...Nokia microsoft Steve ballamer = chief executive of microsoft. Microsoft bought Nokia phone business for a total amount of 5.4 billions Nokia licences patens and mapping services to microsoft. Nokia share jump 35% . microsoft fell by 5%. Ballamer : microsoft known for software pcs to a company that focuses on mobile devices. Aim to turn a software comany into a devices and services business- Microsoft struggles as consumeres replaced traditional pc ‘s for tablets and smartphones. Critics say microsoft has been to slow to respond to the booming market mobile devices. It is a necessary gamble for microsoft to break into mobile, but given its complete reliance on nokia for windows phones devices and competitive position of apple and google with rival phone plattforms an understanable move… WTF ???? Background: nokia founded in 1871 1987 launches 1st phone. = mobira cityman 2000 stock market value: hits 186billion euros ( now worth 11) 2003 basic 1100 launched and become sthe most popular consumer electronic device. 2011: abandons symbian mobile phon operating system and switches to the windows platform instead. 2013 : launches Lumia 1020 boasting a 41 megapixel camera. Sold 53.7 million devices during the quarter ( which one ) and down to 27% down sales on last year. ( does not make sense) Microsoft signed a dela to 10 year licensing arrangement with nokia to use their brand on current mobile phone products. Microsoft deal= strategy...
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...HTC’s CEO has asked you to help him by preparing an analysis that addresses the following: 1. Identifies and analyzes the industry and competitive environment of the mobile phone industry based on information contained in the case: HTC Corp. in 2009 including key industry and environmental trends, competitive and structural characteristics of the mobile phone industry. 2. Your assessment of the key challenges HTC faces in trying to achieve a sustainable model and long-term success in the industry? 3. Your assessment of the competitive and strategic position of HTC Corp. at the time of the case information. 4. Your assessment/identification of any major changes in the competitive situation for HTC from the perspective of the fall of 2011 that he should bring to the board’s attention based on current information available publicly. Question 1) Identifies and analyzes the industry and competitive environment of the mobile phone industry based on information contained in the case: HTC Corp. in 2009 including key industry and environmental trends, competitive and structural characteristics of the mobile phone industry. Answer 1) HTC is basically a very young high tech company, initially dealt with PDA’s and computers. But in the recent years HTC has emerged as a smartphone firm which has received strong appreciation for the design and high tech products. It has been known for interoperate the Windows OS into the mobile phone devices which sparked the revolution...
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...SWOT Analysis LM Ericsson By CS; EN; HD; KZ; X H Content 1 Background 2 1.1 About Ericsson 2 1.2 Strategic Sourcing Department 2 2 SWOT Analysis 4 2.1 Strength 4 2.2 Weakness 5 2.3 Opportunities 6 2.4 Threat 7 3 Conclusion 9 Reference 10 Background 1 About Ericsson Ericsson is a world-leading provider of telecommunications equipment and related services to mobile and fixed network operators globally. Over 1,000 networks in more than 180 countries utilize Ericsson’s network equipment and 40 percent of all mobile calls are made through our systems [1]. Ericsson is one of the few companies worldwide that can offer end-to-end solutions for all major mobile communication standards. The company has a global presence supported by strong base of R&D activities. Increasing demand for smartphones and mobile broadband infrastructure gives an opportunity to strengthen its business performance. However, increasing competition and regulations could adversely impact both its business operations and financial position. • Core Value Respect, professionalism and perseverance are the values that are the foundation of the Ericsson culture [1]. • Main Business Networks, Multimedia, Global Services, ST-Ericsson • Main Competitors Huawei, Nokia Siemens, Alcatel-Lucent, ZTE 2 Strategic Sourcing Department Strategic Sourcing was created to manage Ericsson’s Category, Partnering, Supplier...
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..................................................................................................... 2 SWOT Analysis.......................................................................................................... 5 Global Market and Challenges................................................................................. 7 Industry Analysis…………........................................................................................... 9 Competitor Analysis…………...................................................................................... 10 Recommendation…………………………......................................................................... 12 Conclusion…………….................................................................................................. 13 Reference...........................................................................................................14 Summary Introduction of Microsoft Corporation Starting in 1975, Microsoft corporation was established by Bill Gates and Paul Allen. Depending on MS-DOS, Microsoft rose a lot in home computer operating system market in 1990s. Later, used Microsoft Windows control the computer operating system market. Relying on Microsoft Office, Microsoft dominate the office suite market. The major products are Windows operating system, IE and Office suite. SWOT Analysis Microsoft develops, produce, licenses software products for global companies and customs. Their products...
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...Meaning: - The term Business Environment is composed of two words ‘Business’ and ‘Environment’. In simple terms, the state in which a person remains busy is known as Business. The word Business in its economic sense means human activities like production, extraction or purchase or sales of goods that are performed for earning profits. On the other hand, the word ‘Environment’ refers to the aspects of surroundings. Therefore, Business Environment may be defined as a set of conditions – Social, Legal, Economical, Political or Institutional that are uncontrollable in nature and affects the functioning of organization. Business Environment has two components: 1. Internal Environment 2. External Environment Internal Environment: It includes 5 Ms i.e. man, material, money, machinery and management, usually within the control of business. Business can make changes in these factors according to the change in the functioning of enterprise. External Environment: Those factors which are beyond the control of business enterprise are included in external environment. These factors are: Government and Legal factors, Geo-Physical Factors, Political Factors, Socio-Cultural Factors, Demo-Graphical factors etc. It is of two Types: 1. Micro/Operating Environment 2. Macro/General Environment Micro/Operating Environment: The environment which is close to business and affects its capacity to work is known as Micro or Operating Environment. It consists of Suppliers, Customers, Market Intermediaries...
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...EXPANDED RESEARCH PROPOSAL SUBMITTED BY TEAM D MICROSOFT A COMPUTING GIANT. A CHANGE IN EFFORT THE ORGANIZATION. WHAT WENT WELL? WHAT WENT WRONG? WHAT SHOULD THEY HAVE DONE? A CASE STUDY OF MICROSOFT COMPANY LEADERRSHIP AND ORGANIZATIONAL BEHAVIOR (MANAGEMENT 591) PROFESSOR: ANITA SPECTOR TABLE OF CONTENTS 1. INTRODUCTION TO THE COMPANY…………………………………………………………………………………..2 1.0. MICROSOFT: A COMPUTING GIANT 1. O.1. WHO IS MICROSOFT 1.0.2. WHO STARTED MICROSOFT 1.0.3. BILL GATES: HARVARD DROP-OUT 1.0.4. THE BIRTH OF MICROSOFT 1.0.5. THE ORIGIN OF THE NAME MICROSOFT 2. MICROSOFT'S OPERATING SYSTEM…………………………………………………………………………………..4 2.0. AN OPERATING SYSTEM 2.1. MICROSOFT MOUSE 2.2. WINDOWS 2.3. MICROSOFT OFFICE 2.4. INTERNET EXPLORER 2.5. XBOX 3. PRELIMINARY PROBLEM STATEMENT………………………………………………………………………………6 3.0 CHANGE IN TECHNOLOGY 3.0.1. FINANCIAL HIGHLIGHTS 3.1. CHANGE OF PRODUCTS 3.1.1. BRAND LOYALTY 3.1.2. BRAND REPUTATION 3.1.3. EASY TO USE SOFTWARE 3.1.4. STRONG DISTRIBUTION CHANNELS 3.1.5. ROBUST FINANCIAL PERFORMANCE 3.1.6. ACQUISITION OF SKYPE 3.1.6-1. POOR ACQUISITIONS AND INVESTMENTS 3.1.6-2. DEPENDENCE ON HARDWARE MANUFACTURERS 3.1.6-3. CRITICISMS OVER SECURITY FLAWS 3.1.6-4. MATURE PC MARKETS 3.1.6-5. SLOW TO INNOVATE 4. TIME PRICE AND SERVICE CHANGES……………………………………………….10 4.0. WHO IS AFFECTED 4.1. WINDOWS 10 5. Conclusion……………………………………………………………………………12 ...
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..............................................................................................................3 Business Description...........................................................................................4 History...................................................................................................................5 Key Employees.....................................................................................................8 Key Employee Biographies..................................................................................9 Major Products and Services............................................................................14 Revenue Analysis...............................................................................................15 SWOT Analysis...................................................................................................16 Top Competitors.................................................................................................21 Company View.....................................................................................................22 Locations and Subsidiaries...............................................................................26 HTC Corporation © MarketLine Page 2 HTC Corporation Company Overview COMPANY OVERVIEW HTC Corporation (HTC or “the company”) is a designer and manufacturer of...
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...INDUSTRIAL INTERNSHIP REPORT ON “A STUDY ON ENHANCEMENT OF DISTRIBUTION CHANNEL” A summer training project report submitted in partial fulfillment of the requirement of Post-Graduation Diploma in Management SUBMITTED BY: G.SRIVIDYA ROLL NO. 2T4-17 SUPERVISED BY: MRS.V.ANNAPURNA (ASST. PROFESSOR) SIVA SIVANI INSTITUTE OF MANAGEMENT SECUNDERABAD-500100 2014-2016 COLLEGE CERTIFICATE COMPANY CERTIFICATE ACKNOWLEDGEMENT I would take this opportunity to express my sincere gratitude to everyone for their valuable assistance and support during my Industry Internship Program (IIP) at Microsoft Mobiles Kakinada & Rajahmundry. I would like to heartily thank my company guide, Mr. Subair (Regional Sales Manager), at Microsoft Mobiles, Hyderabad for giving me an opportunity to work at Microsoft Mobiles and for his valuable guidance during the course of my internship. His inputs and suggestions have played a very crucial role at every stage in the development of the project and my knowledge as a whole. I would also like to thank corporate guide Mr.Satya Sundhar, (Area sales manager) and for helping me throughout and guiding me and Mr.Kiran, Team leader corporate guide, for teaching me and coaching me with each and every small detail required to successfully complete my project, their guidance at the grass root level and helping me overcome every little problem I faced. I would also like to acknowledge, Mrs.v.Annapurna (Asst. Professor) Siva...
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...Principles of Marketing (MKTG 320) Fall 2013 Syllabus (Tentative) Madan M.Batra (MBA, Ph.D.) Professor of Marketing and International Business Room 406A Eberly 724-357-5776 (Office) 723-388-9595 (Cell) batra@.iup.edu Office Hours Tuesdays and Thursdays: 12:15 to 2:00 p.m. & 3:15 to 3:30 p.m. Wednesdays: 1:00 to 2:00 p.m. Please see the D2L course website for announcements concerning any changes in office hours during a specific week. Instructor Profile I am a professor of marketing and international business at Eberly College of Business and Information Technology. My academic preparation includes MBA in International Business (Dalhousie, Canada), and MS in Marketing and Ph.D. in International Business with focus on International Marketing—both from the University of Wisconsin-Madison. I have worked at a managerial level in a large multinational enterprise. I have taught a wide range of courses--International Business, International Marketing, The Global Village, Self-Marketing, Marketing Internship, Principles of Marketing, Consumer Behavior, Marketing Research, Seminar in Marketing, and Marketing Management at undergraduate, graduate and executive levels. My research interests are in international business, business sustainability, international marketing ethics, advertising ethics, self-marketing, export marketing, cross-cultural marketing, experiential education, and effective pedagogy. My research articles are published in numerous journals that...
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...Facts...............................................................................................................3 Business Description...........................................................................................4 History...................................................................................................................7 Key Employees...................................................................................................11 Key Employee Biographies................................................................................12 Major Products and Services............................................................................17 Revenue Analysis...............................................................................................18 SWOT Analysis...................................................................................................20 Top Competitors.................................................................................................27 Company View.....................................................................................................28 Locations and Subsidiaries...............................................................................31 Apple Inc. © MarketLine Page 2 Apple Inc. Company Overview COMPANY OVERVIEW Apple Inc. (Apple or "the company") is engaged in design, development and marketing of personal computers (PCs), media devices, and portable...
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...Sadman Sakib | 1311414630 | Table of Contents Serial number | Contents | Page number | 1) | acknowledgements | 04 | 2) | Executive Summary | 05 | 3) | Introduction | 06 | 4) | Background of the Industry | 07 | 5) | a) Company Overview I. B2M Telecommunication Ltd a) History and Background i. Mission and Vision: ii. Functions and Departments: iii. SWOT Analysis: iv. Business Overview II. REVE Soft b) History and Background v. Mission and Vision: vi. Functions and Departments: vii. SWOT Analysis: viii. Business Overview III. True Bd c) History and Background ix. Mission and Vision: x. Functions and Departments: xi. SWOT Analysis: xii. Business Overview b) Mythology i. Type of Research ii. Type of Data iii. Questionnaire Design iv. Sampling v. Data Collection vi. Data Analysis vii. Sample c) Objectives i. Broad Objective ii. Specific Objectives d) Limitation | 08-23 | 6) | Finding and analysis | 25-27 | 6) | Conclusion | 27-28 | 7) | References | 28 | 8) | Appendix | 29 | Acknowledgements We would like to express our profound gratitude to all those who have been helping in the preparation of this report. Firstly we would like to thank Almighty Allah for finishing our report on time. We would like to express our deep sense of thankfulness to our honorable faculty, Zulfiquer Ali Haider...
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...Hewlett-Packard Company Company Profile Publication Date: 16 Apr 2010 www.datamonitor.com Europe, Middle East & Africa 119 Farringdon Road London EC1R 3DA United Kingdom t: +44 20 7551 9000 f: +44 20 7551 9090 e: euroinfo@datamonitor.com Americas 245 5th Avenue 4th Floor New York, NY 10016 USA t: +1 212 686 7400 f: +1 212 686 2626 e: usinfo@datamonitor.com Asia Pacific Level 46 2 Park Street Sydney, NSW 2000 Australia t: +61 2 8705 6900 f: +61 2 8088 7405 e: apinfo@datamonitor.com Hewlett-Packard Company ABOUT DATAMONITOR Datamonitor is a leading business information company specializing in industry analysis. Through its proprietary databases and wealth of expertise, Datamonitor provides clients with unbiased expert analysis and in depth forecasts for six industry sectors: Healthcare, Technology, Automotive, Energy, Consumer Markets, and Financial Services. The company also advises clients on the impact that new technology and eCommerce will have on their businesses. Datamonitor maintains its headquarters in London, and regional offices in New York, Frankfurt, and Hong Kong. The company serves the world's largest 5000 companies. Datamonitor's premium reports are based on primary research with industry panels and consumers. We gather information on market segmentation, market growth and pricing, competitors and products. Our experts then interpret this data to produce detailed forecasts and actionable recommendations, helping you create new business opportunities...
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...University In partial fulfilment of the Requirements for the award of Degree of Master of Business Administration Submitted by: Gaurav Sharma University Registration No. 3450070065 DEPARTMENT OF MANAGEMENT LOVELY PROFESSIONAL UNIVERSITY JALANDHAR-NEW DELHI GT ROAD PHAGWARA PUNJAB Acknowledgment This project was result of my life’s best efforts till now and ultimate industry and corporate world experience. However, it would not have been possible without the kind support and help of many individuals and organizations. I would like to extend my sincere thanks to all of them. I wish to express my sincere gratitude to my Training Coordinator, Mr. Ashwani Panesar and my Mentor and project guide for Summer Training, Ms. Mandakini, Lecturer in Management Department of Lovely Professional University, for providing me an opportunity to do my Six week Summer Training Project on “BRAND AWARENESS OF HCL LEARNING-CDC” in “HCL Infosystems Ltd., PHASE-8, MOHALI.” I am highly indebted to my project guide in HCL Infosystems Ltd, Mr.Tarun Kumar, Business manager-North, HCL Infosystems Ltd. for their guidance and constant supervision as well as for providing necessary information regarding the project & also for their support in completing the project. I would like to express my gratitude towards my parents & officials and other staff members of HCL Infosystems Ltd. for their kind co-operation and encouragement which help me in completion of this project...
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...Apple's iPhone Economic 'When Apple's IPhone first went on sale in Europe six months ago, hopes were high that the device would be just as big a hit is it had been in the U.S. But analysts are now raising concerns that the iPhone may not translate as well overseas, with sales sluggish in Europe because of the device's high price and strong competition from Nokia and others' Jennifer L.Schenker 'the iPhone in Europe: Lost in Translation', The plummeting economy persuaded Apple to decrease the price of it's product as global recession was hitting it's peak by the time Apple launched it's product in the European market. The market although dense & vast still couldn't afford the price of the product so Apple had to work on the problem enumerate the decision factors and the best alternative it had according to the situation was lowering the price. This was the right step as buying power of the western world was getting affected by the economic downturn and job security was affected so a high price item would not have attracted the consumers. The economic growth in south Asia has tempted Apple to enter the Asian market where India and China are home to about 25% of the world's population for firms to aim their products at together and emerging markets even during the economic downturn coupled with cheap labour and the lower costs in these countries are not to be ignored. How Apple wants to be aware of the effects of this factor in the macro environment is that product exclusivity...
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