Technological development is becoming more and more essential in spot competition. Technological development refers to the development of techniques or appliance which can improve the quality and magnificence of the sport competitions. However, there could be some difference between different countries; it may depend on the level of the countries' development. There are three main aspects revealing that technological development has revolutionized sport competitions. Firstly, the development of telecommunications promotes the globalization of sport competition. Secondly, the use of electronic appliance helps to reduce controversy and ensure the fairness of the results in the competition, such as auto-timing system. Moreover, the improvement sport equipments and analyzing system has become necessary for enhancing the performance of athletes.

Firstly, one of the most dramatic revolutions in sport completion is caused by the developments in new technologies of mass communication, especially the development of Internet and satellite television, which are allowing the sport competitions to be publicized around the world much more quickly. As an example, mega-events such as the Olympic Games can be regarded as a 'media-events (D. Rowe, 2004, 166). According to Roche, the 1936 Berlin Olympics was the first Olympic Games to be radio broadcast to the world; and it was also the first major sport event to be televised, although it was only available in the city of Berlin at that time due to the limited local cable system. Nowadays, the universality of the Internet and television are most effective to the globalization of the sports competition, however, turning the sport competition into global event. Referring to the television, Horne and Manzenreiter indicate that the estimation of 3.9 billion television audiences had watched parts of the 2004 Athens Olympic Games, and 40