...There were close to 160 homicides in St. Louis within this year and the cities homicide rate is only growing (Lippmann, 2017). According to St. Louis, Missouri Police Departments 2017 UCR Homicide Analysis, reported on November 6, 2017, the homicide number has gone up to 172 and 162 of them involved a firearm (St. Louis Police Department, 2017). The increase of guns owned by young men are beyond control in St Louis (Eckholm, 2015). Missouri is a pro-gun state and gun owners can carry without a permit (Ekcholm, 2015). This not only raises the issue of who in the city are gun owners but how many individuals who are not supposed to have firearms have firearms. Gun-related deaths are on the rise and will only increase from this point on. For the...
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...LIFE COACHING Life Coaching/Consulting Services Marketing Plan Mabel Meadors Keller Graduate School of Management 1.0 EXECUTIVE SUMMARY 3 2.0 SITUATION ANALYSIS 4 2.1 MARKET SUMMARY 5 2.2 STRENGTHS, WEAKNESSES, OPPORTUNITIES, AND THREAT ANALYSIS (SWOT) 7 2.3 COMPETITION 9 2.4 SERVICE OFFERING 10 2.5 KEYS TO SUCCESS 11 2.6 CRITICAL ISSUES 12 3.0 MARKETING STRATEGY 13 3.1 MISSION 14 3.2 MARKETING OBJECTIVES 15 3.3 FINANCIAL OBJECTIVES 16 3.4 TARGET MARKETS 20 3.5 POSITIONING 22 3.6 STRATEGIES 25 3.7 MARKETING MIX 26 3.8 MARKETING RESEARCH 28 4.0 CONTROLS 29 4.1 IMPLEMENTATION 30 4.2 MARKETING ORGANIZATION 32 4.3 CONTINGENCY PLANNING 33 5.0 CONCLUSION 34 REFERENCES 35 1.0 EXECUTIVE SUMMARY Life Coaching /Consulting Services will offer services to inner city youth and young adults. Initially the plan is to offer the services in the St. Louis City, County and outlying Missouri State major cities. Increasingly young people seem to be having difficulty making good choices, from as simple as deciding should they do their homework or watch TV or play video games instead. Some youth are faced with more serious life choices of dropping out of school, choosing to use drugs, engage in sexual activity, which may result in STDs and/or unplanned pregnancies, or even to join a gang or participate in criminal activity. How does Life Coaching/Counseling Services plan to make a difference, reach the youth and...
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...The city of St. Louis has suffered from a deep rooted history of racial tensions, issues and inequalities for years. Businesses that once thrived within the city have left the city for suburban areas. The events in the Michael Brown case in Ferguson, Mo on August 9, 2014 forever changed the face of the city and a Nation. In this paper, the author would like to delve into the economic effects that the city has dealt with prior to, during and after the events of August 9, 2014. This paper will evaluate and examine the economic effects that the events has had on this city and community. This paper will explore the decisions made by government officials during and after the riots that affected businesses in the immediate and surrounding areas. This paper would also look at how and if the city can recover. History of St. Louis St. Louis is a metropolitan city which has 92 suburbs that make up the St. Louis County. The city of St. Louis is divided up into the north side which is predominately African American, the south side which is predominately Caucasian, the central west end which is a mixed group and East St. Louis which despite the fact that it is in Illinois is predominately African American. The counties of St. Louis are also divided by race with North County being predominately African American, South County predominately Caucasian, and West County predominately Caucasian. There are twenty four county school districts and one large school...
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...Panera Bread is a chain of bakery-café fast casual restaurants in the United States and Canada. Its headquarters are in Missouri, a suburb of St. Louis, and operates as Saint Louis Bread Company in the St. Louis metropolitan area.Offerings include soups, salads, pasta, sandwiches, and bakery items.The store of St. Louis Bread was founded in 1987 when the first location was opened in Kirkwood, Missouri. Panera bread is the newer name for St. Louis Bread Company outside of the St. Louis area. In 1993, Au Bon Pain Co. purchased the St. Louis Bread Company, which was founded by Ken Rosenthal in 1987. At the same time, the St. Louis Bread Company was renovating its 20 bakery-cafés in the St. Louis area. Between 1993 and 1997,average unit volumes at the revamped Saint Louis Bread units increased by 75%, and over 100 additional Saint Louis Bread units were established. One of founders of au Bon Pain, Ron Shaich, believed that Panera Bread had the potential to become one of leading fast-casual restaurants chains in the nation. Between January 1999 and December 2006, close to 850 additional Panera Bread bakery-cafes were opened, some company owned and some franchised. The driving concept behind Panera Bread is to provide crave-able food that people trust, served in a warm, community gathering place by associates. Panera bread's distinctive menu, signature cafe design,inviting ambience, operating systems and unit locations tragedy allowed it to complete successfully in five submarkets...
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...SWOT Analysis of Health Care Organizations Denise Brown-Blanchard Walden University Strategic Planning and Marketing HLTH - 4115 - 1 Dr. Don Ciulla March 18, 2012 SWOT Analysis of Health Care Organizations Provide a brief summary of the location, services, and activities of your chosen health care organization. Barnes-Jewish Hospital is located at One Barnes-Jewish Hospital Plaza in St. Louis Missouri. It is the largest hospital in the state and employs the most people of any other company in the surrounding area. Two hospitals, Barnes Hospital, and The Jewish Hospital of St. Louis, merged in 1996 to create the facility of today. The hospital has been awarded many prestigious titles throughout its operation for the quality of the staff working there. Barnes-Jewish Hospital offers a wide range of services that includes the Siteman Cancer Center, Heart & Vascular Center, Lung Care, Transplant Services, Orthopedics, Neurological Care, The Mallinckrodt Institute of Radiology, and Trauma Care (Barnes-Jewish Hospital, 1997-2012). To elaborate on a few points: The Siteman Cancer Center is internationally recognized as being at the forefront of innovative research and treatment. Since opening in 2001, the Siteman Cancer Center has provided care to 8,000 patients per year who have been diagnosed with different types of cancer. Physicians at the Center agree that an important part of the healing process is to have counseling services provided to...
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...04/08/2016 Critical Analysis Essay Police brutality is a complex phenomenon, which has widespread effect on today’s society. The black community has been subjected of police brutality since many decades in the United States. In recent days, the law enforcement officers come under serious accusation of using excessive force often that leads to unjustifiable assaults, shooting and beating against the minor communities. In history, racist violence, police brutality, has been used to crush the black people voice to sphere power and privileges of the white people. For instance, the killing innocent young black man in McIntosh County and Ferguson were the two symbolic incidents that lead to mass protest against the law enforcement officers. The outrage in McIntosh and Ferguson were about something difficult to accept the systematic violation against black people largely by the while supremacy. The practice of police brutality has a strong effect on a main segment of black community. It is not a new issue; it has become more intensive recently due to some incidents that have occurred in the past few years that have been highly publicized. "Praying for Sheetrock”, a non-fiction book written by Melissa Fay Greene is a true story of the tiny black community awakening against the white authoritarian rule. It is principally the story of Thurnell Alston, a black man who protests against the white hierarchy in McIntosh County and inspired the political awakening of his community. The first crack...
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...St. Louis fans have been quite loyal to a team that has not had a winning record since 2003. Fans in St. Louis were more than willing to support their team as much as possible in order to keep the team in their city. St. Louis officials offered almost $500 million for a new stadium in the city which is more than Los Angeles, San Diego, or Oakland were willing to provide. Stan showed in his actions and words many times after the decision became public that he did not care how much the fans tried or how much money St. Louis gave him for a new stadium, he would never keep his team in the city. The Ram’s relocation application made harsh comments about St. Louis including saying “the St. Louis market is one that ‘will continue to lag’ and send any NFL team that stays to ‘financial ruin’” (Davidson). Kroenke’s lack of consideration for Spanos or the feeling of current fans has caused many to feel alienated and turn towards other NFL teams. His actions show that he may care more about what he wants than what is best for the team, which, along with offending the fans, may end up losing the...
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...Hampton Machine Tool Company (HMTC) is a machine tool manufacturing business whichstarted in 1915 and has been a stable company since its establishment. The company’srevenues rely heavily on military aircraft and automobile manufacturers within the St. Louisvicinity.During 1960’s until end of 1970’s, HMTC experienced highs and lows which were mainly due toincreases and decreases in production. This is influenced by the Vietnam war, economicconditions, expansion of export market and demise of competitors. Though adversecircumstances happened, HMTC has successfully survived these problems. This can beattributed to the company’s conservative financial policies.In December 1978, Benjamin Cowins, President of HMTC, requested a 1M USD loan to St.Louis National Bank to purchase stocks of several dissident shareholders. The interest rate for the loan was 1.5% to be paid monthly and the principal of the loan is to be paid on September 1979. Mr. Jerry Eckwood, Vice President of St. Louis National Bank allowed the loan requestbecause of three reasons: 1) HMTC’s submission of projected sales and forecasted financialstatements; 2) HMTC’s credibility as depositor in St. Louis Bank and 3) Mr. Cowins’ credibility inthe business community. However, in September 1979, Mr. Eckwood received a letter fromHMTC requesting to extend repayment of the loan to December 1979 and a further loan requestof 350,000USD for equipment purchases. Point of View and Problem Definition The point of view to be taken...
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...Aaron Louison FIN 242f (1) Credit Risk Analysis Prof. David Ray 6/1/16 Short form analysis – Hampton Machine Tool Company Business and Strategy Hampton Machine Tool Company is in the capital goods industry supplying aircraft and automobile manufacturers with machine tools. Located in St. Louis and founded in 1915, Hampton is a direct supplier of military purchasers, both domestic and abroad, while also supporting regional automobile companies. This industry, and Hampton’s customer segment is often affected by economic factors from gasoline prices and government spending, and while both are unpredictable, their conservative financial policies have enabled Hampton to survive and thrive amid uncertainty in the market. Hampton’s conservative position enabled it to weather the recession of the mid-1970s while it eliminated some of its competitors, thus increasing its market share. The most recent loan from St. Louis National Bank was the first debt that Hampton had added to its balance sheet since 1968. Due to the recent recession, Hampton has been unable to purchase new equipment which has contributed to its issues in producing at capacity. Profits have been high, there is a backlog of sales orders representing about 90% of annual capacity in August, most from respected and trustworthy customers. Hampton currently retains a high cash position, but 99.5% of it is obligated as a cash advance to a customer whose order is expected to ship over the next three months. Reflecting...
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...Guitarsuperstore.com is looking to expand its market. To make this expansion possible, Guitarsuperstore.com is going beyond the World Wide Web. On Saturday, April 4, 2009, The Guitar Superstore will make its debut in St. Louis Missouri. Store Locations/Distribution: The Guitar Superstore can be found in two locations: The Loop and in the town of Kirkwood. The decision to introduce the store in St. Louis was based on the music scene in the area. Major Trends: As I just mentioned, the decision to open two stores in St. Louis has to do with the popularity of music in the area. For example, every summer, St. Louis hosts a series of free concerts every Friday night known as Live on the Levee. Popular artists such as Lifehouse, Goo Goo Dolls, and O.A.R. have performed. Concerts in St. Louis do not just stop once the summer ends. They have concerts all year round at various locations such as The Verizon Wireless Amphitheatre and Scottrade Center. Some featured artists include: Dave Matthews Band and Jimmy Buffett. St. Louis also has Battle of the Band competitions. One took place at Six Flags in late October this year. The Guitar Superstore is hoping that with the popularity of the music in St. Louis, that they will be able to make their mark. Competition/Competitive Analysis: Obviously, based on the...
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...Machine Tool Company On September 14, 1979, Mr. Jerry Eckwood, vice president of the St. Louis National Bank was considering a loan request from a customer located in a nearby city. The company, Hampton Machine Too] Company, had requested renewal of an existing $1 million loan originally due to be repaid on September 30. In addition to the renewal of the existin- loan, Hampton was asking for an additional loan of $350,000 for planned equipment purchases in October. Under the terms of the company's request, both loans, totaling $1.35 million, would be repayable at the end of 1979. Since its establishment in 1915, Hampton Machine Tool Company had successfully weathered the severe cyclical fluctuations characteristic of the macl-tine tool manufacturing business. In the most recent cvcle, Hampton had experienced record production and profitability during the niid- and late 1960s. Because Hampton's major customers included the aircraft manufacturers and automobile manufacturers in the St. Louis area, the company's success in the 1960s reflected a strong automobile market and the heavy defense spending associated with the Vietnam War. Hampton rode the 1960s boom into the early 1970s. Hampton, along with the rest of the capital goods industry, experienced a severe decline in sales and profitability in the rriid-1970s. Precipitous declines in the production of automobiles in St. Louis facilities reflected the Arab oil embargo, subsequent increases in the price of gasoline and...
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...A well known author and researcher, Jonathan Kozol is famous for doing studies on inner city schools. In his book, Savage Inequalities”, he looks at, East St. Louis, Illinois, and the struggles the teachers, students, and community have to deal with everyday. He sees lots of problems in the city, but one that stands out most is segregation that still occurs in education. Kozol says, “In each of the larger cities there is usually one school or subdistrict which is highly publicized as an example of “restructured” education; but the changes rarely reach beyond this one example. Even in those schools where some “restructuring” has taken place, the fact of racial segregation has been, and continues to be largely uncontested” (Kozol, 4).” Kozol shows how schools that have supposedly “changed” still have segregation problems that were said to be resolved for years now. No matter how much schools deny it, segregation is still alive. There are facts and real life situations to prove it, but the question is, what factors lead to this problem? How has segregation in schools affected schools and students who go to segregated schools? What ideas or conclusions have been developed to identify this problem? As stated before, one of the most concerning questions we have to ask is, what are the factors that lead to segregation in schools today? One of the biggest answers I found to this question was the topic of residential segregation and its affect on school segregation. Gerald W. Bracey...
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...Increasing changes in diversity puts a demand on healthcare professionals. Changes in healthcare have popularized empirical and evidence-based research in the field of nursing research (Hung, Chang,Chen, 2010) New roles that are emerging are tele-conferencing, providing nursing care over the phone triage style nurses need to be effective leaders and managers to meet the new challenges, advocate for policies that contribute to the health of populations, to sustainable development, and to the security and just treatment of nurses and health care professionals (NSNA,2011). Health care evolving at a fast rate and as provider’s nurses will need to adapt by meeting the needs and demands of individuals. The elderly are increasing and have been at a steady rate, and we need the professionals to be available to take care of the elder generation. The acuity on my floor are seeing more and more elderly’s coming in with stroke and fractures. Hung, H., Wang, H., Chang, Y., & Chen, C. (2010). [Nursing knowledge: the evolution of scientific philosophies and paradigm trends]. Hu Li Za Zhi The Journal Of Nursing, 57(1), 64-70. Retrieved from EBSCOhost. NSNA (2011) Meeting Today’s Global Health Care Challenges retrieved from http://www.nsna.org/Portals/0/Skins/NSNA/pdf/Imprint_Feb04_Hancock.pdf patterns of health events in populations characterizes health outcomes in terms of what, who, where, when, and why: What is the outcome? Who is affected? Where are they? When do events occur...
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...Journal and the Agency for Healthcare Research and Quality (AHRQ), the identification and development of the first nursing diagnosis conference and the development of the Healthy People 2010. Florence Nightingale is best known as the person who founded modern nursing. She chose nursing despite the disapproval of her family. Her choice to rebel against the traditional woman’s role as a wife and mother helped her as she started her initial research role by focusing on the patient’s physical and mental wellbeing and promoting a healthy environment. She is noted for her collection and analysis of soldier morbidity and mortality data during the Crimean War. The research enabled her to change the attitudes of the military and society towards the sick (Burns & Grove, 2007). More significantly, she sought to improve sanitary conditions in the medical facilities. Nightingale proved her case, through statistical analysis, using what she called ‘cox combs’, now known as “polar bear diagrams” (Polvac, B. 2005) She has used her research knowledge to make significant changes in the society, such as testing public water,...
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...equipment it would take very little to upgrade this operation to the legendary PHC winning formula. The growth in numbers of high income families in the Fenton area is projected at over 30%. There is a need for a family fine dining restaurant in the Fenton area. PHC would be the perfect neighborhood restaurant in the perfect neighbourhood. The Pasta House Co. in Fenton will be the second location for Dennis Boldt, who has operated a successful franchise unit in High Ridge, Missouri for 20 years. The Pasta House Co. based out of St. Louis, and now has over 34 successful company and franchise locations in the United States and Mexico. PHC Fenton will have a prime location, great food, a proven concept, super franchise support, no competition, a senior management and crew, a fantastic neighborhood marketing program, a huge catering base to build on, personalized service in a warm Italian imported grocery store atmosphere, and the support of the community resulting in a highly profitable PHC restaurant in Fenton. Objectives The objective is to purchase the current...
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