...named Wee as it is a fast food restaurant or burger shop that will offer unlimited mini burgers in with patties like beef and pork complemented with mini-cut fries. The concept will be given much emphasis with the tagline “Know Your Craving” which was suitably thought to have a dual meaning as, We, the company know every one’s craving and as to them knowing their personal want for food specifically. This was planned to be more individualistic in type by tapping the inner desire of people to teeming burgers. B. LOCATION Wee’s restaurant is located at Eastwood City Walk 188 E Rodriguez Jr. Avenue Bagumbayan Libis, Quezon City Metro Manila, Philippines measuring 300sqm inclusive of the space for parking lot. Considering Eastwood City as a home for leisure and other relaxing activities, it is a perfect location for the said establishment plus the capacity of market to consume products beyond average price that suitably support the pursuance of the enterprise. Delivery of supplies and raw materials is not also an issue such the chosen area is accessible to any vehicle coming either from North and South Bound lanes. The said location is for lease priced at P115, 000 monthly. It was strategically chosen taking into account the target market, its ability and the accessibility of the restaurant to potential customers. Also, the establishments surrounding the area seem to be non-direct competitors because there are no chained burger fast foods nearby land. Main points or landmarks...
Words: 5921 - Pages: 24
...Practice Final Exam Eng-092 Part 1: In this section of the final exam, you will be asked questions about Active Reading Strategies. You will need to know the definitions of each one in order to answer the questions on the final exam. As a way of preparing, test your knowledge of each strategy by defining or describing each one in the space below. Prediction Questioning/Wondering Summarizing Visualizing Making Connections Part 2: Read the following passage in the left column. In the Think-Aloud section in the right column, read the thoughts of someone who has already read this passage. Next, in each blank, identify the reading strategy this reader activated while reading the passage, “Chicago and Cleveland.” Chicago and Cleveland (1) Chicago, at the southern tip of Lake Michigan, is a port city.(2) It is also an important commercial (3) and industrial center of the Midwest. It is well known for its educational, cultural, and recreational centers. Chicago draws thousands to its concert halls, art museums, and sports arenas.(4) Cleveland, on the south shore of Lake Erie, is also a port city and a commercial and industrial center important to its area (5). Like Chicago, it has several important educational, cultural, and recreational centers. It has colleges and universities, and a distinguished (6) symphony orchestra. It has one of the finest art museums of the world, and many recreational centers. The location of the two cities contributed to their growth...
Words: 2248 - Pages: 9
...by by Julieann Rivera] Comm 155 Melissa Eidson Julieann Rivera] Comm 155 Melissa Eidson Mcdonalds vs. Burger King “ Mcdonalds vs. Burger King “ REFERENCES: http://www.aboutmcdonalds.com/mcd/our_company/mcdonalds_history_timeline.html en.wikipedia.org/wiki/History_of_McDonald's mcdonaldsvsburgerking.net \ Mcdonald’s and Burger Kind are two different restaurants with the same purpose. They both aim to feed people looking for affordable meal but do not want to spend a lot of money. There was once a time where eating out was a treat, but over the last 40 years Americans have left the kitchen and have hit the drive-thru for dinner. Nearly one quarter of all our meals are eaten away from home. Recently, fast food industries launched the “dollar menu” to their product lines. Mcdonald’s is considered the first user of this type of menu, followed by other restaurants such as Burger King. The question is which one of the 2 restaurants will we spend our money on? Mcdonald’s began in the town of San Bernadino California in 1940 by brothers Richard and Maurice Mcdonald by opening the Mcdonald’s BBQ restaurant. In 1948 they closed down their original restaurant and simplified their menu which included 9 items such as 15 cent hamburgers fries and milkshakes. The combination of low prices and fast service led to a great success and soon led to more restaurants opening. They took White Castles principle of fast food production to another level and started the...
Words: 1002 - Pages: 5
...place” (Pulizzi, 2010) It was this quote from John Willard Marriott that provided the groundwork John Murrell used to build Five Guys Burgers and Fries. Jerry Murrell, Owner of Five Guys Burgers and Fries, has had a love affair with burgers and fries since he can remember – but not just any burger and certainly not just the run of the mill fries. For this reason, Five Guys’ philosophy, and mission sets it apart from other hamburger chains, thereby creating a successful business model. Five Guys’ philosophy sets it apart from other fast-food chains for the following reasons. First of all, Jerry did not have the pressure like others do when planning to start a business. Jerry was not in a fuss to make money, nor have a strong ambition to monopolize the burgers and fries market. Contrary, Jerry’s goal was to send his two sons to college, and not start a burger joint, a business philosophy providing Jerry the leverage to make more meaningful decisions for starting his burger business. Second, to Jerry’s surprise, his sons did not want to go to college, a decision that he supported. The whole family decided and agreed to use the son’s tuition to start a burger and fries shop where the sons would work and learn to manage the family business. The initial financial investment of their son’s tuition, coupled with opening a small burger shop help reduced initial investment stress. The investment proved to be wise. Five Guy’s did not have a big financial burden like...
Words: 1843 - Pages: 8
...Friday during the lunch time. This store generates total volume of $1.1 million in 1980. The hillybourne McDonald’s listed all six standard sandwiches, separated with its type, there are Burger Patty (Hamburger, Cheese Burger, and Big Mac), Quarter Patty (Quarter pounder and Quarter pounder with cheese), and Fist Fillet THIS IS A BIG LAPSUS AHAHAAHAH. Demand analysis: To draw the demand analysis some assumptions have to be made. First, we supposed that the Hillybourne McDonald’s sells the same number of burger patties per week. Secondly, the percent of day’s sales for each open hour is proportional with the percent of burger patties sales for each open hour. For example the peak hourly demand for burger patties between 12:00 and 1:00 pm is 14,9% of total burger patties sales. The aim was to show how many burger patties were ordered during a Friday between 12:00 and 1:00 pm. The calculation table for identifying demand is shown on Exhibit 1. Step 1: What is the amount of total sales in $ per week for burger patties (Big Mac, Cheeseburger, Hamburger and Happy meal)? First, calculate the number of each burger patties sold to know the total sales in burger patties during June: | | |Number sold in June |% In burger patties | |Big mac |...
Words: 1167 - Pages: 5
... Lotte entered Vietnam market with their forte – food and beverage. However, it is not until December 2008 that Lotte started investing into Vietnamese market, with the establishment of the first Lotte Mart in Ho Chi Minh City. In Vietnam, with KFC, Lotteria is the main player in fast-food franchising business (Tuoi Tre 2012). Lotte’s mission is to create high – quality services and products contributing to an abundant life for their customers through creativity exploration and challenge confrontation. PRODUCT DESCRIPTION According to Lotteria 2012, Lotteria is the leader in the Korean fast-food industry with 550 billion won sales in 2009. Firstly appeared in Vietnam in 1998, yet Lotteria is not popular till the entrance of bulgogi burger in 2004 (Lotteria 2012). According to Tuoi Tre 2012, Lotteria is the owners of more than 120 shops across the country, aiming to open 140 stores by the end of 2012. Entering Vietnam market, as the similarity in dining culture as well as Asian taste, Loterria Vietnam quickly attracts the taste of Vietnamese by the...
Words: 8734 - Pages: 35
...BURGER-RUN INTRODUCTION “Burger-run” will offer delicious snacks to the Filipino people especially in Negros Oriental to meet the increased demand of the food product by the city. Over the last few years, Dumaguete City has continued growing its population. Thus, “Burger-run” is the answer to an increasing demand for snack-type food, to be consumed while student or officemate having their break time or simply having conversation with their friend while enjoying eating their snacks. “Burger-run” will provide a combination of excellent food at affordable price and meet costumers’ satisfaction. “Burger-run” offers delicious burgers as its main product. At the same time it offers fries and variety of beverages. It accepts solo orders but it also offers value meal to the costumers’ for them to have some “tipid”. Our main priority is to provide snacks to the schools and universities in the province, preferably to those persons or individual who are always in a hurry. This plan is prepared to obtain investors for the initial launch of this concept. The investors, in addition to the capital contributions from partners, will allow “Burger-run” to successfully open and expand through year two. The initial capital investment will allow it to provide its customers with a value-driven, entertaining experience through the creativity of its founders. “Burger-run” will entice youngsters to check bring their friends and colleagues to try our burgers and fresh-cut fries in our innovative...
Words: 802 - Pages: 4
...operational process which has led to successful completion of this project. We are obliged to Mr. Unnaish for taking time out of his busy schedule to help us. We would also like to express our gratitude to Prof. G. Anand, for his guidance and making us familiar with the concepts of Operation Management. This project would not have been conceived without his teachings. Contents Overview 3 Location 3 Food Services Offered 4 Restaurant Layout 5 Organizational Structure 8 Stakeholders 9 Strategy & Design 9 Supply Chain 13 Inventory Management 14 Quality Management 14 Process Flow 15 Hierarchy of Issues 20 Recommendations 23 Overview Starting in April, 2015, Dono has been gaining attention for its specialty burgers and sandwiches. A small restaurant located opposite the Kozhikode Medical College, Dono caters primarily to the medical college students and other youngsters nearby. Owned by Mr Nawaz, who has a chain of gift & stationery shops across Kozhikode, Dono is his first venture in restaurant industry and he plans to expand it as a chain of restaurants across Kozhikode and Kerala in near future. He also envisions an extension in Malaysia after his venture gains traction and stability in Kerala. Dono operates primarily as a...
Words: 3864 - Pages: 16
...Practice Final Exam ENGL032 Part 1: In this section of the final exam, you will be asked questions about Active Reading Strategies. You will need to know the definitions of each one in order to answer the questions on the final exam. As a way of preparing, test your knowledge of each strategy by defining or describing each one in the space below. Prediction Questioning/Wondering Summarizing Visualizing Making Connections Part 2: Read the following passage in the left column. In the right column, read the thoughts of someone who has already read this passage. Then, in each blank, identify the reading strategy this reader activated while reading the passage “Chicago and Cleveland.” Chicago and Cleveland (1) Chicago, at the southern tip of Lake Michigan, is a port city.(2) It is also an important commercial (3) and industrial center of the Midwest. It is well known for its educational, cultural, and recreational centers. Chicago draws thousands to its concert halls, art museums, and sports arenas.(4) Cleveland, on the south shore of Lake Erie, is also a port city and a commercial and industrial center important to its area (5). Like Chicago, it has several important educational, cultural, and recreational centers. It has colleges and universities, and a distinguished (6) symphony orchestra. It has one of the finest art museums of the world, and many recreational centers. The location of the two cities contributed to their growth, but this similarity is...
Words: 2210 - Pages: 9
...running the bakery department. Most Five Guys restaurants have a simple layout of tables and chairs for dine in customers where there are bags of potatoes stack along the wall for lack of storage space and also peanuts to enjoy while you wait for your order to be ready. The kitchens are open behind the counter which is used for placing and picking up your orders. The restaurant’s décor is simply a layout of red and white checkered tile, because of the owner’s high concentration on the best juiciest burger on a fresh bun and perfect fresh cut fries. Five Guys uses only 80/20 fresh ground chuck high quality ground beef never frozen with no fillers. They do not use ammoniated procedures to treat the groud beef which means that there is no “pink slime” in the burgers. Five Guys purchase all of their raw materials from major meat suppliers in the United States that follow all procedures set forth by the USDA. The burgers are hand formed cooked to perfection on a grill. They cook their burgers well done so that they can ensure a consistent product and also so that they meet health code standards for ground beef. Five Guys offer a variety of different toppings free of charge which include grilled mushrooms, grilled and raw onions, jalapenos, lettuce, tomatoes, bbq sauce and all of the normal condements this makes...
Words: 1522 - Pages: 7
...Chicago and Cleveland (1) Chicago, at the southern tip of Lake Michigan, is a port city.(2) It is also an important commercial (3) and industrial center of the Midwest. It is well known for its educational, cultural, and recreational centers. Chicago draws thousands to its concert halls, art museums, and sports arenas.(4) Cleveland, on the south shore of Lake Erie, is also a port city and a commercial and industrial center important to its area (5). Like Chicago, it has several important educational, cultural, and recreational centers. It has colleges and universities, and a distinguished (6) symphony orchestra. It has one of the finest art museums of the world, and many recreational centers. The location of the two cities contributed to their growth, but this similarity is not enough to explain the wide social diversity(7) (8). [Adapted from Smith, Breaking Through, 7th edition, p. 191] Active Reading Strategies (1) As I read the title, I ask myself if it’s a passage about how Chicago and Cleveland are alike. (2) I can imagine ships docking at the ports. (3) Does “commercial” mean “business”? (4) I have been to many of the concert halls, museums, and sports arenas in Chicago. (5) It seems like the author is going to compare Chicago and Cleveland. (6) What does the word “distinguished” mean? (7) I’m confused by the words “social diversity.” I reread the sentence, and realize the author is not just comparing...
Words: 880 - Pages: 4
...Tim's Nutrients Report 11/14/12 - 11/20/12 Your plan is based on a 2400 Calorie allowance. Nutrients Total Calories Food Sources 1. Double cheeseburger (2 patties), with tomato and/or catsup, on bun (McDonald's, Burger King, Hardee's) 2. Beef and noodles with tomato-based sauce (Hamburger Helper) 3. Beef, steak, battered, fried, lean and fat eaten (country fried, chicken fried) 4. Rice, white, regular, cooked (no salt or fat added) 5. Banana, raw 6. Chalupa with beef, cheese, lettuce, tomato and sour cream (Chalupa Supreme) 7. Chips, wheat and corn (pizza chips) Target 2400 Calories Average Eaten 1665 Calories Tips Status Under 8% of intake 1. When preparing meals, include vegetables, fruits, and whole grains that provide fewer Calories and more nutrients. 2. Choose products with less added sugars and solid fats. Portion out small amounts of food. 3. "Listen" to hunger and fullness cues before, during, and after meals. Use them to recognize when to eat and when you've had enough. 7% of intake 6% of intake 5% of intake 5% of intake 4% of intake 4% of intake 8. Cake, white, with icing, homemade or purchased 4% of intake 9. Baked beans, (Boston baked beans) 10. Cake, chocolate, devil's food or fudge, with icing, from mix 11. Chicken submarine sandwich, with lettuce, tomato, and teriyaki sauce (Subway, Jerry's) 12. Banana chips 13. Chicken or turkey with dumplings 14. Beef and rice with cheese sauce (Hamburger Helper Cheesy Enchilada) 15. Bacon, lettuce...
Words: 5905 - Pages: 24
...McDonald’s and Burger King (BK) have been the world’s two largest and most successful fast foodchains. Both have battled out all these years over their operational differences which form the core of their corporate culture. The “Doing It All For You” (McDonald’s) vs. “Having It Your Way” (BK’s) stems fromtheir respective production methods. McDonald’s “Made to Stock” vs. BK’s “Made to Order” also originatefrom the differences in their respective processes.Exhibits 1 and 2 show the Process Flow Diagrams (PFDs) of McDonald’s and BK respectively. Exhibit 3 provides a detailed comparative analysis of the PFDs of these two fast food chains. The main operationaldifference between McDonald’s and BK is that McDonald’s cooks their hamburgers on grills using a “batch process” (a batch of upto 12 patties/grill) with human intervention to turn, sear, and pull. BK uses the machine based – Continuous Chain Broiler assembly process (8 burgers/meat chain) for the production of their burgers – similar to an assembly line in a manufacturing process thus, requiring no human intervention. For a “made tostock” process, it requires burgers in bulk and hence the batch process in McDonald’s. Whereas, for a “made toorder” process, it requires an assembly chain process where meat patties are placed at one end and after 80seconds they come out the other end, cooked – one by one. Also, since BK harps on “make to order” process, itrequires a semi-finished inventory – Steam Table in which mated buns and patties...
Words: 997 - Pages: 4
...that concept into a fast food machine, starting first with hamburgers and fries and then always changing with American tastes and culture. By 2000, more than 43 million people visited one of McDonald’s 26,000 restaurants in 120 countries every single day. That translated to more than 15 billion customers a year with system-wide sales of over $40 billion. Yet the previous ten years had been traumatic for McDonald’s. In search of growth, the company had rushed from pizza and veggie burgers to popcorn and pasta. Massive campaigns to increase dinnertime sales with adult-targeted sandwiches like the Arch Deluxe were utter flops. And while McDonald’s was the clear market leader with 42% of the fast food burger share, competitors like Wendy’s had steadily nibbled at their core customers. Caught in the dot.com market excitement of 1999, little that McDonald’s did caught Wall Street’s attention. Even investments in food.com, a fast food delivery service, received nothing but yawns. To contain its archrival, Burger King, it...
Words: 4416 - Pages: 18
...stand was located in Lodi, California and a second location in Sacramento. A&W was the first fast food company to introduce the “drive-in’ and in 1924 Allen decided to peruse franchising. This made A&W the first franchised restaurant in America and by 1933 there were over 170 franchised A&W stands. ("History of A&W Root Beer," 2014 Paragraph 3). Throughout the years the ownership was changed but the company was still a success so much that the consumers wanted to be able to enjoy the product at home too and in 1971 A&W cans and bottles were introduced for sale. ("History of A&W Root Beer," 2014 Paragraph 5, 6). In 1956, the first A&W drive-in restaurant in Canada opened in Winnipeg. The restaurant provided burgers, fries, onion rings and their famous A&W Root Beer served in cold frosted mugs. ("A&W," 2013 Paragraph 1). An important fact to state is that A&W Canada is a separate company from the American restaurant and has a different layout in everything from the branding of the company, to the items on the menu. (Alex Ballingall, 2012 Paragraph 2). Size and Growth A&W has 800 restaurants operating...
Words: 3732 - Pages: 15