...Running head: BEN & JERRY’S COMPANY 1 Ben & Jerry’s Company Motivational Profile PSY/ 320 Human Motivation March 7, 2011 Ben & Jerry’s Company Motivational Profile Introduction “When you are led by values, it doesn’t cost your business, it helps your business.” (Jerry Greenfield, co-founder of Ben and Jerry’s Ice Cream, date unknown) Ben and Jerry’s is a progressive ice cream company founded in 1978 by lifelong friends Ben Cohen and Jerry Greenfield. It is now a division of the British-Dutch conglomerate, Unilever. Ben and Jerry’s implements many of the same motivational techniques used by other companies today; like most companies, they create many extrinsic motivators for their employees. Like most companies, goal setting at Ben and Jerry’s is huge in terms of giving employees direction and helping with their motivation. What differentiates Ben and Jerry’s though when it comes to goal setting, is the rewards system created to complement it and the culture of fun that they try to create with it in hopes of keeping their employees motivated. The idea is that by creating a fun environment, it will help with employee retention. Like most companies though, there are also areas of deficiencies at Ben and Jerry’s that can be addressed that would probably help to increase employee motivation even more. Motivational Techniques The underlying mission at Ben and Jerry's is to seek out new and creative motivational...
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...known for forming a unique and a fun-loving culture that has worn off on his Employees. He has reveled publicly his own love of drinking Wild Turkey Whiskey and chain smoking cigarettes to help give Southwest a party image. His attitude has also worn off on the current CEO of Southwest, Gary Kelly. Gary takes part in dressing up for every hallowed. Gary has dressed as Gene Simmons from KISS, Captain Jack Sparrow, and Billy Gibbons from ZZ Top. He also dressed as a woman one year. His administrative assistant, Gillian Kelley, went shopping for size 14 women’s high heels that he needed. She also fit him with prosthetic breasts. Gary then surprised the 2,400 workers at headquarters on Halloween with his Edna Turnblad costume, the bouffant mom from the musical “Hairspray”. The Halloween celebration evolved over the years from a few folks in...
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...Running head: CASE STUDY: THE PEPSI REFRESH PROJECT Case Study: The Pepsi Refresh Project Emily M. Kamischke Elon University 1 Author Note Emily M. Kamischke, Masters of Interactive Media, Elon University Correspondence concerning this article should be addressed to Emily Kamischke, ekamischke@elon.edu CASE STUDY: THE PEPSI REFRESH PROJECT 2 Abstract This study aims to describe the successes and failures of the Pepsi Refresh Project and corresponding implications for other corporate social responsibility (CSR) projects seeking to employ information and communications technology (ICT) competitions, crowdsourcing and social media narratives as a means for production of ideas or tasks. The Knight Foundation’s (2009) seven key components of ICT competitions will be used as a framework to review the project and from there analysis of the project will take place using industry information and reviews. Lastly, implication for other ICT competitions will be discussed. Overall, this study explores the Pepsi Refresh Project’s effect on sales and corporate loyalty of consumers for the PepsiCo brand through consumer corporate trust generation. CASE STUDY: THE PEPSI REFRESH PROJECT 3 Case Study: The Pepsi Refresh Project The purpose of this investigation is to complete a case study of the Pepsi Refresh Project and from it devise high impact practices for its application to other corporate social responsibility (CSR) projects. The Pepsi Refresh Project...
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...CASE STUDY: THE PEPSI REFRESH PROJECT 2 Abstract This study aims to describe the successes and failures of the Pepsi Refresh Project and corresponding implications for other corporate social responsibility (CSR) projects seeking to employ information and communications technology (ICT) competitions, crowdsourcing and social media narratives as a means for production of ideas or tasks. The Knight Foundation’s (2009) seven key components of ICT competitions will be used as a framework to review the project and from there analysis of the project will take place using industry information and reviews. Lastly, implication for other ICT competitions will be discussed. Overall, this study explores the Pepsi Refresh Project’s effect on sales and corporate loyalty of consumers for the PepsiCo brand through consumer corporate trust generation. CASE STUDY: THE PEPSI REFRESH PROJECT 3 Case Study: The Pepsi Refresh Project The purpose of this investigation is to complete a case study of the Pepsi Refresh Project and from it devise high impact practices for its application to other corporate social responsibility (CSR) projects. The Pepsi Refresh Project was started in February 2010 using dollars annually used for Super Bowl advertising by PepsiCo and instead directed towards a grant-funding program to find solutions in betterment of communities (Pepsi, 2011a). The project utilized crowdsourcing for both submission and judging. The study will use The Knight...
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...Begin Reading Table of Contents Copyright Page For Charlotte—why we got together —D.H. + M.K. In a sec you’ll hear a thunk. At your front door, the one nobody uses. It’ll rattle the hinges a bit when it lands, because it’s so weighty and important, a little jangle along with the thunk, and Joan will look up from whatever she’s cooking. She will look down in her saucepan, worried that if she goes to see what it is it’ll boil over. I can see her frown in the reflection of the bubbly sauce or whatnot. But she’ll go, she’ll go and see. You won’t, Ed. You wouldn’t. You’re upstairs probably, sweaty and alone. You should be taking a shower, but you’re heartbroken on the bed, I hope, so it’s your sister, Joan, who will open the door even though the thunk’s for you. You won’t even know or hear what’s being dumped at your door. You won’t even know why it even happened. It’s a beautiful day, sunny and whatnot. The sort of day when you think everything will be all right, etc. Not the right day for this, not for us, who went out when it rains, from October 5 until November 12. But it’s December now, and the sky is bright, and it’s clear to me. I’m telling you why we broke up, Ed. I’m writing it in this letter, the whole truth of why it happened. And the truth is that I goddamn loved you so much. The thunk is the box, Ed. This is what I am leaving you. I found it down in the basement, just grabbed the box when all of our things were too much for my bed stand drawer. Plus I thought...
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...july ‘10 ISSuE 186 • £3.95 reader prOfIleS artISt prOfIleS Goldilocks u gu Mick Squires anD The BanK roBBer s Korpus TaTToos th-8 fr ns e i id e ww.tatt tw o o j a A Xed Lehead & Mad Alan Divine Canvas evil From The neeDle m th .uk 6t h-8t hA .co . .co su e e Jeff Ortega we highlight some of the gifted artists working tattoo jam 2010 REGULARS: Fall out ‘news & reviews’ | inkoming | Tattoo Tour | Conventions | personals | Jobs | For sale gu h st t h is a is m www.tat to o wi t Tommi Ink & Iron SKI N SHOWS no regreTs u j Birmingham usa tatto o 2010 tat toos a form of self-harm? you decide 9 770966 435048 San Jose www.jazzpublishing.co.uk • 07 Please mention Skin Deep when responding to adverts. GEnEral EnquIrIES Jazz Publishing, The Old School, Higher Kinnerton, Chester, CH4 9AJ, UK. 01244 663400 www.skindeep.co.uk EdItor Neil Dalleywater email: editor@skindeep.co.uk Telephone: 01244 663400 ext. 212 art EdItor Gareth Evans email: gareth@jazzpublishing.co.uk Telephone: 01244 663400 ext. 204 productIon manaGEr Justine Hart email: production@skindeep.co.uk Telephone: 01244 663400 ext. 235 accountS & admIn manaGEr Emma McCrindle email: accounts@jazzpublishing.co.uk Telephone: 01244 663400 ext. 207 admInIStratIon Jan Schofield email: jan@jazzpublishing.co.uk Telephone: 01244 663400 ext. 219 Katie-Marie Challinor email: katie@jazzpublishing...
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...CONTENTS 1 Introduction to Southwest Airlines 3 1.1 Overview 3 1.1.1 History 3 1.1.2 Southwest Airlines’ offerings 4 1.2 Reasons for choosing Southwest Airlines as a case study on HR practices 5 2 Literature review 5 2.1 HR strategies 5 2.2 Training and development 7 2.3 Compensation 8 2.3.1 Financial compensation 8 2.3.2 Non-financial compensation 10 3 Human resource practices in Southwest Airlines 11 3.1 Human resource strategies in Southwest Airlines 11 3.1.1 Southwest Airlines Strategies 11 3.1.2 Role of HR Strategies in implementing Southwest Airlines’ strategies 12 3.1.3 Southwest Airlines human resources strategies and tactics 14 3.2 Training and development in Southwest Airlines 20 3.2.1 Southwest offer the employees the freedom to learn and grow 20 3.2.2 Safety and security training and outreach 21 3.2.3 Environmental and sustainability training 22 3.2.4 Diversity and inclusion education and outreach 23 3.2.5 University for people - leadership 23 3.3 Southwest Airlines’ Compensation and Benefits for People 27 3.3.1 The Freedom to Travel 28 3.3.2 The Freedom to create Financial Security 29 3.3.3 The Freedom to pursue Great Health 30 3.3.4 The Freedom to Learn and Grow 32 3.3.5 The Freedom to Work and Have Fun 33 3.3.6 Employee Recognition Programs 34 3.3.7 Distributed Leadership 35 CONCLUSION 37 REFERENCE 38 Introduction to Southwest Airlines Overview History Southwest Air...
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...Da David Levithan is the author of many acclaimed novels, including Boy Meets Boy, the New York Times bestselling Will Grayson, Will Grayson (with John Green), and Nick & Norah’s Infinite Playlist (with Rachel Cohn), which was adapted into a popular movie. He is also an editorial director at Scholastic in New York. David lives in New Jersey. THE LOVER'S DICTIONARY DAVID LEVITHAN The paper used in this book is manufactured only from wood grown in sustainable regrowth forests. The Text Publishing Company Swann House 22 William Street Melbourne Victoria 3000 Australia textpublishing.com.au Copyright © David Levithan 2011 The moral right of the author has been asserted. All rights reserved. Without limiting the rights under copyright above, no part of this publication shall be reproduced, stored in or introduced into a retrieval system, or transmitted in any form or by any means (electronic, mechanical, photocopying, recording or otherwise), without the prior permission of both the copyright owner and the publisher of this book. Originally published in 2011 by Farrar, Straus and Giroux, New York This edition published by The Text Publishing Company 2011 Cover design by W. H. Chong Text design by Jonathan D. Lippincott National Library of Australia Cataloguing-in-Publication entry Author: Levithan, David. Title: The lover’s dictionary / David Levithan. ISBN: 9781921656910 (pbk.) Dewey Number: 813.6 For my parents, with...
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...kick he is on. He also wears bow ties. I am never quite clear on whether all this is sartorial or sardonic—Dad’s way of announcing that he used to be a punker but is now a middle-school English teacher, or if becoming a teacher has actually turned my dad into this genuine throwback. But I like the smell of the pipe tobacco. It is sweet and smoky, and reminds me of winters and woodstoves. “You can make a valiant try,” Dad tells Teddy. “But it’s hardly sticking to the roads. Maybe you should consider a snow amoeba.” I can tell Dad is happy. Barely an inch of snow means that all the schools in the county are closed, including my high school and the middle school where Dad works, so it’s an unexpected day off for him, too. My mother, who works for a travel agent in town, clicks off the radio and pours herself a second cup of coffee. “Well, if you lot are playing hooky today, no way I’m going to work. It’s simply not right.” She picks up the telephone to call in. When she’s done, she looks at us. “Should I make breakfast?” Dad and I guffaw at the same time. Mom makes cereal and toast. Dad’s the cook in the family. Pretending...
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...Table of Contents Title Page Copyright Page Dedication IF I STAY Acknowledgements DUTTON BOOKS A member of Penguin Group (USA) Inc. Published by the Penguin Group | Penguin Group (USA) Inc., 375 Hudson Street, New York, New York 10014, U.S.A. | Penguin Group (Canada), 90 Eglinton Avenue East, Suite 700, Toronto, Ontario M4P 2Y3, Canada (a division of Pearson Penguin Canada Inc.) | Penguin Books Ltd, 80 Strand, London WC2R 0RL, England | Penguin Ireland, 25 St Stephen’s Green, Dublin 2, Ireland (a division of Penguin Books Ltd) | Penguin Group (Australia), 250 Camberwell Road, Camberwell,Victoria 3124, Australia (a division of Pearson Australia Group Pty Ltd) | Penguin Books India Pvt Ltd, 11 Community Centre, Panchsheel Park, New Delhi - 110 017, India | Penguin Group (NZ), 67 Apollo Drive, Rosedale, North Shore 0632, New Zealand (a division of Pearson New Zealand Ltd.) | Penguin Books (South Africa) (Pty) Ltd, 24 Sturdee Avenue, Rosebank, Johannesburg 2196, South Africa | Penguin Books Ltd, Registered Offices: 80 Strand, London WC2R 0RL, England This book is a work of fiction. Names, characters, places, and incidents are either the product of the author’s imagination or are used fictitiously, and any resemblance to actual persons, living or dead, business establishments, events, or locales is entirely coincidental. Copyright © 2009 by Gayle Forman “Waiting for Vengeance” © by Oswald Five-0, Serenade , Grinning Idiot Records. All rights reserved. No part of this publication...
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...ПРАКТИЧЕСКИЙ КУРС АНГЛИЙСКОГО ЯЗЫКА 4 курс Под редакцией В.Д. АРАКИНА Издание четвертое, переработанное и дополненное Допущено Министерством образования Российской Федерации в качестве учебника для студентов педагогических вузов по специальности «Иностранные языки» Сканирование, распознавание, редактирование Июнь 2007 Москва гуманитарный издательский центр ВЛАДОС 2000 Практический курс английского языка. 4 курс под ред. В.Д. Аракина ББК 81.2Англ-923 П69 В.Д. Аракин, И.А. Новикова, Г.В. Аксенова-Пашковская, С.Н. Бронникова, Ю.Ф. Гурьева, Е.М. Дианова, Л.Т. Костина, И.Н. Верещагина, М.С. Страшникова, С.И. Петрушин Рецензент кафедра английского языка Астраханского государственного педагогического института им. С.М. Кирова (зав. кафедрой канд. филол. наук Е.М. Стпомпель) Практический курс английского языка. 4 курс: П69 Учеб. для педвузов по спец. «Иностр. яз.» / Под ред. В.Д. Аракина. - 4-е изд., перераб. и доп. - М.: Гуманит, изд. центр ВЛАДОС, 2000. 336 с.: ил. ISBN 5-691-00222-8. Серия учебников предполагает преемственность в изучении английского языка с I по V курс. Цель учебника - обучение устной речи на основе развития необходимых автоматизированных речевых навыков, развитие техники чтения, а также навыков письменной речи. Учебник предназначен для студентов педагогических вузов. ББК 81.2Англ-923 2 Практический курс английского языка. 4 курс под ред. В.Д. Аракина ПРЕДИСЛОВИЕ Настоящая книга является четвертой частью серии комплексных учебников...
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...Mail Online 2011). There also seems to be more of a focus on older children playing on computer consoles with violent games which depict realistic and gruesome actions. These computer games also depict real life situations such as the war in Afghanistan and give these older children the opportunity to play as a soldier in this scenario. Content What is childhood? Childhood is not to be confused with being a child, it is a completely different idea altogether. In modern day society, childhood is a social construct which is not seen as a natural or biological stage of life, but as being created out of the idealism of socio-cultural values. This creation is shown in the way that children are taught to behave, how to dress, and how they should be treated appropriately. This being said there are also other factors that would exhibit...
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...Lee, Harper—To Kill a Mockingbird 1960 TO KILL A MOCKINGBIRD by Harper Lee DEDICATION for Mr. Lee and Alice in consideration of Love & Affection Lawyers, I suppose, were children once. Charles Lamb PART ONE 1 When he was nearly thirteen, my brother Jem got his arm badly broken at the elbow. When it healed, and Jem’s fears of never being able to play football were assuaged, he was seldom self-conscious about his injury. His left arm was somewhat shorter than his right; when he stood or walked, the back of his hand was at right angles to his body, his thumb parallel to his thigh. He couldn’t have cared less, so long as he could pass and punt. When enough years had gone by to enable us to look back on them, we sometimes discussed the events leading to his accident. I maintain that the Ewells started it all, but Jem, who was four years my senior, said it started long before that. He said it began the summer Dill came to us, when Dill first gave us the idea of making Boo Radley come out. I said if he wanted to take a broad view of the thing, it really began with Andrew Jackson. If General Jackson hadn’t run the Creeks up the creek, Simon Finch would never have paddled up the Alabama, and where would we be if he hadn’t? We were far too old to settle an argument with a fist-fight, so we consulted Atticus. Our father said we were both right. Being Southerners, it was a source of shame to some members of the family that we had no recorded ancestors on either side of the Battle of Hastings...
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...trademarks of Random House, Inc. Library of Congress Cataloging-in-Publication Data Heath, Chip. Made to stick : why some ideas survive and others die / Chip Heath & Dan Heath p. cm. Includes index. eISBN: 978-1-58836-596-5 1. Social psychology. 2. Contagion (Social psychology). 3. Context effects (Psychology). I. Heath, Dan. II. Title. HM1033.H43 2007 302'.13—dc22 2006046467 www.atrandom.com Designed by Stephanie Huntwork v1.0 To Dad, for driving an old tan Chevette while putting us through college. To Mom, for making us breakfast every day for eighteen years. Each. C O N T E N T S INTRODUCTION WHAT STICKS? 3 Kidney heist. Movie popcorn. Sticky = understandable, memorable, and effective in changing thought or behavior. Halloween candy. Six principles: SUCCESs. The villain: Curse of Knowledge. It’s hard to be a tapper. Creativity starts with templates. CHAPTER 1 SIMPLE 25 Commander’s Intent. THE low-fare airline. Burying the lead and the inverted pyramid. It’s the economy, stupid. Decision paralysis. Clinic: Sun exposure. Names, names, and names. Simple = core + compact. Proverbs. The Palm Pilot wood block. Using what’s there. The pomelo schema. High concept: Jaws on a spaceship. Generative analogies: Disney’s “cast members.” CHAPTER 2 UNEXPECTED 63 The successful flight safety announcement. The surprise brow. Gimmicky surprise and...
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...IGOROTS * Home * IGOROT SONGS * IGOROT DANCE * IGOROT TRADITIONS * MONEY ON THE MOUNTAIN IGOROT TRADITIONS IGOROT TRADITIONS When we talk about Igorot identity and culture, we also have to consider the time. My point is that: what I am going to share in this article concerning the Igorot culture might not be the same practiced by the Igorots of today. It has made variations by the passing of time, which is also normally happening to many other cultures, but the main core of respect and reverence to ancestors and to those who had just passed is still there. The Igorot culture that I like to share is about our practices and beliefs during the "time of Death". Death is part of the cycle of life. Igorots practice this part of life cycle with a great meaning and importance. Before the advent of Christianity in the Igorotlandia, the Igorots or the people of the Cordilleran region in the Philippines were animist or pagans. Our reverence or the importance of giving honor to our ancestors is a part of our daily activities. We consider our ancestors still to be with us, only that they exist in another world or dimension. Whenever we have some special feasts (e.g., occasions during death, wedding, family gathering, etc.), when we undertake something special (like going somewhere to look for a job or during thanksgiving), we perform some special offer. We call this "Menpalti/ Menkanyaw", an act of butchering and offering animals. During these times we call them...
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