...Exam 1 Study Guide Chapter 1 Define advertising what are its key components? Discuss the roles and functions of advertising within society and business? Identify agencies, clients, and other key areas & roles in creating advertising? Explain the different types of advertising & when they are appropriate? What makes for effective advertising, how should it be measured? What changes are affecting the advertising industry? How is a bio profile used in agencies? Other than yourself, who was your favorite & why? Why is positioning important? Chapter 2 How and where does advertising fit within marketing, under what P? How do the 4 key concepts in marketing relate to advertising? What are the 3 additional Ps in addition to the 4 P’s = list and describe? What is the organization of the advertising industry? Name the top agency network holding companies? List and explain the four critical steps in the marketing research process? How do ad agencies work with their clients on the marketing side? What affects this relationship? Discuss structure, different job areas/roles and new frameworks emerging? What is the new communication model and process and why is it two way now? Chapter 3 Does advertising affect popular culture and society or is it a reflection? Recall the Dove Real Beauty campaign, what were some of the campaigns, who were they targeted to? What was the reaction to the campaign from a societal perspective, what happened in the...
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...Exam 1 Study Guide Main Themes from each Chapter to understand *This is not a comprehensive list of topics covered that may be included on the quiz and exam Chapter 1 * Definition of a Tax * Standards for evaluating a tax (Adam Smith) * Tax Rate Structures – define, identify, and calculate (marginal, average, effective, proportional, progressive, regressive) * Major types of US taxes – general level * You do not need to know how to calculate SS/employment tax (but do need to know how to calculate how much SS income is taxable – CH 3) * Sources of Federal Income Tax Law – general level * Income tax terminology * General income tax filing requirements and IRS procedure – know at a general level * Individual Income Tax Calculation – know the formula (p. 1-26) and how to calculate tax using the tax rate schedule (p. 1-22) – IMPORTANT!! * For vs. From Deductions – general level * Know how to use standard deduction vs. itemized deductions * Know how to use personal and dependency exemptions * Tax Planning – understand basics * You do not need to be able to do present value calculations (p. 1-30) but should understand this concept * Understand tax evasion vs. avoidance and basic ethical considerations in tax practice Chapter 2 * Understand generally how concepts, constructs and doctrines fit together * Understand, identify, and apply all of the concepts, constructs and doctrines * Tax Benefit...
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...T-205 Exam 1 Study Guide Week 1: Introduction to Media and Society 1. (a) Can you describe the information problem that we are facing? Our culture is oversaturated with information information-saturated culture 130+ million books published and 1,500 new books published each day Radio stations broadcast 65.5+ million hours of original programming each year Television broadcasts 48+ million hours of original programming each year 35+ billion indexed Web pages (b) What is automaticity? The automatic processing of information without conscious consideration of each option Our minds operating without conscious effort from us Automaticity is subject to manipulation (c) How did automaticity develop in society? Automaticity became necessary as our culture became information-saturated We wouldn’t be able to make quick decisions without automaticity We would be overwhelmed with information (d) What are the advantages and disadvantages of automaticity? Advantages allows us to get through a great deal of decisions with almost no effort Disadvantages we miss a lot of messages and often make poor exposure decisions (e) When do we consciously process information that is derived from the media? When we know what we are looking for and consciously seek out that information (f) How do advertisers and producers try to get around automaticity? Try to reinforce certain behavior patterns until they become automatic routines 2. (a) What are the two...
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...Exam 1 Study Guide Be able to recognize the following verses and their references. • Romans 3:23 • Romans 6:23 • Isaiah 64:6 • Titus 3:5 • Romans 5:8 • 1 John 1:5 • Romans 10:9–10 Questions taken from “The Call” by Dr. Gutierrez – Chapter 1 • Can one receive a full, clear teaching of any biblical concept from just a few verses? • What is the only way to salvation? • Why can’t spiritual lostness be remedied by human means? • Is a person’s salvation based on his/her feelings? • What is the true gauge for holiness? • Even though an unsaved person can perform charitable deeds and express kindness that reflects Christianity,… (Be able to complete the sentence). • What are some “bargaining” arguments people might use to argue their salvation? • In Matthew 5:3, what does “poor” mean? • When can we understand the true value of the mercy God lavishes on us? • The payment of one’s sin must come from a source that is what? • When does a personal relationship with God start? • The Lord Jesus Christ provided a payment for our sin even when… (Be able to complete the sentence). • People’s souls do not receive punishment because of a lack of an invitation to receive the peace of Jesus Christ, but… (Be able to complete the sentence). • Romans 10:9–10 teaches that if we want to accept Christ, we must do what? • Before we can confess with our mouth the Lord Jesus Christ, we must have...
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...Define and describe the interactional framework for analyzing leadership including the different components of the framework and how it can be used to determine effective leadership. The interactional framework for analyzing leadership depicts leadership as a function of three elements (level of analysis): the leader, the followers, and the situation. It can be used to analyze leadership scenarios from each level of analysis separately, which can be useful. However, using the framework as an analysis tool for leadership situations is more effective when analyzing the interactions between the different levels of analysis. For instance, it may be useful to examine a leadership scenario by analyzing the situation and determining the level of stress, the environment, or the task at hand but more information can be gathered by analyzing the interaction between the leader and the situation. If the leader can perform actions to modify the situation, to lessen the stress of the situation for example, there may be a resulting positive effect on the followers. This example highlights one of the unique and useful aspects of the interactional framework for analyzing leadership: the importance placed on the interactions between the leader, the followers, and the situation. The interactional framework for analyzing leadership scenarios is best represented by a Venn diagram, as drawn below, where each level of analysis (leader, followers, and situation) are drawn as open circles that overlap...
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...Biology 150 Study Guide 1. Scientific Method 1. Obeservation 2. Question 3. Hypothesis 4. Test 5. Result 6. Conclusion 2. Properties of Living Things 1. Highly ordered 2. Use energy/source of energy 3. Genetic Information 4. Cells 5. Reproductive 3. pH and what pH values represent? 1. pH is negative concentration of protons in solutions 2. 0-7 Acidic (Increase concentration) 3. 7-14 Basic/Alkaline (Decrease concentration) 4. ORGANISMS ARE VERY SENSITIVE TO pH 5. Disrupt protien structure 6. Shut down important chemical reactions 7. Break down chemical membranes 4. Ionic, Covalent, and Hydrogen Bonds 1. Ionic Bonds - Electrons transferred between atoms 2. Covalent Bonds- Valence electron shared between atoms 3. Hydrogen Bond-Hydrogen attached to electronegative atom of one molecule and another molecule 5. The Molecular Structure of Water 1. 2. H2O 6. Saturated and Unsaturated Fat 1. Saturated Fat - Single Bond between Carbons 2. Unsaturated Fat - Double Bond between Carbons 7. The four levels of protein structure 1. Primary Structure - Peptide Bonds & Sequence 1. DNA determines Primary Structure 2. Secondary Structure 1. Alpha Helix 2. Pleated Sheet 3. Tertiary Structure 1. Three Dimensional configuration of proteins 4. Quaternary Structure 1. MANY CHAINS OF AMINO ACIDS! 2. Combination of multiple types of tertiary structures 8. Complimentary Based Pairing in DNA 1. A binds with T 2. G binds with C 9. Structural Features of...
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...1.Financial accounting is an information system that tracks and records and organization's business transactions 2.That's right! Business transactions are classified as operating, investing and financing. 3.That's right! Above all, an auditor must make an independent judgment about the validity of a company's financial statements. 4.Correct. It is called a balance sheet because it reports the balance or amount in each asset, liability and owners' equity account. 5.That's right. A balance sheet describes an entity's financial position at a point in time; the other two financial statements describe financial flows over a period of time. 6.That's right. An income statement describes the entity's operating performance (revenues, expenses and income) over a period of time known as the accounting period. 7.That's right. A statement of cash flows describes the entity's sources and uses of cash over a period of time. 8.Correct. Cash owned by a business is an asset of the business; a bank loan represents a liability of the business - an obligation to repay the loan. 9.Purchase or sale of a building is an investment 10.raising cash from investors is financing 11.selling products and services is operating 12. Correct. (True) Any organization that needs to keep and communicate financial records can be an accounting entity. Whether or not it makes or aims to make a profit is irrelevant. 13. That's right! Global Grocer is the entity, and only the payment of salary to Stan...
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...FINAL EXAM STUDY GUIDE 1. A decision structure. case structure is a a. Single-alternative b. Dual-alternative d. Triple-alternative What is the expected output of the following flowchart? elrH?Xe*$le#s# ,,&.k$ry]ffilit*i+ My age is 31 and your age is less than that b. Our ages do not qualify c. Nothing d. Syntax error a. { FINAL EXAM STUDY GUIDE 3. What is the expected output of the following flowchart? My age is between 32 and 35 b. My age is not within that range c. Nothing a. d. Syntax error FINAL EXAM STUDY GUIDE 4. What is the expected output of the f'ollowing flowehart? You canvoto You carurot vote Nolhing d. Syntax error a. b. c. FINAL EXAM STUDY GUIDE 5. What is the expected output of the following flowchart? a. One of our numbers is 83 b. 83 is not our numbers c. Nothing d. Syntax error 6. Which operator would make the following expression true? False_Jrue a. b. AND NOT ffi d. OTHER 7. Which operator would make the following expression false? False True b. NOT d. OTHER c. OR 4 FINAL EXAM STUDY GUIDE 8. If the expression is false, the a. AND operator will return true. ffiOR c. d. 9. OTHER What type of operators are the following? d. 10. The Mathematical first line of the case structure starts with the word CASE followed by the test expression. a. True I l. Which a. b. c. structure causes...
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...CPA Program Guide— professional level 2011 © CPA Australia 2011 CPA PROGRAM GUIDE—PROFESSIONAL LEVEL i Foreword Since its inception in 1986, the CPA Program has undergone many changes to maintain its relevance to the business world and ensure graduates are equipped to be leaders in finance, accounting and business advice. The CPA Program continues to be recognised as a leading professional program and receives strong endorsement by graduates. Over 75 000 members have completed the CPA Program to date. The CPA Program provides graduates with a world class, internationally recognised professional qualification. Employers need good strategists from a wide range of areas, whose skills are complemented by excellent business training. The CPA Program you are undertaking delivers top quality graduates who provide advice of the highest order to the business world. Approximately 23 000 CPA Australia members hold the position of General Manager, Financial Controller, Chief Financial Officer or Chief Executive Officer. CPA Australia strives to continually enhance the CPA Program’s global relevance and provide more ways for people to develop a career built on professional accounting skills. The CPA Program ensures candidates develop the appropriate skills, knowledge and values required of a CPA through a combination of coherent learning experiences. As shown in the following CPA Program diagram, the CPA Program formal education model consists of two levels: ■ The foundation...
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...Managerial economics (6th ed.). Upper Saddle River, NJ: Prentice Hall. Course Learning Objectives Upon completion of this course, students should be able to: 1. Discuss managerial economics and its relationship to microeconomics and other related fields of study such as finance, marketing, and statistics. 2. Decide economic goals for the firm and develop optimal decisions that will bring the firm closest to those goals. 3. Define supply, demand, and equilibrium price. 4. Apply the concepts of price elasticity, cross-elasticity, and income elasticity. 5. Specify the components of a regression model that can be used to estimate a demand equation. 6. Define production function, and explain the difference between a short-run and a long-run production function. 7. Distinguish between economic cost and accounting cost. 8. Describe the key characteristics of the four basic market types used in economic analysis. 9. Cite the main differences between monopolistic competition and oligopoly. 10. Analyze the practice of cartel pricing. 11. Illustrate game theory, and explain how it helps better understand mutually interdependent management decisions. 12. Define the cost of capital, and demonstrate how it is calculated. Credits Upon completion of this course, the students will earn three (3) hours of college credit. Course Structure 1. Unit Learning Objectives: Each unit contains Unit Learning Objectives that specify the measurable skills and knowledge students should gain upon completion...
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...2016 FRM Exam Study Guide ® The designation recognized by risk management professionals worldwide 2016 Financial Risk Manager (FRM®) Exam Study Guide TOPIC OUTLINE, READINGS, able to deal with them effectively. As TEST WEIGHTINGS such, the Exams are comprehensive in The Study Guide sets forth primary nature, testing a candidate on a number topics and subtopics covered in the FRM of risk management concepts and Exam Part I and Part II. The topics were approaches. selected by the FRM Committee as ones that risk managers who work in practice today have to master. The topics and READINGS Questions for the FRM Exams are related their respective weightings are reviewed to and supported by the readings listed yearly to ensure the Exams are timely under each topic outline. These readings and relevant. The study Guide also were selected by the FRM Committee contains a full listing of all the readings to assist candidates in their review of that are recommended as preparation the subjects covered by the Exams. It is for the FRM Exam Part I and Part II. strongly suggested that candidates review Key concepts (knowledge points) these readings in depth prior to sitting for appear as bullet points at the beginning each exam. All of the readings listed in the of each section and are intended to help FRM Study guide are available through candidates identify the major themes GARP. Further...
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...f wr e 1 4 1 0 2 2 5 5 6 6 7 1 8 9 9 7 Guide for the CFA exam by TimePrep PREFACE Welcome to the world of the CFA program! Since you're reading this, it is likely that you are a CFA candidate, or you are considering becoming one. Either way, we hope that you will find this book helpful. The general idea behind this book is to offer CFA candidates useful advice, written by other CFA candidates and charter holders. There are several segments of the book and we recommend going through them all since it is not a heavy read, and it may prove useful for your preparation. The book starts with general information about the CFA program – the basics of the program, benefits of attending it, the complexity of the program in whole etc. In the second chapter we will provide you with some general advice in preparation – how to organize your time, what strategy elements to use, how to find time for studying and also an overview of the various prep tools that can help you. The following three chapters of the book are each related to one of the levels of the CFA Exam – here you can read various useful information regarding study materials, types of questions that appear on the exam, articles regarding the review phase etc. The sixth chapter gives you advice regarding your learning process in general, as well as handling one of the tougher periods of your life with your close ones. The book ends with our tips that will enhance your learning process and prepare you for the exam. i ...
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...College of Business & Management ACCT504 Student Success Guide 1 Table of Contents Why a success guide? ................................................................................................................................. 3 What makes accounting challenging? ........................................................................................................ 3 How should I approach the course? ........................................................................................................... 3 Threaded Discussions.............................................................................................................................. 4 Homework Assignments ......................................................................................................................... 4 Course Project ......................................................................................................................................... 5 Midterm Exam ........................................................................................................................................ 5 Final Exam ............................................................................................................................................... 5 What resources are available? ...........................................................................................................
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...544 FINAL EXAM To purchase this visit following link: http://www.activitymode.com/product/hsm-544-final-exam/ Contact us at: SUPPORT@ACTIVITYMODE.COM HSM 544 Final Exam Study Guide The final examination for this course is comprehensive, and it emphasizes key concepts from all weeks of the course. 1. Identify the major tasks of economics and discuss why they are important. What are their roles in organization management? 2. Identify and discuss the factors that influence the demand, in turn healthcare economics. What factor do you believe has the greatest impact on healthcare economics and why? 3. Discuss the role of all parties (patient, providers, and payers) to contain costs. Analyse the impact of cost-containment efforts on the rising cost of healthcare. 4. What are the primary steps in a production function analysis? How would you apply these steps in a healthcare organization? 5. Discuss the connection between redistribution and social insurance 6. How does the role of non-profit healthcare organizations differ from profit healthcare organizations? 7. Discuss the concept of managed care. Why was it created? What were its goals? Have these goals changed? Has it worked? How it can be improved? Pick one of the previous questions for your initial post; all of them will be discussed throughout the week. Wishing you all success on your final exam! Activity mode aims to provide quality study notes and tutorials to the students of HSM 544 Final Exam in order...
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...2014 Examination Guide These materials are owned and copyrighted by the College Board. They may not be posted on the Internet or on any other public document sharing site. The materials in these files are intended for PERSONAL USE ONLY. Violations of this policy may be subject to legal action including, but not limited to, payment for each guide that is disseminated unlawfully and associated damages. College Algebra Visit our website at clep.collegeboard.org for the most up-to-date information. © 2013 The College Board. College Board, CLEP, College-Level Examination Program, SAT and the acorn logo are registered trademarks of the College Board. inspiring minds is a trademark owned by the College Board. All other products and services may be trademarks of their respective owners. Visit the College Board on the Web: www.collegeboard.org. Introduction This is the only official guide to the 33 College-Level Examination Program® (CLEP®) exams. CLEP exams are administered on computers at test centers across the country. This Guide has been written mainly for adults who are making plans to enroll in college, but it contains information of interest to others as well. College-bound high school students, current college students, military personnel, professionals seeking certification and persons of all ages who have learned or wish to learn college-level material outside the college classroom will find the Guide helpful as they strive to accomplish their goals. CLEP is based...
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