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Strategic Managemen

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Submitted By yangfly
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MODULE TITLE : Strategic Management
CODE : BB309
PRE-REQUISITE : None
CREDIT HOURS : 3
LECTURER : Remie Johan (remie@ucsi.edu.my)

ASSESSMENT COMPONENTS
|Assignments – Case Study |30% |
|Mid-Semester Examination |30% |
|Final Examination |40% |
|Total |100% |

ASSIGNMENT: CASE STUDY (30%) – BORDERS

Introduction:
Students (based on groups) will be given a case prior to the allocated tutorials presentation session. Students are expected to answer all questions listed in the case. This assignment is aimed at providing students the necessary skills in understanding and applying the appropriate management concepts in solving real-life business scenarios.

Instructions to students: 1. Work in groups of 8 people (max). Assignments that do not adhere to these group requirements will not be accepted. Students must submit their Group Name List (Appendix 1) latest by Week 3 (during tutorial). 2. Students must stick to the same tutorial class throughout the semester, as group/ individual activities will be conducted during each tutorial. Group marks will be given during tutorials.

Written Report Format

Table of Content 1. Introduction 1. An introduction of the case and concept 2. Content 1. Answer to question # 1 2. Answer to question # 2 3. Answer to question # 3 4. Answer to question # 4 (if any)

3. Summary / conclusion about the case
| | |

Written Report Format

• Font: Times New Roman, Size: 12 • 1.5 line spacing • Margin: Left, right, top, bottom – 1” or 2.54cm • Justify all paragraph • Word Count : not more than 20 pages (excluding cover-page, table of contents, references, appendixes) • Cover page with group name and members in the group • Due date: Week 10, during Lecture Session. • Late submission will be deducted 5% each day, until 3rd day, after which NO MARKS will be awarded. • Proper Harvard Referencing style should be used – (end-text and in-text)

Appendix 1 – Group Name List

Faculty of Business and Information Science (FoBIS)
BB309 – Strategic Management
May 2014 – August 2014

Group Name List

Group Name: _________________________________________
Leader’s Name: _______________________________________
Leader’s Email: _______________________________________
Leader’s Contact No: __________________________________

|No. |Name |ID |Contact number |Remarks |
|1 | | | | |
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|2 | | | | |
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|3 | | | | |
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|4 | | | | |
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|5 | | | | |
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|6 | | | | |
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|7 | | | | |
|8 | | | | |
|9 | | | | |
|10 | | | | |

Please fill in all details required and SUBMIT this sheet to your tutor latest by
Week 3 – during tutorial

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