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SWOTT Analysis Table

External Forces and Trends Considerations | | Strengths | Weaknesses | Opportunities | Threats | Trends | Legal and Regulatory | Protect the organization with laws. | | | | | Global | Competitive market | Compete at a national level | Ability to expand | Larger organizations may cut costs | | Economic | Offer assistance to underprivileged | Higher prices may lead to less business | Base prices according to economic standings. | Competition may offer better assistance. | | Technological | Advances lessen cost of production increasing profit. | Harder to compete with advanced organizations. | Small businesses can handle advances easier than large companies. | Possibly miss on new advances. | |

| Strengths | Weaknesses | Opportunities | Threats | Trends | Innovation | Ability to stay ahead of competition. | Difficulty to innovate. | Ability to offer new programs/services in order to bring new consumers | Behind competition in innovation. | | Social | Focus on demographics in locations. | Social media has a large affect on the business world and what companies are the best. | Ability to locate towns and cities that fit demographics of consumers. | Possible bad reviews easily accessible online. | | Environmental | The company is focused on the environment. Determine what times of the year are ideal to offer services. | During winter seasons there will be a lack of work due to snow. | Take advantage of the snow and offer plowing and X-mas light services. | Many people that have been laid off from work have gone into the snow removal business. | | Competitive Analysis | We have an excellent understanding of all competition in the area and know why our services are superior. | The other companies will offer a lower cost possibly losing the customer. | Make possible customers aware of the professional service

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