Company. 5 Chart 1. 6 4.1 The implications of coping zone on both staff and customers. 7 5. Recommendations and Conclusions 8 References 9 Appendix.1 11 Appendix . 2 – Plagiarism Declaration Statement 12

Executive Summary
This report examines the impact of capacity management on Medic-Call service business, which provides the personal alarm system to the elderly people living in their own homes. The study draws an attention to the current company’s problems with balancing the available critical resources such as equipment and work force with the needs of its clients.
The research includes calculations of the changes in capacity, call time and total time over the 12-hour shift. All results are presented in graph, although they can also be founded in appendixes. The obtained data shows that the company’s resources in form of equipment and six members of staff were underutilised from midnight to 5 am, exposing the enterprise to the costs. Then from 5am the volume of arriving calls particularly the emergency ones significantly increased and overloaded available capacity. At this point, the staff entered the coping zone, which has a negative implication on quality of service and wellbeing of the company as a whole. To improve the efficiency, effectiveness and quality of the service delivered Medic –Call

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