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Smart Choices Note

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Smart Choices: A Practical Guide to Making Better Life Decisions
Notes by Frumi Rachel Barr, MBA, Ph.D. Author: John S. Hammond, Ralph L. Keeney, Howard Raiffa Publisher: Broadway Books Copyright year: 2002 ISBN: 0-7679-0886-4 Authors’ Bio: John S. Hammond is a management consultant based in Lincoln, Massachusetts and is known for helping his clients make tough choices. Ralph L. Keeney is a professor at the University of Southern California’s Marshall School of Business and is especially known for his work on making difficult tradeoffs. Dr. Howard Raiffa has been a professor at Harvard and is a pioneer in the development of decision analysis, negotiation analysis and the theory of games. Authors’ big thought: Decisions shape our experiences, from choosing which job to accept, to having the right car, to selecting a good accountant. How do we know which is the smart one? How can we be consistent and confident in our decisions? In this award-wining bestseller, readers learn how to approach all types of decisions with a simple set of skills developed from professors from Harvard, MIT, and the University of Southern California. 1. Making Smart Choices How to think about your whole decision problem: a proactive approach Our decisions shape our lives. Made consciously or unconsciously, with good or bad consequences, they represent the fundamental tool we use in facing the opportunities, the challenges and the uncertainties of life.

Making decisions is a fundamental life skill.

Making good decisions is one of the most important determinants of how well you meet your responsibilities and achieve your personal and professional goals. In short, the ability to make smart decisions is a fundamental life skill. The need to make a difficult decision puts us at risk of anxiety, confusion, doubt, error, embarrassment or loss. Our discomfort often leads us to make decisions

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