...ta Atlanta plans to develop Asia's largest theme park in Surat | Vinay Umarji & Kalpesh Damor / Mumbai/ Ahmedabad Nov 22, 2011, 00:38 IST | | In what could give a major fillip to Gujarat's tourism industry , Mumbai-based Atlanta Ltd . an infrastructure development and real estate company, has received in principle approval from the state government to set up a USD 2 billion (Rs 10,412 crore) theme park in Surat.With the first phase of the project set to begin in April 2012, the theme park has been cleared by the Gujarat Industrial Development Board and Gujarat Tourism Board and the state cabinet is expected to give a final go head in a few weeks. Atlanta, which is active in emerging sectors like road projects, is in talks with World’s biggest theme-park operator is likely to partner in the project. | BSE | | | NSE | | Price | | | | | | | | | Also Read | | | | Related Stories | | | | News Now | | | | | - | OZ bets on Indians to triple tourism revenue | - | Plan panel, tourism ministry want 4-fold rise in sector outlay | - | F1 may turbo-charge tourism | - | Abu Dhabi tourism body eyes India after 7-city Europe tour | - | Incredible India attracts over 400,000 foreigners in June | - | ITDC posts 32% rise in sales in Q4 at Rs 105 cr | | | | | "We are in talks with the likes of Wonderland in Canada, Sentossa of Singapore, Disney and Malaysia's Genting for strategic partnership. However, we will...
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...as well as developing complimenting and cross-promoting business products. They are able to look into the future and foresee upcoming market trends. By expanding their line from movies to theme parks and even cruise ships, Disney has successfully diversified its corporate strategy over and over again. Their corporate strategy is also geared to people across a broad demographic. However, it is the genius of marketing toward children that helps to engrain the culture of Disney into young minds. Those youngsters grow older and pass their love of Disney onto their young children and Disney remains strong. Question #2 – Is Disney diversified along geographic and product lines? Disney is definitely diversified along both geographic and product lines. Disney has created value through various diversification strategies, primarily vertical integration and more specifically forward integration. They have diversified over geographic lines when they built hotels around the world, theme parks, not only in California and Florida, but also in Asia and Europe. Their cruise ships travel all around the world as well and they have over 200 retail stores in North America, over 100 in Europe and 50 in Japan. As far as product lines are concerned, Disney is also well diversified. Disney’s theme parks and resorts comprise 30% of their revenues, media networks comprise over 40%, studio entertainment revenues are about 20% and consumer products close to 10% of revenues. The good thing about diversification...
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...Table of Contents Vision 2 Concept Development 2 Site Selection 3 Menu Development 4 Financial Analysis 5 Licenses, Permits and Registration 6 Design, Furnishings, and Equipment 7 Key Personnel 9 Selection and Training of Key Personnel 10 Market Analysis 11 Competition Analysis 12 Conclusion 13 References 14 Vision Los Criollos comes from the Central American culture, which will serve typical Honduran food which will vary from the coast areas, as from capital foods. Los Criollos has become a great vision, a restaurant that will give a home style environment with a touch of culture with new rich and diverse tastes of food. Where you can sit down and listen to live music along with one of our specialty drinks and food. The restaurant setting its for a family dining restaurant with a very casual environment, were everyone can sit done as a family, a group of friends or just individuals and enjoy the food and the environment of the restaurant and enjoy their time there. The menu will consists of different dishes which will include rice, beans, tortillas, grilled meat such as chicken or beef, seafood such as fresh fish, shrimp, lobster or the endlessly versatile conch, tamales, burritos, pastelitos de carne with side dishes. Alcoholic and non alcoholic drinks will be provide which will varied from tropical fruit juices, as well as coffee and alcoholic drinks. The restaurant will also provide other services as catering for parties and receptions as...
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...break. The adults have just as much fun as the kids. Even though, we have a huge family to accommodate in one house for a week we are anticipating the family memories we are making. During our family vacation the ladies always plan a special day of the week to go shopping. Of course, a vacation isn’t a vacation unless we do some shopping and site seeing. We love going to flea markets and malls looking for some great gifts for our family and ourselves. While the women are enjoying an evening out shopping the men are home grilling and watching the kids have fun in the pool. To wrap up a long day of shopping, we treat ourselves to a very nice dinner. Last but not least, THEME PARKS!!! Our family begins the day with an early rise to begin our adventure to as many theme parks we can handle for a day. My personal favorite is Disney World. I love the fairytale atmosphere where everyone can be a kid again. Next stop is Islands of Adventure/Universal Studios where the fun really begins. Water rides, 3D rollercoaster and live shows truly makes the vacation...
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...Jason and Marie Salerno, brother and sister, have been running their family business, a water park called Wild Water, since they both graduated from the college. The Salernos operate the park, which is located near the New Jersey shore, with help from their parents. Marie’s husband and Jason’s wife are also involved in the business. Wild Water has now been in business for more than 40 years—it is a landmark to both locals and summer tourists. The water park features such attraction as a wave pool, several water slides, a flume ride, a kiddie pool, and a tube ride. A picnic park, shaded petting zoo, aquarium, snack bar, and restaurant called the Seafood Shack round out the park’s offerings. The park opens on Memorial Day and cuts back to weekends only after Labor Day, typically closing in the fall. With just a few months to accumulate revenue, the family and employees of the park work extremely hard. Marie oversees the financial aspects of the business, while Jason manages the staff. The staff—ride operators, ticket takers, lifeguards, and the like—are very loyal. Some have parents who once worked at the water park, and many have siblings who also work there. By its very nature, the organization culture of Wild Water is hierarchical—but most who work there, including Jason and Marie, would refer their employees as part of the family. Jason holds weekly staff meetings, where employees are encouraged to voice their idea about any aspect of the park’s operations. Photos of workers...
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...number of theme parks, Asia is a tremendously attractive location for Disney. Already, the company has been successful in Tokyo. While its park in Hong Kong has been less profitable, the company believes that further expansion into the region is worthwhile. However, the company faces a number of cultural challenges that must be overcome. Certainly language poses a problem for the company. At Hong Kong Disneyland, the company has chosen to be trilingual for example. In addition to dealing with language differences, Disney must also tailor other components to meet the local needs. The Hong Kong location includes more covered space to allow people to enjoy the park without dealing with the region’s rainy weather, special gardens for picture taking that appeal to the preferences of tourists visiting the park have been created, and the menu has been adapted to local preferences. Plans for the Shanghai location will incorporate Chinese cultural features as well as more traditional Disney themes. 2. How do cultural variables influence the location choice of theme parks around the world? Answer: Disney’s parks first and foremost promote Disney characters and themes. Visitors to the parks want to experience the Magical Kingdom. In Asia, Disney has encouraged acceptance and desire for all things Disney by exposing the population to its characters, films, and other products over time. This type of strategy facilitates the company’s efforts to then market its theme parks and reduces the need...
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...Think of the sound of your kids laughing playing and have an all-out good time, doesn’t that just put and instant smile on your face? If you could do this and make memories your children will never forget wouldn’t you like that too? Well, you can, simply by taking your family on a simple family vacation. It can be as elaborate as a week long trip to Disney or as simple as a couple days camping or at a water park and amusement park. Whatever your budget may be there are plenty of ways to make sure you and your family have a wonderful time nobody will forget. I still remember the first time my parents, my brother, and I all packed in to our car and headed on down to Florida for the first time, it was one of the best times we ever had together. We all still talk about that, and even occasionally pull out pictures just to prove who is telling the story right. I remember driving down the coast; it was like nothing I had ever seen before. The water looked so blue and the beaches were so white, my brother and I just couldn’t wait to get out and play on the beach. As I think about these times it helps me to realize I can do the same for my kids someday. This year my son is pretty excited about the camping trip we are taking up to Central Lake, Michigan. Although, sometimes the way he talks about it I’m not sure if he’s more excited about the camper we are borrowing from our friends, or the trip itself. He’s five this year so he is finally old enough to enjoy the lake and remember...
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...INDUSTRY ANALYSIS OF AMUSEMENT PARKS HAN CHOE BRIAN CHEN MARCY LEON RUBEN BUGARIN J.D. PERALTA INTRODUCTION The history of theme parks stems from European pleasure gardens in the 16th century. Pleasure gardens were a place of recreation where the guests could also enjoy beautiful landscapes. These types of venues led to expositions and fairs in the United States. These large venues then paved the way to amusement parks, which then led to the creation of a different type of amusement park called a theme park. Theme parks are in fact amusement parks that are built and designed to portray specific themes or stories. The first of its kind was Santa Claus Land in Indiana, which is now known as Holiday World. However, it was the Walt Disney Company that utilized the theme park idea and made it popular. Today, the words amusement parks and theme parks are used synonymously. Theme parks provide attractions to their guests. These attractions are roller coasters, water rides, live shows, carnival type games, arcades, and merchandise stores. Dining is also provided to guests and come in the form of push carts, providing fast food, to seated indoor restaurants. Some theme parks offer tours as well as a resort to accommodate overnight guests. Large theme parks can also provide shoppertainment centers outside of their park walls. These shoppertainment centers are available for non park attendees as well. Shoppertainment centers offer retail stores, restaurants, and movie...
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...Euro-Disney? Disney has made certain assumption about the European taste and preference particularly of French consumers which turn out to be flawed because they did not evaluate effectively the cultural differences and preferences of French consumers. Firstly, Disney followed the traditional policies by forbidding liquor in their theme park, which is astonishingly very commonplace in French culture where wine is complementary with lunches and meals. Secondly, from Disney’s perspective Monday would be a light day and Friday would be a heavy day proved to be reversed. Thirdly, Disney assumed that most of the French did not take breakfast so they downsized the restaurants but customers for breakfast turned out to be in greater numbers than expected. There were 350 serving seats for 2500 people. Moreover, they demanded American type of breakfast mostly beacon and eggs as compared to traditional french i.e. croissants and coffee. In addition lunch timings were also an issue because most of the customers want lunch by 12:30. Fourthly, Disney expected that Europeans would not much longer because it a general notion in Europe that theme parks are places of excursion rather that an extended...
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...concession stands, drink countless sodas and water as I can to stay unruffled, and get on every ride apart from the roller coasters. Seeing kids and adults ride on the roller coasters startled me because I thought the people would fall off because of the belts not on them appropriately, or the belts depleted from usage. I also anticipated the ride itself would stop working and cause people to get stuck. Watching too much TV caused me to think this way. As I have grown, I have learned to recover from my fears of riding roller coasters somewhat slowly, together with other rides in a theme park by going with my own instinct. I take it a ride at a time and I will work my way up to some of the more high flying coasters. Even though I have a phobia for roller coasters and the troubles they have caused in the past, I have learned to conquer my fears by trying to delight myself at the amusement park instead of being frightened. I also had to understand that disasters do not only take place on roller coasters, but on other rides too. The first time I attended a fair and stared at all the rides that were roller coasters, I believed they'd clash. However, I've ascertained that individual or I could be entailed in a car crash. Still while a clash from a roller coaster could be more dangerous, cable car crashes happen more routinely than roller coaster tragedies. Corresponding the U.S. Consumer merchandise Safety Commission, severe fortuities occurred since 1997 through 2004 with a common...
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...this essay should be due one Monday but we miss the plan on Sunday. so we stay at Chicago one more days. i hope my teacher can forgive me this times and i premise i won’t let it happen again.the first impression of the the Chicago is how big city it is. but for me i like corvallis more than Chicago. the reason why i love Corvallis more than Chicago is because corvallis more peaceful safety and quietness. but at Chicago you can find everything which you want it. in that two days we go to the willis tower and the six flags. those two place are very beautiful, but for me i think the six flags is suit to me. yeah, i know my friends they all laugh at me. but their maybe a child in my heart and i do not want it run away. for me the amusement park is the most magic place in the world. and i can not stop myself to go to that place. by the way, this weekend is the most wonderful weekend i have ever been experience in america. and we plan next place we meet each others is at seattle. am really really want the time run faster....
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...Case 9-1: Disney’s America Theme Park: the Third Battle of Bull Run What are the key issues that Eisner must consider in this situation from a government relations perspective? The key issues include the location of Eisner’s envisioned historical theme park. The state of Virginia is deeply filled with many events marked in American history such as the homes of four of the first five U.S. presidents, in addition to being the site of more than two-dozen civil war battlefields. Another key issue was the commotion and traffic that this theme park would create. As visitors will travel from many places to visit Disney America, Disney would have to predict when the highway will be most at traffic while putting in mind that many residents of Virginia use this highway, knowing it is already very crowded most of the time. Another major side effect of this traffic would be the heavily increased air pollution. When Disney confirmed that they would build the park in Prince William County, the biggest key issue of all arose: opposition. Many people were alarmed and concerned that this project would destroy many of America’s national marks of history and would be replaced by a theme park full of amusement. Many people did not have faith that Disney would be able to portray a full and clear, understandable image of American History, seeing as their other parks specialize in amusement and entertainment. Another economic key issue that many anti-Disney groups were doubting, was the number...
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...in Surfers Paradise and established the Water Ski Gardens. Williams’ primary objective of the venture was to attract tourists to Australia from abroad. Due to the expanding tourist numbers, the attraction was moved in 1971 to Split, Main Beach as 'Ski Land Australia'. (Tomar, 2012) SeaWorld took a giant step forward in 1973 when its main competitor, Marine land, was purchased by Williams. The famous aquatic performers were transferred to SeaWorld, strengthening the quality of its employees (A Short History of Sea World on the Gold Coast, 2012). To differentiate, marine mammal shows were in 1976 and amusement rides in 1978 (Kind and Hyde, 1991). Sea world has gone from strength to strength, with many more amusement rides being added to its repertoire the past two decades. Even though Sea World is an entertainment park, it also has its roots embedded in education. The park has become a common destination for school field trips where children...
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...Key Resources and Capabilities Tangible Resources Disney has strong financial assets, with over $25 billion in revenue, over $45 billion in assets, and exponentially increasing stock performance. Disney has facilities internationally, including theme parks, movie studios, and retail locations. Intangible Resources The Walt Disney Company has strong brand image. It has a reputation with customers for family-friendly, high quality entertainment. The company also has extensive human resources. By 2000, Disney had 110,000 employees throughout its divisions. Organizational Capabilities Disney is famous for the “Disney Difference,” its high quality customer service and attention to detail (Smith, 2011). Disney’s organization is based on the traditions of Walt Disney himself and are taught to every new employee (Disney, n.d.). Disney also has a huge and diverse organization, with departments ranging a variety of industries. VRIO Analysis Value The Walt Disney Company has valuable tangible resources. The financial resources allow the company to invest in new ideas and innovations. Its international facilities give Disney access to many markets. Disney’s intangible resources and organization capabilities’ value depends on how they are harnessed. Brand awareness and a large organization do not have inherent value; they must be used effectively by the company. Rareness The Walt Disney Company’s tangible assets are not rare; many other companies have money and international facilities...
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...Michael has an amusement park called Fantasy Land located on his property. Michael decided to give his son a birthday party at his home and invited all his friends to Fantasy Land to celebrate. Tommy, a ten-year-old boy, attended the birthday party for Michael's son. All the children were playing on all the rides and having a good time. In the afternoon, Michael emphatically announced to all the children that the Fantasy Land was closed. After the hired attendants cleared the park of children and moved them to Michael’s home, the attendants all left. While other children and their parents were inside Michael's house eating cake and watching the birthday boy opening presents, Tommy sneaked out an unlocked door leading to the amusement park. While Michael was in the kitchen getting more ice cream for the party, he looked out the window in the house and saw Tommy get on the Floaty Boat Ride. While Tommy was getting onto the ride, he stood up and fell into the water, hitting his head on the edge. Tommy sustained a large laceration to his head, and then sank below the surface of the water. Michael ran out and pulled Tommy out of the water. When Tommy arrived at the hospital, Doctor prescribed improper medication that resulted in some permanent brain damage to Tommy. Tommy, through an appointed guardian, has sued Michael. What legal claim and defenses should be asserted in the suit by Tommy against Michael? Against Doctor? Discuss. I need this in Exam IRAC...
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