... Products Portfolio: ITC’s portfolio of products and services is represented by over 50 energetic Brands in a range of more than 650 stock keeping units (SKUs). 3. Distribution Network: ITC’S products are available in over 6 million retail outlets in the country. Its formidable Distribution organisation directly services more than 2 million of these retail outlets. It used its experience of transporting and distributing tobacco products to remote and distant parts of India to the advantage of its FMCG products. 4. Environmental Friendly: ITC has a status of being ‘Water Positive’ for the 8th consecutive year, ‘Carbon Positive’ for the 5th year in succession and ‘solid waste recycling positive’ for 3 years in a row. ITC is the only enterprise in the world of its size to have achieved and sustained these three global environmental distinctions. As consumers and investors become more environment friendly, these considerations will provide the organisation an opportunity to create USPs and stronger brand loyalty and brand equity. 5. Research & Development: ITC recognises that cutting edge R&D can foster breakthrough innovation and create powerful sources of sustainable competitive advantage. This vision has led to the establishment of a state of the art R&D centre at Bengaluru with over 50 world- class scientists. Its R&D program will create new game changing business opportunities. 6. Socially Responsibility: ITC’s...
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...Indian Institute of Management, Lucknow ITC Ltd: A Strategic Analysis Submitted to: Prof. Arun K Jain In partial fulfillment of the requirements of the course Strategic Management I Submitted by Saurav Goswami (ABM08012) Anuj Saraf (PGP27204) Kaushal Mathur (PGP27219) Sudhanshu Chawla (PGP27255) Section “D” Group 1 Letter of Transmission TO: Prof. Arun K. Jain, Strategy Group Indian Institute of Management, Lucknow FROM: Group 1, Section D Strategic Management Class DATE: March 23, 2012 SUBJECT: Strategic Analysis of ITC Ltd. Dear Sir, You had entrusted us with a project to analyze the strategy of any company of our choice using the frameworks given in the prescribed textbook. We chose ITC Ltd. for this project as it is one of India’s oldest and most diversified companies. This report begins with analyzing the strategic direction of the company which emanates from its vision & mission statements. It then looks at the decisions that the company has taken to achieve its vision by analyzing the environment it operates, the value chain and the core competencies that it has developed over the years and the key factors instrumental in its success. We end by commenting on its future prospects based on our analysis. We are grateful to you for providing us this opportunity to learn the strategic issues in contemporary businesses and giving us the necessary guidance in completing the project. We would also like to thank the entire...
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...Marketing Project on ITC Ltd. Ciggarette Industry Submitted to: Dr. Kavita Pathak Submitted by : Ajitesh Kumar Soni(012) Anuj Tripathi(033) Ashish Kumar(042) Avi Shankar(052) Akash Yadav(017) Dheeraj Suri(060) Table of Contents Introduction 3 Cigarettes: 3 The Global Tobacco Market 3 ITC 4 MARKETING MIX 5 Product 5 Price 5 Promotion 5 Place 5 VISION AND MISSION (/www.itcportal.co) 6 VISION 6 MISSION 6 PEST ANALYSIS 6 POLITICAL ANALYSIS 6 SOCIAL ANALYSIS 6 SWOT ANALYSIS (itc-hikes-gold-flake-prices) 8 SEGMENTATION 9 FUTURE GROWTH PROSPECTS 9 Bibliography 11 APPENDIX 12 Introduction Cigarettes: Cigarette is a product consumed via smoking and manufactured out of cured and finely cut tobacco leaves and reconstituted tobacco, combined with other additives, then rolled or stuffed into a paper-wrapped cylinder (generally less than 120 mm in length and 10 mm in diameter). The cigarette is ignited at one end and allowed to smolder for the purpose of inhalation of its smoke from the other (usually filtered) end, which is inserted in the mouth. They are sometimes smoked with a cigarette holder. The term cigarette, as commonly used, refers to a tobacco cigarette but can apply to similar devices containing other herbs, such as cannabis. Approximately 5.5 trillion cigarettes are produced globally each year by the tobacco industry, smoked...
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...ITC Limited One of India’s Most Admired and Valuable Companies 1 ITC Performance Track Record The last 16 years ` crs CAGR 95-96 to 11-12 95-96 11-12 2,536 24,798 15.3% PBDIT 584 8,849 18.5% PBT 452 8,898 20.5% PAT 261 6,162 21.8% Capital Employed 1,886 19,754 15.8% ROCE % 28.4 45.4 Market Capitalisation Total Shareholder Returns % 5,571 177,361 Net Revenue 24.1% 25.7% * Market Cap and TSR for '11-12 based on BSE price on 30 Mar 2012 Sensex (CAGR 95-96 to 11/12) : 10.8% 2 ITC’s ranking Amongst all listed private sector cos. PBT: No. 5 PAT: No. 6 Market Capitalisation: No. 3 3 ITC Consistently in the Market Cap. Top League Mar-96 Rank July-12 * Rank Tata Motors 1 Hindustan Unilever 2 9 Reliance Industries Tata Steel 3 4 1 Bajaj Holdings & Invst. 5 Larsen & Toubro Hindalco Industries 6 7 ITC 8 Grasim Industries 9 HDFC 10 3 8 New entrants in the list: IT, Financial Services & Telecom * As on 19th July 2012 4 ITC ranked 6th amongst global consumer goods companies in sustainable value creation during 2005-09 (Boston Consulting) 5 One of India’s most valuable and admired companies Ø One of the foremost in the private sector in terms of : l Sustained value creation (BT-Stern Stewart survey) l Operating profits l Cash Profits Ø Only Indian FMCG Company to...
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...ITC Limited One of India’s Most Admired and Valuable Companies A Profile One of India’s most Admired and Valuable company - Market Capitalisation: over US$ 40 Billion A USD 8 Billion enterprise by Revenue - ~58% of Net Revenue from non-Cigarette segments Leading Fast Moving Consumer Goods (FMCG) marketer in India - Established several world-class brands in the last 10 years 10 year Value addition ~ Rs. 2.2 lakh crore (US$ 43 billion) with ~75% accruing to the Exchequer - Among the top tax payers in the country (Private sector) - Excise payments represent ~7% of Government of India’s total Excise collection ITC & its Group Companies employ over 31,000 people directly; supports livelihoods of ~6 million people A global exemplar in sustainable business practices - Only Company in the world of comparable dimensions to have achieved the global environmental distinction of being Carbon positive (10th Year), Water positive (13th Year) and Solid waste recycling positive (8th Year) 2 ITC Performance Track Record Rs. cr. 1995-96 2014-15 19-yr Cagr 95-96 to 14-15 Gross Revenue 5,115 49,965 12.7% Net Revenue 2,536 36,083 15.0% PBT 452 13,998 19.8% PAT 261 9,608 20.9% Capital Employed 1,886 32,420 16.1% ROCE % 28.4 43.4 Market Capitalisation 5,571 2,60,865 Total Shareholder Returns % 22.4% 24.3% Market Cap and TSR based on FY-end prices for FY96...
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...ITC eChoupal case Farmers in rural communities of India relied on Department of Agriculture, government, universities, insurance companies etc. for various inputs such as weather, new and scientific farming practices and insurance coverage. There was an indirect link between farmers and manufacturer via input retailers who source from wholesalers. During harvest, farmers bring these produce to Mandis bearing their own transportation cost; where beans are auctioned to the traders and agents of the processing companies in an open outcry method. This system was flawed and always leaves the farmers in a disadvantageous position. ITC, one of India’s leading private company saw the opportunity to develop the concept of eChoupal. Its main objective is to re-engineer the procurement process of the sale of the farmer’s produce. ITC motivation to crating e Choupal is to revolutionize the agricultural sector and make it more technology driven. eChoupal (virtual market place) was introduced as an initiative to improve the supply chain by linking directly with farmers for procurement. It was also designed to play the role of a social gathering place, for the exchange of information as well as a place for e-commerce transactions. The eChoupals are operated by a sanchalak (operator), who also act as an ITC salesman. The process was simple as the farmer can take a sample to the kiosk, show the sanchalak who gives a quote. If the quote is deemed attractive by the farmer, he will accept and...
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...3/17/2016 3/17/2016 ITC LIMITED: INDIA FIRST Case analysis ITC LIMITED: INDIA FIRST Case analysis Kabita khanal Roll no. 14206 MBA 4th term South Asian Institute of Management Kabita khanal Roll no. 14206 MBA 4th term South Asian Institute of Management ITC LIMITED: INDIA FIRST Introduction: ITC Ltd (ITC) was incorporated on August 24, 1910, under the name Imperial Tobacco Company of India Ltd. to make cigarettes and tobacco. It was started as the consolidation of British Americal Tobacco (BAT) which was an umbrella organization. The manufacturing in India started in 1907 but later in 1912, local sourcing and processing of tobacco was started. Followed by manufacturing of tobacco, packaging and printing requirements were met by setting up a packaging and printing facility in 1925. Gradually, ITC has diversified its presence in Cigarettes, Hotels, Paperboards & Specialty Papers, Packaging, Agri-Business, Packaged Foods & Confectionery, Information Technology, Branded Apparel, Personal Care, Stationery, Safety Matches and other FMCG products. The company is rapidly gaining market share even in its nascent businesses of Packaged Foods & Confectionery, Branded Apparel, Personal Care and Stationery. ITC is largest Agri products exporter from India. Latest initiatives taken by company has paid well for its growth, Company diversified into clothes retailing, agri products, Body and Hair care...
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...| | | ITC is the market leader in cigarettes in India. With its wide range of invaluable brands, it has a leadership position in every segment of the market. It's highly popular portfolio of brands includesInsignia, India Kings, Lucky Strike, Classic, Gold Flake, Navy Cut, Players, Scissors, Capstan, Berkeley, Bristol and Flake, Silk Cut and Duke. The Company has been able to build on its leadership position because of its single minded focus on value creation for the consumer through significant investments in product design, innovation, manufacturing technology, quality, marketing and distribution. All initiatives are therefore worked upon with the intent to fortify market standing in the long term. This in turns aids in designing products which are contemporary and relevant to the changing attitudes and evolving socio economic profile of the country. This strategic focus on the consumer has paid ITC handsome dividends. ITC's pursuit of international competitiveness is reflected in its initiatives in the overseas markets. In the extremely competitive US market, ITC offers high-quality, value-priced cigarettes and Roll-your-own solutions. In West Asia, ITC has become a key player in the GCC markets through growing volumes of its brands. ITC's cigarettes are produced in its state-of-the-art factories at Bengaluru, Munger, Saharanpur, Kolkata and Pune. These factories are known for their high levels of quality, contemporary technology and work environment. ITC Limited...
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...Reaching To Underserved Consumers to Bring To Life Economic Growth It is a fact that emerging markets will be the main contributors to the world’s economic growth. Companies around the world have seen the importance of reaching Low Income Consumers as the main source of expansion, knowing that in the long term, by improving their lives they would eventually turn into consumers with higher economic power that will be able to buy more products. One of the BRIC countries that are expected to account for almost a half of the GDP increase in the next years is India, and agriculture is a major contributor to this country’s GDP and accounts for more than have of the work force. However, these commodities markets and specifically the soybean was still very isolated and managed in the same traditional way as the farmers’ ancestors did. This led to a clear opportunity for ITC, to help improve the supply chain model where both the farmers and ITC where loosing profits, this adding up to the fact that the agricultural commodities division was behind in sales compared to other divisions of the company. Among the inefficiencies found through the supply chain were: 1)The presence of an intermediary called the Commission Agent who performed an unfair practice by purchasing the soybean at a lower market price to then resell it at a higher price to the processors reducing its profit margin, 2) Farmers were losing money throughout the supply chain, around 60-70% of potential crop value, as they...
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...experience of ITC B. Bowonder, Vinay Gupta and Amit Singh Abstract ICT has potential to make significant inroads in a traditional agrarian economy like India. Indian agro-sector has been exploiting the benefits to ICT. Innovative ICT application platforms are being created by private sector players in conjunction with local farmers. One such private initiative has been by ITC Ltd in the state of Madhya Pradesh. It has helped the farmers in many ways, such as developing of local leadership, shared ownership of the assets created in this initiative, access to the latest knowledge for the agro-sector, sustainable income levels and skill development for productivity improvement. This initiative from ITC[1] has become a benchmark today in the ICT initiatives in agro-sector. Several best practices can be learned from this initiative, namely: § ease of replicability and scalability § customization to meet the specific local needs and § organizational commitment. The success of e-choupal has heralded a new era in the Indian agro-sector. The work needs to be carried forward and replicated in the other untapped areas. Creating business channels that can create a win-win situation both business and farming community has enormous economies of scope. Once a channel is created it could be used for many products and services as shown in this case study. The main reasons for the success of the platform have been the involvement of local farmers and maintenance of the rural IT network by the corporate...
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...experience of ITC B. Bowonder, Vinay Gupta and Amit Singh Abstract ICT has potential to make significant inroads in a traditional agrarian economy like India. Indian agro-sector has been exploiting the benefits to ICT. Innovative ICT application platforms are being created by private sector players in conjunction with local farmers. One such private initiative has been by ITC Ltd in the state of Madhya Pradesh. It has helped the farmers in many ways, such as developing of local leadership, shared ownership of the assets created in this initiative, access to the latest knowledge for the agro-sector, sustainable income levels and skill development for productivity improvement. This initiative from ITC[1] has become a benchmark today in the ICT initiatives in agro-sector. Several best practices can be learned from this initiative, namely: § ease of replicability and scalability § customization to meet the specific local needs and § organizational commitment. The success of e-choupal has heralded a new era in the Indian agro-sector. The work needs to be carried forward and replicated in the other untapped areas. Creating business channels that can create a win-win situation both business and farming community has enormous economies of scope. Once a channel is created it could be used for many products and services as shown in this case study. The main reasons for the success of the platform have been the involvement of local farmers and maintenance of the rural IT network by the corporate...
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...economy, is increasingly obeying the logic of networks. Understanding how networks work will be the key to understanding how the economy works. We are connecting everything to everything. Businesses and governments that are able to effectively employ information and communication technologies find more sophisticated and efficient ways of managing their external relationships and communications. This growing ICT usage helps form the critical mass of electronic transactions which supports a networked economy, both in terms of the network size and the demand for associated goods, services, labor and policy reform. The critical characteristic of the networked economy is a radical decentralization of physical capital necessary for the production, storage, distribution, and processing of information, knowledge, and culture. This decentralization has caused a radical distribution of the practical capability to act in these areas, creating new levels of efficacy for individuals, who increasingly shift from being consumers to being users and producers. Individuals have now become capable of doing much more for themselves and for others, both alone and in vastly more effective loose collaborations with others. In the industrial economy, hobbyists, no matter how committed, could not come together on the weekend and compete with the General Motors of the World. The degree of required concentrated physical capital made their decentralized, social practices ineffective as an economic production...
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...TRAINING PROJECT REPORT ON ANALYSIS OF PACKAGING STRATEGIES OF ITC Submitted for partial fulfillment of award of Master of Business Administration (MBA) From Uttar Pradesh Technical University, Lucknow UNDER THE GUIDANCE OF SUBMITTED BY ABHISHEK KUMAR SAXENA ROLL NO.1380170008 Session: 2013-15 DECLARATION I ABHISHEK KUMAR SAXENA (ROLL NO.: 1380170008) student of MBA IIIrd semester , Year 2013-15, hereby declare that the Research Project Report titled “ANALYSIS OF PACKAGING STRATEGIES OF ITC” being submitted in partial fulfillment for the award of MBA degree by UPTU is my original work of Research and it has not been submitted to any...
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...Sector overview Tea Michael Groosman Oct 2011 Table of Content Acronyms and Abbreviations ........................................................................................................................... 2 Introduction ..................................................................................................................................................... 1 Supply Chain .................................................................................................................................................... 1 Producers ............................................................................................................................................................ 2 Processors ........................................................................................................................................................... 3 Trade Phase ......................................................................................................................................................... 3 Blenders .............................................................................................................................................................. 4 Retail ................................................................................................................................................................... 4 Market Overview .........................................................................
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...1 Analysis of Vision and Mission Strategy Management Contents 1.ICICI BANK ............................................................................................................................................4 Analysis of Vision: ...............................................................................................................................4 2.BANK OF INDIA.....................................................................................................................................4 Analysis of Mission..............................................................................................................................4 3.CANARA BANK......................................................................................................................................4 Analysis of Vision ................................................................................................................................4 Analysis of Mission..............................................................................................................................4 4.GAIL......................................................................................................................................................5 Analysis of Vision ................................................................................................................................5 5.Infosys................................
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