...SWOT analysis for Air China The airline industry has undergone significant restructuring in recent years.Airlines, formerly rivals in a highly regulated industry, have become opportunisticseekers of co-operation. In today's world, mega-carriers and small airlines areworking together rather than competing with one another. Forms of co-operation include sub-contracting, code sharing, franchising and theformation of global marketing networks. Such alliances allow firms to focus on their respective core competencies, while drawing the benefits of scale economies. In essence,co-operation among rivals has led to increased competitiveness. This has accelerated thetrend of joint marketing, and the airline industry has become characterized by the desireto belong to a global network. The tendency has been to strive for a global presence. The case of Air China Air China was founded on the 1st of July 1955. Its headquarters is based in Beijing. Itengages in international and domestic passenger and cargo flight services. To unify itsfacility image and simplify its repairs and maintenances, its fleet of 118 aircraftexclusively consists of Boeing models. It has established hub-spoke style passenger andcargo transport network. The hub of this network is Beijing International Airport.The company is operating 339 routes, which consists of 53 international and 286domestic, operating more than 1,000 scheduled flights on weekly basis, serving 29 citiesin 19 countries. About 66 per cent of its...
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...SWOT analysis of Ford and Toyota SWOT ANALYSIS “Opposition is an inevitable part of change and one that can significantly impact your community organizing. However, if you know how to take stock of the opposition inside and outside of your effort or group, you are more likely to plan and act effectively.” That's where SWOT analysis comes in. SWOT can help you handle both ordinary and unusual situations in your community health or development initiative, by giving you a tool to explore both internal and external factors that may influence your work. SWOT analysis, founded by Albert Humphrey, is a compacted planning method used to determine the strengths, weaknesses, opportunities and threats involved in a business or in a project. SWOT analysis can be used for product, place, industry or person. It involves specifying the objective of the business venture or project and identifying the internal and external factors that are favorable and unfavorable to achieving that objective. There are lots of advantages of using SWOT analysis. When a single person is considered, it is a useful technique for understanding his Strengths and Weaknesses, and for identifying both the Opportunities open to him and the Threats he faces. When SWOT analysis is used in business context, it helps you carve a sustainable niche in your market. it can helps to uncover opportunities for the business. And by understanding the weaknesses of the business, threats can be managed and eliminated that would...
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... [pic] China Xiamen Airline Student: Que jia lei Student number:07007923 Lecture: Mr. David Goh Submission date:04-01-2008 Contents Executive summary………………………………………………………..3 1. Introduction……………………………………………………………….4 1.1Xiamen airline company background……………………………………….4 1.2The objective of this project…………………………………………………..4 2. Xiamen airline Vision, Mission and Goals…………………………5 ▪ Vision……………………………………………………………………………5 ▪ Mission…………………………………………………………………………5 ▪ Goals…………………………………………………………………………….5 3. Strategy analysis of Xiamen airline environment…………………6 3.1 PEST analysis……………………………………………………………………….6 3.2 Internal environment………………………………………………………………9 4. SWOT analysis…………………………………………………………….12 5. Porter’s five forces analysis……………………………………………13 5.1 Competitive Rivalry……………………………………………………………….14 5.2Threat of Entry……………………………………………………………………...14 5.3Buyers bargaining power…………………………………………………………15 5.4Suppliers bargaining power……………………………………………………...15 5.5Threat of substitute………………………………………………………………..16 6. Report on the organization products, market and current strategy (Grand Strategy Matrix)……………………………………………………...17 7. Overall recommendation for future development……………………20 Reference……………………………………………………………………...22 Executive summary In 2006 , China foreign tourism exchange revenue...
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...Management Policies and Practices 1 June 2014 General Motors SWOT Analysis Founded in 1910, General Motors is one of the largest and highly valued cars, trucks and automobile manufactures in the United States with a vision to design, build, and sell the world’s best vehicles. General Motors is a company that has significant impact on our U.S. economy. As I do a SWOT analysis on General Motors I will evaluate the company’s strengths, weaknesses, opportunities, and threats, to gain perspective on GM and there future as a company. STRENGTHS: Product Branding. First and foremost, General Motors has produced and branded a variety of automobiles both international and region specific such as Chevrolet, Buick, GMC, Cadillac, Baojun, Holden, Isuzu, Jiefang, Opel, Vauxhall, and Wuling which for some have become household names. From electric and mini-cars to heavy-duty full-size trucks, monocabs, and convertibles, General Motor’s dynamic brands offer a comprehensive range of vehicles in more than 120 countries around the world (About GM). Global Presence. Another strength GM shares, is their global presence, with factories in Brazil, Russia, India, and China (collectively BRIC) along with having assembly, manufacturing, distribution, office, and warehousing operations in 55 other countries. Of those BRIC factories, GM has the strongest presence in China due to their emerging economy that continues to grow gradually. China also has the largest automotive market, Brazil coming in...
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...international joint ventures conducted by one of the world best low cost airlines, Air Asia, through their operation years. In particular, Air Asia Indonesia, Thailand, Expedia and Air Asia Japan are being chosen to probe into This research put priority on the factors that turn Air Asia Indonesia, Expedia and Air Asia Thailand into a success throughout their operational year. The Successful International Joint Ventures of Air Asia have gained themselves the benefits from acquainting the right market orientations, in which they have secured a great amount of customers respectively. This leads Air Asia Indonesia and Air Asia Expedia to gain a massive profit and become the dominant airline being in their respective nations. Besides, the commitment is also one of the main contributing factors to the success of Air Asia IJV as well as Economy conditions of host countries had been a major factor to success in IJV. In depth analysis of local GDP of Thailand had granted Thai Air Asia to achieve their business objectives. Throughout the research, it shows that Air Asia Expedia and Thai Air Asia and Indonesia Air Asia have spared no efforts in order to succeed in the aviation industry. Conversely, this research also identified a failed IJV in Air Asia operation with Japan. The main reason behind this failed IJV was usage difficulties found in online booking website of Air Asia. These factors have led to Air Asia Japan to suffer losses throughout their operation. Moreover, misunderstanding...
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...Table of Contents 1.0 Introduction 2.0 Strategic Analysis 2.1 The Strategic Management Process 2.2 Stages of the Strategic Management Process and Contribution to Strategic Management Process 2.3 Definition of Strategic Analysis and Component 2.4 Techniques for Analyzing the External Environment 2.5 Techniques for Analyzing the Internal Environment 2.6 Roles of SWOT Analysis in Strategic Analysis 3.0 Strategy Formulation, Evaluation and Choice 3.1 Strategy Formulation stage and Contribution to Three-stage Strategic Management Process 3.2 Key Differences between Business Strategy and Corporate Strategy 3.3 Implications of Differences for Strategy Formulation 3.4 Key Differences between the Market Positioning and Resource-Based Strategy 3.5 Strengths and Weaknesses of Porter’s Generic Strategies 3.6 Resource-Based Approach Implications for Business strategy 3.7 Industry Lifecycle and Market Turbulence Implications for Business Strategy 3.8 Corporate Level Strategy Decisions 3.9 Relevant Growth Strategies to Qatar Airways 3.10 Advantages and Disadvantages of Related and Unrelated Diversification 3.11 Important Strategies to Qatar Airways 3.12 Portfolio Analysis 3.13 Aspects of International Strategy that are Relevant to Qatar Airways 3.14 International Strategies that are Appropriate 3.15 Market Penetration Strategies that are Appropriate 3.16 Evaluation Technique of Best Strategy to Adopt 4.0 Strategy...
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...Business Analysis Part I Investment is a risky business. Any investor or mutual fund manager will need to thoroughly research and evaluate the targeted company if it is worth the investment. In this paper, I choose United Technologies Corporation to begin the analysis of the company. As a part I of the analysis, an overview of the company, SWOT analysis, identification of the internal and external stakeholders, description of the company’s wants and needs, and discussion of how the company handles stakeholder’s needs are discussed. Headquartered in Hartford, Connecticut, United Technologies Corporation is ranked 44th in 500 Fortune list in 2011 (Fortune 500, 2011). United Technologies comprises of seven large companies; Pratt & Whitney, Otis, Carrier, Sikorsky, UTC Fire & Security, Hamilton Sundstrand, and UTC Power. Respectively, their products and services are aircraft/space shuttle engines, elevators and escalators, heating and air conditioning, helicopters, fire and security systems, aerospace systems, and power fuel cells (About UTC, 2011). United Technologies is a billion-dollar company. Last year, it revenue was 54.33 billion dollars, net income was 4.3 billion dollars, and the numbers of the employees are 208,200 in all over the world (UTX company profile, 2011). SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis is an important tool to identify main attributes of a company in these categories. United Technologies’ strengths are diversified...
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...Report on Alibaba Name: Xiya Chen Group:IBM-E2 Subject: Business & Management Executive Summary This report is based on the business environment analysis to identify key factor for Alibaba. From ratio analysis, it is found that financial performance of Alibaba is decreased in last two years due to decline in profitability and management efficiency. It is also identified from PESTEL analysis that political, social and legal environment of China is supportive for Alibaba, but there are some emerging challenges in economic environment. From SWOT, it is also found that are various opportunities and threats for Alibaba in the existing business environment. In the end, it is observed that global expansion can be effective for Alibaba to deal with future challenges effectively. Table of Contents 1.0 Introduction 4 2.0 Company Background 4 3.0 Business Performance 4 4.0 Macro and Micro Environment Analysis 5 4.1 PESTLE Analysis 6 4.2 Porter’s Five Forces Analysis 7 4.3 SWOT Analysis 8 5.0 Recommendations 9 5.1 Conclusion 10 5.2 References 11 1.0 Introduction This report is prepared to analyze external business environment for an organization and make appropriate recommendations to deal with future challenges. For this purpose, Alibaba is selected for this report. 2.0 Company Background Alibaba is a China based e-commerce company that was founded in year 1999 by Jack Ma when he launched a website called Aliobaba.com. At present, it mainly operated three e-commerce...
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...Situational Analysis and SWOT Analysis 2 4. Problem Identification 3 5. Analysis of Alternatives 4 6. Strategy Control and Evaluation Processes 6 7. Conclusion & recommendations 7 8. Implementation 7 References 9 Appendix 1 11 Appendix 2 12 Appendix 3 15 1. Strategic Profile Embraer SA is a Brazil-based company which was founded in 1969 and primarily engaged in the manufacture of aircrafts. The company divides its operations into four main segments: Commercial Aviation; Defense and Security, and Executive Aviation. It also offers aircrafts for agricultural use, structural components, mechanical and hydraulic systems, aviation services, and technical activities related to the production and maintenance of aerospace material (www.embraer.com.br). The company’s commercial aviation segment designs, develops, and manufactures various commercial aircraft for regional, low-cost, and mainline airlines and its defense and security segment provides a range of integrated solutions for the defense and security market. The company’s executive aviation segment develops a line of executive jets for fractional ownership companies, charter companies, and high-net-worth individuals. Its aviation services segment offers after-sales customer support services. This segment also provides spare parts, sales, inventory pooling programs, customer training, and other product support services. It has strategic alliances with European Aerospace and Defense Group, AEL Systems, AVIC (China), and...
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... Collins, Bruce A. Colorado Technical University Abstract Mike, Tiffany and I have just met. Mike is confident about the analysis we did of our strategy and says all we have to do is “put the pieces together before the final presentation.” ("Mgmt690-1404b-05 strategic management,") Tiffany says “We do have solid information, but we have to look at all the parts to see if we can remain competitive.” ("Mgmt690-1404b-05 strategic management,") First, “What are the considerations that you need to be aware of to remain competitive?” ("Mgmt690-1404b-05 strategic management,") Second, “based on the research that we have done, can we compete in the market that we have chosen? Why or why not?” ("Mgmt690-1404b-05 strategic management,") Thirdly, “what primary factors let us to this decision?” ("Mgmt690-1404b-05 strategic management,") Fourthly, “what would we say to someone who would dispute our position?” ("Mgmt690-1404b-05 strategic management,") And lastly, “how do we plan on evaluation the global marketplace in the future?” ("Mgmt690-1404b-05 strategic management,") ("Mgmt690-1404b-05: Strategic, the Problem ") Cultural Considerations in Business Phase 4 Individual Project Considerations To be able to remain competitive in any market a company needs to use analysis tools like SWOT. Brian Hill explains in his article that “SWOT analysis is a process where the management team identifies the internal and external factors that will affect the company’s future performance...
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...Evaluation of air asias response to tourism Executive summary Air Asia, the market leader of low cost carriers in Asia, shown on the good record of bringing about innovative idea into the industry. The industry itself, especially in the Asian region, is observing a higher growth rate of passenger and profitability. The report examines the organization’s key business structure and operation, products and provides summary analysis of its key revenue lines and strategy. The analysis looks at the impact of external and internal factors on the organization, and evaluate it responses. Essentially SWOT and PESTLE analysis provide a simple framework through which strategic options can be identified in which Air Asia operate. The SWOT process will start by examining the strengths of the Air Asia of today. One of the most dominant strengths possessed by Air Asia is the adding of new Airbus A320 aircraft to its fleet. Airbus A320 gives Air Asia the largest, youngest and most modern fleet in the region. Another strength of Air Asia is the upgrading of the online booking system, in which will offer the ability to passenger to check in online and printing out boarding passes. An opportunity available to Air Asia is fastest growing market in China and India. Both countries give a huge opportunity for Air Asia to expand its business in the region. In the threat part of the analysis is concerned with identifying parts of the Air Asia that might affect its business performance. In recent years...
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...management. In this particular assignment, a well-known organisation within the hospitality, events and tourism industry – Shangri-La Asia Limited (SLA) is chosen to conduct a SWOT analysis and potential strategic through the use of TOWS matrix. To further accomplish the learning outcome of this assessment, external and secondary research had been carried out through the use of internet, books and journal in completing the report. The SWOT analysis of Shangri-La Asia Limited is further divided into sections. In strength and weakness, it described the brand reputation of the company and its difficulties in expansion on different culture market respectively. Moreover, opportunities and threats is further been analysed into the growing demand of market and increasing labour cost in Mainland China. Furthermore, a TOWS matrix is created and potential strategic is strongly analysed based on the SWOT analysis. As such, it also look into strategic for Shangri-La Asia Limited (SLA) in overcoming the difficulties in culture difference and taking advantage of its brand reputation for expansion. Lastly, strategic such as being cost effective and revising job description of position is been look into. Table of Contents Executive Summary 1 Introduction 3 Analysis 4 Company Overview 4 Company History 4 SWOT 5 Strength 5 Strong brand image and reputation 5 Business geographically diversified in Asia-Pacific 6 Weakness 7 Difficult in expanding market across different culture...
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...sold doning the swoosh and the name Nike was a soccer shoe. In 1972, Blue Ribbon Sports changed its name to Nike, Inc. after the winged greek goddess of victory. Later on in the 1970’s the company’s world headquarters were opened up un Beaverton, Oregon. (http://www.theshoegame.com/Nike-History-Timeline-Info.html) Nike- 1980s The company really took off and became well known all across the world in the 1980’s. The company started prodection of their footwear in 11 countries including China, Vietnam, and Indonesia. Famous shoes such as the “Nike Air” Air Force Ones and the Air Aces were introduced. Also in the 1980’s, the famous Nike slogan “Just Do It” came about. The slogan is still a major focal point in the companies advertising and marketing to this day. The success of the Nike took a huge turn in 1985 when the company signed a deal with the world’s greatest basketball player of all time, Michael Jordan. Jordan played a major role in how successful nike is today. The newly introduce “Air Jordan” became popular to basketball players worldwide, whether was at the professional level or the youth level. (http://www.theshoegame.com/Nike-History-Timeline-Info.html) Post 1980 After the 1980’s and the deal with Michael, Nike began to sign other famous athletes to lucrative deals to promote their brand name. Sports greats such as Deion Sanders, Bo Jackson, Charles Barkley, Barry Sanders, And Ken Griffey Jr. teamed with Nike....
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...1907 by Jim Casey. He started a bicycle messenger called American Messenger Company and changed its name to United Parcel Service of America in 1929. The success key of UPS was efficiency. UPS was the largest package-delivery company in the world. Both ground and air parcel delivery was the primary business. Gradually, the company offered more specialized transportation and logistics service. By 2003, UPS owned 88,000 ground trucks, 583 planes and 360,000 employees. | FedEx | UPS | Ground Vehicles | 50,000 | 88,000 | Aircraft | 625 | 583 | Employees | 216,000 | 360,000 | Packages shipped/ day | 5.4 million | 13 million | Assets | $15.4 billion | $28.9 billion | Net Income | $830 million | $2.9 billion | Revenue | $22.5 billion | $33.4 billion | Problem: Market observers of the air-package delivery industry considered how FedEx and UPS would develop. Was the performance of the companies in recent years predictive of the future? Which company was better positioned to attract the capital necessary to win this competitive battle? FedEx set a goal of producing superior financial returns, while UPS targeted a long-term competitive returns. Had the companies achieved their goals? FedEx’s SWOT Analysis: STRENGTHS:Hub and spoke distribution patter, global expansion, brand recognition. | WEAKNESSES:Weak...
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...Case Analysis of L’Oreal Zhang Jiameng (Bryna) 0930822 Dr. Vijay Patel 2015.12.08 Table of Contents Overview and History…………………………………………………………….pg3 Current Situation and Major Issue…………………………………...………… pg3 Competitive and SWOT Factors ………….……………………………………..pg4 Major Objective and Why………………………………………………………..pg8 Alternatives and Assessment…………….……………………………………….pg9 Recommendation and Implementation…………………………………………pg10 Work Cited……………………………………………………………………….pg12 I. Overview and History The L’Oréal Group is a French cosmetics and beauty company founded by Eugene Schueller in 1909, headquartered in Clichy, Hauts-de-Seine. It is the world’s largest cosmetics company, which has developed activities in the field of cosmetics, concentrating on hair color, skin care and so on. In 1973, L’Oréal purchased Synthelabo to pursue its ambitions in the pharmaceutical field. Later on, Synthelabo merged with Sanofi in 1999 to become Sanofi-Synthelabo, which merged with Aventis in 2004 to become Sanofi-Aventis. In the same year, L’Oréal acquired Yue Sai. L’Oréal also purchased The Body Shop in 2006 and acquired major Chinese beauty brand Magic Holidings in 2014. Timeline of L’Oreal Group II. Current Situation and Major Issues 1. Current Situation 1) Global market: L’Oréal is the world’s largest cosmetics company, with worldwide sales of €19.5 billion in 2010. 2) Chinese market: * L’Oréal is the second largest beauty and skincare player in China and No...
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