...project-Consumer analysis driven market analysis pursued by NOKIA,SAMSUNG and LG mobile phones. Abstract-In recent year,adoption of mobile phone devices dramatically increased so fast in india. Having a mobile phone,during 1990,in india considered as luxury. It was owned by rich class businessmen and officers. But reduction in service charges and cost of the handset made it ubiquituos throughout india. Now,Mobile phones have become a part of life of every indian people. It totally realized indian consumers’ hidden needs about to take care of business works and beloved ones. It unveiled other unsought needs likewise messaging,recreation,gaming,and surfing internet etc. due to the other benefits mobile phone s are no longer a device only to make a call but also for other stuffs. Nowadays mobile phones are purchased not only on the basis of its core benefit but also on the basis of its other multi featured facilities. Introduction-India has come in a close second in the sale of mobile phones in the year 2006.china has led the race of mobile sales being the heighest in the world. In India however,the GSM phones rule over the CDMA Handsets. Leading the categories are Nokia, SAMSUNG,LG,SONY Ericssion,MOTOROLA and blackberry. GSM handsets are more preferred over CDMA handsets because of its attribute of portability with every SIM cards. But only three major mobile phone manufacturing companies rule over Indian mobile phone device market named as NOKIA corporation,SAMSUNG electronics and...
Words: 901 - Pages: 4
...B13113 Vinay Goyal B13123 Contents Aggregate Market Factors 3 Market Size 3 Macro-economic factors 5 Political & Legal: 6 Economic: 8 Technological: 11 Micro Environmental factors 11 Pressure from substitutes & Market power of suppliers 12 Pressure from substitutes: 12 Market power of suppliers: 13 Category Capacity: 13 Current rivalry in industry : 13 Threat of new entrants: 14 Bargaining power of buyers: 14 Consumer Behaviour 15 RESEARCH METHODOLOGY 16 Company and Competitor Analysis 20 Objective 20 Product: 22 Vodafone Services 22 Price: 22 Place: 22 Promotion: 23 Profits (FY 12-13) 23 Customer analysis 24 Value proposition 27 Expected Future Strategies 28 The way ahead 30 Telecom Industry: An Overview The telecom industry has witnessed significant growth in the subscriber base over the last decade with increasing network coverage and a competition induced decline in tariffs acting as a catalyst in growth in the subscriber base. The growth story also attracts many new players in the market leading to an increase in the competition. Today the Indian telecom network is second largest in the world only after China. A liberal policy regime and involvement of the private sector have played a major role in transforming the industry. Vodafone Vodafone Group Plc. is a global British telecommunications corporation...
Words: 7475 - Pages: 30
...Advantages of India in macro business environment Innovating for Emerging Markets A few decades ago, India was seen as a producer of finished goods for the international market, or if we put it bluntly, we were seen as a dumping ground for products from the developed countries. A pretty sad scenario as we used to import more and our exports were frugal. Barring agriculture and spices, we did not have much to rave about. However, a change in mindset of the authorities has paved the path towards progress. India’s economic growth has prospered over the years, thanks largely to the opening of markets to foreign companies and investors, which has ushered a very healthy and competitive environment. This trend started way back in the early 90s, where liberalisation, privatisation and globalisation policy of 1991 opened up new horizons of opportunities for Indian business to take shape firmly and be equally competent in the world market. As a result, India has progressed quite well in terms of technological innovation and has managed to produce high-tech products and services. In a way, we are world leaders, when it comes to providing solutions, as more or less, every software product or service that comes out has a “made in India” tag to it. It definitely makes us feel proud as we are one of the top contributors to the global economy. But, somewhere in this melee, we are underperforming to our true innovation potential—this somehow has affected our industrial competitiveness...
Words: 1934 - Pages: 8
...in shaping industries all over the world obviously banks reply heavily on IT in conducting their business and spend huge amounts of money on such technology to reduce operation costs and gain the competitive advantage over their rivals by offering customer s better services through ATM machines .telephone banking (mobile banking), net banking and more Evidently in the last decades in internet banking. It started with the computerization of braches and then expanded to channels like ATM, Net banking, phone banking, mobile banking etc., as any bank customer will testify the banking industry has dramatically changed the standards of delivery over the past two decades. Review of literature Mahesh and Dr. S.B. Akash (2009) both researchers opened that information technology plays a vital role in order to develop information collection system, storage, processing and transmission and distribution etc. And it was regard as the main driving forces for the changes in banking industry. The banking environment radically changed since the 1930’s, in particularly the development of information technology and it facilitates banking industry to increases the efficiency of banking service and decreases the cost of banking operations. Scope of the Study The scope of the study is restricted to shivamogga city. The study was related to customer perception towards internet banking than the study was fully depending on the information of primary and secondary data. The study was confined...
Words: 598 - Pages: 3
...report summary……………………………….4 3.3 Background of SBI……..…........................................... 4 3. Internal changes……………………………………..5 4.4 New technology…………………………………………5 4.5 Changing work value……………………………………5 4.6 Industry Competition - changing business………………6 4.7 Market turbulence……………………………………….6 4. External changes……………….…………………….7 5.8 Porter’s Five force to SBI……………………………….7 5.9.1 Competitive Rivalry……………………………………………...8 5.9.2 Threat of new entrants…………………………………………...8 5.9.3 Buyer power……………………………………………………..8 5.9.4 Supplier power…………………………………………………..8 5.9.5 Threat of substitute………………………………………………8 5.9 PESTLE analysis to SBI…………………………………9 5.10.6 Political…………………………………………………………...9 5.10.7 Economical…………………………………………………….....9 5.10.8 Legal……………………………………………………………...9 5.10.9 Technological……………………………………………………10 5.10.10 Socio-culture & Environmental…………………………………10 Task-2 5. Global impact on making decision and police………10 6.10 Global trends in Banking……………………………….…...10 6.11 Internet banking……………………………………….…….11 6.12 Mobile banking...……………………………………………11 6. Technology management………………………………..11 7.13 Move to a new core system…………………………………..11 7.14 Challenge for bank …………………………………………..12 7.15 Vendor association selection…………………………………12 7.16 Affiliate...
Words: 3023 - Pages: 13
...1. Problem Even though Nokia’s strategy in emerging markets has been successful –making the company the market leader in India and China with market shares of 60% and 40% respectively– the company’s position in the developed markets has been deteriorating. Nokia used to lead the mobile phone market in North America and Europe in the 90s and early 2000’s and now the company is losing share mainly to Apple, Samsung and RIM. At the end of 2009 market share in the US dropped from 33% in 2002 to 10%; in Europe revenue declined by 15% in 4Q2009 and it was pulled out of Japan. The question that rises is if Nokia should continue to operate in both developing and developed markets or select one over the other and what strategies the company should pursue for those alternatives. This report will analyze Nokia’s environment and its current internal situation and will provide an actionable recommendation plan to address this problem. 2. The External Environment Industry Analysis-Porter’s Model of Five Competitive Forces The mobile phone industry is a fast changing industry due to technological advancements and fierce competition. The first generation of mobile phones appeared in the 80’s, the second generation in the 90’s with the introduction of digital technologies and cheaper phones and lastly the third generation emerged in 2000’s with the introduction of 3G networks. a) Intensity of Rivalry Among Competitors This competitive force is high. There is an intense competition: 1)...
Words: 2314 - Pages: 10
...becomes more advance and more efficient, Ion will service the medical fields in Canada. This will allow the doctors as well as hospitals to save time and will save the medical community money in administrative cost. The advancement of the tablet will help the community to place all documents related to patients, billing, and several other things in the computer system. The tablet will be easily accessibility by nurses and related officials to being fast, easily held, and the maneuvering within a doctor’s office or a hospital. The iOn will help Canada medical field to achieve this objective. Justification Market Sustainability Emerging technologies, particularly in the field of information and communications, are considered to be key drivers of future economic growth and present opportunities for the Greater Toronto Area (GTA) to attract foreign direct investment” (Global Research Study, 2011). Mobil technology sector is expected to revolutionize communications and business. The mobile applications market alone is expected to be US$58 billion worldwide business by 2014.The technology market is one of the hottest markets for Canada. The market has the infrastructure and strengths that support the technology development and supporting industries. In addition, Canada will be a great foreign investment opportunity because they lag behind for jurisdiction on mobile technology. Market Trends Over the past decade, India has come a long way from working for call centers...
Words: 1690 - Pages: 7
...Themobilebanking isdefinedas“theprovisionofbanking servicestocustomersontheir mobile devices”: specificallytheoperation ofbank currentand deposit or savings accounts. According torecentresearchfindingsandforecastsinbusiness,mediaandacademia,mobile phonesandhandhelddevicesshouldhavebeenfirmly establishedasanalternativeformof paymentinmosttechnologicallyadvancedsocieties[16].Despiteongoingefforts by key playerssuchas banks, mobilenetworkoperatorsandmobilepayment serviceproviders (MPSP)inpromoting andoffering mobilepaymentoptions,absenceofwidespreadcustomer acceptanceofthisinnovationhaveresultedinalag intheadoptionofmobilepaymentsasan alternativeformofpaymentmechanism[17].Whileeachoftheseplayers approachthe marketwithdifferentexpectations,severalstudieshave shownthatmerchant/consumer adoptioniskey tothesuccessofmobilepayments[16,17].„Mobilepaymentsaredefined as theuseofamobile devicetoconductapaymenttransactionin whichmoney orfundsare transferredfromapayertoareceiverviaanintermediaryordirectly withoutanintermediary‟ [18].Duetotheall-encompassing natureofthisdefinition,itshould bemadeclearthata distinctionexists betweenmobilepaymentsandmobilebanking.Thelatterreferstomobile paymenttransactionsthatare exclusivetotheir respectivecustomerswhilsttheformerisa modeofpaymentthatiswidely availabletoallpartiesinaretailenvironment[18].Mobile paymentshavebeensuggestedasa solutiontofacilitatemicropaymentsinelectronic and mobile commerce transactions and to encourage reduced use of cash at...
Words: 2084 - Pages: 9
...technology. The visible benefits of IT in day-to-day banking in India are quite well known. There’s ‘Anywhere Banking’ through Core Banking Systems, ‘Anytime Banking’ through new, 24/7/365 delivery channels such as Automated Teller Machines (ATMs), and Net and Mobile Banking. In addition, IT has enabled the efficient, accurate and timely management of the increased transaction volume that comes with a larger customer base. It has also facilitated the movement from class banking to mass banking. One of the important and significant parts of Information Technology as far as banking is concerned is the concept of Mobile Banking. This feature is used by most of us in our daily lives but still some of us are still unaware about how much importance does this have in our lives. Over the last few years, the mobile and wireless market has been one of the fastest growing markets in the world and it is still growing at a rapid pace. Mobile phones have become an essential communication tool for almost every individual. Advent of mCommerce has managed to take mobile VAS to next level, adding tremendous value to telecommunication industry. Mobile banking which is an integral part of mCommerce has become very popular among mobile users ever since its existence in 2007. It creates new, convenient communication and fast financial transactional channel for mobile users which is accessible from anywhere, anytime. Checking account information, balance available, credit/debit...
Words: 1809 - Pages: 8
...financial services industry is dominated by the banking sector that contributes significantly to the level of economic activity. The banking structure in India is broadly classified into public sector banks, private sector banks and foreign banks. The public sector banks continue to dominate the banking industry, in terms of lending and borrowing, and it has widely spread out branches which help greatly in pooling up of resources as well as in revenue generation for credit creation. The role of banks in accelerating economic development of the country has been increasingly recognized since the nationalization This facilitated the rapid expansion of banking in terms of its geographical reach covering rural India, in turn leading to significant growth in deposits and advances. Eventually, however, the government used banking sector to finance its own deficit by frequently increasing cash reserve ratios (CRR) and statutory liquidity ratio (SLR). Deregulation of the Indian financial system in 1991 followed by various financial sector reforms during the period 1990 through 1998 led to a major restructuring of the Indian banking industry. India has entered high growth trajectory with the initiation of economic reforms in the early 1990s with a policy shift towards free market economy. While on the growth front, the economy has performed considerably well, on the other hand the issue of distributional effects of growth has gained momentum in the academic and policy environment. Thus, in...
Words: 8415 - Pages: 34
...MDI, Gurgaon Strategy Management - II Assessment of the changes in Indian industry environment and their impact in respect of the following sectors: a) Telecom b) Automobile c) Shipping ARPIT JAIN: 12P189 Indian Industries The Indian economy has survived the global downturn very well. It has posted one of the highest rates of economic growth in the world despite other major industrial giants lagging behind. At the end of 2009, the Indian economy was growing at 7% a year. The strongest growth was coming from the manufacturing and construction sector and the weakest section was agriculture. The drawback of such a rapid economic expansion is a rise in inflation. The economy of India is the eleventh largest economy in the world by nominal GDP. Post independence the country went into a fast paced economic growth which was further fuelled by the free market principles started in the 1990’s which welcomed foreign investments. It has been predicted by leading Economists around the world that by 2020, India will be among the leading economies of the world. Four key industrial economic sectors are identified in India. The primary sector, largely extract raw material and they are mining and farming industries. In the secondary sector, refining, construction, and manufacturing are included. The tertiary sector deals with services and distribution of manufactured goods. India's service industry accounts for 57.2% of the country's GDP while the industrial and agricultural sector...
Words: 2851 - Pages: 12
...MGT-511 Business Environment PESTLE Analysis of India Submitted To: - Submitted By:- Mr. Vishwas Chakranarayan Ashish Suman Roll No. RS1904A10 Reg. No. – 10905868 Acknowledgment My sincere thanks and gratitude to my faculty who inspired me by his able guidance and was a constant guiding light during the course. The support and knowledge provided by him has been a great value addition for me and will go a long way in building a promising career. Last but not least, I am also thankful to all the respondents of my survey without whom the Term Paper would not have been completed successfully. (Ashish Suman) Contents Page No. 1. Abstract : 4 2. Methodology : 5 4. About India : 6 4. Introduction : 9 5. PESTLE Analysis 7 Political : 10 Economical : 13 Social : 16 Technological : 17 Legal : 18 Environmental : 19 6. Conclusion : 20 8. References : 21 Abstract In this term paper Pestle analysis of India. How Organization take the analysis for setup the offices or industry in India. In this analysis tell the environment of India. Factors of India. Government policy, literacy, privatisation, legal problem, technology use India, any many factors given below. Methodology For This term Paper I search articles on Websites, Journals, Newspaper, and Magazines. I study books for these...
Words: 2856 - Pages: 12
...------------------------------------------------- The Rise of Finland’s Nokia Case Study No. 4 By: Maria Cristina C. Caymo, PhD-M Student FACTS: The case deals with the rise of the Nokia Corporation, from the relatively small country Finland, to global leader in the mobile phone market. The original Nokia Company was founded in 1865 to produce paper from wood pulp. In 1967, three companies, Nokia, Finnish Rubber Works and Finnish Cable Works in Finland merged to form the Nokia Corporation. The new company operated in many sectors and produced a wide range of products including paper, tyres, Wellington boots, cables, televisions, computers, electrical generators, and chemicals. The case study focuses on how did this company became the world’s largest manufacturer of mobile phones with nearly 40% of global market share. The case study also attributes this achievement on how trade and investment patterns and Finnish and global policies promoting market openness and free trade have affected the innovation process in Finland’s (mobile) telecom equipment industry. The study illustrates how regulatory, trade and investment policy choices have helped – alongside other key policies – provide the right framework conditions for innovation in this country of 5.2 million people. In addition, it examines how the private sector, and more particularly Nokia, has taken advantage of those conditions to enhance its innovation capacity. ISSUE: In the 1980s, Nordic nations...
Words: 2665 - Pages: 11
...What Is Business Environment? Meaning: - The term Business Environment is composed of two words ‘Business’ and ‘Environment’. In simple terms, the state in which a person remains busy is known as Business. The word Business in its economic sense means human activities like production, extraction or purchase or sales of goods that are performed for earning profits. On the other hand, the word ‘Environment’ refers to the aspects of surroundings. Therefore, Business Environment may be defined as a set of conditions – Social, Legal, Economical, Political or Institutional that are uncontrollable in nature and affects the functioning of organization. Business Environment has two components: 1. Internal Environment 2. External Environment Internal Environment: It includes 5 Ms i.e. man, material, money, machinery and management, usually within the control of business. Business can make changes in these factors according to the change in the functioning of enterprise. External Environment: Those factors which are beyond the control of business enterprise are included in external environment. These factors are: Government and Legal factors, Geo-Physical Factors, Political Factors, Socio-Cultural Factors, Demo-Graphical factors etc. It is of two Types: 1. Micro/Operating Environment 2. Macro/General Environment Micro/Operating Environment: The environment which is close to business and affects its capacity to work is known as Micro or Operating Environment. It consists of Suppliers...
Words: 2497 - Pages: 10
...Enabling the next wave of telecom growth in India Industry inputs for National Telecom Policy 2011 2 Enabling the next wave of telecom growth in India Foreword The Federation of Indian Chambers of Commerce and Industry (FICCI) and Ernst & Young have collaborated on this deep review of the telecoms sector in India. The National Telecom Policy 1999 (NTP 1999) has served the sector in India for well over a decade, in which time we have witnessed significant changes in the socioeconomic environment, technological advancements and business dynamics. The telecom industry in India is ready to take the next leap forward with new developments such as launch of third generation (3G) services by private operators, 3G and broadband wireless access (BWA) auctions, launch of mobile number portability (MNP), and the emergence of mobile commerce (m-commerce). In the future, rural and semi-rural markets are expected to drive growth, especially in the wireless segment. The Ministry of Communications & Information Technology has released the 100-day agenda for the Indian telecom sector, and announced formulation of a new and comprehensive National Telecom Policy 2011 (NTP’11). Therefore, the time is ripe for a comprehensive review to build a forward looking and transparent policy that will be the backbone to achieve the ”India telecom vision 2020.” This report focuses on specific areas where the Government of India (GoI) needs to intervene and move the policy to the next generation...
Words: 38895 - Pages: 156