Introduction
Telecommunication: the transmission of information over long distances. It is a field that has evolved over millennia, from smoke signals and drum beats, to wireless technologies and the Internet. However, over the last two centuries, this evolution has become exponential; the nineteenth century brought forth the semaphore, then the telegraph and culminated with the 1976 invention of the telephone, by Alexander Graham Bell(1).
In 1885, the Bell Telephone Company commenced operations in Alberta, Canada. A century later, in 1990, the Telus Corporation is established, via the largest IPO in Canadian history up to this time, raising $896 million (2). Telus is a leading national telecommunications company in Canada providing a wide range of communications tools for individuals and businesses (3). It is governed by the CRTC regulations and in direct competition with Bell Canada Enterprises and Rogers Communications Inc. These three companies represent 95% of the Canadian telecommunications market (4), with BCE leading at 44%, RCI at 28% and Telus a close third, with 23% market share. The company is focused on growing through innovation and efficient utilization of their intellectual capital, their core values, and establishing itself as the Canadian market leader.

Bibliography
1. Matthews, Tom L. Always Inventing: A Photobiography of Alexander Graham Bell. Washington, DC: National Geographic Society, 1999. ISBN 0-7922-7391-5.
2. Telus Website (history) http://about.telus.com/community/english/news_centre/company_overview/company_history - accessed 9 Nov 2011
3. http://about.telus.com/community/english/news_centre/company_overview/telus_at_a_glance - accessed 9 Nov 2011
4. Rogers, Bell, Telus: The most profitable cellphones around http://www.cbc.ca/news/technology/story/2008/09/04/tech-profit.html - accessed 9 Nov 2011
5. http://about.telus.com/community/english/about_us/company_overview/strategy_%26_values - accessed 9 Nov 2011