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Summa

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OFFICIAL RULES OF L’OREAL BRANDSTORM 2016
I.

HOW TO PLAY?
INTRODUCTION
1. L’ORÉAL BRANDSTORM
2. WHO CAN PLAY?
3. TEAM’S COMPOSITION
4. THE COMPETITION FOR PARTNER SCHOOLS PLAYERS
a. The schedule
b. Steps of the game
STEP 1: Online Registration
STEP 2: Project Development
 The case study
 The Brandstorm Path to Win Platform
 Briefing Day
 Working with the agencies
STEP 3: National Finals
STEP 4: International Finals
5.

THE COMPETITION FOR WILD CARD PLAYERS
a. The schedule
b. Steps of the game
STEP 1: Online Registration
STEP 2: Online Pre-Case Finals
STEP 3: Briefing Day
STEP 4: National Finals
STEP 5: International Finals

6.
7.
8.
9.

JUDGING CRITERIA FOR PARTNER SCHOOLS AND WILDCARD PLAYERS
JUDGING CRITERIA FOR WILD CARD PLAYERS
PRIZES
RECAP OF TEAM’S MATERIALS

II. ADDITIONAL RULES
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
11.
12.

REGISTRATION FORM
PERSONAL INFORMATION
PARTICIPATION AND INTERNSHIP
THE PATH TO WIN PLATFORM
INVOLVEMENT OF THE L’ORÉAL STAFF
INVOLVEMENT OF THE MEDIA
INVOLVEMENT OF THE PROFESSORS, SCHOOL STAFF
DISQUALIFICATION
CONFIDENTIALY OBLIGATION
RIGHTS OF REPRODUCTION
CLAIMS
MISCELLANEOUS

1

I. HOW TO PLAY? ___________________________________
INTRODUCTION
Before participating in L'ORÉAL Brandstorm, you should read the official rules in their entirety. By registering, you unconditionally agree to all of the terms and conditions of these official rules.
Furthermore, you accept any and all of L'ORÉAL’s decisions with regards to L'ORÉAL Brandstorm as final and binding in all respects.
1. L’ORÉAL BRANDSTORM
L'ORÉAL Brandstorm (hereafter the "Game") is an international game organized by L'ORÉAL SA (hereafter
"L'ORÉAL”), a corporation with a capital of 111.942.969,80 Euros, registered with the Paris Company Trade Register under the number 632 012 100 with its headquarters

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