...There are four pricing strategies that Atlantic Computer can choose from, each of these alternatives have positive and negative aspects, so I’m going to evaluate the four of them: status-quo pricing, competition-based pricing, cost-plus pricing and value-in-use pricing. The final recommendation is based on the points of differentiation between the Atlantic Bundle and its competition Zink Server (Ontario Computer). a. Stick with the traditional approach, charging for hardware and give the PESA (Performance Enhancing Server Accelerator) software tool for free, status quo pricing. This first strategy is the same that Atlantic Computer and the hardware industry have used since the beginning. It is a strategy that is based on the fact that most of Atlantic servers are high-end performance servers (Radia) and the large enterprise market is buying complex servers to do, save and process large number of calculations and analysis. However, Atlantic has focused a marketplace opportunity in a new growing market, basic server segment, where simple processes and show website information on the internet are needed. For this reason Atlantic computer can charge for the hardware, but PESA is a great tool that customers can get more value from Atlantic Computer. It is not the best pricing strategy to differentiate from the competition and transmit the value proposition to the customer because it is the lowest priced option and it will need sell a large amount of servers to break even the cost...
Words: 417 - Pages: 2
...Apple strenghts 1. Marketing and advertising capabilities, which increase brand awareness and create stronger demand for the company’s products. Apple’s annual advertising budget reached US$1.8 billion[1] in 2015, 2. Strong and extensive U.S. distribution channels. The U.S. is the second largest smartphone market in the world 3. Innovation: Apple, which rose to prominence behind the visionary leadership of Steve Jobs, has had a knack for staying ahead of the fast-moving technology curve 4. Rock-Solid Finances: The company has been nothing short of a cash cow since the first iPhone was launched. 5. Strong brand image 6. High profit margins 7. Market leadership for a range of products and services 8. Sophisticated supply-chain infrastructure 9. Product Quality, usability and design 10. Good customer understanding 11. Loya customer 12. Interconnectivity between products 13. Customer wxperience 14. Retails 15. International presence 16. Customer service 17. Related services such as iTunes, music or App Store, apple pay, Apple car… 18. Exlusivity 19. Most secure OS Apple oportunitites 1. Market-Share Growth 2. Smart phone Market growing 3. Penetration in China, Asia and BRIC countries 4. Streaming music market growth 5. Smart watch market growth 6. Market refocus to touch screen laptops 7. New product lines 8. Market more demanding with customer service 9. General...
Words: 266 - Pages: 2
...STRENGHTS AND REFLECTIONS LETTER 1. Honesty You are an honest person, not only by speaking the truth but by living your life in a genuine and authentic way. You are down to earth and without pretense; you are a "real" person. I always keep honesty as number one in my life, if there is no honesty there is no loyalty to nothing. For example, I had a close friend as you read had, our friendship ended due to the fact that one lie became two and kept on after that. With me not knowing who that person was, later finding out that his whole life was a complete joke. 2. Perseverance You work hard to finish what you start. No matter the project, you "get it out the door" in timely fashion. You do not get distracted when you work, and you take satisfaction in completing tasks. I show perseverance in all that I propose myself, never giving up till the end. 3. Love You value close relations with others, in particular those in which sharing and caring are reciprocated. The people to whom you feel most close are the same people who feel most close to you. I believe in love it’s what makes us take that leap in life without love I am nothing. I love my wife no matter how hard the cicumstances or the distance I have always found the way to let her know how much I love her 4. Prudence You are a careful person, and your choices are consistently prudent ones. You do not say or do things that you might later regret. I am very careful in what I do I think more of the con’s then...
Words: 401 - Pages: 2
...Universidade Federal de São Carlos Química Analítica Experimental B Experimento 02: Volumetria de Complexação: Determinação de Íon Cálcio e Magnésio (dureza da água) Introdução Originalmente, a dureza da água foi interpretada como a medida da capacidade da água para precipitar sabões. Os sabões são precipitados principalmente pelos íons cálcio e magnésio, comumente presentes na água, mas também podem ser precipitados por outros íons metálicos polivalentes, tais como o ferro, alumínio, manganês, estrôncio, zinco, entre outros. Devido à presença significante dos dois primeiros (Ca2+ e Mg2+) nas águas naturais, a DUREZA é determinada através dos sais solúveis de cálcio e magnésio, por exemplo, os bicarbonatos, os sulfatos e os cloretos. Há dois tipos de dureza: a temporária e a permanente. A dureza temporária é aquela devida às presenças dos bicarbonatos de cálcio (Ca(HCO3)2) e de magnésio (Mg(HCO3)2). Quando a água que contém esses sais é fervida ocorre a precipitação de sais neutros (os carbonatos) e a dureza é parcialmente removida, de acordo com o seguinte: Ca(HCO3)2 → CaCO3 (s) + H32O + CO2 (g) Mg(HCO3)2 → MgCO3 (S) + H2O + CO2 (g) A dureza permanente da água é ocasionada pela presença de outros sais de cálcio e magnésio, usualmente os sulfatos. A dureza permanente não pode ser removida por fervura. A soma das durezas temporária e permanente é conhecida como dureza total da água e geralmente é expressa em mg/L de CaCO3. Titulações complexométricas...
Words: 1057 - Pages: 5
...The strengths of the communication cycle when talking to Mr Johnson is that because he isn’t always able to understand what you are saying to him, you are able to write things down and communicate in written language instead of spoken language. The weaknesses of the communication cycle is that Mr Johnson may feel weird, because he is being spoken to and communicated to in a different way to everybody else and he may start to get angry and annoyed and then just stop speaking and communicating to everybody. The strengths in the interpreter for Mrs Iqbal is that she will be able to understand what her son is having done and why. She is able to bring a friend with her so she knows that she will be being told the correct information. The weaknesses of this could be that if the doctors have to get somebody in, they may charge Mrs Iqbal instead of them paying for it and she may think that she is not being told everything that she needs to know about what her son needs to have done. The strengths of the cochlear implant and sign language is that Molly will be able to understand everything she is being told at school and will not be left behind in the work because she isn’t able to understand, due to the fact that she is deaf and not able to hear. The weaknesses is that sometimes it might be too loud and Molly will get annoyed that she isn’t able to understand what you are saying to her and you might have to take her to a quiet corner and understand, but then she might be behind in the...
Words: 356 - Pages: 2
...Organizational Behavior Strengths-Based Development 22nd July 2014 Abstract This paper deals with different kinds of organizational behavior, from deficit-based behavior to strengths based behavior. It also touches upon employees’ strengths & weaknesses, effect on employee engagement & managerial interaction with employees. It has a look at evidence, which supports a particular kind of organizational behavior. Keywords: deficit-based behavior, strengths-based behavior, employee engagement, managerial interaction. Strengths-Based Development Every organization is faced with the dilemma whether to look at weaknesses and faults of employees & take corrective measures or whether to capitalize on strengths which each individual has. The answer is never simple. A lot depends on the characteristics of each individual. A major weakness needs correction before a person can build up on his strengths. There are many who feel that the deficit development approach is a good idea. Only concentrating on strengths may be shortsighted and a kind of self-indulgence. Understanding one’s weakness and making efforts to rise above it shows hard work and lack of ego. Often a person’s strengths may not coincide with organizational requirements hence the employee needs to learn additional skills. Great leaders show the way by dealing with weaknesses and overcoming them. By putting stress on existing skills...
Words: 1511 - Pages: 7
...Strength Kenmark had it strength on the variety and superiority of its products. Kenmark’s first category LCD TV’s offers an innovative line of LCD TVs, monitors, and diverse range of consumer electronic products and accessories. With in-house design that covers hardware, software, industrial and mechanical and manufacturing capability that includes regulatory approval, QA, QC and packaging the company ties all the steps together. From various countries of the world Kenmark fuses together a whole host of resources that brings to market cutting edge products at competitive prices with attractive marketing and unparallel customer service. Kenmark’s second category is Electronics. Kenmark’s electronics deal in high end products as well as low end products ranging from CD players, headphones, stereos, and computers. Kenmark has a hand in electronics that helps keep the company on track with technology. Kenmark has wide range of stereo’s that has cd players’ and cassette players. It’s great to have a combination cassette player and cd player that is needed for those who have both cassettes and compact discs. The stereos are small and compact so space saving is a must. Kenmark also offers portable cd players for those who like to listen to their music on the run or exercising at home without disturbing others. This leads up to Kenmark’s headphones, ranging in size and shape as well as color. There is a wide variety of headphones for people who want to look stylish or those on the go...
Words: 599 - Pages: 3
...1. Explain the following concepts with necessary examples and outline their importance for an economy: nominal exchange rate, real exchange rate, nominal effective exchange rate, real effective exchange rate EXCHANGE RATE : An exchange rate is the current market price for which one currency can be exchanged for another. NOMINAL EXCHANGE RATE: It is defined as the actual foreign exchange quotation in contrast to the real exchange rate, which has been adjusted for changes in purchasing power. MATHEMATICAL FORMULATION : The nominal exchange rate e is the price in domestic currency of one unit of a foreign currency. e.Pi=Pi* Here: • e denotes the nominal exchange rate of the domestic currency in terms of the foreign currency • pi denotes the price of good i in domestic in domestic currency • e.pi is the price of the same good in domestic in foreign currency • *pi denotes the price of the same good in the foreign in foreign currency REAL EXCHANGE RATE: Basically, the real exchange rate can be defined as the nominal exchange rate that takes the inflation differentials among the countries into account. Its importance stems from the fact that it can be used as an indicator of competitiveness in the foreign trade of a country. The Real Exchange Rate Definitions The various definitions of the real exchange rate can mainly be categorized under two main groups. The first group of definitions is made in line with the purchasing power parity. The second...
Words: 2131 - Pages: 9
...Wal-Mart is a very large company in the retail industry. It was founded by Sam Walton in 1962. Wal-Mart is a public corporation in America and having more than 7000 store all over the world. It has a variety of large number of departmental and discount stores. Wal-Mart is having a large chain of departmental stores. Its Headquarter is situated in Bentonville, Arkansas (About Us: Wal-Mart). Wal-Mart employs more than 2.1 million associates all over the world and they are serving more than 200 million customers every year. Wal-Mart believes in providing personalized support to its customers and large number of stores enables it to become a choice of customers (About Us: Wal-Mart). According to a list of Fortune Global 500, Wal-Mart topped the list of world’s largest public corporation on the basis of revenue. Organizational structure defines the role and responsibility of each employee in an organization and it shows the reporting relationship of employee that means which employees would be reporting to whom. Along with this, it decides organization’s functioning and a relationship between different departments of the organization (Organization and Organizational Structures, 2008). It is helpful in controlling, coordinating, and motivating the employees to achieve a common organizational goal. There are different types of organizational structures and organizations use any of them or a combination of them. These are flat structure, hierarchical structure, functional structure...
Words: 1115 - Pages: 5
...The company Busy Bees provides childcare service in an affluent area of Sutton Coldfield, Birmingham. After the struggles of setting up a new business Busy Bees is now a profitable business and looks to expand their services via various marketing techniques. The target segment of Busy Bees is working parents and staff of the primary school where Busy Bees is going to be located. Parents use this service to ensure their children have a secure and stable environment whilst they are working. Once issue that faces the company is that only 75% of the capacity is being used of their maximum capacity. Secondly the company struggles to fill Mondays and Fridays due to the fact the requirements of the UK childcare market have changed. Strengths 1. The school is run by two qualified nurses with over ten years of work experience, which will serve as an added advantage in attracting parents as compared to other nurseries rookies with little or no experience. 2. The wealth of experience and practical knowledge acquired over the ten-year period can serve as a means to transfer knowledge and skills to their other staff. 3. There is going to be a good level of teamwork and understanding between Jane Taylor and Diane Cox since they have worked together in other nurseries. 4. They have finally purchased the modular building which they occupy thus increasing their profit by 3000 dollars per month. 5. Introducing computer administration will enhance service delivery in the...
Words: 557 - Pages: 3
...Huge problem, no identity management in healthcare “When you’ve seen one hospital, you’ve seen one hospital.” Little standardization between hospitals. Healthcare information is all personal. Information known about you regarding health does not change over time for employment, insurance, etc. Once disclosed, it is gone forever. Your reputation can be fundamentally affected. Economics of Personal Healthcare » All I want – full access » Others should pay for it – Insurance » I’m not paying for others – Medicare The healthcare triangle is the relationship between the provider, the patient, and the payor (insurer). This leads to complexity in the way the information systems are constructed. We all outsource healthcare which means information must be shared in order to get good care. Information must be shared for exams, diagnostics, etc. All this information exists in paper but paper tends not to move around: (Lab, Doctor’s office, hospital, nursing home) – Labs tend to do the best job. Electronic in the healthcare industry means you faxed something. 30 years ago you had a family doctor, only hospital when near death. But today there are specialists, distributed care, and much more sophisticated information. (Static X-Ray vs. 64-slice CT) Healthcare is desperately in need of tools to manage this info. Rand did a big study: “Healthcare is the nation’s largest, most inefficient information enterprise.” Access, Errors, Quality, Efficiency Access: ...
Words: 936 - Pages: 4
...At twenty-three, Carly Fiorina had dropped out of UCLA Law School with no plans about what she wanted to do with her future. However, almost twenty-two years later, she became president and CEO of Hewlett-Packard Company - the first woman CEO of a Fortune 20 company. She was given a mandate by HP’s board of directors to “shake things up” and was later named the "Most Powerful Woman in Business" by Fortune magazine. Prior to joining HP, Fiorina spent nearly twenty years at AT&T and Lucent Technologies, where she held a number of senior leadership positions (Cara Carleton Fiorina. (2014). In 1999, Hewlett-Packard hired Carly Fiorina, former senior executive of Lucent Technologies, as its Chief Executive Officer. Carly brought nearly twenty years of knowledge and expertise in sales and marketing to the company, which was seeking to reverse a declining market position relative to its competitors such as Apple. Her successes included recreating HP's image from that of an ordinary printer manufacturer to one as a supplier of a variety of Internet products. Fiorina overcame a number of challenging hurdles in undertaking the merger of HP with Compaq Computer Corporation, while enduring the public-relations uproar associated with a proxy fight initiated by the Hewlett family, who strenuously objected to the acquisition of Compaq. She bolstered HP's image as a state of the art American engineering company while taking the company into what was becoming known as the Internet Age. However...
Words: 1399 - Pages: 6
...Three strengths of contemporary Catholicism: review and reflection The University of the Incarnate Word April 11, 2014 Three strengths of contemporary Catholicism: review and reflection The Catholic religion, like with others, faces criticism and negative news to combat. As with many concepts, ideologies and theories, these often get the lashings first, before any good ideas are mentioned. The article written by Nussbaum reviews three strengths which the Catholic church has. These strengths are, more on levels of today’s world, which is a plus. Today's world seems to be changing more than ever before. Most of it falls within human rights, politics, and moral and ethic behavior, but the Church remains constant in their faith. The items discussed in the article have less to do with faith, and more to do with community. The first strength according to Nussbaum is their “openness to other religions”. The Catholic church does not criticize others for their views or beliefs. There are no notions of hatred or disrespect. The Catholic church, rather, is not there to convert others, but is now a presence to work with other religions. The second strength is the church's new openness to scientific research. Rather than dismissing ideas and science on our creation and evolution, the Catholic church has come to accept this. Items the church accepts according to Nussbaum are things like evolution, the creation of the universe and people, and new discoveries about...
Words: 1213 - Pages: 5
...Real Strength Comes From the Inside - A Constructivist Analysis of EU Actorness in the Context of UN Security Council Reform Supervisor: Name: Jonas Hirschnitz Claudia Engelmann Student ID: i6004017 j.hirschnitz@student.maastrichtuniversity.nl Pigeonhole: 336 Bachelor Paper I Version: Final Date: 22-July-2011 Word Count: 5,988 Structure: Introduction p.3 1. Actorness - the Construtivist Dimension p.4 2. Capability in EU’s Foreign Policy p.6 2.1 Institutional Settings p.6 2.2 The EU at the UN(SC) p.7 2.3 Institutional Capability p.8 3. Approaching Presence p. 8 3.1 Normative Values Approach p.8 3.2 Normative Values in EU Policy p.9 4. Presence in the Context of UNSC Reform p.10 4.1 The Reform of the UNSC p.10 4.2 EU Member States’ Attitudes p. 11 4.3 Two Positions – One Identity? p.13 Conclusion p.16 Illustrations: Table 1 p.11 Table 2 p.12 Introduction “Intellectually and conceptually, the European Union and the United Nations are built on the same foundations. If this ground becomes shaky, both structures are in danger.” (Fassbender, 2004, p.884) Different scholars have found that Europe only has two decades left – at best – to have an important impact on global political developments (Mayer, 2008, p.64; Schnabel, 2005, p...
Words: 7503 - Pages: 31
...guidelines; each dimension addresses a different component of leadership performance in terms of own aspirations and goals. The 70/20/10 model for learning and development equally applies to leadership development. This formula suggests that 70% of my learning about leadership comes from on-the-job experiences, working on tasks and real life problems. Coaching from my boss and others accounts for the next 20% and the final 10% comes from formal class-room and reading development. Leadership Dimensions | Dimensions Description | ADJUSTMENT | The degree to which a person is calm and even tempered or conversely, moody and volatileHigh scores seem confident, resilient and optimistic. Low scores seem tense, irritable, and negative | Strenghts | * COMPOSURE: Tend to remain calm even when provoked, or faced with deadlines and heavy external pressure. I am generally perceived as confident and self-assured. * BUILDING RELATIONSHIPS: My positive mood and predictable demeanor enable me to build and maintain successful business relationships | Weaknesses | * LISTENING: I am so confident in my judgment that I may sometimes seem not to take others’ views on board. As a result, others may see me as arrogant, regardless of the merit of my views. | Development...
Words: 1199 - Pages: 5
