Premium Essay

The Fresh Start Company

In:

Submitted By drew2008
Words 3646
Pages 15
THE FRESH START COMPANY
BUSINESS PLAN
ANDREW A. SMITH
STRAYER UNIVERSITY

Company Description/Mission Statement

Mission Statement: To enhance the standard of living of those less fortunate around the world one city at a time by providing their basic, essential needs, and developing their personal and interpersonal skills. At the Fresh Start Company we are devoted to providing new opportunities for homeless and low-income persons. Fresh Start, a company started by Andrew A. Smith alleviates the pains and ills of those who are homeless. Fresh Start assists homeless and low-income persons through seminars, and life skills. Seminars included topics such as investment, financial management/advisement, job training, interview skills, and appropriate business attire. Life skills’ training includes Stress Management, Supporting a Family on Low-Income, Family Budgeting on Low-Income, and personal/business relationship development. Independent and family counseling, school clothes, and business attire is also provided. Financial programs aide Fresh Start participants in becoming financially independent of the organization. Each member in the Fresh Start program will be provided with shelter, a mentor, and a bank account. The Fresh Start bank account will provide participants with a way to save money and become economically responsible. Each fresh start mentor will withhold 5% of their mentee’s check in a savings account; the funds in the mentee’s account will be given to the mentee at the end of the session. The goal of the financial assistant segment is to allow participants to start their financial independence directly after the program.

Industry Analysis Fresh Start is a nonprofit organization that provides transitional housing for those with low income and homeless. Fresh

Similar Documents

Premium Essay

Group Memo

...Question 3 -Should Poor Son apply “fresh-start” reporting under ASC 852? In most cases, the company will qualify for fresh-start reporting whereby balance sheet items are adjusted to fair values to denote a "fresh-start" upon emergence from bankruptcy. If the criteria to apply fresh-start reporting are met, the company should apply fresh-start reporting once the Court has confirmed its plan and it has emerged from Chapter 11. According to ASC 852-10-45-19, an entity must apply fresh-start reporting upon emergence from bankruptcy if it meets two criteria: 1. The reorganization value of the emerging entity immediately before the date of confirmation is less than the total of all postpetition liabilities and allowed claims, which is sometimes referred to as being "balance sheet insolvent," and 2. The holders of existing voting shares immediately before confirmation receive less than 50 percent of the voting shares of the emerging entity. In this case, Poor Son incurred significant levels of bank debt and could not support that level of debt, therefore it filed bankruptcy. The reorganization value of Poor Son immediately before the date of confirmation is less than the total of all postpetition liabilities. Also, the current holder Parent has no existing voting shares immediately before confirmation received. So the two criteria are met, and Poor Son should apply “fresh-start” reporting under ASC 852. The disclosure statement usually includes the following: -A summary...

Words: 324 - Pages: 2

Premium Essay

Mkt 500 Assignment 2 Part B – Your Marketing Plan

...Mission Statement and Company Introduction Company Introduction The name of the hypothetical company is Fresh Drinks Company. The core business of the company is to prepare and serve fresh drinks to a variety of customers across America and the international market. The idea to start the company can be attributed to the changes in health life styles in the recent world (Ferrell, 2014). Carbonated drinks such as Coke are decreasing in popularity. Many of the soft drinks consumers are now conscious of their health, and on the effects of the carbonated soft drinks. This led to the creation of the company to take advantage of the growing market for the non-carbonated drinks. The headquarters of the company is in Orlando, Florida. Since its inception, the company has witnessed substantial growth in its market share and expansion into the global soft drink market. The long-term plan of the company is to expand into the international market. On the other hand, the short-term plan is to increase its daily capacity to meet the ever in ... MKT 500 ASSIGNMENT 2 PART B – YOUR MARKETING PLAN To purchase this, Click here http://www.activitymode.com/product/mkt-500-assignment-2-part-b-your-marketing-plan/ Contact us at: SUPPORT@ACTIVITYMODE.COM MKT 500 ASSIGNMENT 2 PART B (YOUR MARKETING PLAN) Assignment 2: Part B: Your Marketing Plan Company’s Mission Statement and Company Introduction Company Introduction The name of the hypothetical company is Fresh Drinks Company. The core business...

Words: 1136 - Pages: 5

Premium Essay

Fruit Juice Making

...FRESH JUICE LTD           DISCLAIMER This plan is written as a guide for starting and managing this new business. More research should be conducted to suit your particular geography. Any names used are imaginary and are only meant for example purposes, any infringement is unintended. Financials represented are for example purposes and should be edited to suit your budget. 1. Executive Summary 4 1.1. Objectives 4 1.2. Mission 4 2. Company Summary 4 2.1. Company Ownership 5 2.2. Start-up Summary 5 3. Products 6 4. Market Analysis Summary 7 4.1. Market Segmentation 7 5. Strategy and Implementation Summary 7 5.1. Marketing Strategy 8 5.2. Sales Strategy 8 5.2.1. Sales Forecast 8 6. Management Summary 8 6.1. Personnel Plan 8 7. Financial Plan 9 7.1. Break-even Analysis 9 7.2. Projected Profit and Loss 9 7.3. Projected Cash Flow 10 7.4. Projected Balance Sheet 11 7.5. Business Ratios 12 1. Executive Summary Fresh Juice Ltd intends to be a city wide chain store offering its products allover the city through their clean mobile push carts. Sales are expected to gross over Ushs. 6,000,000 in the first year and grow at annual rate of 15% over the next five years. Fresh Juice Ltd will be planning to expand its operations to every metropolitan street within the entire city. Sales projections for the next three years will be based on assumption of sales success with the target customer base. Potential target...

Words: 1365 - Pages: 6

Premium Essay

Delta Airlines

...TUNKU PUTERI INTAN SAFINAZ SCHOOL OF ACCOUNTANCY COLLEGE OF BUSINESS BKAL 3063 INTEGRATED CASE STUDY SECOND SEMESTER FEBRUARY 2015/2016 (A152) GROUP: B (5) WRITTEN REPORT CASE ANALYSIS CASE : Depreciation at Delta Air Lines: The “Fresh Start” PREPARED FOR: PROF. DR. MOHAMAD ALI B ABDUL HAMID PREPARED BY: NAME | MATRIC NO | AHMAD SHABIRIN BIN BAHRIN | 221521 | YELMI MARIANI BINTI ZULKIFLI | 221792 | LEONG SIAO ZHUEN | 230190 | NIWASHINI A/P SUBRAMANIAM | 230293 | ANG HUI QIN | 230294 | EXECUTIVE SUMMARY Delta Airline began 2008 with more worldwide destination of 321 destinations in 58 countries. In 2008 merged with Northwest Airlines, become the largest airline in the world. In May 1st 2007, Delta adopted policies regarding estimated lives & residual values for aircraft, but its was far from the 1st time it had changed its estimates. PPE (flight, ground property) are often more than half of the total asset. Depreciation of those asset is a major operating expenses and is not an attempt to measure the current value of assets. The amount of depreciation estimated by an airline company for each operating period is based in the cost of asset, estimates of asset lives, and assumptions about residual values at the end of the asset lives. These estimates & assumptions have changed through the years for almost all airlines. Depreciation practices had been change several time. CAUSE AND STATEMTN OF PROBLEM Delta, has changed...

Words: 944 - Pages: 4

Premium Essay

Management

...Executive Summary This business plan was created to secure investors. La Salsa Fresh Mexican Grill is one of the hottest franchises to team up with and offers enormous potential in Oregon. Currently, La Salsa is in all of the neighboring states of Oregon and is still expanding. The Santa Barbara Restaurant Group (SBRG) franchises the La Salsa chain. There are two main reasons that La Salsa will succeed in Lebanon: first is the lack of direct competition (nothing like it in town), the second is the high demand for a product like this in Lebanon. Lebanon is in preparation for a large population growth period, the current population Lebanon is over 4,500,000 according to the final UNDP study and with around 2,000,000 other people such as refugees and some tourists. The creation of a Limited Liability Corporation (LLC) will shield owners and investors from personal liability. Over the next three years we as partners plan to expand La Salsa in Lebanon, developing between 3 to 10 restaurants under the LLC. This business plan only includes the first store plans which will help create more concrete goals. Per store revenues for La Salsa range between $400,000 to $1,000,000 depending heavily on location. Estimated start-up costs from SBRG are between $300,000 and $400,000, and require an initial investment of around $600,000. Half of this money will be financed by a small business loan, and the other half will come from private investors. Net profits will be high, yielding an estimated...

Words: 3358 - Pages: 14

Premium Essay

Papa Murphy

...P3 (Pepperoni Pizza Palace). My company will provide freshly prepared pizza and salad products at all times during business operations. I plan to rotate my fresh ingredients throughout the day to assure fresh items are always available. We strive to be the lead competitors in the pizza “take and bake” business and even with starting small, we believe that we will be able to grow into a profitable business. This will give us the opportunity to share our successes with others throughout our community and organizations. Mission Our Mission statement is to convert customers to the “take and bake” style of take home pizza by providing them with the best value for their money and provide my company with profit and growth. P3 (Pepperoni Pizza Palace) will be established as a limited liability company (LLC) with Jane E. Usher and William L. O’Dell as the sole owners. The objectives for Pepperoni Pizza Palace are: • To attract customers with a superb marketing presence needed to support sales goals. • To average monthly sales increasing modestly but steadily through Year 3. • To achieve a minimum double digit profit margins by Year 3. • To develop top-rated relationships with distributors and members throughout the local community. Start-up Summary Our start-up costs cover basic expenses for store opening and state health requirements, professional fees, and all required renovations. Start-up costs will be financed by private...

Words: 1721 - Pages: 7

Premium Essay

Fresh Direct

...Fresh Direct Case 19 Rest of the Story • In 2011, Fresh direct gets a 50 million dollar investment to kick start growth and expansion of the company from WM Morrison Supermarket, a food retailer based West Yorkshire in Northern England. With this investment a team of top managers from Morrison are “embedded in Fresh Direct” at the company’s headquarters. • Morrison has a 10% stake in Fresh Direct with this investment. • August 2013 Mayor Bloomberg of NYC approved over 100 million dollars in subsidies to Fresh Direct to keep them in the city after threatening to move to New Jersey. The approval allows fresh direct to build a parking lot in a portion of the Harlem river yards that had been reserved for a rail hub. • Fresh Direct plans to relocate its headquarters and distribution center to the Bronx. The facility is said to be operational sometime in 2016. Stated by Fresh direct official • Fresh direct promises to use the approved subsidies to not only build its new headquarters in the Bronx but also to convert its truck fleet to green energy • 2013 Fresh Direct announces expansion into 123 new zip codes throughout Pennsylvania, New Jersey, Rockland county New York and Delaware. • Late 2013 There was a major community backed opposition to fresh direct moving to the Bronx, causing a delay of vote on a 3.5 million dollar development loan for the distribution center. Which can hinder their plans for the new headquarters and distribution center move to the Bronx. • Fresh Direct...

Words: 422 - Pages: 2

Free Essay

Fresh Express Food Truck Co W.L.L.

...Executive Summary Fresh Express food truck Co W.L.L will offers highest quality products and services a menu of all beef hotdogs, hamburgers, cold sandwiches and other items as well as an assortment of chips, candy bars, soda, coffee, and juices. As the business grows and evolves we will continue to add new products for our customers as demand indicates. We believe in customer focused decision making that involves voice of customer feedback in everything we do, ,from the products we offer to the way we reach the market and the community, Fresh Express food truck Co W.L.L number one goal is to make our customer happy, no matter the cost, so that they feel confident and motivated to recommend us to their network of family, friends, and colleagues. Fresh Express food truck Co W.L.Lis a locally owned fast food truck that will be positioned as an international franchise through our creative approach to the company's image and detail presentation. Fresh Express food truck Co W.L.L will provide a combination of excellent food at value pricing, with fun packaging and atmosphere. This plan is prepared to obtain a locations for the initial launch of this concept. Additional financing will need to be secured for the two subsequent outlets, anticipated in month 13 and early in year three. The financing, in addition to the capital contributions from shareholders, will allow Fresh Express food truck Co W.L.L to successfully open and expand through year two. The initial capital investment...

Words: 3595 - Pages: 15

Premium Essay

Ba Dispute - a Timeline Travel Chaos

...chaos http://www.telegraph.co.uk/travel/travelnews/8508691/BA-dispute-a-timeline-travel-chaos.html http://www.theguardian.com/business/2011/jun/22/british-airways-and-unite-settle-cabin-crew-dispute 2009 October 6: The airline announces plans to cut 1,700 cabin crew jobs and freeze pay. Union officials accuse the company of ''holding a gun'' to the heads of staff and warn they are prepared to fight the proposals. October 26: The threat of a pre-Christmas strike by cabin crew increases when a ballot for industrial action is announced among almost 14,000 workers. November 2: More than 2,500 members of Unite travel from across the world to attend a mass meeting which backs calls for industrial action. November 16: Thousands of cabin crew start voting, with more than 12,000 ballot papers issued. December 14: Cabin crew announce a 12-day strike from December 22 to January 2 following a 9-1 vote in favour of industrial action. BA says the strikes are ''completely unjustified''. December 17: The High Court rules the strike cannot go ahead. BA wins its legal challenge after claiming that Unite had balloted hundreds of members who had subsequently left the company. Unite says cabin crew will be reballoted. 2010 March 15: After cabin crew vote in favour of industrial action, then prime minister Gordon Brown describes the planned strikes as ''deplorable'' and says they should be called off. British Airways says it plans to keep 60% of its customers flying if cabin crew go ahead...

Words: 965 - Pages: 4

Premium Essay

Business Plan

...Executive Summary Fresh aroma is a restaurant establishment focusing on healthy, nutritious to the local downtown area. Fresh Aroma Restaurant,Based on this distinct menu, Fresh Aroma Restaurant will follow a differentiation strategy that will provide unique service. The keys to success for Fresh Aroma Restaurantwill be repeat business, an excellent location convenient to downtown businesses and its unique twisted cuisine. The restaurant will be a Partnership business. Entering into this market will not be easy, the industry is highly competitive, with periodic overcapacity, low margins, and low entry/exit barriers. In addition, there is large number of substitutes, and the suppliers to this market have a great deal of power. In order to overcome these issues, the restaurant has acquired an excellent locality in the downtown area and intends to provide a suitably upscale environment to draw in the company's main target market segment, the business professionals. The restaurant will seek to provide these customers with the maximum number of services to create the greatest sales volume during the company's peak hours of operation.The restaurant will have a comprehensive marketing, advertising, and promotion campaign that will maximize word-of-mouth marketing and will consist of radio, printed material, billboards and discounts.The restaurant has planned to offer its products at a slightly higher price than that of its competitors. This is to provide credibility to its clients...

Words: 2595 - Pages: 11

Free Essay

Tourism

...really have a theme that would make the customers curiosity active. Another is by the use of our productions, we will be preparing different cuisines in which tourists and locals could enjoy. This farm would not just give the customers a satisfying day but it would leave them a lot of knowledge that might lead and help for their future businesses. And in order to fully complete their interests for a Filipino culture, there will be a small celebration of a festival. As a starter business, especially considered as a farm, our products would be sold in a very much affordable prices to attract more customers. But rest assured that even though our products are sold cheaply, it would still have its freshness. II. Situation Analysis A. Company Analysis Rancho deProbinsiya is a business wherein visitors could not only take in our products but would also experience a day tour of a Filipino culture. It is situated in Pililia, Rizal in which it is very accessible for tourists since it is near the Metro. A one day experience in our farm would give them an opportunity to taste every Filipino cuisine and would bring them an edge in farming. This business would give a satisfactory service to visitors from different places or tourists from different countries especially those longing for an innovative business and those who wishes for a nearby farm. Upon the arrival of the tourists, they would be greeted by local employees in different Filipino styles and dialects in which it changes...

Words: 3579 - Pages: 15

Free Essay

Final Report Healthy Cook

...Group : 911 – Healthy Cook | Intt465 – Term Project Final Report | Instructor: Albert Özkohen | Tuğçe Ulusu, Gökhan Üzümcü, Celal Güner, Merih Sorkut 20.12.2015 | Table of Contents: Executive Summary: 3 Business Description: 4 Business Goals: 5 Our Mission 5 Our Vision 5 Business Model: 5 Market Analysis: 7 Identifying Target Markets: 7 Target Market Research: 7 Competitor Analysis: 8 Defining the Competitive Position: SWOT Analysis, A Useful Approach: 8 Strengths and Weaknesses of Competitors: 10 Competitive Strategy: 10 Operations: 10 Financial Statement 12 Start-up Budget – Period Covering : (Jan) 2016 – (April) 2016 12 Cash Flow 13 Income & Expense Statement 14 Balance Sheet 15 Executive Summary: There’s an expression as “you are what you eat” to make people realise how bad they are nourished and take an action to eat more healthy. However, in today’s Turkey, especially in big cities, people’s eating habit is worsening day by day. In the past our mothers were the ones who take the all responsibility in the kitchen. While our fathers were working and bringing home food, our mothers (or the women in the house) were cooking everything for us. We weren’t worrying about what we ate. However, this tradition is now changing. Especially in big cities like İstanbul, and especially with the new generation, women have joined the workforce. Most of the young women now working as many hours in a day...

Words: 4089 - Pages: 17

Premium Essay

Imc Plan

...Fresh Fed Cafe is a new modern fast food restaurant, that offers a fresh and healthy food menu. We are looking to make our mark on the world by taking the concept of a fast food restaurant and putting our own spin on things. Fresh Fed Cafe is a family friendly chain of restaurants that is compete with efficient service and a at home dinning experience. We strive to deliver great tasting food at fair prices while making Fresh Fed Cafe the country’s best fast- healthy food restaurant. Menu Fresh Fed Cafe will provide a breakfast menu that includes things such as egg white, turkey sausage and low fat cheese sandwiches on whole gain bread. Multi-grain pancakes, fresh french toast, baked hash browns, scrambled eggs, other healthy meat options, fresh fruit, and fresh muffins are guaranteed to fill your stomachs. We also offer a selection of lunch and dinner entrees that include items such as fresh hand made 93% lean beef hamburgers. Grilled chicken sandwiches are served on whole grain buns and served with our oven baked fries that have 80% less fat. We will have a selection of deli sandwiches and wraps that are made to order. Our beverage choices will include sodas that are made with pure cane sugar and naturally sweetened fruit juices. We will also offer personal pan pizzas, something that has not yet been done within the fast food community. Target Audience Our target audience are families, people who live to maintain healthy eating in their life, and people who are...

Words: 958 - Pages: 4

Free Essay

Btec Business

...mention aspects such as logistics,shipping, online distribution, customer loyalty and many other channels are operated. I will start off with how Tesco operate in direct channels in how the producer supplies or serves directly to a consumer, without any wholesalers. So ,Tesco as its direct, the channel process will be shorted meaning some food products will have to be distributed from the UK however specific types of food will be distributed from abroad, meaning the cost will be less and the company will have more fresh products . I think by Tesco using this process, the company will save money because instead of distributing from producers and working the process through wholesalers Tesco can avoid spending money on the wholesalers. However Tesco will not get the food products packaged like it would be if Tesco went to the wholesalers so Tesco must make sure that the producers are reliable and have good quality so the money is not wasted on liabilities like bad producers. In order to make profit Tesco use fresh foods like fruits, vegetables and meat, Tesco put the price up when the foods are fresh, knowing that customers always want fresh food so Tesco took advantage and made the foods expensive that way Tesco make more money than usual. In my opinion I think this strategy from Tesco is very smart and useful for the company because the company is getting foods from farmers at a reasonable price and then selling the foods for more benefits the business. Tesco makes good profit...

Words: 1178 - Pages: 5

Free Essay

Sales

...Sole Proprietorship: Online Company. This would be the best business model for our company since we are innovating and creating a new business based on drone technology and by providing farm fresh eggs directly to consumers. As a sole proprietorship we control the business from the suppliers, inventory, marketing and delivery. Also as a sole proprietor we will be able to make important company decisions without answering to partners, stock holders or a franchise board. The disadvantage of being a sole proprietor would be all the risk that we would have to be responsible for. Also we would be responsible for all the investment, capital and technology to make the business successful.  Business Plan 1. To deliver Farm Fresh Organic Eggs directly from the farm to the consumer in an innovative way. 2. Creating an F to C relationship, Farmers To Consumer business model. 3. Partnering up with local farmers to supply the freshest and healthiest of eggs, and to support local farming communities. 4. Our Goal is to establish an innovative drone delivery platform that will expand our product lines from eggs to any farm fresh produce for delivery around Southern California. Steps to start your business: 1. Build partnerships with local farmers to supply farm fresh eggs. 2. Build technology for drone delivery. 3. Set up main distribution warehouse hub. 4. Acquire mopeds for delivery outside 10 miles 5. Hiring Drone Technicians, Factory Workers & Drivers. 6. Build...

Words: 264 - Pages: 2