...have decided to analysis on Bata, the renowned footwear manufacturing company in the world. 1.2. Objectives * To improve our knowledge * To make us experienced * To develop our skill. * To provide brief information about our analysis 1.3. Scope * Our time was short * We are not experienced * Lacking of available information & data * Lacking of available reference 1.4. Methodology To organize this report I selected both major & secondary data. This report has been prepared by preserving following steps. * We collected a lot of information from the external reports and internet. * Then we take help from our teachers and students of previous batches. 1.5. Limitation I have got around two months to create this term paper. It’s quite short time to make a term paper on Organizational Environment of a company. 2.Company Profile 2.1. Bata Bata Shoes is a large, family-owned shoe company established in Zlín, modern-day Czech Republic and currently headquartered in Lausanne, Switzerland. Bata operates three business units worldwide – Bata Metro Markets, Bata Emerging Markets and Bata Branded Business. It has a retail presence in over 70 countries and production facilities in 27 countries. In its history the company has sold more than 14 billion pairs of shoes. 2.2. History of Bata The company was founded in 1894 in Zlín (then in the Austro-Hungarian Empire, today in the Czech Republic) by Tomáš Baťa (Czech pronunciation: [ˈtomaːʃ...
Words: 2192 - Pages: 9
...Term Paper on Bata Shoe Companys Operations in Bangladesh INTRODUCTION: Bata Shoe Company is one of the largest companies not only in Bangladesh but also in many other countries. Bata Shoes is a large, family owned shoe company based in Bermuda but currently headquartered in Lausanne, Switzerland, and operates 4 business units worldwide – Bata Europe, Bata Emerging Markets, Bata Branded Business and Bata North America. It has a retail presence in over 50 countries and production facilities in 26 countries. In its history the company has sold more than 14 billion pairs of shoes. In 1985 Bata Shoe listed in Dhaka Stock Exchange. At this moment, its shares are traded in our two stock exchanges (DSE& CSE). Objective of the study: Objectives of the study are given below – • To know about Bata’s products. • To get idea about their current business condition. • To analyze its market position with it’s’ competitors. • To take an over view of their market strategies. Methodology of the study: This is a descriptive analysis. Most of the data is secondary data. I have collected the data from different websites and by taking viva of some Bata officials. Limitations of the study: To prepare this term paper we faced a lot of problems which include time & cost. Moreover, we faced a lot of difficulties to find out the actual data from websites. The officials also were not cooperative to give data about their company for their company’s regulation. An over view...
Words: 7435 - Pages: 30
...Term Paper Of Operation Management Topic, More Free Term Papers On Site: Www.Maturski.Org Index 1. Introduction 2. Product Range 3. Transformational Process Viz Inputs,Outputs and Process Followed in Conversion 4. Facility Layout 5. Facility Location 6. Production Planning System Viz Capacity Planning Operation Management Sheduling Etc. 7. Inventory Management 8. Model of Supply Chain Management Being Following Brief History of the Company The Business That Became the Bata Shoe Organization Was Established On August 24, 1894 In Zlin, Czechoslovakia by Tomas Bata, And Included His Brother Antonin and Sister Anna. Although This Business Was New, The Bata Name Had Been Part of a Tradition of Shoemaking for Eight Generations, Spanning Three Hundred Years. It Was One of the First Modern Day Shoe ‘manufacturers’ , A Team of Snitchers and Shoemakers Creating Footwear Not Just for the Local Town , But Also for the Distant Retail Merchants. This Departure From the Centuries Old Tradition of the One Man Cobbler’s Workshop Was a Brand New Concept, Creating an Entirely New Industry. The Bata Enterprise Revolutionized the Treatment of Employees and Labor Conditions. Tomas Consistently Maintained a Human Focus, Creating Opportunities for Development and Advancement, And Added Compensation for Employees Based On Achievement. In Late 1985. Antonin Was Drafted Into the Army for Compulsory Military Service and...
Words: 5535 - Pages: 23
...Chapter: 01 (Introduction) 1.1 Background APEXADELCHI FOOTWEAR LIMITED. The history of Apex is not very old. Still it is one of the oldest Footwear and Leather Company in Bangladesh. The company was established in 1990 as a proprietorship company at Hazaribagh in Dhaka. In the very beginning, it used to operate as leather production from rawhide and exporting. From the year 1993/94, the firm started to deal as foreign buyer’s representative and leather chemical distributor .All functions of the company are related to leather only, from marketing up to technology transfer. APEXADELCHI FOOTWEAR LIMITED, a leading manufacturer and exporter of leather footwear from Bangladesh to major shoe retailers in Western Europe, North America and Japan. The company has revenues of USD 42 million in 2006. AAFL pioneered the export of value added finished products export in the leather sector of Bangladesh and is also involved in the local footwear retail business with the second largest shoe retail network in the country. AAFL has equity, technical and marketing participation from La Nuova Adelchi one of the largest footwear manufacturers of Italy. Public listed and traded since 1993, AAFL is professionally managed, currently employs 3944 persons and is in full compliance with Corporate Governance Compliance Report under Section 2CC of the Securities Exchange Commission Notification Order. VISION “Honest Growth” MISSION Sustainable Growth Vendor of Choice creating value for...
Words: 3750 - Pages: 15
... [pic] 2.1 Background/History of Bata Shoe Co. Bd. Ltd.: [pic] The business that became the Bata Shoe Organization was established on August 24, 1894 in Zlin, Czechoslovakia by Tomas Bata, and included his brother Antonin and sister Anna. Although this business was new, the Bata name had been part of a tradition of shoemaking for eight generations, spanning three hundred years. It was one of the first modern-day shoe 'manufacturers', a team of stitchers and shoemakers creating footwear not just for the local town, but also for distant retail merchants. This departure from the centuries-old tradition of the one-man cobbler's workshop was a brand new concept, creating an entirely new industry. The Bata enterprise revolutionized the treatment of employees and labor conditions. Tomas consistently maintained a human focus, creating opportunities for development and advancement, and added compensation for employees based on achievement. As the enterprise prospered, so did the communities where it operated. Tomas believed that a focus on people and public service was critical for business success. The enterprise built housing, schools and a hospital near the shoemaking plant in Zlin. It provided food and inexpensive rent during very difficult times. Bata companies later provided rail services, construction, insurance, publishing and a tannery in Zlin. "The Bata System" devised by the Zlin team, and later applied in other Bata Shoe Organization companies, organized operations...
Words: 9227 - Pages: 37
...1. INTRODUCTION Bata Shoe Company is the market leader in the footwear industry since its operation in Bangladesh. The name Bata achieved such a position in the customers‟ mind that whenever they heard the name of Bata, a footwear with high quality comes into their mind. Bata has been serving its customers with wide assortments of products for about five decades and doing it successfully. It is very difficult to identify the customers‟ class of Bata Shoe Company. Bata touches almost every social class possible. Bata meets the footwear demands of the higher class and lower class simultaneously. However to stay closer to the customers, Bata shoe company undertakes an assessment of the customers at a regular interval. Bata desires to fulfill the ever changing customer‟s needs, and to do so the outcome of the customer assessment plays a significant role. Here the similar study undertaken with a permission of Bata Shoe Company to get the feedback from regular customers. The questionnaire is taken from Bata shoe company Bangladesh ltd to conduct the survey among the regular customers. This study is the analysis of customer satisfaction of Bata Shoe Company which will help to analyze the customers‟ level of satisfaction with Bata products and stores. This study will try to compare Bata with other competitors in footwear industry. It will help to get the knowledge of customers‟ overall shopping experience at Bata shoe stores. 1.1 Background of the Study Bata Shoe Company is the market...
Words: 13147 - Pages: 53
...product of a company. Bata Shoe Company, the largest footwear manufacturer and marketer in Bangladesh conducts an assessment of customers’ satisfaction in a regular interval. The purpose of this study is to measure the satisfaction level of the customers of the company. Due to the entrance of new competitors, this assessment program has become an important tool to know the market condition, customers’ attitude towards competitors’ products, customer shopping behavior and experience at Bata store. This assessment program uses a standard questionnaire internationally. Here a same small study conducted by the same questionnaire with the prior permission of Bata shoe company Bangladesh. The study was conducted among the footwear user of this country. The sample of the study was 30 in number. Though the sample size is very small but it provided overall scenario of customers shopping experience and overall shopping behavior. Here the study tried to find out customers shopping experience at Bata store and other shopping stores in Bangladesh. There are some emerging shoe stores in Bangladesh which have already gained customers loyalty in footwear products. The study compared the Bata shoe company with other emerging shoe brands such as Apex, Bay Emporium, Jennys, Pegasas, and many unorganized shoe stores like at Elephant road. Bata Shoe Company compared with these other shoe stores on some factors. These factors are store's location, reflect up to dare fashion shoes in the stores, selection...
Words: 7560 - Pages: 31
...Financial ratio analysis on Apex Adelchi Footwear Limited and Bata Shoe Company (Bangladesh) Limited Letter of Transmittal 14th March, 2 Dear respected Madam, We are really thrilled to submit the Report on Financial Ratios analysis of Apex Adelchi Footwear limited and Bata Bangladesh Limited. Our analysis was on Fiscal Yearly 2009, 2010, 2011. This report includes the financial ratios, Calculation, Statement Figure of two companies. Your directions have been firmly followed by us to build up a vibrant picture Of the company’s financial performance and profile for past 3 (three) fiscal Executive summary The task assigned to us was to study the financial Ratios of two companies. We selected Apex Adelchi Footwear Limited and Bata Bangladesh Limited for our term paper. Through this financial analysis, our aim was to understand the financial factors those influencing the company and its decision making. Later, we tried and evaluated the various ratios to appreciate their impact on company’s performance over the last three years, which are year 2009, 2010 & 2011. The financial statements of last three years are identified, studied and interpreted in light of company’s performance. Critical decisions were analyzed and their impact on the bottom line of the company is assessed. Finally, we studied the ratio analysis of the companies to analyze the financial position of the companies in last three years. Apex Adelchi Footwear Limited (AAFL) Apex Adelchi Footwear...
Words: 4581 - Pages: 19
...Footwear consists of garments worn on the feet, for protection against the environment, hygiene and adornment. Footwear is anything worn on the foot like- shoes, boots, sandals etc. Anything worn to cover the feet is called Footwear. Durable shoes are a relatively recent invention. Now a days people likes to wear ornamental footwear. Classifying footwear Defining footwear Footwear covered in this chapter is classified according to: • the material from which the 'upper' is made • the material from which the 'outer sole' is made The upper The upper is the part of a shoe, boot, slipper or other item of footwear that's above the sole. The upper doesn't include the tongue or any padding around the collar. If the upper is made of more than one material then you have to decide which material covers the greatest external area. You should ignore any accessories and reinforcements like: • ankle patches • edging • ornamentation • buckles, tabs, eyelet stays and similar attachments The outer sole The outer sole is the part of a shoe, boot, slipper or other item of footwear that comes into contact with the ground during use. The outer sole doesn't include any separate attached heel. To establish what the outer sole is made of, you have to identify the material that has the greatest surface area in contact with the ground. You should ignore any accessories and add-ons such as: • spikes • bars • nails • protectors and similar attachments Reinforcements...
Words: 3330 - Pages: 14
...Game Theory On Gallerie Apex Vs Bata Submitted to Abu Reza Mohammad Muzareba Lecturer Department of Marketing University of Dhaka Submitted by Group: Gamers Section: A Batch: 17th Department of Marketing University of Dhaka Submission date: 21th April, 2012 AbuReza Mohammad Muzareba Lecturer University of Dhaka Dept. of Marketing Subject: Letter of transmittal Dear Sir, Enclosed is a report on the Game theory Between Gallerie Apex and Bata. This report is about the internal and external business strategies of the pioneer footwear company Gallerie Apex and Bata. We were assigned to submit this report in 21th April 2012 to be submitted as a term paper for our Business Mathematics 2 course in the 3rd semester of our BBA program, from the department of Marketing of University of Dhaka. We have completed it whilst trying to meet all its broad and specific objectives within the allotted time. We are submitting the report to you only, as our course instructor and will be keeping a copy for any future references. We have organized our findings about the business strategies of the above mentioned trading companies. This paper includes an introduction to the company in focus, in terms of their business strategies and an analysis of those processes with some possible recommendations. It has been completed with a conclusion. At the end of the report...
Words: 3169 - Pages: 13
...1.Introduction: As a mandatory requirement of the Bachelor of the Business Administration (BBA) program under The University of Liberal Arts Bangladesh, this term paper entitled - "BAY Emporium’s marketing plan". The topic of the term paper assigned and approved by our respective financial management course instructor Mohammad Sakhawat H Bhuiyan. 2. Corporate Connection: Our company (Bay Emporium Ltd.) is a new shoe company in Bangladesh. Our company also grow slowly it outlets of some major location of Dhaka cities. We also want to grow our business. The brand is getting popular slowly shoes & sandals especially for men. 1. Mission: To satisfy customers by providing commercial fashion footwear at superior value and quality served by competence sales associates. 2. Vision: To position Bay Emporium as one of the leading marketers of family footwear for medium to medium high income group of customers in Bangladesh. 3. Connection of mission & vision: Now we open eight showrooms in six area of Dhaka. Every showroom is near to the Bata & Apex shoes. We also give the similar price of their product to the competitive market. We provide good quality product as customer choice. 3. Environmental analysis and forecasting: We have external & internal environment. Both of the environments are important for our company. 3.1 External environment: External environment are the larger societal...
Words: 2422 - Pages: 10
...Introduction: The amazing thing about designer's footwear is that it follows the latest trend which the people want to see in their favorite store. The top designers like Thierry Rabotin shoes or Vibram five finger shoes always go for the buyer's choice of style and design at the same time. You can visit a department store or specialty stores for a variety of styles for every family member. If your time is limited, do a search on the internet where you can find a large selection of shoes to fit your needs. These websites make it very convenient for the consumer to order and it can be shipped as early as twenty-four hours. No matter what taste the buyer's has, from casual to formal footwear and from sports footwear to normal walking type shoes, there is an unlimited range that can be confusing for customers as to which one will suit them best. If the price is right, you can purchase more than one pair of shoes There are people who prefer shoes that are comfortable rather than being fashionable. Today's footwear market offers a large selection of styles that comfortable as well as being stylish which is good news for people who have foot problems. Shoe designers have provided all the latest variety in footwear that can be found online or your favorite local store. The latest trends in footwear are often seen on famous celebrities or athletes. Fashion magazines feature the latest styles as well. If you know the brand name, you can search the internet to find what is currently...
Words: 3318 - Pages: 14
...Chapter – 1 1.1 Introduction of the Company: Bata Bangladesh is affiliated to the Bata Shoe Organization, the world's largest footwear manufacturing and marketing organization. Started operation in Bangladesh in 1962, Incorporation in Bangladesh in 1972. Currently, Bata Bangladesh operates 2 manufacturing plant Tongi and Dhamrai, Bata Bangladesh is producing around 110,000 pairs of shoes daily. It has a modern tannery with the latest technological facilities to process 5 million square feet of leather yearly. The Tannery is equipped with a high-tech effluent treatment plant ensuring a pollution free environment for both workers and locality where we operate. Bata Bangladesh sells all kinds of footwear which are classified in alignment with market sectors as follows: Domestic market – under the trademarks of “Bata”, “Power”, “Weinbrenner” “Bubble gummers”, “North Star” and “Marie Claire”, through a countywide distribution network comprising retail stores, DSPs and independent dealers. Overseas market – under the trademarks of its customers, and also markets its own brands to sister companies and the Middle East. 1.2 Problem Identification: Our concern issue is to identify whether the company is performing better or not through analyzing book value and market value of the company from the year 2005 to 2009. Book Value per Share is the accounting value of a share, equal to common equity divided by the number of shares outstanding. Market value is current...
Words: 7748 - Pages: 31
...Over the past forty years a new growing trend has been detected. This coincides with the desire of businessman to dislocate their production and companies outside the domestic market. Such phenomenon, known as “delocalization of production”, can be defined as the social/ managerial/ organizational process through which firms not only deploy their sales on foreign markets, but they also draw supplies like raw materials, technology, facilities, equipment, financial resources and manpower. The aim of this paper is to provide an analysis on winning internationalization strategies, that will help a company to successfully penetrate a new market. Further on we will see a little case study on the shoes and accessories company Geox, performing an overview of its presence on international markets, providing a little historical background of the company and evaluating its competitiveness. Competition intensification on the global scale has lead an increasing number of companies, in the last decade, to seek new job opportunities on international markets. Internalization, today, is not only a way to increase the firm’s value, extends its competitive advantage and access to new opportunities. In our current economic environment it has become an useful and practically necessary way that may guarantee a firm’s outliving. Going international for a company means going through a tough and long process, that will change its assets completely and with no coming back. It involves quite...
Words: 3935 - Pages: 16
...Term Papers and Free Essays Term Paper - Prospect Of Export Oriented Leather Industry In Bangladesh Prepared For : Sheikh Ziaul Islam ASSOCIATE PRPFESSOR Department of Marketing Azam khan Govt commerce college,Khulna Prepared By : Newaj Raj University Roll : 9783541 University Reg : 1706344 Session : 2010-2011 College Name : Azam khan Govt commerce college,Khulna Table of Contents Chapter Name Name of topics Page no Chapter-1 INTRODUCTION 1.1 Origin 1.2 Why chosen 1.3 Objectives 1.4 Methodology followed 4 Chapter-2 . BACKGROUND 2.1 Background 2.2 Sector Highlights 2.3 Industry Outlook 2.4 Various leather goods 2.5 Current Export Policy 2.6 Investment Incentive 7----11 Chapter-3 MARKET 3.1 Historical background of leather and and leather goods industry 3.2 Bangladesh in the international Market eather goods industry 3.3 Global market for leather footwear 3.3.1 World Import of leather and leather products 3.3.2 Trend in World Trade in Leather and Leather Products & main competing countries 3.3.3 Top Importing countries of Leather and Leather Products 3.3.4 Top Exporting countries of Leather and Leather...
Words: 5235 - Pages: 21
