...Motivation Maslows Hierarchy of Needs Maslow's hierarchy of needs is a theory in psychology, proposed by Abraham Maslow in his 1943 paper A Theory of Human Motivation.[2] Maslow subsequently extended the idea to include his observations of humans' innate curiosity. His theories parallel many other theories of human developmental psychology, all of which focus on describing the stages of growth in humans. [pic] Physiological needs For the most part, physiological needs are obvious — they are the literal requirements for human survival. If these requirements are not met, the human body simply cannot continue to function. Air, water, and food are metabolic requirements for survival in all animals, including humans. Clothing and shelter provide necessary protection from the elements. Safety needs With their physical needs relatively satisfied, the individual's safety needs take precedence and dominate behavior. These safety needs manifest themselves in such things as a preference for job security, grievance procedures for protecting the individual from unilateral authority, savings accounts, insurance policies, reasonable disability accommodations, and the like. Social needs After physiological and safety needs are fulfilled, the third layer of human needs are social and involve feelings of belongingness. Humans need to feel a sense of belonging and acceptance, whether it comes from a large social group, such as clubs, office culture, religious groups, professional...
Words: 6076 - Pages: 25
...the place. The Party imposes mandatory rules, controls the distribution of essential products, social rules and even sexual behaviors[ Thus, we can easily see the parallel with the Marxism–Leninism philosophy][ https://en.wikipedia.org/wiki/Marxism%E2%80%93Leninism#Social]. Starting easily, the G. Orwel’s roman tells all books written before the creation of Oceania have been destroyed. The main character tries to resist with all his resources against the system but fails. Big Brother and the Darkness win. In the same pessimistic way, The Penultimate Truth []was published en 1964, and describe a catastrophic future. At this time, fifteen years after the novel of G. Orwel’s, the world is still on panic; John F. Kennedy is freshly assassinated, rumors of politic betrayals run as horse, all political organisations are suspected in turn[Summers, Anthony (2013). "Six Options for History". Not in Your Lifetime. New York: Open Road. p. 238. ISBN 978-1-4804-3548-3.]. Additionally, the population is confronted to a baby boom and the middle-class is struggling economically and fights to get better wages[Equal Pay Act on June 10, 1963 (effective June 11, 1964) that it became illegal to pay women lower rates for the same job strictly on the basis of their sex.]. The Penultimate Truth takes place 30 years later, in 1994. After the last nuclear World War between West and East, peoples of each side live hidden on underground cities, while battles still continue on the surface between governments...
Words: 1447 - Pages: 6
...Around The Corner A. Project Scope Statement We aim to provide consumers in the Buckhead area with a healthy, delicious and convenient breakfast meal. We will give people the ability to eat their breakfast foods. This project will span over one year. This one-year will include planning, assessing, gathering materials, execution, control and evaluation, and finally, modification. Our coffee shop Around the Corner already has a standing presence in Buckhead as a popular go-to spot for customers to get satisfy their caffeine cravings and socialize. We want to integrate a breakfast menu into already established coffee shop to attract more customers and expand our business. B. Time, Cost, Performance Trade-off Assessment 1. Cost Estimates Direct costs: Materials, Labor & Equipment a) Increased store hours (morning hours) = additional labor Payroll: Two Shifts: 7-3 & 3-11. Total 8 employees: 4 cooks @ $12.00/hr. and 4 waitresses @ $9.00/hr. = $3360/week b) Cost of new kitchen equipment: 1) Griddle- $700 2) Toaster Ovens: $500 3) Bread Steamer: $800 4) Cook Top: $800 5) Cold Well: $2000 6) Panini Grill: $300 7) Waffle Maker: $500 8) Small wares: $700 c) Weekly Breakfast Food Costs: $2,100 Indirect Costs: Advertising, Cleaning supplies, Utilities, Office equipment a) Advertising expense to promote breakfast - (Paper menu’s, weekly ads in local...
Words: 3084 - Pages: 13
...The unsettling thing about living in a surveillance society is not just that you are being watched. It is that you have no idea. M a r i n e D r o u a r t L E A 3 L a e t i t i a F o u r e u r INDEX Introduction 3 I. A. B. You are Being Watched in Popular Culture The Firm by John Grisham Surveillance in Other Works 3 3 4 II. A. B. C. Surveillance in Daily Lives History Different Kinds of Surveillance Regulation of The Surveillance 5 5 7 14 III. A. B. Reversal of The Situation: Everyone can Watch One Another Exhibitionism Voyeurism 17 17 19 Conclusion 21 SOURCES 22 2 Introduction: Our freedom is always under electronic surveillance. Computer technologies have increased; this is what specialists call "traceability". Our operations, our conversations, our tastes and interests leave traces in the multiple computer systems that manage our daily lives. All these data are collected, centralized and stored by public or private organizations that can know at any time the "profile" of each individual. Every day in so many ways we are being watched. We are told it is for our own good, our own protection, to make our lives better, but is...
Words: 5798 - Pages: 24
...with everyone; this lack of protection can increase security risks such as identity theft, cyberbullying and computer viruses. Although each of these social networking sites offers attractive incentives and overwhelming popularity, research indicates that social networking can actually be detrimental because it has negative effects on social skills, relationships, employment, and security. Since their creation, social networking are rapidly changing the way we communicate, discover and share information and has become a crucial part of not only our personal lives but our professional lives. Social networking can be seen almost everywhere we go from retail stores to doctor’s offices and even in schools. People are taking advantage of the free, fast-paced options for quickly communicating information. Businesses are hiring Social Media Specialists to use social networking to increase brand awareness and sell their products and services. The International Social Media Association is even offering the ability to become a “Certified Social Media...
Words: 2864 - Pages: 12
...Quality An e-learning Manual for Implementing Total Quality Management Volume 1 UNITED NATIONS INDUSTRIAL DEVELOPMENT ORGANIZATION Vienna, 2007 This publication has not been formally edited. Contents Foreword Acknowledgements Introduction Overview Trainer guidelines Introduction to TQM Origins Needs analysis Glossary Module One: Leadership 1. Chief Executive Officer: Managing policy 2. Chief Executive Officer: Ensuring quality 3. Managers: Managing systems 4. Managers: Managing people Module Two: The work environment 5. Disposal and storage 6. Hygiene and health 7. Safety Module Three: Systems and tools 8. Standardization 9. Problem solving 10. QC Circles 11. Statistical methods 12. Education and training Module Four: Production and sales 13. Production control 14. Process control 15. Inspection 16. Management of facilities & equipment 17. Measurement control 18. External suppliers 19. After-sales service 20. Product design and development Acknowledgements A Roadmap to Quality was prepared by the Trade Capacity-building Branch of UNIDO led by Mr. Lalith Goonatilake, Director. The overall coordination was carried out by Mr. Ouseph Padickakudi, Programme Manager, Trade Capacity-building Branch, UNIDO, who was preceded as co-ordinator by Dr. Bernardo Calzadilla-Sarmiento, then Project Manager, Quality, Standardization and Metrology Branch, UNIDO. A Roadmap to Quality has been developed with valuable assistance and support provided by Japan's Ministry of Economy, Trade...
Words: 107128 - Pages: 429
...1. Communication technologies are far from equivalent. A recent study comparing honesty across a range of different media revealed that people were twice likely to tell lies when using the phone than when communicating via e-mail. It had previously been assumed that people would be more inclined to fabricate the truth when using e-mail, due to the remoteness of the interaction making people more comfortable about deceiving others. On the contrary, it seems that anxiety over the accountability afforded by the recording of e-mail exchanges induces greater truthfulness. However, the research also noted that people are much more likely to be rude or insulting over e-mail, outweighing any benefits of increased honesty! An implication of the study is that if telephone conversations are recorded and people are aware of this fact, they are likely to be more truthful over the phone. T People are unconcerned about the repercussion of e-mail untruths. F It had been assumed that people would communicate more honestly when using e-mail than when using the telephone. F 2. There is often considerable scientific disagreement both about available reserves of natural resources and about the extent of environmental damage caused by particular pollutants. Even where the scientific evidence is incontrovertible. There may be political conflict, based on different vested interests, over the degree to which particular environmental controls should be accepted. Governments may, for example...
Words: 6728 - Pages: 27
...4 3 2 No part of this book may be used or reproduced in any manner without written permission of the publisher. Please direct inquiries to: Ig Publishing 178 Clinton Avenue Brooklyn, NY 11205 www.igpub.com Library of Congress Cataloging-in-Publication Data Packard, Vance Oakley, 1914The hidden persuaders / Vance Packard ; [new] introduction by Mark Crispin Miller. p. cm. Originally published in 1957 by McKay and reissued in 1980 by Pocket Books with a new afterword. ISBN-13: 978-0-9788431-0-6 ISBN-10: 0-9788431-0-X 1. Advertising--Psychological aspects. 2. Consumers--Psychology. 3. Advertising, Political. 4. Propaganda. 5. Control (Psychology) I. Title. HF5822.P3 2007 659.101'9--dc22 2007027043 To Virginia CONTENTS Introduction by Mark Crispin Miller 1. The Depth Approach PERSUADING US AS CONSUMERS Z. The Trouble With People 3. So Ad Men become Depth Men 4. ....And The Hooks Are Lowered 5. Self-Images for Everybody 6. RX for Our Secret Distresses 1. Marketing Eight Hidden Needs 8. The Built-In Sexual Overtone 9. Back to the Breast, and Beyond 10. Babes In Consumerland 11. Class and Caste in the Salesroom 12. Selling Symbols to Upward Strivers 13. Cures for Our Hidden Aversions 14. Coping with Our Pesky Inner Ear 15. The Psycho-Seduction of Children 16. New Frontiers for Recruiting Customers PERSUADING US AS CITIZENS 17. Politics and the Image Builders 18. Molding "Team Players" for Free Enterprise 19. The Engineered Yes 20. Care And Feeding...
Words: 85598 - Pages: 343
...From past to present; the changing focus of public health by Maria Joyce Key sections include: Environment, infectious disease, locating public health, the enlightenment, the Sanitarians, national provision of services, the inception of the National Health Service, ‘crisis in health’, The New Right, The Third Way, new public health. Public health, the new ideology may be taken to mean the promotion of healthy lifestyles linked to behaviour and individual responsibility supported by government action; whereas traditionally the description tended to relate more to sanitary reform and ‘healthy conditions’. The chronological development of public health is mapped out, supported by the outlining and discussion of the emerging themes and influences pertaining to the study of public health. The approach to public health is positioned alongside the health of the population and the prevailing political/societal influence at the time. Public health is impacted on by poverty and environmental factors. Presently government policy to improve public health is delivered in a strategy that recognises the need for health improvement at times when the greatest impact on health is poverty and exclusion. The evidence reviewed demonstrates clearly that poor health without appropriate resources or intervention is cumulative and that the ‘right’ form of intervention can bring about long term health gains. Intervention from a national agenda needs to include individual’s health and the...
Words: 12259 - Pages: 50
...Hari Kunzru Literature Resource Center | Ratcliffe, Sophie. "Hari Kunzru." British Writers: Supplement 14. Ed. Jay Parini. New York: Charles Scribner's Sons, 2009. Literature Resource Center. Web. 12 Mar. 2012.Document URL http://go.galegroup.com/ps/i.do?id=GALE%7CH1483000135&v=2.1&u=monroecc&it=r&p=LitRC&sw=w | Title: Hari Kunzru British Writer ( 1969 - )Author(s): Sophie RatcliffeSource: British Writers: Supplement 14. Ed. Jay Parini. New York: Charles Scribner's Sons, 2009. From Scribner Writers Series.Document Type: Biography, Critical essay[Image Omitted: ]Table of Contents:Biographical EssayFurther ReadingsWorks In 2007, visitors encountering Hari Kunzru's website for the first time might have been a little surprised. Those searching for more information about this British author would have come across an old school photograph of a small boy aged perhaps five or six years old. A few lines of curt white typeface gave a few brief details: his current age, the fact that he was born in London in 1969, and, perhaps surprisingly, his blood group (HbAD) and a hyperlink to his genotype (human). Kunzru is joking, here, about the contemporary thirst for biographical details about writers. As he puts it, nowadays, "British journalists seem more interested in your biography or your publishing deal--the British press is interested in writers, but it isn't interested in writing" (Litt, 2004). The starkly playful nature of Kunzru's 2007 website poked fun both...
Words: 9462 - Pages: 38
...1. Communication technologies are far from equivalent. A recent study comparing honesty across a range of different media revealed that people were twice likely to tell lies when using the phone than when communicating via e-mail. It had previously been assumed that people would be more inclined to fabricate the truth when using e-mail, due to the remoteness of the interaction making people more comfortable about deceiving others. On the contrary, it seems that anxiety over the accountability afforded by the recording of e-mail exchanges induces greater truthfulness. However, the research also noted that people are much more likely to be rude or insulting over e-mail, outweighing any benefits of increased honesty! An implication of the study is that if telephone conversations are recorded and people are aware of this fact, they are likely to be more truthful over the phone. T People are unconcerned about the repercussion of e-mail untruths. F It had been assumed that people would communicate more honestly when using e-mail than when using the telephone. F 批注 [A1]: 责任,由于邮件可以加以 记录因而沟通者需要承担说谎的责 任 批注 [A2]: 反响 2. There is often considerable scientific disagreement both about available reserves of natural resources and about the extent of environmental damage caused by particular pollutants. Even where the scientific evidence is incontrovertible. There may be political conflict, based on different vested interests, over the degree to which particular environmental controls...
Words: 7573 - Pages: 31
...NEBOSH International General Certificate in Occupational Safety and Health Please be advised that the course material is regularly reviewed and updated on the eLearning platform. SHEilds would like to inform students downloading these printable notes and using these from which to study that we cannot ensure the accuracy subsequent to the date of printing. It is therefore important to access the eLearning environment regularly to ensure we can track your progress and to ensure you have the most up to date materials. Version 1.2c (08/02/2013) Element 1: Foundations in Health & Safety. Element 1: Foundations in Health & Safety. Overall aims: On completion of this Element, candidates will be able to: 1.1 - Outline the scope and nature of occupational health and safety. 1.2 - Explain the moral, social and economic reasons for maintaining and promoting good stan-dards of health and safety in the workplace. 1.3 - Explain the role of national governments and international bodies in formulating a framework for the regulation of health and safety. Sources of reference. Guidelines on Occupational Safety and Health Management Systems (ILO-OSH 2001) can be downloaded free from ILO web site. ILOLEX (ILO database of International Law) http://www.ilo.org/ilolex/index.htm. Occupational Health and Safety Assessment Series (OHSAS 18000): Occupational Health and Safety Management Systems (OHSAS 18001:2007 ISBN978 0 580 50802 8, OH-SAS18002:2008 ISBN: 978 0 580 61674 7. Occupational...
Words: 22333 - Pages: 90
...Communicative Language Teaching The aim of this unit • To make you think about communicative approach to teaching languages • To analyse the concept of communicative competence • To reflect upon the communicative teaching techniques What do you have to do in this unit? • Warming up discussions • Input reading • Self-assessment questions (SAQS) • Exploratory tasks • Integrated task Warming up discussion 0 Warm up the concept of a “communicative situation” (situation, in which it is necessary to communicate orally and/or through writing in order to achieve a certain goal). Produce a “mind map” of the concept listing most typical communicative situations in your own real world Communicative situations Input reading 1 The way towards communicative teaching Warming-up discussion 1.1 Rate in order of importance the items that the students need in order to master the language communicatively (more than one item can get one rank) |Items |Rating | |Vocabulary | | |Grammar | | |Pronunciation | | |Knowledge...
Words: 6836 - Pages: 28
...MANAGEMENT PRINCIPLES AND PRACTICE Unit I Management: Science, Theory and Practice - The Evolution of Management Thought and the Patterns of Management Analysis - Management and Society: The External environment, Social Responsibility and Ethics - Global and Comparative Management - The Basis of Global Management. Unit II The Nature and Purpose of Planning - Objectives - Strategies, Policies and Planning Premises - Decision Making - Global Planning. Unit III The Nature of Organizing and Entrepreneuring - Organizational Structure: Departmentation - Line/Staff Authority and Decentralization - Effective Organizing and Organizational Culture -Global Organizing. Unit IV Co-ordination functions in Organization - Human Factors and Motivation - Leadership - Committees and group Decision Making - Communication - Global Leading. Unit V The System and Process of Controlling - Control Techniques and Information Technology - Productivity and Operations Management - Overall Control and toward the Future through Preventive Control - Global Controlling and Global Challenges. References : 1. Koontz &Weirich, Essentials of Management, Tata McGraw Hill. 2. VSP Rao, V Hari Krishna – Management: Text and Cases, Excel Books, I Edition, 2004 3. Stoner &Wankai, Management, PHI. 4. Robert Krcitner, Management, ATTBS. 5. Weirich& Koontz, Management - A Global perspective, McGraw Hill. 6. Helliregarl, Management, Thomson Learning, 2002. 7. Robbins.S...
Words: 47170 - Pages: 189
...American Ways American Ways A Guide for Foreigners in the United States GARY ALTHEN with Amanda R. Doran and Susan J. Szmania First published by Intercultural Press. For information contact: Intercultural Press, Inc. Nicholas Brealey Publishing PO Box 700 3-5 Spafield Street Yarmouth, Maine 04096 USA London, EC1R 4QB, UK Tel: 207-846-5168 Tel: +44-207-239-0360 Fax: 207-846-5181 Fax: +44-207-239-0370 www.interculturalpress.com www.nbrealey-books.com © 1988, 2003 by Gary Althen Production and cover design by Patty J. Topel All rights reserved. No part of this publication may be reproduced in any manner whatsoever without written permission from the publisher, except in the case of brief quotations embodied in critical articles or reviews. Printed in the United States of America 06 05 04 03 02 1 2 3 4 5 Library of Congress Cataloging-in-Publication Data Althen, Gary. American ways: a guide for foreigners in the United States/ Gary Althen.—2nd ed. p. cm. Includes bibliographical references (p. ) ISBN: 1-877864-99-4 (alk. paper) 1. United States—Guidebooks. 2. United States—Handbooks, manuals, etc. 3. Visitors, Foreign—United States—Handbooks, manuals, etc. 4. Aliens—United States—Handbooks, manuals, etc. 5. Intercultural communication—United States—Handbooks, manuals, etc. 6. United States—Social life and customs—1971– I. Title. E158.A46 2002 973—dc21 2002032741 ✰ ✰ ✰ Table of Contents Preface to the Second Edition........................................
Words: 75796 - Pages: 304