Premium Essay

Software as a Tool of Competitive Advantage: International Retail Banking

In:

Submitted By tyrol4all
Words 35090
Pages 141
SOFTWARE AS A TOOL OF COMPETITIVE ADVANTAGE: INTERNATIONAL RETAIL BANKING 1 2 3 4 5 Introduction: Objectives of this Benchmarking Study……………………………………2 Approach: Methodology and Questions…………………………………………………..9 Introduction to Case………………………………………………………………………10 The Industry Context: Global Financial Services and the Retail Consumer……………...12 Organization, E-Citi and Citi’s Global Consumer Strategy Product Market Segmentation, Cross-selling and International Leverage…………....24 Mobile Phone Basis Citi’s Future Global Retail Banking Strategy…………………..30 Products, Service Support and IT Selection Strategies……………………………….34 6 7 8 Japan, A Microcosm – Synergies, Affiliations and Reach ……………………………….36 Trust Bank, Complementary Services, and Interactive Strategic Benefits……………….55 Summary - Owning the Future of International Retail Banking……………………….…57

Appendix I - Summary Answers to Questions for Citigroup - IRB Strategy & Operations….65 Appendix II - Some Firm and Market Data Tables 1-6…………………………………………………………………………......73 Highlights from Citi’s Assessment of Global Consumer Business 1999 and 1998…..83 Bibliography and References………………………………………………………………….89

Introduction: Objectives of this Benchmarking Study

This international retail banking study for Citigroup (CG)1 was completed under a three-year research grant from the Sloan Foundation. The project’s overall purpose has been to examine in a series of case studies how U.S. and Japanese firms who are recognized leaders in using information technology (IT)2 to achieve long-term sustainable advantage have organized and managed this process. While each case is complete in itself, each is part of this larger study.3 This case for a large international bank with extensive global retail banking and financial services capabilities together with other cases support an initial research hypothesis that leading U.S. and Japan

Similar Documents

Premium Essay

Common Wealth Bank

... b. Internal Analysis…………………………………………………………………..5 i. Resources………………………………………………………………….5 ii. Capabilities………………………………………………………………..7 iii. Core Competencies………………………………………………………..8 iv. Competitive Advantage…………………………………………………...9 c. Strengths and Weaknesses……………………………………………………….10 d. Internal Opportunities……………………………………………………………11 3. Part C…………………………………………………………………………………….11 a. Situational Analysis with regard to Information and Communication Technology………………………………………………………………………11 4. Conclusion……………………………………………………………………………….12 References………………………………………………………………………………………..14 Executive Summary This is a marketing strategic report, which is divided into three parts. Part A describes about the mission, current value strategies and the market definition of the Commonwealth Bank. This bank is the second largest bank in Australia which is providing financial services. The study identifies numerous strategic variables which significantly influence the performance and the profitability of the bank. Part B, describes the vital strategic variables that form the part of internal analysis like: Resources, Capabilities, Core competencies and Competitive...

Words: 3856 - Pages: 16

Premium Essay

Online Banking

...Introduction Background Online Banking or Electronic Banking is a new but emerging technique in Bangladesh. it has not been long time that the banking sector of Bangladesh adopted automation but the positive thing is the speed of transformation that means the change is happening so fast and Bangladesh is adopting the modern method of banking appropriately. Since it has been launched, online banking is getting more and more popular. Online banking pioneers in Bangladesh are the multinational banks but other local banks (both the public and private) followed the trend almost in a paralleled way. A number of private as well as local banks are going online now considering the demand and necessity of fast banking. Online banking not only provides banking facility for 24 hours, moreover it helps countries to get attached with one another and helps to advance in trade and commerce. It actually helps to be interlinked, to go global and to stay updated with the current money and asset management techniques. The online banking is also referred as Electronic banking or Internet banking. As the world is going global so people from different countries are now getting engaged in business and other activities thus they now need very fast and easy access to bank accounts to fulfill the exchange formalities. In Bangladesh many banks have adopted online banking, these banks are HSBC, SCB, Citi Bank NA, Dutch Bangla Bank, City Bank, Bank Asia, Eastern Bank, Jamuna Bank, UCBL, AB Bank etc. All of...

Words: 5635 - Pages: 23

Premium Essay

Sem3

...Second Year - Third Semester 3.0.1 International Business - University Assessment 100 Marks Course Content 1. Overview of the International Business Process 2. PEST factors affecting International Business 3. Government influence on trade 4. International Trade Theories 5. FDI 6. Country Evaluation and Selection 7. Collaborative Strategies 8. International Marketing 9. International Trade Agreements 10. International Trade Organizations 11. Forex 12. International HR Strategies 13. International Diplomacy Reference Text 1. International Business – Daniels and Radebough 2. International Business – Sundaram and Black 3. International Business – Roebuck and Simon 4. International Business – Charles Hill 5. International Business – Subba Rao 3.0.2 Strategic management 100 Marks Course Content 1. Strategic Management Process: Vision, Mission, Goal, Philosophy, Policies of an Organization. 2. Strategy, Strategy as planned action, Its importance, Process and advantages of planning Strategic v/s Operational Planning. 3. Decision making and problem solving, Categories of problems, Problem solving skill, Group decision making, Phases indecision making. 4. Communication, Commitment and performance, Role of the leader, Manager v/s Leader, Leadership styles. 5. Conventional Strategic Management v/s Unconventional Strategic Management, The differences, Changed Circumstance 6. Growth Accelerators: Business Web, Market Power, Learning based. 7. Management Control, Elements,...

Words: 13742 - Pages: 55

Premium Essay

The Bank of America Case

...organizations must continually innovate their product and service offering to stay competitive and profitable. This situation has been exacerbated by increase consumer access to information, consumer quest for individuality, better product/service and better pricing. In the case of Bank of America (BoFA), such issues become very important during the global recession of 2007 and thereafter with its decision to embark on mobile banking. Strategic issues and problems The introduction of mobile banking by Bank of America was necessitated by the global recession which dwindled its retail section as customers increased the use of their money at the bank, with and the banks losses in other areas of the bank’s operations due to miscalculated acquisitions and bad lending practices (Gupta & Herman, 2010, p. 3). Mobile banking was one of management’s strategic approaches to rejuvenate the bank’s financial fortunes, maintain or increase its customer base and remain profitable. Management must make a decision on how to package the mobile banking program to the market considering cost and coverage to differentiate itself among competitors, and benefit from the various profit opportunities offered by mobile banking. The strategic issues facing BofA are the consideration of the extent mobile banking coverage, type of mobile system to use, timeline for the implementation and the combination of the mobile banking with the other channel mix and programs of the banks to create a balance effort...

Words: 1679 - Pages: 7

Premium Essay

E-Commerce

...correspond with each other through any computer platform. Ecommerce refers to the buying and selling of products or services over electronic systems through Internet and other computer networks. The most popular medium in which e-commerce is conducted is the internet. It combines a range of process such as: * Electronic Data Interchange (EDI) * Electronic mail (E-mail) * World Wide Web (WWW) * Internet Applications * Network Application It does not include transactions over telephone, fax or any payments made online for transactions whose were negotiated offline or by physical means. Some common applications related electronic commerce are the following: * Email * Online Shopping and Tracking * Online Banking...

Words: 2118 - Pages: 9

Premium Essay

Mis Report on Mercantile Bank

...of Mercantile Bank Limited To evaluate the existing MIS activities and techniques of Mercantile Bank Limited To study the operational efficiency of Mercantile Bank Limited To suggest the ways and means for improvement of MIS in policy and techniques SCOPE OF THE STUDY The scope of the repor5t is limited to the overall description of the bank, its services, its position in the industry and its competitive advantages. The scope is also defined by the organizational set-up, functions and performances. Here, Mercantile Bank Limited is compared with the different foreign and local banks as well. LIMITATION OF THE STUDY The one of the main limitations of the report was to conduct a small-scale survey on clients. * Insufficient supply of relevant books and journals. * I had no pervious experience to direct a survey program that’s why this report might not bring the same result what the authority expect. * There was a limited scope for me to deal with the banking activities directly. * Within the short period of time, it is not possible for me to study every thing about the...

Words: 2489 - Pages: 10

Premium Essay

Organizational Behavior

...Reinventing Retail Banking Series Evolving Models of Retail Banking Distribution Capitalizing on changes in channel usage Produced by the Deloitte Center for Banking Solutions Reinventing Retail Banking Generation Y Reinventing Retail Banking Series Consumer Trust Reinventing Retail Banking Series Catalysts for Change The Implications of Gen Y Consumers for Banks Building Consumer Trust in Retail Payments Laying a Solid Foundation Produced by the Deloitte Center for Banking Solutions Produced by the Deloitte Center for Banking Solutions The traditional retail bank is at an inflection point. The needs and expectations of customers are changing as quickly as the competitive landscape. Customers are demanding seamless, multi-channel sales and service experiences and not consistently receiving them. Simultaneously, other financial institutions and non-traditional players are looking for opportunities to invade this space or to redefine it through disruptive innovation. The result is forcing banks to examine a more balanced, integrated approach to the customer experience and growth. In this series, entitled Reinventing Retail Banking, the Deloitte Center for Banking Solutions looks at how banks must move beyond simply meeting their profit and growth goals to delivering more completely on the customer experience. Specifically, these articles will focus on: understanding customers needs; identifying emerging and profitable customer segments and strategies...

Words: 12004 - Pages: 49

Premium Essay

A Supplier’s Perspective: the Evolution of It in Major Industries

...Automobile Industry 3 1.1.2 Globalization of Automobile Industry 3 1.1.3 Greater Autonomy of Suppliers 4 1.2 Banking 5 1.2.1 Improved Communication 5 1.2.2 Automation 5 1.2.3 Continuous Innovations 5 1.2.4 Implications for IS/IT Suppliers 6 1.2.5 Implications for Customers 6 1.3 Music 7 1.3.1 Change of Roles 7 1.3.2 Combating the Bullwhip Effect 7 1.3.3 Innovation in IT 8 2 Comparing and Contrasting Impacts across Industries 8 2.1 Similarities 8 2.1.1 Streamlining Operations 8 2.1.2 Greater Responsibilities 8 2.1.3 Change of Mindset 9 2.2 Differences 9 2.2.1 Powers and Balance 9 2.2.2 Product Offerings 9 2.2.3 Market Transparency 9 3 Underlying Reasons for Differences 10 3.1 Understanding Powers and Balance 10 3.2 Understanding Product Offerings 10 3.3 Understanding Market Transparency 10 4 Conclusion 10 5 References 11 6 Appendix 12 A. Definition of Just-in-Time (JIT) 12 B. Definition of New Product Development (NPD) 12 C. Definition of Time-Based Competition (TBC) 12 Impact of IT/IS on Supplier Information Technology (IT), as we know it today, has changed the landscape of major industries. The position of IT in business strategies has grown significantly over the years. In this report, we will be looking at the impacts of IT/IS in these three industries – Automobile, Banking and Music. We will be covering henceforth, the factors of adoption, similarities and differences in impacts. Automobile ...

Words: 4679 - Pages: 19

Premium Essay

Evolving Models of Retail Banking Distribution

...Reinventing Retail Banking Series Evolving Models of Retail Banking Distribution Capitalizing on changes in channel usage Produced by the Deloitte Center for Banking Solutions Reinventing Retail Banking Generation Y Reinventing Retail Banking Series Consumer Trust Reinventing Retail Banking Series Catalysts for Change The Implications of Gen Y Consumers for Banks Building Consumer Trust in Retail Payments Laying a Solid Foundation Produced by the Deloitte Center for Banking Solutions Produced by the Deloitte Center for Banking Solutions The traditional retail bank is at an inflection point. The needs and expectations of customers are changing as quickly as the competitive landscape. Customers are demanding seamless, multi-channel sales and service experiences and not consistently receiving them. Simultaneously, other financial institutions and non-traditional players are looking for opportunities to invade this space or to redefine it through disruptive innovation. The result is forcing banks to examine a more balanced, integrated approach to the customer experience and growth. In this series, entitled Reinventing Retail Banking, the Deloitte Center for Banking Solutions looks at how banks must move beyond simply meeting their profit and growth goals to delivering more completely on the customer experience. Specifically, these articles will focus on: understanding customers needs; identifying emerging and profitable customer segments and strategies...

Words: 12004 - Pages: 49

Premium Essay

Mba Syllabus

...Management Business Analytics (Practical) Elective-1 Elective-2 Elective-3 Elective-4 Semester- IV Elective-5 Elective-6 Industrial Elective (Practical) Total Credit L 0 2 3 2 2 0 T 0 4 0 2 4 0 P 4 0 0 0 0 6 C 2 4 3 3 4 3 19 4 3 4 2 4 3 20 2 3 3 2 3 3 3 3 22 3 3 5 11 72 MB 13207 MB 13208 MB 13209 MB 13210 MB 13211 MB 13212 MB 13313 MB 13314 MB 13315 MB 13316 2 2 3 2 3 2 0 2 2 0 2 2 2 2 2 2 0 4 2 2 0 2 2 0 2 2 0 2 2 2 2 2 2 0 0 0 0 0 0 0 4 0 0 4 0 0 0 0 0 0 10 MB 13417 Functional Electives Marketing Finance Systems Human Resource Operations Vertical Electives Pharma Hospitality Enterprise Resource Planning Agriculture Hospital and Health Care Retailing Auto Industry Project Management Media and Communication Banking Financial Service Insurance   2 MB 13FM01 MB 13FM02 MB 13FM03 MB 13FM04 MB 13FM05 MB 13FM06 MB 13FM07 MB 13FM08 MB 13FM09 MB 13FM10 MB 13FM11 MB 13FM12 MB 13FM13 MB 13HR01 MB 13HR02 MB 13HR03 MB 13HR04 MB 13HR05 MB 13HR06 MB 13HR07 MB 13HR08 MB 13HR09 MB 13HR10 MB 13MM01 MB 13MM02 MB 13MM03 MB 13MM04 MB 13MM05 MB 13MM06 MB 13MM07 MB 13MM08 MB 13MM09 MB 13MM10 MB 13MM11 MB 13MM12 MB 13MM13   MBA- FUNCTIONAL ELECTIVE- 2013-14...

Words: 53231 - Pages: 213

Premium Essay

Application of Information System by Southeast Bank Limited

...APPLICATION OF INFORMATION SYSTEM BY SOUTHEAST BANK LIMITED 1.0 Introduction Information systems are essential for conducting day-to-day business in the most advanced countries in the world, as well as achieving strategic business objectives. Entire sectors of the economy are nearly inconceivable without substantial investments in information systems. E-commerce firms such as Amazon, eBay, Google, and E-Trade simply would not exist. Today’s service industries—finance, insurance and real estate, as well as personal services such as travel, medicine, and education—could not operate without information systems. Similarly, retail firms and manufacturing firms require information systems to survive and prosper. 1.1 Objective of the report The main purpose of this report is to have a clear idea about the application of information system by banking system of Bangladesh. For this reason we select Southeast Bank Limited. 1.2 Methodology and Data Collection Of the two ways of data sources (primary and secondary) we have used only secondary sources as follows: • Text books, • Investigation report, • Previous researches related to the topic, • Journals, newspaper, indices data and • Electronic sources (Internet) 1.3 Scope of the report The reader of the report will find the answer of the following questions after reading this report; ➢ What is an information system? ➢ What makes information system so essential today...

Words: 4150 - Pages: 17

Premium Essay

Economic

...business development is how to manage the business pressures on organization. A good Information Technology manage will increase the turnover of the sales and help company to capacity the market share. Therefore, the IKEA are taking advantages of new opportunities with a good manage of the information; always keep up with the world changing. IKEA obtain the distinctive capabilities with low price, renewable material and high quality. Besides that, the good customer relationship management of IKEA is enabling IKEA to cover the demand of powerful customer. 1. Background of the IKEA IKEA was establish in 1943 is the world’s largest furniture retailer which specializes in stylish. IKEA organization takes advantages in strictly management function (internal control) and expertise in superior telecommunication networks (external approaches) which create the competitive advantage for IKEA. Therefore IKEA had expanded its business in 26 countries over 128 fully-owned stores. First and foremost, IKEA use a catalog to tempt people to visit an exhibition then develop it by storing the store among whole world. IKEA spread the business globally by advanced telecommunications networks. IKEA’s attributed to its vast experience in the retail industry, in product differentiation and cost leadership. In addition, IKEA fostering close supplier relations through technology – transfer, large supply contracts and even low interest loans. IKEA soon gained a SCA over its competitors...

Words: 2964 - Pages: 12

Premium Essay

Project on Retail Banking

...1 Introduction Retail banking is quite broad in nature - it refers to the dealing of commercial banks with individual customers, both on liabilities and assets sides of the balance sheet. Fixed, current / savings accounts on the liabilities side; and mortgages, loans (e.g., personal, housing, auto, and educational) on the assets side, are the more important of the products offered by banks. Related ancillary services include credit cards, or depository services. Today’s retail banking sector is characterized by three basic characteristics: * Multiple products (deposits, credit cards, insurance, investments and securities) * Multiple channels of distribution (call centre, branch, Internet and kiosk) * Multiple customer groups (consumer, small business, and corporate) Retail banking is banking in which banking institutions execute transactions directly with consumers, rather than corporations or other banks. A sound and evolved banking system is essential for sustained economic development. India is one of the fastest growing economies after financial and banking sector reforms since 1991. Banking sector evolution and growth has gone through innumerable twists and turns in the post independence era. Retail banking in the banking industry has always been important in India where banks were nationalized with the objective of reaching the masses. However, the growth in retail banking has been quite prominent retail in the recent years. Retail banking has been facilitated...

Words: 7281 - Pages: 30

Premium Essay

Mba Special Assignment

...UNIVERSITY DEPARTMENTS ANNA UNIVERSITY CHENNAI : : CHENNAI 600 025 REGULATIONS - 2009 CURRICULUM I TO IV SEMESTERS (FULL TIME) MASTER OF BUSINESS ADMINISTRATION (MBA) SEMESTER – I |Code No. |Course Title |L |T |P |C | |BA9101 |Statistics for Management |3 |1 |0 |4 | |BA9102 |Economic Analysis for Business |4 |0 |0 |4 | |BA9103 |Total Quality Management |3 |0 |0 |3 | |BA9104 |Organizational Behaviour |3 |0 |0 |3 | |BA9105 |Communication Skills |3 |0 |0 |3 | |BA9106 |Accounting for Management |3 |1 |0 |4 | |BA9107 |Legal Aspects of Business |3 |0 |0 |3 | |BA9108 |Seminar I – Management Concept |0 |0 |2 |1 | | |Total | | | |25...

Words: 17609 - Pages: 71

Premium Essay

Customer Satisfaction in the Banking Sector

...A SURVEY OF THE FACTORS INFLUENCING CUSTOMER SATISFACTION IN ORGANIZATIONS WITHIN THE BANKING SECTOR IN KENYA ONE: INTRODUCTION 1.1 Background to the study Customer satisfaction within the banking institution is measured by many factors, which may or may not be quality related and is the key determinant as to whether a customer will be loyal to the baking service provider (Taylor and Baker, 1994). Satisfied customer will refer other to the same services by word of mouth. In the contrary, unsatisfied customers will seek better service elsewhere, give negative reference to the poor service provider, and blame their former service providers. Therefore, banks must aim at fostering long-term relations with their customers (File and Prince, 1992). Banks need to proposition their services from the operational to marketing aspects such as retail, business and corporate banking, insurance and investment. In order to satisfy each type of customer segments, the banks prefer to subdivide the tasks in different divisions. The Commercial bank of Africa and Barclays banks are examples of diversified banking institution which have been successful in satisfying customer needs even during current global market adjustments (Qin & Prybutok, 2009). In Kenya, customer satisfaction is a bank’s strategy for increasing revenues, since it signifies the retention of customers which is much economical than drawing new customers. There are varied views about what satisfies a customer, given...

Words: 11605 - Pages: 47