Contents

Executive Summary 3
1. Introduction 3
1.1 Purpose 3
1.2 Scope 4
1.3 Method 4
1.4 Limitations 4
1.5 Assumptions 4
1.6 Background 4
2. Findings 4
2.1 Strengths 4
2.2 Weaknesses 5
3. Discussions 5
3.1 Organization Structure 5
3.2 Management and Leadership Style 5
3.3 Marketing and Promotion 5
3.4 Programs and Training 5
4. Conclusion 5
5. Recommendations and Implementation 6
6. References (optional) 6

Executive Summary

The purpose of this report was to investigate a student sport club at a private university in Jakarta, which is called Badminton at BINUS University.
Badminton is a non-profit Sport organization for undergraduate and graduate students of any major studying at BINUS University. Its main purpose is to develop it's members Badminton skills by providing Smash, Service, Backhand, Loop, Netting, and etc. Badminton has actively participated in Binus Badminton Club, Sparing inside and outside city, PORSINORA, Friendly-night, and national competition.
The strengths of this organization can be seen from many national achievements that this unit has achieved. The main reason for its success was due to its strong leadership sustainability, which allowed the changing leaders and committees of the unit always manage to accomplish the set targets and goals.
However, the unit has some areas for improvement. For example, the communication styles between supervisors and subordinates were sometimes problematic, as all participants underwent the learning process of teamwork. The unit has also developed a certain degree of arrogance and pride, which even widened the gap between the unit with other lower proficient students studying in the university, and thus developing and strengthening its exclusivity.
After taking both strengths and weaknesses into consideration, it is recommended that Badminton Club should begin to