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Supply and Demand

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Week 1: Microeconomics and the Laws of Supply and Demand
ECO/365 – Principles of Microeconomics
3/23/2015
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Microeconomics and the Laws of Supply and Demand
The Supply and Demand simulation was to act as GoodLife Management property manager for a fictional town, Atlantis. This company manages about seven apartment complexes in the town of Atlantis. In this simulation the property manager was in charge in adjusting the monthly rental rate of GoodLife’s two-bed rental apartments as well as the quantity of apartments supplied based on the market trend. Many factors, such as personal preferences, income, economy, and rental rates influence the supply and demand for apartments. The ratio of vacant and occupied apartments is affected by each of these factors. A carful evaluation is vital when making decisions about supply, demand, and price, as well as a regular monitoring in order to remain competitive in the rental market. The first simulation had the objective of determining the two-bedroom apartments’ monthly rental rate for on provisional leases. Therefore, the rate for vacancy should be decreased to at least less than 15%, while the revenue should be maximized. When the rental rate of the apartments decreased and the demand increased, the vacancy rate decreased as a result. The simulation showed that as the rental rate is lowered the initial revenue increased, and reaching a maximum point at a specific rental rate. This then made the demand decrease. The solution is to decide the level where the rental rate offers the highest revenue with a low vacancy rate. In the second portion the property manager was required to determine the equilibrium for two-bedroom apartments monthly rental rate. Whenever the rental rate increased, the supply of two-bedroom apartments increased as well. According to Colander, quantity supplied will rise as price will

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