...Keller Business School of Management HRM 594 Staffing Organizations Professor Burnell Carden August 24, 2013 Introduction The intent of this paper it to define critical concepts of strategic planning with Southwest Airlines (SWA) top management and how their organization pursued choices and different strategies to run the business by using superior performance employees that gave them a competitive advantage over their competitors. I will concentrate on the thirteen strategic staffing decisions that are critical for any organization to be successful. I will also emphasis the knowledge, skills, abilities, and others (KSAOs) relative to the staffing process and how the company teaches these skills to the employees. This paper will focus on the success of the employees of the organization through the eyes of its past CEO Herb Kelleher. “We want to show them they’re important to us as who they are, as people. And by the way, one ramp agent - I have not disclosed this - sent me a note one day which I’ve never publicized, and I think you’ll understand why.” He said, “Herb, I finally got it. Your making work fun, and home is work.” (Herb Kelleher 2013) SWA was formed in 1971, to serve the inner cities within Texas but by 1998, it had 24,000 employees and 2,500 flights per day. The business was growing fast and the company worked hard at developing and maintaining a culture that it still emphasizes and instills today; flexibility, family orientation, and...
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...The Effects of Quality Management on Domestic and Global Competition Paper Andre Griffin MGT/449 April 9, 2011 Frank La Frazia Introduction To begin in this paper the author will compare and contrast quality management at two organizations in same industry. However one organization must compete in the domestic market and one in the global market. The organization that the author will use is Southwest Airlines and Lufthansa to compare and contrast. The author will also describe or diagram a process or procedure that is similar between the organizations, and explain the process from beginning to end. The author will also explain why the process or procedure produces a competitive product or service in the domestic and global markets. In conclusion the author will explain how quality management affects the position of the companies in the domestic and global market. Effects of Quality Management The two organizations that are being compare and contrast are similar to each other are Southwest Airlines and Lufthansa. Southwest Airlines competes in the domestic market which is the U.S nation leading low fare carrier which continues to stand above other airlines offering reliable product and services with exemplary customer service. Southwest Airlines is the most productive airline in sky and offers customers a comfortable traveling experience with premium leather seats and plenty of leg...
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...| Alaska Air Group and Southwest Airlines Co. | | 2/11/2012 | Introduction For the purpose of this paper, Alaska Air Group (ALK) is the subject of the primary financial analysis with the majority of comparisons made against Southwest Airlines Co (LUV). For financial purposes, the airline industry falls under the transportation sector, consisting of airlines, railroad, and trucking and characterized by the movement of people and products. For the purpose of this analysis, comparable airline carrier ratios are used. An enhanced look into the specifics of Alaska and Southwest’s financial statements and accounting methods explain their positioning in the airline industry and reflect their performance in recent years. Activities Alaska Airlines reported record earnings for the year 2010, with a $203 million improvement from 2009. A 9.8% increase in passenger traffic over the previous year drove the revenue increase (Alaska Air Group, Inc., 2011). Alaska also led the ten largest carriers in on-time performance for the year. For the third year in a row, it ranked highest in customer satisfaction among traditional network carriers, as listed by J.D. Power and Associates (Alaska Air Group, Inc., 2011). Challenges * The safety and financial results could be harmed in the event of an accident or incident * Changes in government regulations or restrictions could drive operating costs up * Security concerns related to the airline industry as...
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...STRATEGIC MANAGEMENT CASE STUDY SOUTHWEST AIRLINES SÜLEYMAN SİNAN ÖZTÜRK EBS 5103 STRATEGIC MANAGEMENT INSTRUCTOR: DR. AHMET BEŞKESE BAHÇEŞEHİR UNIVERSITY May 2013 Contents CONTENTS ................................................................................................................................... 2 INTRODUCTION: ......................................................................................................................... 3 THE HISTORY: .............................................................................................................................. 3 CASE ANALYSIS: PESTEL FRAMEWORK................................................................................. 5 CASE ANALYSIS: MICHAEL PORTER’S FIVE FORCES FRAMEWORK ................................. 7 CASE ANALYSIS: COMPETITIVE PROFILE MATRIX .............................................................. 9 CASE ANALYSIS: VALUE CHAIN ANALYSIS ......................................................................... 10 FINANCIAL ANALYSIS ............................................................................................................. 12 SWOT ANALYSIS ....................................................................................................................... 16 SPACE MATRIX .......................................................................................................................... 18 TOWS MATRIX: ..............................
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...МІНІСТЕРСТВО ОСВІТИ І НАУКИ УКРАЇНИ Державний вищий навчальний заклад «КИЇВСЬКИЙ НАЦІОНАЛЬНИЙ ЕКОНОМІЧНИЙ УНІВЕРСИТЕТ імені ВАДИМА ГЕТЬМАНА» Рекомендовано Міністерством освіти і науки України УДК 005.93(076.3) ББК 65.291.213я73 С 69 Колектив авторів Є. В. Прохорова, Н. М. Гаращенко, М. І. Дяченко, М. М. Марченко, О. В. Мельник, О. В. Шиманська Рецензенти В. Г. Герасимчук, д.е.н., проф. (НТУУ «Київський політехнічний інститут») Н. В. Ревуцька, к.е.н., доц. (Київський національний університет ім. Тараса Шевченка) Гриф надано Міністерством освіти і науки України Лист від 20.05.13 № 1/11-8519 Редакційна колегія факультету економіки та управління Голова редакційної колегії О. В. Востряков, доцент, к.е.н. Відповідальний секретар редакційної колегії Н. М. Євдокимова, доцент, к.е.н. Члени редакційної колегії: В. І. Кириленко, професор, д.е.н., В. В. Лаврененко, доцент, к.е.н., О. М. Мельник, професор, д.е.н., Т. Є. Пєнкіна, доцент, к.т.н., Є. В. Прохорова, доцент, к.е.н., В. М. Фещенко, професор, д.е.н., С. М. Чистов, доцент, к.е.н. Стратегія підприємства. Практикум [Електронний ресурс] : С 69 зб. кейсів / [Є. В. Прохорова, Н. М. Гаращенко, М. І. Дяченко та ін.] ; кер. кол. авт. Є. В. Прохорова. — К. : КНЕУ, 2014. — 288, [8] с. ISBN 978-966-483-854-9 Практикум містить завдання для практичних занять з використанням кейсаналізу, методичні поради щодо організації роботи з аналізу кейсів, кейси з досвіду формування та впровадження стратегій на вітчизняних...
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