...An analysis and evaluation of the business model of Tata Group Introduction In the following case we will briefly analyze and evaluate the business model of Tata Group, an Indian giant that is moving into a global powerhouse. We will firstly use the SWOT analysis tool in order to understand the internal and external environment. Then we will strategically position the group with the help of the Porters Generic Strategy which will be followed by an overview of the VRIO model and conclude with looking into the croups portfolio with the Boston Consulting Group (BCG). According to Johnson et all described in their book Exploring Corporate Strategy, ”A business model describes the structure of product, service and information flows and the roles of the participating parties” For example a it is how the description of raw material is being converted to a final product and transferred to the final consumer. SWOT Analysis SWOT analysis is a tool that helps us develop strategic development by creating strategic options and evaluate future planning. This is achieved by identifying and analyzing the most important issues in a company’s environment as well as the strategic capability of an organization. Strengths: * Innovation is one step that Tata has advantage because, the lot of companies the group has helps each other and makes it easier to develop. * Resources are easier to being accessed due to the fact that Tata has a wide range of companies in their portfolio that...
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...1. What are the compulsions that have been driving the top management of Infosys to seek migration of the company up the value chain? Infosys is a highly respected, India-based information technology (IT) software service provider, established in July 1981. The ramp-up of the company has been particularly spectacular during the last several years, starting from 1995. The initial business model related to labor arbitrage and was based upon differential wage rates for IT professionals in India and the developed countries. The boom of the late 1990s, catalyzed by the Y2K-related problems, resulted in opportunities that the company capitalized upon. Today the company serves clients drawn from global 2000 companies. Based upon its strong ethical and principled approach, execution excellence, relentless quest for quality and customer satisfaction, the company had astounding financial success and became a darling of the stock markets both in India and the United States. Notwithstanding its successful track record, Infosys has over the last several years, proactively been applying itself to a fundamental question of identifying the drivers of success for the next 10 years. Infosys has been deeply concerned about leveraging its current strong position, to evolve into a much stronger company, so as to ensure continued growth and success in the long-term. Main drivers that have contributed to drive the top management of Infosys to move up the value chain are below: * International...
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...Exploring Excellence PGDM (GM) (GMP 2013–14) AN AICTE APPROVED FLAGSHIP FULL-TIME MBA PROGRAM FOR EXPERIENCED PROFESSIONALS E-brochure http://www.placementkloud.com/xlrigmp 01 02 03 04 05 06 08 10 12 14 16 MESSAGE FROM THE DIRECTOR Learning and growth are vital for a healthy environment in organizations. We at XLRI have structured our programmes in such a manner as to equip the future managers of tomorrow with learning, competencies and skills that can significantly contribute to the growth of the organization. XLRI has always been proudly associated with academic excellence, personal values and social concern. It has been the crucible of leadership training for over 60 years and its banner is held high by a fine breed of alumni who serve as “change agents” thereby adding a new dimension to their corporate role. This integral and value based formation will greatly assist our students to be innovative, competent and creative leaders. They are groomed in a manner as to serve as agents of continuous improvement and change. It was in 1997 that XLRI recognized an unfulfilled need for formal management training at middle and senior levels of corporate strata. The result of that thought process was the General Management Programme, which has ever since, transformed several industry professionals into veritable leaders who reflect the standards and values of XLRI at various organizations. Recognized by AICTE, the programme places emphasis on stringent admission procedures...
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...the comprehensive health services in India, both curative and preventive. Significant progress has been made in improving their efficiency and operations.Effectiveness of a health institution - hospitals or nursing homes, depends on its goals and objectives, itsstrategic location, soundness of its operations, and efficiency of its management systems. The administrator's effectiveness depends upon the efficiency with which he is able to achieve the goals and objectives. Some of the major factors determining the effectiveness of a health institution includes patient care management and patient satisfaction. Hospitals are very expensive to build and to operate. Administrators and professionals have to be extremely cost conscious. Effective computerised systems and procedures need to be implemented to ensure proper utilization of limited resources toward quality health care. It becomes even more important when an in-house medical facility is provided by an industry for it’s employees, as is the case for Tata Steel. Patient care management in Tata hospital has fully utilised the power of computers in Medicare, whereby network of integrated systems maintaining patient database for the hospital services in the areas of Pathology, Radiology, Medical Research, In-patient Admissions and Billing, Medical Stores & Pharmacy are operational. The implementation of the above modules have evolved user-friendly computerized systems which are loved and cared by all. Tata Main Hospital (commonly...
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...mind, IT services industry is direct exposed to parameters such as GDP growth, inflation and exchange rates. 2. The IT industry caters to a wide range of industries such as Banking and Financial Services, Insurance, Telecom, Manufacturing, Retail & Distribution, Life Sciences, Energy, Media, Travel and Government. 3. Their revenue model covers many methods of service delivery such as fixed price, fixed time frame and time-and-material. 4. Foreign currency transactions of these companies and the practices followed. The companies being studied for this exercise are: 1. TCS: Tata Consultancy Services is an IT services, business solutions and outsourcing organization. TCS is part of the Tata group, one of India’s largest industrial conglomerates and most respected brands. Revenue of $10.17 billion (FY12). 2. Infosys: Infosys Limited was started in 1981 by seven people with US$ 250. Today, Infosys is a global leader in consulting, technology and outsourcing with revenues of US$ 6.994 billion (FY12). Many of the world’s most successful organizations rely on Infosys to deliver measurable business value. Infosys provides business consulting, technology, engineering and outsourcing services to help clients in over 30 countries build tomorrow’s enterprise. 3. MindTree: MindTree was started in August 1999 by a diverse team of 10 professionals who came from three different nations and had already scripted successful careers. Mindtree provides IT services and Product...
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...Research…………………………………...2 The Marketing Audit……………………………………………………………………….4 A SWOT Analysis The Internal Environment…………………………………………………………………5 Strengths……………………………………………………………………………………..5 Weaknesses…………………………………………………………………………………5 The External Environment…………………………………………………………………6 Opportunities………………………………………………………………………………..6 Threats ……………………………………………………………………………………….6 Summary of key issues and implications for the eco-Nano…………………….…6 Marketing Objectives……………………………………………………………………..7 Segmentation, targeting and positioning strategies………………………………..8 The marketing mix………………………………………………………………………….9 Marketing budget………………………………………………………………………...10 A marketing Audit the Gap Analysis Recommend evaluation and control…………………………………………………12 Assess the internal marketing environment…………………………………………15 Processes and techniques ……………………………………………………………..16 The Boston Consulting Grid …………………………………………………………….16 McKinsey’s Seven S’s ……………………………………………………………………17 The planning Gap………………………………………………………………………..18 Brand management Role and significance of Branding…………………………………………………….22 Impact of Branding on marketing mix………………………………………………..22 Brand management……………………………………………………………………...23 Recommendation for improvement…………………………………………………..24 core section - task one Case – Tata motors 1 Introduction Tata Motors Ltd is a wholly owned company which is a part of the TATA GROUP. The company is going to launch a new eco-friendly car in the existing segment...
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...number one manufacturer of televisions, measuring and monitoring equipment and color printers. * multiplicity of application systems and no uniformity in technologies in its offices around the world. The Inefficient shipping schedule was inefficient because of problems with inventory. * Errors in order management. * NOo system to measure performance metrics and obtain customer information. * The technologies used were old and redundant technologies. * Inefficient financial administration, operations and profitability analysis was inefficient. 2. The Key Business Objectives: * Replace the legacy systems, do away with the need of manual coordination, * Implement improved information technology for fast and error free customer and organizational information, * Achieve integration in functioning across divisions and countries by creating a common template for various services, * Standardize processes, streamline their financial system, and create a functional order management system 3. Challenges and Solutions during Implementation Challenges Solutions Evaluating the different alternatives available and assessing their needs | Team of 2 people spent 2 months to refine the vision of the company; steering committee was made | Lack of detailed knowledge | Established a set of fundamentals based on the business model to guide decision making | Difficult to stick to the...
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...Tata Motors with their Ace Based on EMPI-Indian Express Indian Innovation Award Wining Entry by Tata Motors Registered Office: Bombay House, 24, Homi Modi Street, Mumbai Abstract: Tata Motors, India's largest integrated automobile manufacturer today, designed the country's first indigenously developed mini-truck for both rural and urban use. The versatile, high performance and efficient mini-truck, ACE. Key words: Indigaeanous Development, Innovative Organsiation, Mini Trck, Rural Transport 1. Introduction Development of road infrastructure has led to an increase in the distribution of goods across the country, based on the hub and spoke model. The ACE is powered by a unique twin cylinder 16bhp IDI 700cc diesel engine and with its launch the Company introduces a new category in the commercial vehicle segment. Tata Motors recognized the growing trend as well as the need for a last mile distribution vehicle. Keeping that in mind they developed a pick-up vehicle designed to carry larger and heavier payloads in the sub-2 ton category. Simultaneously, anticipated an opportunity in the sub-1 ton payload segment Tata Motors has indigenously developed a reliable and cost effective 4-wheeler for this segment with a water-cooled, twin cylinder diesel engine, making the ACE among the few mini-trucks in the world to be powered by a diesel engine. The Ace is ideal for short, narrow village roads as well as long highway hauls; for small bulky loads as well as large heavy ones. The small...
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...economy was transforming towards an era of information and knowledge. This can be seen from the fact that contribution of services towards the economy’s GDP was higher than 18% in 2001 as against in 1980. No other industry had done better standing against global competition. The annual exports had always been over 50% over a decade. U.S.A. share represents highest with 61% and about a third of Fortune 500 companies outsource their software work to India. To foster development, Indian government has taken a number of steps like liberalization of policies and providing necessary capital and infrastructure to foster growth. Thus Indian environment has been conducive for growth. (Ref: Indian Embassy.org) Competitor analysis- The market for IT industry was fairly competitive with IBM and Accenture as global leaders and rest of the market was pretty diffused. IBM and Accenture had strong brand and a global presence with a large customer base. They also offered panoply of services viz. technology implementation, business consulting, offshore services, customer relationship management etc. Both offered breadth and depth of services. IT market in India offered technical and business consulting with Tata Consultancy Services which was the market leader in IT exports and Wipro Technologies and Infosys being other major market players. TCS offered consultancy services,...
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...Testing and Quality Assurance Projects where I will have the opportunity to utilize my skills, learn new technology and in turn ensure they meet the specific purposes of why they have been developed for. Core Competencies • Well experienced in Assurance Domain & Banking Domain (Mortgage banking) with the recent project being testing of Performance and Attribution Reporting of JPMorgan Chase Client using BI-SAM BONE Application. • Exposure to wide Business Domain in Auditing, Tax and advisory services for US and Mortgage banking. • Effective team leader and an efficient individual workforce; successfully lead and delivered two projects on time with the 4 member team. • Worked for Wells Fargo as a QA testing Team member testing Image and content Management Platform project. • Web application Testing, Stand alone application and Regression testing. • Experienced in Functional, non-functional and System testing. • Have hands on experience on database and web services testing. • Extensive Experience in using Quality Center & ALM – (used as Test Management tool for tracking and reporting the Requirement Traceability, Test Preparation, Test Execution and Defect Management). • Preparing Test plans, test data, traceability matrix and execution of test scripts. • Obtained ISTQB foundation level certificate ACHIVEMENTS • Obtained TCS certificate as outstanding resource for the contribution made to “connected Work Paper” application. • Obtained appreciation...
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...Management (RIM) Services are all set to become the next star of the Indian IT Industry. It clearly states that “going forward, the more traditional IT outsourcing service lines such as hardware and software maintenance, network administration and help desk services will account for 45 per cent of the total addressable market for offshoring and are likely to drive the next wave of growth. . Service lines that have driven recent growth, i.e., application development and maintenance (ADM) and R&D services are already 30-35 % penetrated and are not as likely to grow dramatically”. The Remote/offshore part was easy with BPO having already paved the way for proving service delivery effectiveness from an offshore location and with the advent of sophisticated tools and technologies that enabled remote IT management the proposition was further solidified. International research firm IDC also declared that “more than 85% of infrastructure components can be managed from a central remote location. These components encompass servers/systems, databases, networks, storage, security, applications and e-business infrastructure. Through managing these components from a remote location, companies can cut down their cost of infrastructure operations and management by 40-60 %, also gaining access to expert ‘skill-on-tap’ on a 24x7 basis” For decades the global giants who had been ruling the Infrastructure Management Services (IMS) market boasted of a very rigid model of service delivery to companies;...
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...by twin forces for China and India Booz & Company DATE India Auto Market.ppt Prepared for client name 1 India is booming – and projected to maintain the trajectory Real GDP Growth Regional: Percentage of World GDP 2005-2020 2004 India 2% China 4% US 28% China Japan 12% Growth Rate (Base=2005) Other 20% 4.0 EU 34% 2050 Estimate Other 10% US 26% India 17% 3.5 India 3.0 2.5 2.0 1.5 China 28% Thailand United Kingdom Germany EU 15% 20 05 20 06 20 07 20 08 20 09 20 10 20 11 20 12 20 13 20 14 20 15 20 16 20 17 20 18 20 19 20 20 1.0 Japan 4% Source: Global Insights Database, Business Week, Booz & Company analysis Booz & Company DATE India Auto Market.ppt Prepared for client name 2 Emerging markets are transforming the economic landscape — could the future repeat the past ? Percentage Contribution to World Economy Percent Contribution of India & China, US, Western Europe and UK to World Economy (1500–2050 AD) 80% 80%...
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...Project Report On ANALYSIS OF FINANCIAL ACTIVITIES IN TATA STEEL, WEST BOKARO UNDERTAKEN AT TATA STEEL LTD., WEST BOKARO DIVISION, RAMGARH, JHARKHAND Under the guidance of “Mr. M.R.S.S. Srinivas (Manager Accounts) & Mr. Kumar Sunil (Accounts Head)” Submitted as a part of academic curriculum for the award of The degree of Post Graduate Program in Management Indian Institute of Management Rohtak By: Ashish Priyadarshi PGP05.114 AUTHENTICATION CERTIFICATE “To Whom It May Concern” This is to certify that the Internship Dissertation, titled “ANALYSIS OF FINANCIAL ACTIVITIES IN TATA STEEL, WEST BOKARO”, is a bonafide work carried out by me at Tata Steel Ltd. It is the record of an original & independent study carried out by me, under the able supervision of Mr M.R.S.S. Srinivas (Manager Accounts). Signature of the Intern Ashish Priyadarshi Date:- Place:- Company guide’s certificate “To Whom It May Concern” This is to certify that the Internship Dissertation, titled “Analysis of Financial Activities in Tata Steel, West Bokaro” submitted by Mr. ASHISH PRIYADARSHI is a bonafide work carried out by him at TATA STEEL LTD. under my guidance. The matter embodies in this dissertation has not been submitted earlier for award of any degree or diloma to the best of my knowledge and belief. I recommend its submission for evaluation. Signature of company guide 1. MR...
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...Competitor analysis: Website & Thought leadership Report by Rashmi Singh (PGDM No: 10098) Work carried out at Tata Consultancy Services, Bangalore, Karnataka Submitted in partial fulfilment of the requirement of Summer Internship Programme Under the Supervision of Mr. Ashish Shetty, Marketing Lead, Insurance ISU, TCS, Bangalore SDM Institute for Management Development Mysore, Karnataka, India (June 2011) SDM IMD INSTITUTE CERTIFICATE This is to certify that Ms. Rashmi Singh, undergoing PGDM program 2010-12 at this institute has successfully completed the Summer Internship Programme on the project titled ―Competitor Analysis: Website and Thought Leadership‖ at TCS, Bangalore, from April 01, 2011 to May 31, 2011 as a partial requirement for completion of his PGDM curriculum. Prof. Govinda Sharma Internal Faculty Guide SDM IMD, Mysore. Date: 24/06/2011 Place: Mysore Summer Internship Project Page 2 SDM IMD Acknowledgement I take this opportunity to extend my sincere gratitude to our guides at Tata Consultancy Services, Mr. Ashish Shetty and Ms. Varsha Nair who spent a lot of time mentoring and guiding us. The insurance ISU was a completely new arena for us. We stumbled a few times, yet they have been very patient and supportive with us, always encouraging us to give our best. I also thank the Academic relationship manager, TCS, Mr. Chandra Koduru, for helping us with the joining formalities and induction program. I would also like to thank Prof. N. R. Govinda Sharma...
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...they do has been done many times before. They gamble on the increasing popularity of eating out in their area but create neither a new concept of customer satisfaction nor a new consumer demand. Seen under this perspective, they are surely not entrepreneurs even though theirs is a new venture. WHAT IS ENTREPRENEURSHIP? The setting up of McDonald’s, however, was entrepreneurship. McDonald’s did not invent anything new; its final product was what any decent American restaurant had produced years ago. But, by applying management concepts and techniques (for instance, by asking what is ‘value’ to the customer), standardizing the ‘product’ across all locations and countries, designing processes and tools, and streamlining training on the analysis of the work to be done and then setting the standards it required, McDonald’s both drastically upgraded the yield from resources and created a new market and a new customer base. This is entrepreneurship. Equally entrepreneurial was the growing foundry started more than 20 years ago by a husband-and-wife team in America’s Midwest to heat-treat ferrous castings to high performance specifications — for example, the axles for the huge bulldozers used to clear the land and dig the ditches for a natural gas pipeline across Alaska. The company did not do anything that had not been done before. But, in the first place, the founders systematized the...
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