The Science of Addictive Junk Food A well known reporter, Michael Moss, shared his concerns with junk food in an article he wrote called, “The Extraordinary Science of Addictive Junk Food”. Not only is Moss writing this article to show his concerns for the road fast food is taking but he is providing facts to persuade the audience the fast food is not the answer. He is ready to motivate the world that junk food is bad.Moss uses a series of rhetorical appeals such as, the use of a flashback , pathos, logos, and the use of rhetorical questions to support his text on the frightening aspects of junk food itself. Moss beings to approach his topic by providing flashback moment to mention the evening of “April 8, 1999.” In his descriptive Moss is mentioning the day that most fast food C.E.O’s met to discuss the health hazards of fast food. He mentions only the most popular companies, such as Coca-Cola,to get the audience interested in the food that they are actually eating. The flashback was meant to also give the audience the sense of credibility. Moss wanted the audience to feel like they were there living in the moment. He uses descriptive details to make the meeting come to life …show more content…
That means in 1999 they already knew the hardcore facts about junk food and what it can do to one's body. By Moss using the rhetorical question, he is making the audience realize that the information has always been out. Most people know the effects of junk food but allow their kids to eat it daily. Moss is intending the audience to stand up and make a change. Moss uses the rhetorical question to make the audience ask themselves why obesity still is not being strongly