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The Three Encounters of Newcorp

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The Three Encounters 1

The Three Encounters of NewCorp

Pamela A. McCullough

University of Phoenix

The Three Encounters 2

The Three Encounters of NewCorp

FastServe Inc. is a 25 million dollar branded sports Apparel Company with an employee roster of 350 people working in the company in direct marketing. The company has two online marketing and distribution channels which they opened up for boys and girls. They now moved
10 percent of the workforce to manage the online distribution. In the simulation it states that technology began to pose problems for FastServe Inc. soon after the website went live.
FasteServe inc. wanted their target audience to be Generation Y and although the 3-D ‘drape-n- see” mannequins on the site attracted that market it was hard for them to download from the site causing people not to buy any items from the site. This then became a problem which made it hard for technological investors to be feasible. Since this form of selling the merchandise was not working FastServe Inc. decided to move out of online distribution. The fallout of this decision was expected and the online division had to be downsized. Now the only thing to do is to keep employees based on their job performance and skill levels and give them a new job definition. All other employees will have to be released. The senior
Management in the Human Resources department has to consider the legal implications of the decisions of the company. They need to decide and communicate the news to chosen employees within the week. As Senior Manager of Human Resources the hardest job for them is to make the decision on which employee they will keep or let go. This simulation is the example of how a company name NewCorp needs to help make decisions for their cases. NewCorp has three different types of cases which includes employees

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