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Strategy Exam Framework

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Strategy Exam Framework

Executive Summary (5%)
I would recommend that (the company)…

The company faces (the main issue), which has caused (major symptoms)…

However, the following constraints must be addressed…
- Timing
-
-

In addressing this issue, the following alternatives were considered:
-
-
-

The alternatives were evaluated based on the following set of decision criteria:
-
-
-

The first alternative was selected because it satisfies (decision criteria). The second alternative was not chosen because it does not satisfy (decision criteria). Similarly, the third alternative was not preferred because it does not address (decision criteria).

To implement the recommendations, the company should first (action plan). In the short term…

In the long term…

Issue Identification (10%) * Quantitative calculations
Rule of 7272/# of years=Time it takes to double growth
Rule of 114Number of years to triple growth
Rule of 144Number of years to quadruple growth
CAGR calculations
CAGR=(1+Percentage growth)^n years
Market share now versus market share in the future?
(Current sales/Current market size) (Projected sales/Projected organic market size growth)
Quantitative calculations
Rule of 7272/# of years=Time it takes to double growth
Rule of 114Number of years to triple growth
Rule of 144Number of years to quadruple growth
CAGR calculations
CAGR=(1+Percentage growth)^n years
Market share now versus market share in the future?
(Current sales/Current market size) (Projected sales/Projected organic market size growth)
Sales or profit decline? Market share? Growth? * (QUANTIFY THE EXTENT OF THE PROBLEM) * Different product segments not performing well? * New product line launch? * Global expansion? Entering new markets? * Strategic issues include: anything that modifies the PEST or 5 forces in an

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