...Every spring avid sports fans look forward to the biggest college basketball tournament of the year, most commonly known as March Madness. This competition consists of both men’s and women’s NCAA basketball teams who compete in hopes of making it to the respected and heavily televised Final Four. The Final Four is the last game for each remaining team before the National Championship game, where the two deserving teams are matched up against each other. This series of competition creates a rich supply of content for sports media networks to influence viewer’s values and attitudes. Networks have become increasingly knowledgeable and schematic in using sport entertainment as a way to promote their ideologies, values, commercialization and interpretations of sport. Studies have found that people turn to sports in the media for entertainment. The different forms of media are evolving and moving in a more prevalent direction than they have been in the past. With the explosive growth of internet users in the past decade, media companies have created a domain where they can input their interpretations of sporting events and coverage. These domains have become dominated by the 18-34-year-old demographic (Kian, Mondello & Vincent 2009) who use websites such as ESPN, the most widely used website for obtaining sports related news (Lefton, 2006 as cited in Battenfield, Redmond & Ridinger 2014), and Sports Illustrated to read about upcoming games, watch live coverage, or get the low...
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...ratings then the Super Bowl and the World Series. This paper discusses various other papers all dealing with different aspects of this NCAA entity and the cultural, economic and social impact the NCAA has on the modern education system. These topics include an analysis of NCAA tournament broadcasts and the influence the TV industry has on what people view, the impact of facilities to recruit high quality athletes, as well as a cost-benefit analysis of university’s scholarship system. These issues, among others, affect every college student, not just student-athletes as well as tax-payers, professors and alumni. The Power of the NCAA As a father of a high school student-athlete that is being recruited by Division I universities I felt the need to research the process and the entities involved at a deeper level. The five articles I chose helped me understand the recruitment process and the logic behind it as well as the influence the athletic departments have over every school. Division I athletic departments are either the largest or second largest buildings on each campus as far as operations (Southall et al.). One major concern with the amount of influence the NCAA has in the community is that after their big national tournament in 2006, a representative of the U.S. House of Representatives, Bill Thomas wrote a letter to the NCAA’s President Myles Brand questioning whether the NCAA’s $6 billion TV contract deserves a tax-exempted status since it doesn’t really...
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...Association (NCAA) has a set of regulations, which define what exactly an amateur athlete is. In fact, every student who plans to compete in NCAA related activities must register to receive certification ensuring the student is indeed an amateur. The website states that 180,000 student athletes apply for said certification and more than 90% instantly receive their certification (NCAA, 2012). One would think with such stringent guidelines that students would receive more than just a scholarship. Whereas, many think that a scholarship is compensation, when compared to the larger picture it would be difficult not to think otherwise. The most obvious issue is the amount of money the NCAA makes off student athletes. In basketball for instance, March Madness comes second only to the Super Bowl in terms of most expensive advertising spots. Advertisement is the heart of the television industry (Kiplinger, 2012)....
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...instrumentation is much less dense. Also, in rock steady the reggae accent patterns started to emerge. The guitar was played on the second and fourth beats of the four-beat measure while the bass guitar emphasized the first and third beats. The role of the drums was absorbed by the percussive playing of the guitar and bass, so the drummer’s role was diminished.”[ii] Ska music would come about in the early 1960’s, about the same time Jamaica was in the process of gaining it’s independence from England. “The general ska band lineup was a core of singer, guitar, bass, and drums, with the addition of a horn line of varying size. At barest minimum, the horn line included a saxophone, trumpet, and trombone. The style itself was a mixture of influences including Jamaican mento, American rhythm and blues, jazz, jump bands, calypso, and others. The ska beat was fast, appropriate for dancing, and emphasized offbeat accents that propelled the music forward.”[iii] Of the three: mento, ska, and rock steady, ska would make several revivals, and would spawn not only bands in Jamaica, but in the United Kingdom (U.K.) and the United States (U.S.) as well, in what is considered the first, second, and third waves of ska respectively. The first wave started in Jamaica with the...
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...Managers and their not-so rational decisions * Two cognitive systems that influence decision making: * System 1 refers to a process that is fast, effortless, and intuitive. * System 2 is a slow, controlled, and rule-governed decision making process. * also susceptible to biases that interfere with our ability to make good decisions * biases also affect System 2 processes, causing managers to make irrational decisions. * most decisions that executives face are yes/no decisions * the rational model of choice follows the everyday assumption that human behavior has some purpose * Yet Simon (1957) suggests that managers make imperfect decisions due to a variety of factors including lack of information, inadequate time, and cognitive limitations. * Decision making biases * Framing and loss aversion * When executives make decisions, they may frame the potential outcomes of their decisions differently relative to an earlier status quo. * When options are framed as potential for loss, prospect theory describes how managers may be irrationally unwilling to incur loss. * their “value function” is twice as steep when they consider losses than when they consider gains. * Risk seeking * Risk seeking behavior works in two different ways * First, individuals will take irrational risks when the alternative is a certain loss, despite the fact that System 2 processes should lead...
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...a gentlewoman discuss Lady Macbeth’s strange habit of sleepwalking. Suddenly, Lady Macbeth enters in a trance with a candle in her hand. Bemoaning the murders of Lady Macduff and Banquo, she seems to see blood on her hands and claims that nothing will ever wash it off. She leaves, and the doctor and gentlewoman marvel at her descent into madness. 3. Lady Macbeth has gone mad. Like her husband, she cannot find any rest, but she is suffering more clearly from a psychological disorder that causes her, as she sleepwalks, to recall fragments of the events of the murders of Duncan, Banquo, and Lady Macduff. These incriminating words are overheard by the Doctor and a lady-in-waiting.(Lady Macbeth - Queen/Macbeth-King) Act 5 Scene 2 1.This scene takes place in the country near Dunsinane. There is Menteith, Caithness, Angus, Lennox, and Soldiers. 2. The thanes Menteith, Caithness, Angus, and Lennox march with a company of soldiers toward Birnam Wood, where they will join Malcolm and the English army. Macbeth is fortifying his castle at Dunsinane with heavy defenses. They claim that they will "purge" the country of Macbeth's sickening influence. 3. Macbeth is a lousy king and needs to go. Thos who hate him call it brave anger. One thing is certain that he is out of control. He now feels the blood of his murdered enemies to his hands. Now, rebel armies punish him every minute for his treachory. The soldiers he commands are only following orders. They don't fight because they love...
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...At the entrance of the temple of Apollo at Delphi there were three Maxims inscribed: “Know Yourself”, “Nothing in Excess”, and “A Promise will be Your Ruin”. When the Greeks said “Nothing in Excess” they meant in all aspects of life. The Greek maxim “Nothing in Excess” reflects the idea of moderation and reasonable sufficiency which influences behaviors and choices. Defiance of the maxim “Nothing in Excess” invited discord, catastrophe and repudiation of living wholly with beauty and truth. The maxim, “Nothing in Excess”, is exemplified and defied in Greek myths through the figures Heracles, Niobe, Oedipus and Creon. Heracles, son of Zeus and Alcmena, exhibited excessive mortal strength from infant to adult. When Heracles was eight months old, Hera, desiring his death, sent two serpents to Heracles’ bed; but because of his excessive strength he strangled the serpents with his bare hands. Another example of “the strength of stout Heracles” (Theogony 332) is when he kills Linus, his tutor, in self-defense. Hera, still persecuting Heracles, drove him mad, and as a result he killed his wife, Megara, and his children, flinging them into the fire. Arriving at the temple of Apollo at Delphi, the Pythian priestess told Heracles to reside in Tiryns, serving Eurystheus for twelve years and to perform ten labors to be purified for his crime (Parada). His first labor was to destroy the Nemean Lion. Heracles first shot him with an arrow, but when he perceived that the animal was invincible...
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...Josh Radcliff The Dark Knight Essay The Joker is pure evil. His only purpose in destroying Gotham City is because he likes to wreck havoc on the world . He already escaped prison once. He is slowly tearing Gotham City apart. Batman has no choice; he must kill the Joker. Utilitarianism is the main ethical system that supports Batman killing the Joker. Because Utilitarianism is a consequentialist system, the morality of an act depends solely on its consequences, and its main focus is on utility, the belief that an act is morally good if it results in the greatest good for the greatest number of people, any stunt that the Joker plays is considered an immoral act because only he receives pleasure from his acts of crime while thousands of others suffer. When Batman traps the Joker, he has to decide between killing him or letting him go, and as defender of Gotham City, he has to take the peoples' well being into consideration. In making his decision, he also has to acknowledge the idea of Hedonism, which states that pleasure, or the absence of pain, is the only thing good or desirable for all people. Ultimately, when making a Utilitarian decision, Batman must choose the option that gives the highest kinds of pleasure to the maximum number of people. In order to do this though, it is ideal that Batman takes the viewpoint of a "disinterested and benevolent spectator," as John Stuart Mill suggests. When making a Utilitarian decision, Batman first subconsciously has to decide what...
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...with the NCAA and each conference to gain the rights to broadcast the athletic events of the institutions. The conference then distribute that money evenly through its’ members. For the television networks, The “Big Five” Conferences (ACC, Big Ten, Big 12, Pac-12, SEC) are the ones that will bring the most ratings and result in the highest profits for each network. During the fall, college football can be seen in most sports channels around the country. Some are broadcast on national networks like ESPN, ABC, and Fox but others are broadcast by regional networks. In return, during the winter and spring college basketball rules the landscape of college athletics on television with the main event coming in March with the NCAA Men’s Division I Basketball Tournament (NCAA March Madness) with CBS Sports and Turner Broadcasting Systems having the rights to broadcast the tournament. The industry of college athletics have reached the point of some conferences having their own channels with the latest being the SEC Network launched by ESPN on August, 2014. In addition to broadcasting the games, sometimes the television networks control the schedules in each conference in order to have the best games on primetime and gain the highest profits. The contracts become bigger every time a new one is signed, but is it beneficial for all those involved? Television has allowed people from around the world to see their alma mater play on national television. This is only possible because of the contracts...
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...What Impression is given off Robert Walton in the opening letters? Frankenstein, written by Mary Shelly and published in 1818 is the revolution of literature with Science fiction. Shelly begins her novel with the introduction of Robert Walton through four consecutive letters written over the course of 8 months to his ‘darling sister’; Mrs Margaret Saville. Robert Walton is shown as a free minded pioneer who wants to discover ‘land surpassing in wonders’. Letter I, in the very first letter Shelly impresses the readers with the courage and bravery of Walton who is discarding his sisters worries ‘no disaster has accompanied….evil forebodings’. Readers are immediately intrigued as to the complexity of this danger. Walton’s love of ‘undiscovered solitudes’ and his desire to find the ‘wondrous power’ of the north pole is ironic because the novel is a science fiction genre and the idea of discovering the north pole was the same until the 1800s. In addition, Walton’s desire for discovery can be portrayed as being naïve and desperate as he wants to feed his ‘ardent curiosity’ and ‘conquer all fears of danger and death’ In addition, Walton is highlighted to be a man with dreams who wants to leave an ‘inestimable benefit’ and wants to benefit all of mankind. This could be foreshadowing Victor Frankenstein’s desire to benefit mankind which creates trouble. Robert seems to be very motivated as his ‘dream of early years’ is about to come true. Hence, he is maybe someone who likes...
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...1. 2900 BC - Chinese Emperor Fu Hsi References Marijuana as a Popular Medicine Emperor Fu Hsi Source: jaars.org (accessed May 25, 2010) "The Chinese Emperor Fu Hsi (ca. 2900 BC), whom the Chinese credit with bringing civilization to China, seems to have made reference to Ma, the Chinese word for Cannabis, noting that Cannabis was very popular medicine that possessed both yin and yang." 2. 1450 BC- Book of Exodus References Holy Anointing Oil Made from Cannabis "Holy anointing oil, as described in the original Hebrew version of the recipe in Exodus (30:22-23), contained over six pounds of kaneh-bosem, a substance identified by respected etymologists, linguists, anthropologists, botanists and other researchers as cannabis, extracted into about six quarts of olive oil, along with a variety of other fragrant herbs. The ancient anointed ones were literally drenched in this potent mixture." Chris Bennett "Was Jesus a Stoner?," High Times Magazine, Feb. 10, 2003 "Marijuana proponents suggest that the recipe for the anointing oil passed from God to Moses included cannabis, or kaneh-bosm in Hebrew. They point to versions calling for fragrant cane, which they say was mistakenly changed to the plant calamus in the King James version of the Bible." Shannon Kari "Cannabis Involved in Christ's Anointment?," National Post, Apr. 22, 2010 [Editor's Note: The Revell Bible Dictionary (1990), by Lawrence O. Richards, estimates that the events of the Book of Exodus occurred around 1450 BC...
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...King Lear; Power Corrupts Absolutely For years, power has been known to blind people from what really matters in life; it can lead to the demise of a person if it is not used responsibly. Shakespeare’s King Lear demonstrates how, because it is a sign of dominance and control, power becomes the poison behind the character’s actions. The lengths they are willing to go to in order to obtain this power are the cause of their problems. The play takes place in an era of hierarchy, where everyone has a societal role. Power’s intoxicating influences the characters to act rashly, disregard the feelings and opinions of others, betray one another, and break tradition. It is for these reasons, and because power is so enticing, that it becomes the poison that fuels the malevolent actions that occur within the play. Rash actions and decisions are made when power influences one’s thoughts. King Lear decided to break his land into three parts and give it to his daughters based on how well they express their love for him. The two eldest daughters, Goneril and Regan, have always wanted the throne and what came with it, and were willing to go to extreme and disloyal lengths to get it. Goneril and Regan said everything their father wanted to hear, “Sir, I do love you more than words can wield the matter/ Dearer than eyesight, space, and liberty/ Beyond what can be valued, rich or rare/ No less than life, with grace, health, beauty, honour…” (I.i.54-61). It is evident that Goneril shows...
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... | |Source: | |Reynolds, Gretchen. "Perception and Peak Performance." The New York Times. 28 Mar. 2012. Web. 01 Apr. 2012. | |. | |One paragraph BRIEF summary of the article: | |This article is basically talking about how our perception affects our performance in different sports like soccer, basketball, or golf. | |Psychology professor (as well as March Madness basketball fan) Jessica Witt conducted a research on how our perception affects our performance| |and confidence while playing sports. To test her hypothesis she used golf and tested different people’s performance by creating illusions to | |make the size of the ball look either bigger or smaller. Her tests concluded that the people who imagined a bigger hole did better than the | |people who imagined it smaller, as the illusions enhanced their performance psychologically. The article proceeds to elucidate further on the | |subject as well as provide counter arguments to Witt’s theory. | |Identifying the Knowledge Issue(s): ...
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...Nike Marketing Mix James Thorogood MKT/421 April 15, 2014 Dean Tripodes Nike Marketing Mix The controllable variables that a company puts together to satisfy their target group. That is how the marketing mix is simply stated. These variables can be placed in four primary categories: product, place, promotion and price otherwise known as the four Ps of the marketing mix. The goal of the marketing mix is to tailor these variables so that the target group/customer has every need met. The customer is the central focus of every marketing strategy. Every new business idea or concept should be birthed with a target group in mind, and development of these ideas and concepts is fostered through the marketing mix. Once the company has shaped these variables into what their customers want then they are well on their way to being a successful company. Nike is one company for decades that has proven that they understand want their customers are attracted to, they have proven by their 43% market share that they get it. Nike has established itself as one the top names in the sports world and it’s because they continually reinvent themselves to satisfy ever changing needs of sportsmen. Nike has various strategies that target athletes, sportsmen, celebrities, colleges and athletic teams from T-ball to the Olympics. Targeting large group like NCAA Division I athletic programs and professional teams has been highly successful because typically the entire team will wear the...
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...they may overlap with the fantasy, supernatural, and thriller genres.[1] Horror films often deal with the viewer's nightmares, hidden fears, revulsions and terror of the unknown. Plots within the horror genre often involve the intrusion of an evil force, event, or personage, commonly of supernatural origin, into the everyday world. Prevalent elements include ghosts, aliens, vampires, werewolves, curses, satanism, demons, gore, torture, vicious animals, monsters, zombies, cannibals, and serial killers. Conversely, movies about the supernatural are not necessarily always horrific.[2] Contents [hide] 1 History 1.1 1890s–1920s 1.2 1930s–1940s 1.3 1950s–1960s 1.4 1970s–1980s 1.5 1990s 1.6 2000s 2 Sub-genres 3 Influences 3.1 Influences on society 3.2 Influences internationally 4 See also 5 References 6 Further reading 7 External links [edit]History [edit]1890s–1920s See also: List of horror films of the 1890s, List of horror films of the 1900s, List of horror films of the 1910s, and List of horror films of the 1920s Lon Chaney, Sr. in The Phantom of the Opera The first depictions of supernatural events appear in several of the silent shorts created by the film pioneer Georges Méliès in the late 1890s, the best known being Le Manoir du diable, which is sometimes credited as being the first horror film.[3] Another of his horror projects was 1898's La Caverne maudite (aka, The Cave of the Unholy One, literally "the accursed cave").[3] Japan made early forays into...
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