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The Impact of Technology and Online Communities

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The impact of technology and online communities
The importance of social media in today’s generation is really significant, and because of its influence, it is recognized as an excellent marketing tool and could help businesses in building an online presence. Social media paved the way for the evolution of social relations and of people’s interaction. Nowadays, people seem to do everything online: making friends, watch movies, and even transact businesses (admin, 2011).
As part of your social media branding, the importance of social media in today’s society is nothing to be overlooked at and it should never be, it was not existed a short few years ago but yet we could not see ourselves without it. Today’s social media is much more than just a website that young teenagers and our children use to talk to their friends. Everybody from big business to independent business owners is using some form of social media marketing plan in their day to day lives. Social media is being used all over the world by many people, different age range but mostly by teenagers and young adults. Social media is being used mostly for businesses, social networking, researching, entertainment and news. The importance of social media has really made the world a smaller place; we can now do business with people from all over the world so much easier and quicker than before (Lodge, 2012).
If social media was to be removed, the effects on society would obviously be negative but in a way somewhat positive. Social media being part of our daily lives and being a necessity nowadays for most people such as businesses will have complications if social media would be removed. With the development of computers in the 1950s, it was a point to point communication between mainframe computers and terminals. By the 1980s the internet was introduced then by the mid-1990s the internet has had a drastic

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