...FireWire Surfboards Firewire Surfboards was created in the year 2005 by a group of colleges who happen to be friends. They all wanted to make a new kind of surfboards for the average person that wanted to go out and enjoy the waves. Firewire makes the claim that its surfboards are stronger, lighter and more flexible than any of its based competition’s surfboards. In order to keep up with the competition Firewire decided to start making custom surfboards instead of just their usual or original sizes. Along with making custom surfboards Firewire is doing other things in order to stay ahead of their competition. Channel Islands surfboards seems to be the major competitor of Firewire surfboards. However, it's surfboards aren't price efficient from what I’ve read, and doesn’t seem to come close to offering the flexibility and maneuverability that Firewires does. Firewire competitors mostly uses time dated technology and production that is thought to be harmful to the environment. Most “surfers prefer their gear old school,” that’s from what I’ve gathered, and the companies that have been established for decades had the upper hand on supplying this demand of the surf market. It also didn’t help that many of the surfboard manufactures had signed professional surfers and thousands of loyal customers that felt the technology “represented a real threat to the entrenched surfboard” companies that they had grown accustomed to. Firewire’s entrepreneurial team should have...
Words: 1031 - Pages: 5
...Beachbeat Surfboards is a surfboard manufacturer and retailer located in the United Kingdom. They specialize in high quality customizable surfboards. Within its 26 years of service Beachbeat has produced and sold thousands of surfboards throughout the world, becoming one of Europe’s premier board producing factories. Originally started by a board shaper named Chops Lascelles, Beachbeat has become a major player in the surfboard industry. His mission was to bring the highest possible quality surfboards to surfers around the world. This could be achieved through his desire to make many types of quality boards so that people could ride better. He wanted to create boards that “follow function, not fashion”. The company has grown from one man to nine people working many hours to produce top quality surfboards. The production process runs through 8 stages with each person specializing in an area to maximize efficiency and quality. The assembly line process can produce a custom board in around a week. With shipping times added in a board can go from being a customer design to breaking waves in 3 weeks. This time length allows the company to maintain its high levels of quality and precision work, without forcing the customer to wait long amounts of time to ride their new board. The first step in any board shops production is shaping. The board is cut into the general “surfboard” shape and then sanded and cut down to its final shape. The shape can take on many different forms...
Words: 1047 - Pages: 5
...Unit 4 IP G**** N******* American Intercontinental University This unit’s case studies seemed to focus a great deal on growth of production and overall company growth. In the following pages will be a basic overview of the case study answers from the excerpts. All of the readings contained a tremendous amount of useful knowledge. The excerpts: Denver Goes Alfresco, Firewire Surfboards Lights Up with CAD, Colgate-Palmolive keeps managers smiling with executive dashboards, will be analyzed and discussed as listed. In the first excerpt, Denver Goes Alfresco we go over a major growing point in Denver’s economy, city-state government, public relations and community involvement. These major changes, once started, took 15 month period of 6-12 week cycles. Before every implementing this project The city-government and its various agencies were in a blinded state of turmoil. They were have so many issues with technological communication that the only option was change! So change they made by implementing a single centralized IT group whose sole purpose was to bring the city-government out of the ashes. This of course meant saying farewell to the existing 14 management systems, saving costs in doing so anyway. The new system, the enterprise content management (ECM) system had to fill 3 major roles records, security, and finally communication. The ECM chosen blew its competitor away with a million dollar a year in potential savings. That and its ability to accommodate the cities...
Words: 914 - Pages: 4
...Billabong International began its operations in 1973, thanks to the inventive of the founder, Gordon Merchant, who wanted to create new kind of surfboards for better enjoying is favorite activity (Billabong 2009). From the North Burleigh factory the company grew exponentially: during the 80’s Billabong went international, during the 90’ it consolidated its position in the international scene and from 2001 it began a series of acquisitions that expanded Billabong products from surfboards to wetsuits, snowboard, outwear, watches (Billabongbiz 2011). The strength of Billabong it has always been its brand. For example a 2008 research of the firm BrandFinance, evaluated the worth of Billabong brand equal to $1.6 billion, 41% of the company’s value (SmartCompany 2008). That it explained with the fact that Billabong operates in the highly competitive and very brand-conscious surfwear industry. The surfwear industry exploded in the 80´: when it comes to garments, all the major technical brand began to be available not only to the specialists, but also to the rest of the consumer population This created a big opportunity for all the mayor competitors alongside with Billabong, but also put pressure on them, since they were force to find a balance between two different direction, one leading to the basic market of surfers and the other to the secondary market of the emulator. This is a tricky combination, because, while the dedicate surfer is more interested in the utility of...
Words: 495 - Pages: 2
...Park FFYS 1000-27 12 October 2015 Has Globalization Rode Too Far Into the Surf Industry? The modern surfboard building industry was started in a backyard by a couple of friends, trying create a foam based surfboard to make something they could have more fun on in the ocean. They created an amazing product, proceeded to make boards for their friends, and later teach their friends to make surfboards. A culture was solidified and the techniques were handed down verbatim to the new board builders. The overwhelming sense of tradition and respect for the roots of the craft is strongly woven into the every individual in todays industry (prior to the start of Asian manufacturing of surfboard “pop-outs”). For these reasons amongst others, the board building industry is different than most other industries and does not follow normal patterns of globalization. The advancements in technology over the years, opportunities for cheaper labor and alternate materials have not changed the way the industry operates. Even with the addition of technology and manufacturing procedures, the fundamentals of how a board is made has not changed since it was first made in the late 50s. The industry is very exclusive, but not closed. There has been no opposition to globalization; globalization has kept the industry progressing forward. Most master shapers (people who sculpt the surfboard) and glassers (people who do the fiberglass sealing) take on apprentices to further spread the craft....
Words: 4414 - Pages: 18
...What is the wave of future surfboard? This is a question that has been asked by surfboarding aficionados since the 1960’s. According to the Firewire Surfboards case study, many surfers prefer their “gear” old school or custom-shaped to order. At the San Diego based, Firewire Surfboards, developer and CEO, Mark Price, has challenged those very ideals with the creation of his far lighter, stronger, and more flexible foam to make their boards. The issue lies with having the surfing community accepts the fact that change must happen to launch the sport to the next level. Firewire Surfboards was launched in 2005 by Mark Price to create a surfboard that according to him, “Will create wave-riding magic”. Mark Price, a former surfing pro, understands that there is competition that can hinder the success of his business. The biggest hurdle for Firewire is the past. Many surfers prefer to have their equipment custom-shaped to order. To try to tap into this market, Firewire is introducing its first custom board line and so that their product can reach the “hard-core” surfers. Firewire Boards is prepared to sell the new line for a bit more than $600.00. On the other hand, Channel Islands (competitor), sell’s their off-the-rack boards for $ 650.00. In the end, many of the local shops are trying to buy boards from Firewire and put their mane on the product. Firewire is also looking to tap into the developing of boards for beginners that can help them compete with companies like Surftech...
Words: 635 - Pages: 3
...Although it’s often hard to pinpoint, we know a good style when we see it. From a deft stance in the tube to a subtle twist of the torso, a polished approach can take a good surfer and make him great. Recently, we rang up one of today’s the most stylish surfers, Craig Anderson, to get his take on what constitutes a good style and what it’s going to take for you to start improving yours. Remain Calm: Although the different elements that constitute a good style are often difficult to define, above all, poise and a sense of casual carelesness in conditions of consequence are paramount. “To me, good style is about being in tune with the ocean, timing, nonchalance, vision, and just being relaxed,” says Anderson. If your surfing can make light of backbreaking conditions, you’re already building a solid foundation to becoming a more stylish surfer. According to Anderson, it’s all about simply giving the appearance of not struggling. Although it seems like a catch-22, at a fundamental level, it’s about taking the difficult and making it look easy. “Surfing is an art, not a sport. You can’t try too hard, you’ve got to enjoy yourself.” Make It Your Own: Each surfer brings their own subtle nuances to the lineup that inevitably attribute to their own style. Although you can pore over videos of Fanning and Parko, at the end of the day, your own style can never truly mimic someone else’s, and it’s important to relish in your individuality. “Even though I grew up watching surfing vids...
Words: 408 - Pages: 2
...It is so interesting to know and read about a sport history in a story such as surfing and how it’s begun in Hawaii to California, to a wider culture. Reading The World in the Curl, explained to me that the evolution of surf culture experienced by surfers and non-surfers alike. Also that surfing has made a pretty big mark on mainstream culture all over the world. I felt that surfing requires leisure time ! No matter how rebellious surfers may feel, they’re only getting to score those all day offshores because they are at least middle class, if not wealthier. They’ve got enough cash to live by the beach, buy the equipment, and have time off. There was an interesting thing that the author points out that ancient Hawaii only developed a strong...
Words: 273 - Pages: 2
...Creed McTaggart is a 19 year old fresh faced kid from West Australia who is known best for his unique modern style of surfing. He is a laid-back bloke who listens to grungy music, has long hair and has for the last six months been continuously been nominated for the hippest dude in the surf. He’s been postured as a cultural magnate, photographed just as much out of the surf than in it. He’s been moulded into the most unique character within the surfing industry. He is extremely well educated in music, has a tweaked full rotation and shreds at skating. He is young, wild and cruises around the world surfing and conceptualising projects to keep him moving. Creed is sponsored by a large number of big name surfing brands such as: Billabong, Epokhe eyewear, Globe footwear and Hayden Shapes surf boards. First surf: At the age of five, with the help of his dad, John, at Margaret Rivermouth. Creed McTaggart’s was born and raised in Margaret River, Western Australia but has recently moved to Byron bay. Margaret River is a unique place to grow up that produces all types of surfing characters such as soul guy, comp guy, big wave guy and future guy. Growing in Margaret River has had a big influence on Creed and he tends to have a bit of each type of character in his approach to surfing and everyday life. He started his career in competition surfing in Western Australia. He soon gave up on the comp scene sometime around 2011, despite earning himself a number of titles that suggested he was...
Words: 754 - Pages: 4
...Spare Money When Buying a Surfboard Surfing is a prominent movement everywhere throughout the world. The sea calls to individuals who adore the rush of riding waves. Individuals who affection to surf can invest hours out in the ocean without enjoying a reprieve. Surfers regularly live with flat mates in little lofts just so they can be near the sea. On the off chance that you end up surfing throughout the day, you will need to claim no less than one most loved surfboard. You might be worried that you won't have the capacity to discover any surfboards inside of your financial plan, however it is conceivable to discover great surfboards that are modestly valued in the event that you know where to look. Utilized surfboards can be incredible deals. You can discover utilized surfboards as a part of the arranged notices online or in a neighborhood daily paper. On the off chance that you need to purchase an utilized surfboard from a store, you can inquire as to whether they offer utilized ones. Before you purchase an utilized surfboard, check with the store to check whether they will acknowledge it back on the off chance that you have...
Words: 936 - Pages: 4
...labor and so only one factor of production—labor—changes and all the other factors remain fixed. June, 2, 2008: Starbucks replaces baristas with vending machines. This decision is a short-run decision. It involves changing two of Starbucks’ factors of production, labor and one type of capital. But other factors of production, such as Starbucks’ land and other capital inputs such as the store itself, remain fixed. July, 18, 2008: Starbucks is closing 616 stores by the end of March. This decision is a long-run decision. It decreases the quantity of all of Starbucks’ factors of production, labor and the size of Starbucks’ plant. Labor (workers per week) | Output (surfboards per week) | 1 | 30 | 2 | 70 | 3 | 120 | 4 | 160 | 5 | 190 | 6 | 210 | 7 | 220 | 2. The table sets out Sue’s Surfboards’ total product schedule. a. Draw the total product curve. To draw the total product curve measure labor on the x-axis and output on the y-axis. The total product curve is upward sloping and is illustrated in Figure 11.1. b. Calculate the average product of labor and draw the average product curve. The average product of labor is equal to total product divided by the quantity of labor employed. For...
Words: 3705 - Pages: 15
...As you know, the financial statements for Surfing USA Co. are prepared in accordance with generally accepted accounting principles. One of these principles is the revenue recognition principle, which provides that revenues should be recognized when they are earned. Typically, sales revenues are earned when the goods are transferred to the buyer from the seller. At this point, the sales transaction is completed and the sales price is established. Thus, in the typical situation, revenue on the surfboard ordered by Flutie is earned at event No. 8, when Flutie picks up the surfboard. The circumstances pertaining to this sale may seem to you to be atypical because Flutie has ordered a specific kind of surfboard. From an accounting standpoint, this would be true only if you could not reasonably expect to sell this surfboard to another customer. In such case, it would be proper under generally accepted accounting principles to recognize sales revenue when you have completed the surfboard for Flutie. Whether Flutie makes a down payment with the purchase order is irrelevant in recognizing sales revenue because at this time, you have not done anything to earn the revenue. A down payment may be an indication of Flutie’s “good faith.” However, its effect on your financial statements is limited entirely to recognizing the down payment as unearned revenue. If you have further questions about the accounting for this sale, please let me know....
Words: 253 - Pages: 2
...Exercise 2-1 (10 minutes) 1. The wages of employees who build the sailboats: direct labor cost. 2. The cost of advertising in the local newspapers: marketing and selling cost. 3. The cost of an aluminum mast installed in a sailboat: direct materials cost. 4. The wages of the assembly shop’s supervisor: manufacturing overhead cost. 5. Rent on the boathouse: a combination of manufacturing overhead, administrative, and marketing and selling cost. The rent would most likely be prorated on the basis of the amount of space occupied by manufacturing, administrative, and marketing operations. 6. The wages of the company’s bookkeeper: administrative cost. 7. Sales commissions paid to the company’s salespeople: marketing and selling cost. 8. Depreciation on power tools: manufacturing overhead cost. Exercise 2-7 (15 minutes) | | |Differential |Opportunity |Sunk | | |Item |Cost |Cost |Cost | |1. |Cost of the new flat-panel displays |X | | | |2. |Cost of the old computer terminals | | |X | |3. |Rent on the space occupied by the registration desk...
Words: 1018 - Pages: 5
...Nadine Chehimi AP Macroeconomics Scarcity and Opportunity Cost Assessment 1. For each of the following, describe the opportunity cost when you decide to do each activity. a. Go to the beach or study for an exam: If I decided to go to the beach my opportunity cost would be my exam that I would most likely fail because of me choosing to get a tan at the beach instead of studying. Now If I chose to study for my exam instead of the beach I would pass my exam but my opportunity cost would be me getting a tan at the beach and being pale the next day at school. b. Get a job after high school or go to college: If I chose to get a job after high school I would have more money than if I went to college but my opportunity cost would be going to college and getting a good education, and with my degree I would be getting a higher paying job than my job straight after high school. Now If I chose to go to college I would get a degree and have a great paying job but my opportunity cost would be me getting a job right after high school and missing out on all the money I could’ve saved if I did that. c. Leave early for school or eat breakfast: If I left early for school I would get to school on time but my opportunity cost would be me eating a healthy breakfast and getting the energy to get through school, and now I will be hungry until lunchtime. Now if I chose to eat breakfast I would get the energy I needed to get through school...
Words: 1684 - Pages: 7
...MAA261 Financial Accounting ASSIGNMENT - Trimester 2, 2015 Question ONE Proforma Family name: | First names: | Deakin ID: | Deakin Username: | SPECIAL INSTRUCTIONS: * Question 1 must be completed and submitted on this proforma. * Please ensure that you understand the University rules on plagiarism – it must be your own work. * Include your answer in sections provided * You can create more lines on the journal entry tables etc. by placing the cursor at the end of a row and pressing return. * Insert your name and Student ID in the footer. * You are NOT to submit a hard copy (online submission only). SCOTTY’S SURFBOARDS AN ACCOUNTING PRACTICE SET Journals General Journal | | | | Post. | | | Date | Account | Ref. | Debit | Credit | | | | | | 24/7 | Account Payable Yeehah Surf Supplies | | 605 | | | Inventory | | | 605 | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | | |...
Words: 1646 - Pages: 7