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The Death of Ipod

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The death of IPod
1. Draw a representation of the traditional value chain for the global music industry.
2. Product and service segments.
a. Which segments have grown fastest?
3. What is your conclusion about the industry life cycle stage? Why?
4. What are the key technology issues that have affected the growth?
5. What are the key economic issues that have affected the growth?
6. What are the key market issues that have affected the growth?
7. What are the key political issues that have affected the growth?
8. What are the key legal issues that have affected the growth?
9. What are the key environmental issues that have affected the growth?
10. What are the key societal that have affected the growth?
11. What are the implications for an organization within this industry?
12. Treat of new entrant
13. Power of suppliers
14. Power of buyers
15. Power of substitutes
16. Industry rivalry
17. Conclusion of 5 forces.
a. Is the future profitability expected to be average, above or below?
b. What are the key driving forces of that future profitability
c. What exernal evidence is there to support your analysis or conclusion
d. What gaps did you discover in your understanding of the industry
e. What are the implications for the future of organizations
18. What segments the customers into different types in the industry?
a. What do they primarily use the industry product or service for?
b. What do you think are the key elements used to determine purchases?
19. What is the basis of competition?
20. Competitor analysis.
21. Competitor analysis and strategic

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