...Assignment 1: Social Media Shannon Pindle Date: August 12, 2014 Class Name: Leg 100- Business Law Professor Latarsha Jones A legally astute manager recognizes and shows an appreciation for the law and identifies and makes legal considerations at each level of development and implementation. Respect for the law serves as the building blocks in the development of a management team. Following appropriate behaviors and adhering to the guidelines in the law represents the importance of meeting societal expectations and norms (Bagley, 2013 page 15). This set of attitudes that is value laden can mitigate the risk involved in doing business in Facebook. Violence and suffering is often continuous in a media culture. This can sometimes cause an indifference to the vision of human suffering (Chacksfield, 2009). A legally astute marketing manager can acquire the data, consumer feedback and reactions which represents moral concerns. Collaborative efforts of the marketing manager can be made to create sites that represents standards of how society’s behavior should be and drive all aspects of a management teams. The legally astute marking manager seeks legal counsel, advice, and guidance and is proactive in addressing the legal dimensions of business. All concerns should be addressed in ways that are effective, efficient, and legally permissible (Bagley, 2009, page 13). Legal advice in all aspects of the business allows a legally astute manager to be proactive as opposed to being...
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...legally astute social media marketing manager who utilizes social media outlets for consumer transactions and how each component can mitigate the risk involved in doing business in cyberspace. Also, it will list and analyze methods of alternative dispute resolution and determine which would be most effective in resolving genuine disputes that arise with consumers who may make purchases from businesses that provide links via social media. I will also determine how the federal government can best control these transactions, since consumer transactions on social media can occur across state lines. In addition, I will also examine the three branches of government and discuss which can effectuate the most significant impact on regulation consumer transactions via social media outlets. Finally, I will explain the agency relationship that exists on social media sites between the social media provider and businesses that utilize the site for advertising. Facebook is the ranked number one is social media sites. The statute of this popular social media site is where users can share their ideas and feelings about events in an open environment. People exhibit this by writing statuses. The site is used to share pictures, videos, and other points of individual interest with the rest of the world, or at least the selected people that are able to view their profile. A growing trend, however, is the use of Facebook as a social media marketing area. Through social media many entrepreneurial...
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...Social Media plays an important role in all aspects of businesses today. It has helped in turning communications into interactive dialogues among organizations, communities and individuals which has led to a much proper propagation of information. It may include web based or mobile based technologies and the existence in multiple forms has made it all the more tempting and has become a necessity today in the business world. Most company’s main goal is to keep its costs low. Companies do so by creating their own logistics and distribution of their products. They have managed to reduce costs by demanding high productivity from their employees, but wages paid do not meet the demand. They have also pushed many of their suppliers to outsource their products so they can produce more at a lower cost. Wal-Mart as an example attempts to conduct business practices by the law, but over the years have been subjected to over 5,000 lawsuits ranging from discrimination to unfair labor practices, which means that members of the corporation may not be following the laws as stated. There are also problems with suburban sprawl and lost jobs from outsourcing. To into my next point, I will state the four components of a legally astute manager. 1. A set of value laden attitudes about the importance of law to firm success. 2. A proactive approach to regulation. 3. The ability to exercise informed judgment when managing the legal aspects of business. 4. Context-specific knowledge of the...
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...With the acceptance of social media into the American mainstream, the premise itself has created a distinct medium for business opportunities. The Social Media Marketing Manager, is at the forefront of utilizing social media outlets for consumer transactions. While Social Media is far from a fledgling arena, it is still a relatively new aspect to consider for instances of commerce to take place. Social Media outlets can effectively be viewed as frontier like, especially when considering the legal aspects of any business being conducted within the realm of cyberspace. Therefore, a Social Media Marketing Manager must be legally astute when attempting to create sales opportunities for any respective business. One conducting business via social media can expect many of the same themes that are engrained within traditional business mediums to have an impact on internet based business transactions such as dispute resolution and government regulation. Additionally, there may be unforeseen implications that effect any relationship that exists between the social media provider and the product/service business which uses the respective media outlet. The four characteristics of a legally astute manager, include an acceptance of how important the law is to the success of the organization, a proactive attitude toward legal issues and regulations, the ability to use informed judgment when faced with decisions involving legal implications, and having the knowledge of specific laws, regulations...
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...ASSIGNMENT 1: SOCIAL MEDIA BESSIE BEARD PROFESSOR SAMUEL CHRISTIAN BUSINESS LAW 100 11 August 2014 In attempts to survive E-commerce and rapidly evolving technological advances, businesses are looking to social media marketing to predict and take advantage of increasing consumer buying power on the web. It’s no secret that consumers are actively perusing social media for the best prices, variety, and reviews of products and businesses as they make purchases for everyday needs and specialty items. In many instances, consumers have traded instant gratification from in-store purchases with the satisfaction of cost savings from items bought online. At the vanguard of such a decision to shop online rather than in-store is convenience. The web is the ultimate one stop shop. Big businesses, such as Wal-Mart, Target, Nike, and Best Buy offer all of their products online at reduced pricing and special deals. So, how does a business preserve its market-share and profitability in the web-based marketplace? It looks to social media. Social media outlets assist businesses in not only maintaining their customer base but also increasing the audience that sees and purchases its products. One such social media outlet is Facebook. Not only are companies paying Facebook to advertise their products and services, but they are also creating company Facebook pages to market to consumers and address concerns with products and services. Consumers are able to rate and review the products and...
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...Social Media LaChina McClain Professor Smallwood LEG 100 May 4, 2013 Facebook is a very popular social media site where users can share their ideas and feelings about events in an open atmosphere. These ideas are known as “statuses”. Additionally, the site is used to share pictures, videos, and other points of individual interest with the rest of the world or just a selected few. This is totally up to your personnel preferences. A growing trend is using Facebook as a social media marketing arena. There are several home-based and populated sites that are dedicated to the sale of items or services. It is through this newly established media power, that many entrepreneurial individuals have been able to establish themselves a social media marketing giants, and have gained much attention and income from being able to do so. This new ability is just a start of the technological marketing revolutions. Last year, 73 percent of Fortune 500 companies were active on Twitter, while more than 80 percent of executives believed social media engagement led to increased sales (Savitz, 2012). Social media has gained so much notoriety that “the average return on social (media) engagement was calculated to be between 3-5% (Walker, 2012). The most engaged businesses are reporting a calculated 7.7% business impact specifically from social (media) engagement, which is four times the performance of the lowest performers who only achieved a 1.9% estimated return” (Walker, 2012). This...
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...Social Media Legal 100 November 30, 2013 Social Media If you were to ask this simple question “What does social media mean?” The reply will vary according to the social status of each individual. Some people have become so dependent on the social media of their choice, to the extreme that it has become addictive, while others may see that social media in today’s society is destroying our ability to communicate “the old fashion way” face to face. On the other hand, many businesses are finding that social media is an integral part of their operations in order to effectively reach consumers, launch new products, and generate large customer bases. It’s become a very sufficient, dependable, and effective way for them to reach their goals by utilizing it as a marketing tool. There are many social media outlets to talk about; I have chosen “YouTube” because of its ability for creativity that I feel is necessary when marketing your business. YouTube’s vision is, “A Daily Destination for Creativity, Learning and Free Expression” (YouTube, 2013). Anytime there is a use of social media when it relates to your business; there definitely must be management in place that can approve and monitor every legal aspect of the process with the ability to communicate with knowledge that will protect the company, and also provide solutions to any legal problems that may occur as result of the merge. According to Bagley (2013), “The Legally Astute Manager”, “At its core, legal astuteness...
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...Assignment 1: Social Media La-Nika Romain Gayles Professor Scott Levassuer Business Law I August 10, 2014 Assignment 1: Social Media In this paper, I will explain how Facebook utilizes the four components of legal astute social media marketing manager who utilizes social media outlets for consumer transactions and how each component can mitigate the risk involved in doing business in cyberspace. I will also list and analyze methods of alternative dispute resolutions and determine which would be most effective in resolving genuine disputes that may arise with consumers who may make purchases from links affiliated with social media. In addition I will examine how the federal government make control these transactions, since these transactions can occur across state lines. I will also examine the (3) branches of government and discuss which can make the most significant impact on regulating consumer transactions via social media. Lastly I will explain the agency relationship that exists on social media provider, and business that utilizes sites for advertisement. Social Media Facebook is a very popular social media site where users can express the way the feel freely without being judge. On this specific site they user can post pictures, videos and very amusing status. This site is also a way a person can keep in touch with family and friends from near and far. I can additionally say that I am also a member of the Facebook trend that has caught on and I have been...
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...Social Media James H. Allen Professor Sergio Gregorio Business Law 100 9 March, 2014 As the prevalence of social media continues to rise consumers are recognizing ways in which social media can direct them to better sources of purchasing. As a result, business are now jumping on the social media bandwagon at a higher than ever pace, embracing social networks to achieve their marketing and business goals. So what are the components of legally astute media marketing managers who use media outlets for consumer transactions? What are the alternative dispute resolutions available and which one would work best? Since consumer transactions can occur across state lines how can the federal government best control these transactions? Which branch of government can effectuate the most significant impact on regulating consumer transactions? Does agency relationship exist on social media sites between the social media provider and the business that utilizes the site for advertising? These are a few questions to be discussed about the social media giant Facebook. What are the four components of a legally astute social media marketing manager? According to (Bagley 2013) “They are a set of value-laden attitudes about the importance of law to the firms success, a proactive approach to the legal issues and regulations, the ability to exercise informed judgment when managing the legal aspects of business, lastly, context-specific knowledge of the law and the appropriate...
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...As the prevalence of social media continues to rise, businesses are recognizing ways in which social media can direct customers to make better decisions for purchasing items. As a result, businesses are now jumping on the social media bandwagon at a rapid pace, embracing social networks to achieve their marketing and business goals. Instagram is a major social media outlet that many business owners and small businesses use to promote the sale of their items and/or products. First and foremost social media is everyone’s go to for information or when they are looking for certain things. It is easier and way more covienient for most Americans, especially the ones that have families and do not have the opportunity to get out and go shop often. Instagram is the most liked social media, I think today. A lot of people who had only a dollar and a dream in starting a business have now prospered and are making thousands through social media. Take for instance the virgin hair industry, many business owners have built their customers and professional relationships through the social network and keeping communication through email. Social media is a good way for business owners/entrepreneurs to launch their business and promote the products they sale. This helps small business or business owners increase their customer loyalty as a dialogue is created. It can also help solidify and strengthen the company’s efforts at distinctively branding its products in the public eye. Instagram...
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...In the recent years the popularity of social media has soared, while these technologies present great opportunities for employees, they also have the potential of legal pitfalls. With all the various advances in technology it is making it easier for people to transport and afford computers and tablets, coupled with the propagation of social media it is rapidly changing the way people communicate. People are afforded the opportunity and means to communicate with their family, friends and even strangers, which until recently were not available. New social media predominantly Facebook, Twitter and LinkedIn have revolutionized not only the way people communicate but also how business is conducted. Employers are now using social media as a way of recruiting and marketing. Due to the large number of users to these social networking sites, it makes it easier and more attractive for recruiters to find a possible source of hire. According to Mello (2012), as of December 2011 Facebook had over 80 million users where half of whom logged on to the site daily and the other half logged on using their mobile device. In the United States alone, there are over 20 million users to Facebook which is two thirds of the user population (New York Times, 2012). According to Social Network and Employment Law (2012), the volume of communication continues to expand for Twitter with over 30 million participants to their site; the article goes on to state that LinkedIn has over 30 million...
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...Running Header: SOCIAL MEDIA AND BUSINESS 1 Running Header: SOCIAL MEDIA AND BUSINESS 2 The internet era has brought with it numerous pros in all walks of life be it academic, business, or social. The internet has taken business to an all new level. This includes online shopping, online banking, and online flight booking just to mention a few. Each and every business needs an online presence in order to have an edge over its competitors. The onset of internet improved business a lot, but what has really revolutionized the internet business is the social media. The social media sites form hubs for online interactions of people from all walks of life and of all ages. People meet and build relationships via social media. Social media forms a powerful tool for marketing a business and help it achieve its own goals. The most powerful of all is the word of mouth from friends in the social media or recommendations and /or like. There are numerous social media sites nowadays including twitter, facebook, Google plus and LinkedIn. This essay will focus on facebook as a tool for marketing a business. Just like any other form of business strategy, use of social media has its own share of legal matters that need to be managed appropriately for the success of a business. Marketing managers of business using the social platform should have a good knowledge base and be able to wisely employ the legal tools in their marketing...
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...Interested in learning more about security? SANS Institute InfoSec Reading Room This paper is from the SANS Institute Reading Room site. Reposting is not permitted without express written permission. Legal Aspects of Privacy and Security: A CaseStudy of Apple versus FBI Arguments The debate regarding privacy versus security has been going on for some time now. The matter is complicated due to the fact that the concept of privacy is a subjective phenomenon, shaped by several factors such as cultural norms or geographical location. In a paradoxical situation, rapid advancements in technology are fast making the technology both the guardian and invader of the privacy. Governments and organizations around the globe are using technology to achieve their objectives in the name of security and conveni... AD Copyright SANS Institute Author Retains Full Rights Legal Aspects of Privacy and Security: A CaseStudy of Apple versus FBI Arguments GIAC (GLEG) Gold Certification Author: Muzamil Riffat, muzamil@hotmail.com Advisor: Chris Walker Accepted: June 1, 2016 Abstract The debate regarding privacy versus security has been going on for some time now. The matter is complicated due to the fact that the concept of privacy is a subjective phenomenon, shaped by several factors such as cultural norms or geographical location. In a paradoxical situation, rapid advancements in technology are fast making the technology both the guardian and invader of the privacy...
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...Running head: SOCIAL MEDIA Social Media: Managing it from a Legal Perspective Angela Leon Professor Daniel Smith LEG100-Business Law I February 2, 2013 Social Media: Managing it from a Legal Perspective Discuss the four (4) components of a legally astute social media marketing manager who utilizes social media outlets for consumer transactions and how each component can mitigate the risk involved in doing business in cyberspace. The four characteristics of a legally astute manager, include an acceptance of how important the law is to the success of the organization, a proactive attitude toward legal issues and regulations the ability to use informed judgment when faced with decisions involving legal implications, and having the knowledge of specific laws, regulations, tools and resources. A social media marketing manager must be specific in these qualifications due to the fairly new concept of social media when comparing it to other avenues of marketing like television, print and radio. It is important for a social media marketing manager to understand the current laws that affect his company in regards to customer privacy, data mining, taxation and interstate commerce. This manager must take responsibility in understanding and following the various regulations involving his specific industry. This responsibility will be characterized by taking a proactive approach in conducting researching, working with the business's legal department and...
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...chron.com, 2015) This paper will discuss the organizational ethics in the retail industry. The retail corporation of Dollar Tree is the primary focus of this essay. Some points that will be addressed are external social pressures, organizational issues and the relevance of organizational and personal decision making, and finally the relationship between legal and ethical issues. External Social Pressures The fundamental role of external social pressures are based on social influence. Social influence basically means that an individual’s actions, reactions, and thoughts are influenced by communities or groups. This will include peer pressure, persuasion, marketing, sales, and conformity. (Business dictionary.com, 2015) External social pressure is a very important aspect when it comes to business ethics in particular small businesses in small communities. There are many social expectations in which businesses needs to pay attention to. These expectations are in the areas of community involvement and the responsibility to the environment. “The information age has contributed significantly to this increased importance of social pressure as word spreads quickly when companies fail to adhere to social standards” (Small Business.chron.com, 2015). The influencing of external social pressures in organizational ethics can be positive or have a...
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