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Social Responsibility of Business

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Social Responsibility of Businesses
22 September 2013

Social Responsibility of Businesses
Social responsibility of businesses is the obligation of businesses to help improve the economy, the quality of life of its employees, and the surrounding communities. It is “an organization’s initiatives to assess and take responsibility for its effects on the environment as well as its impact on social welfare.” (Grantham, 2013) A company that continually gets involve with social events and support the communities often gains the trust of consumers. An organization’s reputation can be boosted by demonstrating good social responsibility and good will toward the community. This paper will discuss how being socially responsible can help businesses retain employees, attract customer, and cut business cost. Social responsible companies often increase employee loyalty and job performance. “Employees are the heart and soul of your organization. They produce the products and services that your organization offers. If you take good care of them, employee turnover will be lower, productivity will be higher, and fraud/theft will decline.” (Ventureneer, 2013) Companies that appreciate and value their employees by providing them competitive wages, benefits, and awards then they are a social responsible organization. When companies invest into their staff with quality training, and growth opportunities then employees are more likely to stay with the company. As other people see companies demonstrating good will toward its workers and being socially responsible it makes them want to be a part of that organization. This kind of social responsibility makes recruiting much easier for businesses. “If you don’t take good care of your employees, it’s harder to recruit and hold on to good people, and morale is low.” (Ventureneer, 2013)
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