...Strategy Recommendation Pre-Writing Lutricia Hunter Capella University ABSTRACT A strategy recommendation is a business plan that is use to make a business more profitable and efficient. A business uses strategy recommendations to create goals and strategies for the company. Strategy recommendations help a business to better understand what a customer wants. The presented assignment I will discuss the strategy recommendation for JcPenney. This assignment will identify the specific business that I will use for the recommendation, the reason why I chose that particular business, and two academic resources from the Capella University’s Library. A strategy recommendation is a business plan that is use to make a business more profitable and efficient. A business uses strategy recommendations to create goals and strategies for the company. Strategy recommendations help a business to better understand what a customer wants. The presented assignment will discuss the strategy recommendation for JC Penney. This assignment will identify the specific business that I will use for the recommendation, the reason why I chose that particular business, and two academic resources from the Capella University’s Library. Identity of the Specific Business That I Will Use For Strategy Recommendation The business that I will be using for my strategy recommendation is JC Penney. JcPenney was created in Kemmerer, WY in 1902 by James Cash Penney. Penney called his first store the “Golden...
Words: 556 - Pages: 3
...Overview: In many ways writing a short analysis paper (including recommendations and/or conclusions) is like writing an “action memo” or executive memo in business. The following sections go over how to organize and format your written work here in class and in the business world to be attractive to the reader and effective in getting your point across. Approach: * Read the entire case carefully before you actually begin to write the paper, and make careful notes (including your emotional reactions, which can be useful). Try to read the case once at least a few hours or a day earlier, and then again when you are writing the paper. This will give you time to reflect on the issues, and to think out effective recommendations before you actually have to articulate them. * Relate your analysis and recommendations as specifically as possible to concepts of the course as presented by the textbook, cases, materials on the course web site, articles, and the various guest speakers and class discussions This is where you show what you have learned and are able to apply. * Remember that you have to make careful selections of what is most important in a case, and then develop a coherent, logical way (including useful section titles) to present your arguments using the outline below. Although you may use the guidance questions to help call your attention to interesting phenomena in the case or big issues or upcoming challenges that your recommendations should address, your...
Words: 2172 - Pages: 9
... | Course Overview Effective Communication is a vital component to so many aspects of business life. From investment banking to marketing, from entrepreneurship to corporate planning, understanding the techniques of business communication will be an invaluable addition to every Stern student’s portfolio of knowledge. This course is a highly-interactive and participative experience that introduces the basics of business communication strategy and delivery. Deliverables will include written documents and oral presentations based on several cases. You will present both individually and in a team and will receive feedback to improve your presentation effectiveness. In the final team presentation, your challenge is to craft an oral presentation that will persuade your audience to accept your strategic recommendations. By doing this, you will see how ideas, data and advocacy are combined for a professional, persuasive presentation. Pre-Work 1. Form a team of five people before the first day of class. Refer to the class roster on Blackboard and try to link up...
Words: 3089 - Pages: 13
...paper and pen 5 Product development to gain competitive advantage 5 Distribution channels for Murphy 6 Price of Murphy Products 6 Promotion strategies for Murphy 6 Extended Marketing mix of people 7 Recommendations 8 Introduction Murphy is a small company and hence, they never gave due importance to marketing but it will be very difficult for the company to survive if this is the case even in the near future. Marketing will allow the customers to be aware about the availability of the product. Murphy should understand its customers and produce products accordingly rather than that of pushing the products that they have with them. Marketing process Every marketer at Murphy needs to understand the marketing process so that they can implement the same at Murphy so that they achieve success. The marketing process is discussed below: - 1. Situational Analysis – Marketing process starts with situational analysis so the marketer at Murphy can understand the unfulfilled requirements of the customer. As a part of situational analysis, the marketer should undertake 5C analysis, SWOT analysis and PEST analysis so that they can understand the strength, weakness, opportunities, threats, business environment and competitors of Murphy. 2. Marketing strategy – Marketing strategy basically means STP. Murphy should segment the market into small parts so that they can know the places where the Murphy stationery can be sold. Then Murphy...
Words: 2438 - Pages: 10
...WHY I’M PASSIONATE ABOUT REAL ESTATE? Return: In most of the markets real estate investments perform better than equities and other asset classes. In emerging markets probably you have to go for development projects, as rental yield is not very attractive. In most of the developed markets real estate has performed better than stock market over time. And by leveraging your investment you can increase your return on equity many folds. Cash flow component in return: This one of the best thing about real estate investments – it behaves like a fixed income security, and with better yield. Rental income makes real estate more attractive even during tough time and many investors love to focus on the cash flow. Depreciation: You can’t depreciate your stocks, bonds and mutual funds. Depreciation is a gift from the government for real estate investors. Dampening of volatility in the portfolio: Real estate prices don’t fluctuate on daily basis. Fully optimized portfolios with real estate component in it have much lower volatility. Inflation hedge: real estate investments provide a good hedge against inflation. Rents usually increase with inflation, while mortgage payments on the property remain stable. This increases cash flow component. WHY SHOULD YOU NOT INVEST IN REAL ESTATE? Illiquid: Many a times real estate investments behave like illiquid assets. Generally it takes time to execute an actual exit, and liquidity can completely disappear from the market in tough times. Management...
Words: 1933 - Pages: 8
...CHAPTER 1 INTRODUCTION Reading is a way of life. We do reading in our day to day activities, from boarding the bus with the designated signboard to deciphering warning signs in the roads, business letters, and correspondence in the offices schools and even in our own homes. We need reading skills in cooking, reading the labels and instructions and even following directions in using our household gadgets. Reading is a complex process between a reader and a text. (Wedgewood J. 2009). It is simple yet difficult task because it is composed of many interconnected sub-skills that once mastered will make reading flow easily as normal as breathing. As Richard Steele had enunciated, “Reading is to the mind as exercise is to the body.” Another important aspect of Reading is that between the written text and the reader, there should be interaction. This interaction is called comprehension. It is a phase of reading where after decoding the text people react to it. Hence, reading without the concept of understanding is not reading but vocalizing. Putting it simply, reading should have comprehension. Unfortunately, poor comprehension is the prevalent disease of learners today. Thus, the researcher has initiated this action research to show the importance of encouraging the mastery of reading. Make everyone aware of it as an important tool to be incorporated in all subjects. Through this Reading Remedial Program, development of comprehension will be enhanced with activities focusing...
Words: 3423 - Pages: 14
...COMMUNICATIONS STRATEGY FOR MUTIONJURI MIXED DAY SECONDARY SCHOOL This communications strategy is designed to the school communicate effectively and meet core organisational objectives. The school aims at increasing target audience’s awareness that the school is partnering with all stakeholders to increase school community understanding of the partnership’s goals or services that the school provides. This will help build the partnership’s reputation or share achievements. This will help the parents and wider school community to provide feedback on partnership activity for planning or evaluation. The targeted audience will include: the parents, students, politicians, teachers, and the school based staff (internal) or broader school community (external) This communication strategy will be used at Mutionjuri mixed day secondary school. The table below sets out some examples of how messages can be tailored to different audiences. |Audience |What they need to know |Key communications messages | |Service users |- What we offer them |- We provide useful, practical information and support | | |- How to access our services |- We are trustworthy and reliable | | |- Where to go for advice |- We put services users first and value their opinions | |Local MP or MCAs |- What we...
Words: 6015 - Pages: 25
...In Malaysia, the provision for education is the biggest challenge for the government as the nation strives to become a fully developed country by the year 2020. One solution is to use technology as an enabler to bring education to the masses. Universities are taking up the challenge by updating the content of their programs but more importantly, utilizing the latest technologies to improve the delivery systems. One of the emerging delivery systems much talked about is Open and Distance Education which is fast becoming the way of providing education to the masses. As a result of this new phenomenon, in August 1999, the Minister of Education invited Multimedia Technology Enhancement Operations Sdn. Bhd. (METEOR), a consortium of 11 public universities in the country, to set up an open university. The move by the Minister led to the establishment of Open University Malaysia (OUM) in August 2000 followed by its official launching on 26 August 2002 by the Right Honorable Dato Seri Dr. Mahathir Mohamad, the then Prime Minister of Malaysia. OUM is the seventh private university in Malaysia. Although incorporated as a private university under the Private Higher Education Institutions Act 1996, the University leverages on the quality, prestige and capabilities of its strategic partners - a consortium of the 11 public universities. OUM adopts the motto “University for All" which is consistent with its philosophy on democratization of education. This philosophy underlies the belief...
Words: 9807 - Pages: 40
...theories to various texts studied and created. 3. To control and manipulate textual elements in writing to clearly and effectively convey a controlling idea or thesis. Student Published Portfolios: For each of the first three quarters, students are required to complete three to four published writing portfolio products. Quarter 4 is devoted to completion of the Laureate Research Project. . Pacing: This map is one suggestion for pacing. Springboard pacing guides precede each unit in the “About the Unit” sections and offers pacing on a 45-minute class period length. Prentice Hall Literature – Use selections from Prentice Hall throughout the quarter to reinforce the standards being taught as well as the embedded assessments within the SpringBoard curriculum. QUARTER #1 SpringBoard Curriculum Pacing Guide August 23 – October 22 Standards and Benchmarks | Unit Pacing Guide | SpringBoard Unit/Activities | Assessments | SpringBoard Unit 1Literature * The students will analyze and compare significant works of literature and id relationships among major genres * Analyze the literary devices unique to the literature and how they support and enhance theme and main ideaReading * The student will use pre reading strategies and background knowledge of subject/content area to make and confirm complex predictions * Determine main idea and essential messageWriting * Pre write by generating ideas...
Words: 2782 - Pages: 12
...Publishing Incorporated MAY 2013 © 2014 The Society of Management Accountants of Canada. All rights reserved. ®/™ Registered Trade-Marks/Trade-Marks are owned by The Society of Management Accountants of Canada. No part of this document may be reproduced in any form without the permission of the copyright holder. May 2013 Case Examination TABLE OF CONTENTS May 2013 Case Examination Page Case Question: Backgrounder ................................................................................... 1 Additional Information ..................................................................... 15 General Comments on Performance ....................................................... 30 Steps for Approaching Business and Corporate Strategy ........................ 41 Marker Assessment Guide ....................................................................... 48 Solution Notes for Markers....................................................................... 58 Sample Response – Successful Attempt #1 ............................................ 79 Sample Response – Successful Attempt #2 .......................................... 111 Sample Response – Unsuccessful Attempt ........................................... 152 May 2013 Case Examination May 2013 Case Examination Backgrounder The background information relating to the Case Examination (Backgrounder) is provided to candidates in advance of the examination date. The Backgrounder contains information...
Words: 26997 - Pages: 108
...might be subject to multiple interpretations. Do not assume; know. The best practice is to be prepared by reading for understanding. Capsim Simulation The designation of MBA indicates the ability to lead and manage both vertically and horizontally across an organization. It is the ability to maximize organizational success by understanding the organization as a system of integrated and interdependent parts. Successful completion of assessments in your MBA courses signals that you know the theories and competencies; the simulation is an opportunity to demonstrate and apply your skills. The best practices are listed below. 1. Read the Team Member Guide; understand your role and the roles of other team members. 2. Complete the Capsim pre-work. 3. Understand the simulation is challenging, time intensive, and dependent upon effective teamwork for success. 4. Ensure there is sufficient time in the team’s schedule to review results and take corrective action, if needed. 5. Use the simulation as a means to assess your MBA skills in a safe environment. Task One Task one is essentially an assessment of your emotional intelligence and your ability to work effectively with others to achieve...
Words: 1293 - Pages: 6
...waste by focusing all of its resources on producing the best possible value for customers, and being a lean organization, their investments are carefully considered and only made when it is clear that a long-term financial advantage exists in doing so. In going public, the President wants their organization's mission to remain in clear focus and wants to know the impact of any new regulations required for the company if they go public. With the promotion of the staff that is responsible for working on this evaluation at Lexary Accountants, Inc., I have been assigned to generate recommendations for my partner to share with the President of LJB Company. Lexary Accountant, Inc.’s Facts and Findings The organization has one accountant who serves as Treasurer and Controller who is also in charge of purchasing and paying for supplies. He receives checks, completes the monthly bank reconciliation, uses pre-numbered invoices and wants to buy an indelible ink machine to print checks. In addition to these responsibilities, he is responsible for picking up paychecks and safeguarding paychecks in a safe in his office. Both him and the President interviews and approves all new hires. Petty cash is easily available to all employees, and only need to place a note when there is a need for cash. An employee who was fired for viewing pornography on the company’s computer was found to be a convicted felon who served time for molesting children. Lexary Accountants, Inc. applaud the extraordinary...
Words: 2041 - Pages: 9
...Michael Wilson| MBA6004 | February 13, 2014 Michael Wilson| MBA6004 | February 13, 2014 Unit 6 Assignment 1 Strategy recommendation Unit 6 Assignment 1 Strategy recommendation Identifying a Business 2 CURRENT USE OF THE WEB _________________________________________________________2 IMPLICATIONS OF THE WEB_________________________________________________________2 ETHICS OF USING THE WEB _________________________________________________________4 CONCLUSION_______________________________________________________________________5 Identifying a Business For my pre-writing strategy recommendation business will be Wal-Mart. As a retail giant, many people use Wal-Mart for many different reasons, such reasons are: grocery shopping, appliance shopping, electronics and other goods offered at the store. With so many ways to peak consumers interest Wal-Mart has to be diversified on how it reaches it consumers. Today Wal-Mart has television commercials, ads in newspapers and on the radio, plus a website for ways they entice consumers to shop at their stores. I chose Wal-Mart because of its vast potential in its use for the internet. Current Use of the Web Wal-Mart’s easy to use website also allows customers to pay their Wal-Mart cards on-line as well as purchase items from its on-line store. Currently Wal-Mart uses the web for inventory, re-ordering items that running low in supply. According to Karpinski (2002), “Wal-Mart mandated that all its suppliers begin to move all...
Words: 1331 - Pages: 6
...Our Advantages & Disadvantages |Internal Advantages | |Advertising - Social network, Facebook, Twitter, Instagram, Website, Radio stations, Global events, Television ads, Email, memberships,| |word of mouth, YouTube, Google, tumbler | |Promotions - Loyalty cards, reward systems, | |Staff - Availabilities, customer service, RSA, flexible hours, training, work ethics, problem solving, team working, honesty, | |integrity, professionalism, create brand excitement through innovation | |Attractions – Live music program, food and drinks, atmosphere, personalized booths, entertainment, celebrities, merchandise, late night| |business | |Food & Beverages - Lunch, Dinner, Starters, mains, desserts, bar packages | |Entertainment - Weekly and monthly entertainment included local and international artists | |Merchandise - Selling products in store collectables, clothes, accessories, online...
Words: 2230 - Pages: 9
...observing behavior. This course focuses on such topics as criminal jurisprudence, criminal sociology, crime detection and investigation, drug education and vice control, law enforcement administration, correctional administration, industrial security management, probation, and juvenile delinquency. As such, criminology students shall pass all of the General Education and Professional subjects and undergo Comprehensive Review to be more capable of passing the Licensure Examination. General Education subjects like English, Mathematics, Filipino, and Science serve as the basic foundation of learning in other subjects in the curriculum of BS Criminology like technical report writing which helps the students to be aware of what is the actual way on how the police officers made blotter and police report writing, while...
Words: 9482 - Pages: 38
