...Majorities of people believe objects, such as money, clothes, and games are the keys to happiness or belonging. There is no definition to the key of happiness though. Pleasure and happiness are always misunderstood. Pleasure can create happiness, but it will never fulfil someone’s needs to accomplish true happiness. Cisneros’ point of view in her book, The House on Mango Street, explains how the main character, Esperanza, discovers what true sense of belonging is. Esperanza expresses her desire for permanence in physical objects such as a home, but later when talking about a friend, she shows the sense of belonging. “I knew then I had to have a house. A real house.” (pg. 5) Esperanza talks about her “dream” house, displaying her want of...
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...Are you an immigrant who has come to United states for whatever reason? Immigrants make up 13% of the united states. Sandra cisneros explains all this and more on her book The House on Mango Street. Esperanza who has come from mexico to the U.S. from mexico and lived in many apartments has real high hopes when her father bought their first house. Esperanza who was only 10 when her father bought their own house. Esperanza had dreamed of the best house possible. In the beginning of the book Sandra cisneros tell us, “They always told us that one day we would move into a house, a real house that would be ours for always so we wouldn't have to move each year. We’d have a basement and at least 3 bathrooms so when we took a bath we wouldn't have to tell anybody”(4). I think that Sandra Cisneros did a great...
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...Taken place in a Hispanic and Latino neighborhood located in Chicago, Sandra Cisneros's The House on Mango Street centers around the main character Esperanza. Esperanza explains her life growing up through vignettes that she writes. She shows her struggles such as not having the perfect house, or no one pronouncing her name correctly. She shows her strengths too such as making new friends and learning in school. All of these have shaped her identity but, through stories Esperanza has created her identity as a writer. To begin with, one of the ways that writing stories has shaped Esperanza's identity is being able to express herself. " I make a story for my life, for each step my brown shoe takes... I like to tell stories. I am going to tell you a story about a girl who didn't want to belong"(109). When Esperanza writes you can see that she can be herself without feeling insecure. She describes the person she wants to become and who her parents want her to become too. She can identify who she is by her writing style and how she portrays herself throughout her stories. In all, Esperanza has the ability to freely express herself through her stories....
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...A Report on Supply Chain Management System of Agora Acknowledgement The success of this report depends on the contribution of number of people specially my group members who have shared their thoughtful guidance and suggestions to complete this report First; we express our sincere gratitude to our honorable course teacher Mr. Mahabubur Rahman for his valuable contribution to the preparation of this report. He has been gracious enough to spare time out from his busy schedule for giving us all the necessary assistance throughout the entire period of the report writing time. Without his valuable suggestion and help this report might not have been a comprehensive one. We would like to give special thanks to Mr. Harunur Rashid, Head of finance & accounts of Agora for giving us time from their very busy office work to discuss the things & have guided us by giving useful suggestions and providing us data and relevant information for completing this report. We would also like to thank Mr. Bajan saha, accounts manager of Agora for giving us some important information about the official procedure and inspiration techniques of Agora to complete this report. They shared their practical experiences and talk about their loyalty and commitment towards the organization. .All of our group members supported each other, throughout the making of this report and completing it successfully. We have done some group discussions, where we shared each other‘s views on the different...
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...ENG 101B Poetry: The Enlightenment of a Forsaken Culture Poetry is an art that provokes the mind, transforms the soul and conveys sentiments unknown. It’s the literary means of conveying a cryptic outlook to an idea, theme or feelings composed by the author; a rhythmic pattern that utilizes rich and precise words in a piece; applies figurative language in order to transcend to an abstract or literal world. Poems use various styles of writing; either complex or straightforward language. Imagery, symbols and metaphors are also used. A poem can take many forms it be either short or long, meaningless or meaningful with the ability to illuminate and enrich the readers understanding with many aspects of life. Yet, for a poem to transcend time, the author must accomplish one fundamental thing: to create a connection between the poem and the reader. Thus, awakening of the mind, body, and soul. The poems chosen, are an attempt to understand and connect self to a forgotten and at times, unknown culture and heritage. To accomplish the task at hand, the first step was to search for Mexican-American poets. Second step was to find a common theme (culture and heritage) or writing style. Lastly, all of the poems needed to be predominantly in English. With a variety of Mexican-American poets, the task was not as simple, nonetheless, it was accomplished. The following five poems examine the language, symbols and metaphors used by the poets that elicit a deeper understanding of a culture:...
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...ZARA: Fast Fashion A Written Analysis of the Case Presented to the Faculty of School of Business and Governance Ateneo de Davao University E. Jacinto Street,8000, Davao City In Partial Fulfillment of the Requirements for the Subject MGT 428: Production and Operations Management GODOY, EARL JOY A. SUARIO, LEI ANGELA D. TACADAO, VANESSA CAREM C. TAR, KESSIA CAROL D. TOREFIEL, CHRISTINE G. December 11, 2014 I. Executive Summary This paper presents the case analysis of Zara, the largest and most internationalized of Indetex’s chains. In 2001, it operated for more than 507 stores in countries around the world, including Spain. It is a Spanish clothing and accessories retailer based in Galicia, Spain; which is founded by Amancio Ortega and Rosalia Mera. The advantage of Zara is that in just a span of three weeks, it can have a new product on its shelves ready for their consumer to purchase compared to their competitors that required from three to, even, six months. Also, the first store opened in La Coruña proved to be a success, and Ortega saw the opportunity to expand to other cities around Spain and even cities around the world. Due to rapid expansion of Zara, they suffer loss which is supposedly evitable. Zara does not take into account the product demanded in a certain country. Zara should focused on careful interpretation of the demand in a certain country for them to know whether to expand or not...
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...Contents Why this project important Before taking up the main subject 1. Executive Summary 2. Overview of Current Situation (with some background) 3. Situation Analysis ( Country, Industry, 3 C’s: Customers, Competitors, Company) 1) Analysis of overall attractiveness of a country 2) Industry A. Diamond Model (Michael Porter) B. Analysis of failure examples in SPA industry C. The major background of SPA brand’s failure at first entry to the market D. Characteristics of SPA 3) Customers (consumer behavior) A. Broad Fashion market B. SPA Fashion market 4) Competitors– ZARA, H&M A. ZARA B. H&M 5) Company (8 seconds) A. Recent State B. about company 4. Suggestions 1) Make Brand Identity & Collaboration 2) STP for 8 seconds 3) 4P for 8seconds 5. Reference Why this project important There are some SPA brands in Korea which from foreign countries and intensive competition. They are growing up rapidly. The new SPA brand “8 Seconds”, (from Korea, Cheil industries) is in the introduction level, so it needs special strategies to be grown up successfully in Korea. Our team is going to analyze the fashion industry and suggest strategic ideas for “8 seconds”. Before taking up the main subject Before we analysis how to success SPA brand and when SPA industry appeared in a market, also what we should suggest to 8seconds.We visited and asked several questions about SPA industry and 8seconds to experts working in Etrade...
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...1.0. Introduction The first joint venture international full service advertising agency to set up in Bangladesh, GABL is today the largest stand alone agency in Bangladesh with billings of USD 6 million in 2006. GABL is a market leader with a dynamic team of young and talented professionals and has won an unprecedented 4 years in a row (2003-2007) the Agency of the year Award, at the Srijan Samman Awards for all Bengali advertising work done in India and Bangladesh. In additional work done for its local as well as multinational corporate has won innumerable local and international Awards and accolades. GABL is a member of the Grey Group owned by WPP. 1.1 Origin of the report This report is based on the Internship program in Grey Advertising Bangladesh Ltd., client servicing department, as a partial requirement of the B.B.A Program. It is a three credit course to complete the B.B.A program of the Institute of Business Administration, Jahangirnagar University. This report has been prepared under the direct supervision of Assistant Professor Mohammad Nazmul Islam. 1.2. Objective of the study Main objective • To depict a clear picture of activities of an advertising agency from the perspective of GREY Advertising Bangladesh Ltd. Specific Objective • To know the total account management process of Grey Advertising Bangladesh. • To identify the role of the functional departments’ of Grey in delivery of service to the clients...
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...International Business Plan Starbucks India Proposal by Vrushali Paunikar 1 Table of Contents I. EXECUTIVE SUMMARY……………………………………………………...…………….p.3 II. INTRODUCTION……………………………………………………………….……………p.4 III. ANALYSIS OF THE INTERNATIONAL BUSINESS SITUATION……………………...p.6 IV. PLANNED OPERATION OF THE PROPOSED BUSINESS/PRODUCT/SERVICE….. p.11 V. PLANNED FINANCING……………………………………………………………….…..p.16 VI. BIBLIOGRAPHY………………………………………………………………………..…p.17 VII. APPENDIX………………………………………………………………….………….…p.18 2 I. Executive Summary In 1991, the Indian economy experienced a rebirth after the liberalization policies of the new prime minister. Thirteen years later, India has become one of the most exciting economies in the world with a huge increase in foreign investment and consumers who are willing to “spend, spend, spend!” Due to massive outsourcing on the part of foreign companies especially from the United States, educated Indians are now presented with exciting career opportunities, excellent pay, and the confidence to spend more money. Time magazine reports that these new consumers command $10.5 billion in cash to burn. There couldn’t be a more opportune time for the Starbucks Coffee Company to open its shops in the exotic land of India. The following is a proposal to open two new locations of Starbucks in India: one in Mumbai, a highly populated cosmopolitan business city, and the other in the nation’s capital, New Delhi. These locations were strategically picked to ensure success...
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...Scotland and Indonesia Scotland is part of the United Kingdom and shares a border with northern England; the majority of citizens are Caucasian. The country is divided into two regions: the highlands and lowlands. The highlands are a rocky, mountainous area with less population than the lowlands. There are not any big cities or land to farm; this leads to fewer opportunities for income and a low socioeconomic status. They are a proud group because of their Gaelic roots; they look down upon the British-like lowlanders. The lowlands’ mild climate and grasslands are favorable for farming and ranching. There are several cities and industries which are advantageous for work; Lowlanders have a higher socioeconomic status. Indonesia is made up of over 17,000 islands, but only about 6,000 are inhabited; the majority of the population lives on one of five main islands. Like Scotland, there are more opportunities for income in urban areas. The socioeconomic status of citizens in rural districts and on remote islands is lower; rice and tobacco farming are their main means of support. The main language spoken in Scotland is English, but the accent is very thick and hard for outsiders to understand. I interviewed K. Gow, a Canadian citizen, and through written questions, I interviewed her mother, E. Gow, who relocated from Scotland to Canada several years ago. K. Gow said, “You wouldn’t be able to understand my mum” (personal communication, July 29, 2012), and offered to interpret. E...
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...1.1 Introduction of the organization GREY ADVERTISING BANGLADESH LIMITED Grey Advertising Bangladesh Limited is one of the leading advertising agencies in Bangladesh. According to the AD age (An International advertising magazine) Grey is the third largest ad agency in Bangladesh in term of annual revenue. Grey Advertising is one of the newest ad agencies as well. Started only in 1996, Grey has been able to strengthen its market position strongly – thanks to its multinational experience and ‘Global’ approach to business. A Grey Global Group Inc, USA company, Grey has one of the most exquisite portfolios in the country. The major clients are British American Tobacco Bangladesh (BAT), Procter & Gamble (P&G), Glaxo SmithKline (GSK) Vaccination, GSK Consumer Health Care, Philips Lighting, Lafarge Cement, City Cell Digital, Novartis, Dhaka Bank, Gallery Apex, International School Dhaka, Pacific motors, Shark Energy Drink, Igloo, Coca-Cola, Siemens, Aarong etc. It is worth mentioning that BAT, P&G, and GSK are all global partners of GREY WORLDWIDE. The only multinational company in the country, Grey has proven its worth over past few years. From establishing a new brand like Virgin drinks or CityCell Digital to continuing the Global Corporate image of BAT, Grey is termed as the most respected ad agency in Bangladesh. Managed by the professionals having proven track record, Grey maintains one of the smallest workforces to run its multi-million taka operations. The creativity...
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...Hotel’s Chosen 4 Summary and examples of what “others” have said about the Outlet 7 SECTION II Standardized Recipes, Converting and Costing 10 Introduction; The importance of Standardized HACCP Recipes and Cost Cards 10 Standardized HACCP Recipes 11 Cost Cards 21 Comparison of MMP and Selling Price 26 SECTION III Equipment & Cooking Methods 28 Introduction; The importance of Selecting Equipment & Cooking Methods 28 Equipment Needed to Produce and Serve 28 Cooking Methods and Techniques Used 30 ?? Outlet: Do the Selected Cooking Methods and Techniques Work? 30 & Suggestions for Improvements based on Outlet and Target Guest SECTION IV Ingredient Category Research 32 Introduction: Definition and Description of the Ingredient 32 Trends Associated with the Ingredient 33 Impact of the Trend on the Hotel, Foodservice, or Outlet. 34 SECTION V Purchasing Specification 36 Introduction: Define and Describe Purchasing Specifications 36 Purchasing Specifications Example: (Meat, Poultry, Fish or Seafood) 36 Purchase Specification Rationale (Meat, Poultry, Fish or Seafood) 36 Purchasing Specifications Example: Produce (fresh) 36 Purchase Specification Rationale Produce: (fresh) 36 Purchasing Specifications Example: Dairy 36 Purchase Specification Rationale Dairy...
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...“MARKET SURVEY OF RIGHT EXECUTION FOR COCA COLA“ PROJECT REPORT 2009 Submitted for the partial fulfillment of the requirement for the award Of MASTER OF BUSINESS ADMINISTRATION SUBMITTED BY NITIN TYAGI 0823170410 UNDER THE SUPERVISION OF External: Mr. Alok Agarawal (Area Sales Manager) Internal: Mr. Neeraj Kumar (Lecturer) Department of Management R.D.ENGINEERING COLLEGE, DUHAI, GHAZIABAD 1 DECLARATION I here by declare that this project report prepared in lieu of a compulsory paper for the partial fulfillment of Management of Business Administration (HR and Marketing) is my original work which I have submitted in Coca Cola to my guide Mr. Neeraj Kumar. No part of it has been submitted to any other university or organization. All the information and data in my project are authentic to the best of my knowledge and taken from reliable sources. Nitin Tyagi 2 ACKNOWLEDGEMENT Survey is the team project, while my name is on the cover page of this project, literally many of people have contributed to this summer training Project report. Every work requires a commitment but this commitment goes in rain when there is no guidance. I am extremely thankful to Mr. SAMEER MANDAL (Sr. Sales Executive) under whose able guidance I have worked on this survey & for his willing and every available cooperation through out the project. Last but not the least; I acknowledge with thanks the valuable suggestions of Mr. Sandeep Yadav & all my friends and all of my wishers...
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...Chapter 1 THE PROBLEM AND ITS BACKGROUND Introduction This research project serves as culmination to the problem involving the restoration of the Basilica. It seeks to summarize, explain and synthesize several highlights of the topic in dialogue with the assigned texts and other readings; it will force additional research and reflections as an instrument for clarifying, defining and augmenting the author’s understanding of the major issues addressed by the proposal. The scope of the study embraces a solution that will lead the restoration of the Basilica to realities and treat the problems involving its reestablishment. Being a national heritage and considered to be one of the first Roman Catholic churches in the Philippines, it is our objective to restore a historical edifice and preserve its cultural legacy and customs. On October 15, 2013, a 7.2 magnitude earthquake shook Bohol at approximately 8:00 in the morning. It caused millions of worth of casualties, hundreds of families devastated, destroyed numerous properties and damaged many historical landmarks and churches, including the Basilica de Sto. Nino. The earthquake crushed most of the belfry and façade; walls and frescoes are cracked, leaving the church in verge of total wreckage. To prevent an entire loss, propositions involving the repair and rebuilding of the damaged areas are to be provided as well as redesigning of the structure’s stability will furnish its constancy to be able to withstand future disastrous...
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...Alyssa Taelman Etude De Marché The influence of Northern European bloggers What influence do bloggers have on fashion? Introduction Nowadays, fashion blogs are all over the Internet, but what exactly is a fashion blog? I will start out by a definition of a fashion blog and a definition of a fashion blogger. Definition fashion blog: a fashion blog is an online medium where all sides of fashion are covered. This includes blogs about: Runway trends Fashion items, such as shoes and handbags Celebrity fashion Street style outfits worn by regular people Definition fashion blogger: fashion blogger are ‘normal’ people, fashion fans, who decide to express their opinions about fashion statements giving their own personal interpretations of what trends are. The opinions may then become very popular world wide because of the medium they use: Internet. Fashion blogs can be categorized in a number of ways: by writer’s expertise, by ownership and by theme. 1 By writer’s expertise 3 sorts of writers can write fashion blogs: insiders, outsiders or aspiring outsiders. 1. Insiders Insiders are people who work (or have previously worked) in the fashion industry or for the traditional fashion media (fashion writers, fashion critics and fashion reporters). For example: Yara Michels from This Chick’s Got Style who is also a magazine editor for Elle Holland. 2. Outsiders Outsiders are people who know a lot (or at least have strong...
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