...Case Study – Microsoft Surface vs Apple iPad Since its first introduction in 2010, Apple iPad has been dominating the tablet market. It is safe to say that the Apple iPad paved the road for the modern tablets. Nearly every company tried to copy the iPad, except Microsoft. In fact, Microsoft tried really hard to differentiate itself completely from the usual tablets on the market and compete directly with the iPad. In 2012, the company created a tablet, which can run both in tablet mode and desktop mode, and named it “Surface RT” or simply “Surface”. The Surface came with multiple preloaded software and the ability to edit Microsoft Office files. Microsoft Surface was without a doubt unique and unprecedented and had all the bells and whistles. Thus, one may ask, Why is Microsoft struggling to make sales on its tablets despite their versatility, features and smart design? What are the primary mistakes Microsoft made that had led to the Surface suffering in the Tablet market? What branding mistakes led to this current predicament for Microsoft? There is a number of mistakes or poor decisions that could have led the Microsoft Surface sells to suffer in the market. First and foremost, Microsoft missed the mark on branding its tablets. The name “Surface” used to be associated to an interactive computer table with a big touchscreen. Only few people knew of the existence of that device. Thus, after the failure in the Surface table, Microsoft decided to reuse the name for its...
Words: 1187 - Pages: 5
...SUN STAND STILL D EVOTIONAL PUBLISHED BY M ULTNOMAH B OOKS 12265 Oracle Boulevard, Suite 200 Colorado Springs, Colorado 80921 All Scripture quotations, unless otherwise indicated, are taken from the Holy Bible, New International Version®, NIV®. Copyright © 1973, 1978, 1984 by Biblica Inc.TM Used by permission of Zondervan. All rights reserved worldwide. www.zondervan.com. Scripture quotations marked (KJV ) are taken from the King James Version. Scripture quotations marked (NKJV ) are taken from the New King James Version®. Copyright © 1982 by Thomas Nelson Inc. Used by permission. All rights reserved. Italics in Scripture quotations reflect the author’s added emphasis. Details in some anecdotes and stories have been changed to protect the identities of the persons involved. Hardcover ISBN 978-1-60142-523-2 eBook ISBN 978-1-60142-524-9 Copyright © 2013 by Steven Furtick Content in this book is drawn from Sun Stand Still, copyright 2010 by Steven Furtick, published by Multnomah Books, and other published and unpublished works by Steven Furtick. Cover design by Ryan Hollingsworth All rights reserved. No part of this book may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying and recording, or by any information storage and retrieval system, without permission in writing from the publisher. Published in the United States by WaterBrook Multnomah, an imprint of the Crown Publishing Group, a division of Random House LLC, New York...
Words: 23592 - Pages: 95
...| | | | | | | | | | | | | | | | | | | | | | | The Salvation Army Crest The Salvation Army Shield The Salvation Army Red Kettle A brief history of The Salvation Army.In 1865 William Booth, a young minister, left the "Methodist New Connection" in order to begin a mission in the poverty-ridden London East End. With his wife, Catherine, he "reached for the worst," rather than cultivate the comfortable middle class.In 1878, by a fortunate inspiration, the name was changed from the "Christian Mission," to "The Salvation Army." Immediately, the movement captured the public imagination. Incorporating paramilitary ranks and uniforms, the movement spread throughout the British Isles. In 1880 the first missionary, George Scott Railton, was sent to New York. With the aid of seven untutored "lassies," The Salvation Army was soon on its way along the East Coast.Work in the West beginsConditions around San Francisco's Barbary Coast begged for a religious revival. Some sincere Christians, feeling that Booth's organization was needed, asked for officers to be sent there to form their group into the first corps in the West. Aided by reinforcements from England and new converts, Major Alfred Wells and Captain Merry Stillwell founded the vibrant, innovative Army that is today's Western Territory. In ten years there were 67 corps, (Churches), spreading north to Seattle, south to San Diego and east to Montana and Utah.The west now encompasses the 13 western states...
Words: 3807 - Pages: 16
...FREE! An autumn festival of art, knowledge and imagination bloomsburyfestival.org.uk | Follow us: @bloomsburyfest #bloomsburyfest Introduction Welcome to the Bloomsbury Festival This October the Bloomsbury Festival spills out into the area’s streets, shops, museums, libraries and laboratories with a truly eclectic line-up of unexpected, enlightening and extraordinary things to see and do. Take a musicals masterclass from Sir Tim Rice, hear Turner Prize winner Mark Wallinger in conversation, listen to Iain Sinclair on Bloomsbury and radicalism, and discover Sir Andrew Motion’s personal literary refuges. We’ve extended the festival to six days, giving you more time to explore over 200 free events across Bloomsbury. The all-new Bloomsbury Lunch Breaks and After Work Sessions will make midweek in midtown a breeze, leading up to an inventive weekend of street parties and open squares. This is a festival you can escape and relax into, whether it’s jazz and gin in a private square, or piano recitals in the stunning new Dairy Art Centre. Our year-round outreach programme shows what neighbours, no longer strangers, can achieve together. This is a festival that couldn’t happen anywhere else. This is Bloomsbury - we hope you’ll enjoy it with us! Find more information about the festival and every event online at bloomsburyfestival.org.uk Introduction As the new Festival Director, I am proud to present the 2013 Bloomsbury Festival programme, created and led by the people that...
Words: 13810 - Pages: 56
...Opinion Mining Using Econometrics: A Case Study on Reputation Systems Anindya Ghose Panagiotis G. Ipeirotis Arun Sundararajan Department of Information, Operations, and Management Sciences Leonard N. Stern School of Business, New York University {aghose,panos,arun}@stern.nyu.edu Abstract Deriving the polarity and strength of opinions is an important research topic, attracting significant attention over the last few years. In this work, to measure the strength and polarity of an opinion, we consider the economic context in which the opinion is evaluated, instead of using human annotators or linguistic resources. We rely on the fact that text in on-line systems influences the behavior of humans and this effect can be observed using some easy-to-measure economic variables, such as revenues or product prices. By reversing the logic, we infer the semantic orientation and strength of an opinion by tracing the changes in the associated economic variable. In effect, we use econometrics to identify the “economic value of text” and assign a “dollar value” to each opinion phrase, measuring sentiment effectively and without the need for manual labeling. We argue that by interpreting opinions using econometrics, we have the first objective, quantifiable, and contextsensitive evaluation of opinions. We make the discussion concrete by presenting results on the reputation system of Amazon.com. We show that user feedback affects the pricing power of merchants and by measuring their pricing...
Words: 6122 - Pages: 25
...62118 0/nm 1/n1 2/nm 3/nm 4/nm 5/nm 6/nm 7/nm 8/nm 9/nm 1990s 0th/pt 1st/p 1th/tc 2nd/p 2th/tc 3rd/p 3th/tc 4th/pt 5th/pt 6th/pt 7th/pt 8th/pt 9th/pt 0s/pt a A AA AAA Aachen/M aardvark/SM Aaren/M Aarhus/M Aarika/M Aaron/M AB aback abacus/SM abaft Abagael/M Abagail/M abalone/SM abandoner/M abandon/LGDRS abandonment/SM abase/LGDSR abasement/S abaser/M abashed/UY abashment/MS abash/SDLG abate/DSRLG abated/U abatement/MS abater/M abattoir/SM Abba/M Abbe/M abbé/S abbess/SM Abbey/M abbey/MS Abbie/M Abbi/M Abbot/M abbot/MS Abbott/M abbr abbrev abbreviated/UA abbreviates/A abbreviate/XDSNG abbreviating/A abbreviation/M Abbye/M Abby/M ABC/M Abdel/M abdicate/NGDSX abdication/M abdomen/SM abdominal/YS abduct/DGS abduction/SM abductor/SM Abdul/M ab/DY abeam Abelard/M Abel/M Abelson/M Abe/M Aberdeen/M Abernathy/M aberrant/YS aberrational aberration/SM abet/S abetted abetting abettor/SM Abeu/M abeyance/MS abeyant Abey/M abhorred abhorrence/MS abhorrent/Y abhorrer/M abhorring abhor/S abidance/MS abide/JGSR abider/M abiding/Y Abidjan/M Abie/M Abigael/M Abigail/M Abigale/M Abilene/M ability/IMES abjection/MS abjectness/SM abject/SGPDY abjuration/SM abjuratory abjurer/M abjure/ZGSRD ablate/VGNSDX ablation/M ablative/SY ablaze abler/E ables/E ablest able/U abloom ablution/MS Ab/M ABM/S abnegate/NGSDX abnegation/M Abner/M abnormality/SM abnormal/SY aboard ...
Words: 113589 - Pages: 455
...Physical Chemistry Understanding our Chemical World Physical Chemistry Understanding our Chemical World Paul Monk Manchester Metropolitan University, UK Copyright 2004 John Wiley & Sons Ltd, The Atrium, Southern Gate, Chichester, West Sussex PO19 8SQ, England Telephone (+44) 1243 779777 Email (for orders and customer service enquiries): cs-books@wiley.co.uk Visit our Home Page on www.wileyeurope.com or www.wiley.com All Rights Reserved. No part of this publication may be reproduced, stored in a retrieval system or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, scanning or otherwise, except under the terms of the Copyright, Designs and Patents Act 1988 or under the terms of a licence issued by the Copyright Licensing Agency Ltd, 90 Tottenham Court Road, London W1T 4LP, UK, without the permission in writing of the Publisher. Requests to the Publisher should be addressed to the Permissions Department, John Wiley & Sons Ltd, The Atrium, Southern Gate, Chichester, West Sussex PO19 8SQ, England, or emailed to permreq@wiley.co.uk, or faxed to (+44) 1243 770620. This publication is designed to provide accurate and authoritative information in regard to the subject matter covered. It is sold on the understanding that the Publisher is not engaged in rendering professional services. If professional advice or other expert assistance is required, the services of a competent professional should be sought. Other Wiley...
Words: 233668 - Pages: 935
...The Digital Footprint Analysis of FamilyFun Magazine: Examining the Importance of Social Media for Magazines Capstone research prepared for: NYU M.S. in Public Relations and Corporate Communication by Priyanka Mulimani, New York University Kerry Lee O‘Grady (Advisor) September 2013 Priyanka Mulimani Page 1 Abstract This paper researches the evolution of the magazine industry, its transitional phases and its adaptation to new technologies. The study examines the role of the Internet and social media for the magazine industry and the resulting impact on readership. It involves research and analysis of different social media elements and ways in which print magazines embrace them. The overall objective of this project is to examine the digital footprint of FamilyFun magazine and successfully devise a measurable social media strategy (with tactics) for it. The research highlights different ways present-day magazines use social media channels. The results of FamilyFun magazine‘s social media audit are tabulated in the presentation that follows. The presentation also includes the competitive analysis of FamilyFun magazine, which forms the basis for developing strategies and tactics for it. Additionally, the social media analysis of FamilyFun magazine provides an in-depth understanding of social media presence of parenthood magazines. Finally, based on the overall research and analysis, a list of best practices for effectively using different social media channels...
Words: 15242 - Pages: 61
...the social media marketing book Beijing · Cambridge · Farnham · Köln · Sebastopol · Taipei · Tokyo Dan Zarrella The Social Media Marketing Book by Dan Zarrella Copyright © 2010 Dan Zarrella. Printed in Canada. Published by O’Reilly Media, Inc., 1005 Gravenstein Highway North, Sebastopol, CA 95472. O’Reilly books may be purchased for educational, business, or sales promotional use. Online editions are also available for most titles (http://my.safaribooksonline.com). For more information, contact our corporate/institutional sales department: (800) 998-9938 or corporate@oreilly.com. Editor: Laurel R. T. Ruma Production Editor: Rachel Monaghan Copyeditor: Audrey Doyle Proofreader: Sumita Mukherji Indexer: Julie Hawks Interior Designer: Ron Bilodeau Cover Designer: Monica Kamsvaag Illustrator: Robert Romano Printing History: November 2009: First Edition. While every precaution has been taken in the preparation of this book, the publisher and author assume no responsibility for errors or omissions, or for damages resulting from the use of the information contained herein. This book presents general information about technology and services that are constantly changing, and therefore it may contain errors and/or information that, while accurate when it was written, is no longer accurate by the time you read it. Some of the activities discussed in this book, such as advertising, fund raising, and corporate communications, may be subject to legal restrictions...
Words: 6895 - Pages: 28
...Ministry of Education and Science of Ukraine Department of English Philology Diploma paper Syntagmatic and Paradigmatic Peculiarities of Adverbs in English Lviv - 2010 Contents Introduction Chapter 1. The adverb in English theoretical grammar 1.1 Categorial meaning of the adverb 1.2 Formal characteristics of the adverb 1.3 Syntactic functions and positional characteristics of the adverb Chapter 2. Paradigmatics of adverbs 2.1 Semantic classification of adverbs 2.2 Lexico-grammatical subdivision of adverbs Chapter 3. Syntagmatic valency of adverbs and its actualization in speech 3.1 Syntactic valency and combinability patterns of adverbs 3.2 Semantic and syntactic properties of adverbs of degree 3.3 The use of adverbs of degree with gradable and non-gradable adjectives 3.4 Semantic preferences of amplifiers Conclusion Summary List of References Appendix Introduction The diploma paper sets out to explore paradigmatic and syntagmatic relations of adverbs in modern English. The work considers such branches of grammar as morphology and syntax and is concerned with the two levels of word relations. A word as a part of the language system is considered on two levels: 1) the syntagmatic level; 2) the paradigmatic level. On the paradigmatic level it is the relationship with other words in the vocabulary system. On the syntagmatic level the semantic structure of a word is analyzed in its linear relationships...
Words: 17846 - Pages: 72
...t he fine art of small talk How to Start a Conversation, Keep It Going, Build Networking Skills— and Leave a Positive Impression! new york To Jared Fine Holst and Sarah Fine Holst, my inspiration and motivation. And the gentle wind beneath my wings, Steve Tilliss. C ontents Preface ix chapter 1 What’s the Big Deal About Small Talk? 1 chapter 2 Get Over Your Mom’s Good Intentions 12 chapter 3 Take the Plunge: Start a Conversation! 27 chapter 4 Keep the Conversation Going! 37 chapter 5 Let’s Give ’Em Something to Talk About 49 chapter 6 Hearing Aids and Listening Devices 66 viii . contents c hapter 7 Prevent Pregnant Pauses with Preparation 84 chapter 8 Conversational Clout 108 chapter 9 Crimes and Misdemeanors 114 chapter 10 The Graceful Exit 139 chapter 11 The Conversational Ball Is in Your Court! 154 chapter 12 Make the Most of Networking Events! 159 chapter 13 Surviving the Singles Scene 165 chapter 14 Feel-Good Factor 185 chapter 15 Holiday Party Savvy 192 chapter 16 Carpe Diem 195 Acknowledgments 201 Preface W hen I first got into the business of helping people cultivate conversation skills, I ran into a lot of skepticism. Invariably, executives would scoff at the idea of a housewife’s trivial initiative to overcome boredom. Then I would get clandestine calls for assistance from folks with prestigious titles...
Words: 36528 - Pages: 147
...THE PLAYER Good game design is player-centric. That means that above all else, the player and her desires are truly considered. Rather than demanding that she do something via the rules, the gameplay itself should inherently motivate the player in the direction the designer wants her to go. Telling players they must travel around the board or advance to the next level is one thing. If they don’t have a reason and a desire to do it, then it becomes torture. In creating a game, designers take a step back and think from the player’s viewpoint: What’s this game about? How do I play? How do I win? Why do I want to play? What things do I need to do? MEANINGFUL DECISIONS Distilled down to its essence, game design is about creating opportunities for players to make meaningful decisions that affect the outcome of the game. Consider a game like a boxing match. So many decisions lead up to the ultimate victory. How long will I train? Will I block or will I swing? What is my opponent going to do? Where is his weakness? Jab left or right? Even those few, brief questions don’t come close to the myriad decisions a fighter must make as he progresses through a match. Games invite players into similar mental spaces. Games like Tetris and Chess keep our minds busy by forcing us to consider which one of several possible moves we want to take next. In taking these paths, we know that we may be prolonging or completely screwing up our entire game. The Sims games and those in...
Words: 111961 - Pages: 448
...Python for Informatics Exploring Information Version 0.0.8-d2 Charles Severance Copyright © 2009-2013 Charles Severance. Printing history: October 2013: Major revision to Chapters 13 and 14 to switch to JSON and use OAuth. Added new chapter on Visualization. September 2013: Published book on Amazon CreateSpace January 2010: Published book using the University of Michigan Espresso Book machine. December 2009: Major revision to chapters 2-10 from Think Python: How to Think Like a Computer Scientist and writing chapters 1 and 11-15 to produce Python for Informatics: Exploring Information June 2008: Major revision, changed title to Think Python: How to Think Like a Computer Scientist. August 2007: Major revision, changed title to How to Think Like a (Python) Programmer. April 2002: First edition of How to Think Like a Computer Scientist. This work is licensed under a Creative Common Attribution-NonCommercial-ShareAlike 3.0 Unported License. This license is available at creativecommons.org/licenses/ by-nc-sa/3.0/. You can see what the author considers commercial and non-commercial uses of this material as well as license exemptions in the Appendix titled Copyright Detail. A The LTEX source for the Think Python: How to Think Like a Computer Scientist version of this book is available from http://www.thinkpython.com. Preface Python for Informatics: Remixing an Open Book It is quite natural for academics who are continuously told to “publish or perish” ...
Words: 68401 - Pages: 274
...4000 Essential English Words 1 Paul N atio n © 2009 Compass Publishing AJI rights reserved. No part of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without prior permission in writing from the publisher. Acquisitions Editor: fidel Cruz Project Coordinator Annie Cho Design: Design Plus email: irtfog'compawpub.tom http://www.compasspub.com ISBN: ?70-1-599oo-*G2-* 10 9 $ 7 o 5 U 3 2 1 12 tl 10 09 Photo Credits All images (D Shutterstock. Inc. Paul Nation 4000 Essential En glish W ords 1 4000 Essential English Words 1 Paul Nation © 2009 Compass Publishing All rights reserved. No part of this book may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without prior permission in writing from the publisher. Acquisitions Editor: Fidel Cruz Project Coordinator: Annie Cho Design: Design Plus email: info@compasspub.com http://www.compasspub.com ISBN: 978-1-59966-402-6 10 12 Photo Credits All images © Shutterstock, Inc. English Words mm 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Target Words afraid, agree, angry, arrive, attack, bottom, clever, cruel, finally, hide, hunt, lot, middle, moment, pleased, promise, reply, safe, trick, well adventure, approach, carefully, chemical, create, evil, experiment, kill, laboratory, laugh,...
Words: 43604 - Pages: 175
...Electrical Engineering 101 Third Edition Electrical Engineering 101 Everything You Should Have Learned in School… but Probably Didn’t Third Edition Darren Ashby AMSTERDAM • BOSTON • HEIDELBERG • LONDON NEW YORK • OXFORD • PARIS • SAN DIEGO SAN FRANCISCO • SINGAPORE • SYDNEY • TOKYO Newnes is an imprint of Elsevier Newnes is an imprint of Elsevier 225 Wyman Street, Waltham, MA 02451, USA The Boulevard, Langford Lane, Kidlington, Oxford, OX5 1GB, UK © 2012 Elsevier Inc. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopying, recording, or any information storage and retrieval system, without permission in writing from the Publisher. Details on how to seek permission, further information about the Publisher’s permissions policies and our arrangements with organizations such as the Copyright Clearance Center and the Copyright Licensing Agency, can be found at our website: www.elsevier.com/ permissions This book and the individual contributions contained in it are protected under copyright by the Publisher (other than as may be noted herein). Notices Knowledge and best practice in this field are constantly changing. As new research and experience broaden our understanding, changes in research methods, professional practices, or medical treatment may become necessary. Practitioners and researchers must always rely on their own experience and knowledge in evaluating...
Words: 111107 - Pages: 445