...What is Social Networking Website? The definition of social networking is “the relationships that exist between network of people” (Walter & Ribiere, 2004). Today, when we talk about social networking, we think of social networking websites like Facebook, MySpace, and Twitter, which are the top three popular social networking sites in the United States (Alexa.com, 2010). These sites are defined as web-based platforms that allow individuals to build their own profiles and reflect social relations. The users of these sites are able to “articulate a list of other users with whom they share a connection, and view and traverse their list of connections and those made by others within the system” (Boyd &Ellison, 2008). Within the system, the users are able to present themselves, articulate their social networks, and establish or maintain connections with others; moreover, these social networking websites can be oriented toward different fields like work-related, romantic relationship related, interest sharing related, or student community (Ellison, Steinfield & Lampe, 2008). Mostly, users participate in these sites for interaction with their friends or meet new people. With these sites, they provide various features such as profiles, comments, private messaging, photo-sharing, and video-sharing capabilities; moreover, with the improving technology, now users are capable of using mobile phones to achieve online interactions. How Popular are Social Networking Websites? According...
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...Samantha Chavez Professor Shannon Lujan English 104 2 May 2013 Social Networking Sites The use of social networking sites have increased dramatically in the past years because of the new technology that is being introduced (Kris Gowen 245). There is a wide variety of age groups that join social networking sites but the majority are teenagers. Every parent has a rule on what age their children should be able to join a social networking site. I know a lot of parents that have allowed their 12 year old children get a Facebook but then there are some parents who do not allow it until they are 15 or 16 years old. It really depends on how responsible the child is. There are also other things parents need to take into consideration when they let their children join sites like Facebook or Twitter. The big one that a lot of parents first think about is the safety and security of their personal lives. There are so many dangerous people who pretend to be someone their not (Kim 13). This becomes a big problem for insecure teenage girls who need someone to make them feel special. It puts them in danger when someone they do not know is trying to pry into their personal lives. This will also make parents have second thoughts about letting their children get one of these sites unless they monitor them closely. My parents let me get a Facebook when I was 14 years old but they checked it every week to make sure I knew all my friends and I was not talking to anybody I was not supposed to be...
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...Global Social Networking and Media Industry Global Overview Executive Summary The purpose of this research is to analyze the global social networking and media industry and determine how and why individual competitors make money. We will take a further look into several topics including what defines the industry, the industry lifecycle, economic indicators, and examine several of the industry leaders including Facebook, Google+, YouTube and Twitter. By detailing how these social networking sites made it to the top of their industry and continue to maintain a competitive advantage we will identify their strengths, weaknesses, opportunities and threats. Being a fairly new industry, we believe that this is a global industry that will continue to grow and be one of the quickest growing among all industries. It is reported that there are 2.5 billion Internet users globally, of these 2.5 billion, there is an estimated 1.9 billion using social networking sites. Although these social networking sites are very similar by definition, they all harvest their own differentiations, separating themselves from their competitors and maintaining their competitive edge. Industry Overview The use of social networking sites has seen huge growth since the early 2000’s, doubling in size since 2007, most notably with the creation of Facebook. The importance of social networking sites online has continued to grow and Facebook now even poses a serious threat to Google in terms of traffic...
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...of the Impact of Social Commerce on E-commerce Submitted by Student Prepared for Professor Thomas C. Makemson BUSN 6120, Managerial Economics Spring 1, 20XX Section: XX Webster University March 2, 20xx CERTIFICATE OF AUTHORSHIP: I, xx, certify that I am the author. I have cited all sources from which I used data, ideas, or words, either quoted directly or paraphrased. I also certify that this paper was prepared by me specifically for this course. ____________ 03/02/20xx Signature Date Today, Facebook, Linkedin, Twitter, MySpace are well-known social networking brand names that many of us have grown accustomed to making part of our daily routine, whether it be for staying in touch with friends, networking, or micro-blogging. Social networking tools have the potential to revolutionize e-commerce as we know it today through “social commerce” platforms. A 2011 study by Booz & Co estimates that social commerce is currently a $5 billion market with the potential to grow to $30 billion in five years (Booz & Co., 2011). Social commerce's transformational power lies in its personalization of the internet experience, connectivity with an individual’s network, and the dynamic customer data collection that can drive current and future marketing and sales efforts. In this paper, the author will introduce the social commerce concept, examine the social commerce market, explore the effect of social commerce on consumer...
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...get their specific audiences on the Internet. Search engine optimization, marketing with topics, and a new technique is used to complete this today. Social media advertising is indeed famous that a majority of new enterprises, or even a lot of existing types, is swiftly proceeding on the web in order to use these tactics. It is possible to improve the long run revenue of your respective business using the fantastic social media advertising ideas under. And there are many reasons that Social Media Marketing has become exceedingly popular among businesses of all sizes as the following. Millions upon millions of people around the world use the Internet every second of every day. The World Wide Web has basically changed the way in which we communicate with each other on a social level and with our coworkers, directors and customers in the professional arena. It has also revolutionized the way the modern business appeals to its target audience and this is primarily because the Internet enables people like you and me to search for any product (from a garden hose to a high performance sports car) or service, be it a dentist or a hairdresser, simply by clicking through the virtual pages of this truly fathomless ocean of information. (Patricia, 2012) Before the age of Information Technology, you would have to physically sift through the tissue-thin pages of some yellowed directory book for names, phone numbers and addresses. That or rely on the advice...
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...traditional reporting line through social media: A case of blogging or social networking Business Communication Assignment ‐ Submitted By Surya Kant (14PGP048) Somal Kant (14PGP043) Section-A PGP 2014-16 CONTENTS INTRODUCTION SECTION-1 SECTION- 2 SECTION-3 How Social media is replacing Reporting Results Consequences Page-3 Page-5 Page-7 Page-8 INTRODUCTION “Social Media” is a group of Internet‐based applications that build on the ideological and technological foundations which allows the creation and exchange of user‐generated content. As of June 2010, 22% of time spent online (or one in every four and a half minutes) is spent using social media and blog sites worldwide (“Social Networks/Blogs Now Account for One in Every Four and a Half Minutes Online,” 2010). The global a verage time spent per person on social media sites is now nearly five and a half hours per month.Popular social media include Facebook, Twitter, LinkedIn, YouTube, Flickr, and Tumblr. Facebook is a social network service launched in February 2004. As of January 2014 it has more than 800 million active users (Nicholas Caris on, 2014). Accordingto Mashable.com:Facebook is a social utility that helps people communicate more efficiently with their friends, family and coworkers. The company develops technologies that facilitate the sharing of information through the social graph, the digital mapping of people's real‐world social connections. Anyone can sign up for Facebook and interact with the people...
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...2016). The use of the internet increased worldwide between 1995 and 2000. Currently almost 55 percent of the North American population is online (Howard & Rainie, 2002). Now, almost any news service across the globe can be accessed on the Internet and, with the various translation services available. Also the rapid development of technology has made it possible to have access to the internet from different location and different sources. Therefore, from the mentioned in reference it shows internet is essential to people nowadays in terms of finding information, communication or even entertainment. This increase in technology has opened up way for various method of communication like social networking. However, despite all of its positive characteristics, the Internet can accommodate and foster a host of negative ideas and behaviours. Increased communication is one of the benefits of the internet, connecting people across the world. Before the internet was invented, few years ago, communication was only possible by telephone or letter, which entailed time and expenses. This way of communication also mostly allowed people to keep in contact with those people they already were known to them. The entry of the internet has changed this dramatically. Creation of social network such as Facebook, Twitter and MSN to name a few have created online communities which are global in scale and they have enabled the communication between people and countries that we would not have thought possible...
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...INTRODUCTION Social Media refers to the means of interactions among people in which they create, share, and/or exchange information and ideas in virtual communities and networks. social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content. Furthermore, social media depends on mobile and web-based technologies to create highly interactive platforms through which individuals and communities share, co-create, discuss, and modify user-generated content. It introduces substantial and pervasive changes to communication between organizations, communities, and individuals. Cognitive Psychology is the branch of psychology that studies mental processes including how people think, perceive, remember, and learn. As part of the larger field of cognitive science, this branch of psychology is related to other disciplines including neuroscience, philosophy, and linguistics. The core focus of cognitive psychology is on how people acquire, process and store information. There are numerous practical applications for cognitive research, such as improving memory, increasing decision-making accuracy, and structuring educational curricula. Youth is the time of life when one is young, but often means the time between childhood and adulthood (maturity). Definitions of the specific age range that constitutes youth vary. An individual's actual maturity may not correspond...
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...Business – 508 May 30, 2013 Evaluate the reasons Social Media Marketing has become exceedingly popular among businesses of all sizes When social media first began, it was viewed primarily as a way for people to have fun online by communicating with one another about a diverse variety of topics, similar to a type of “online recreation” on a personal level. It didn’t take long for companies to realize the opportunities available for using social media for business. The participation in social media once it caught on has been tremendous, and it only seems to grow with each passing day. It was only natural for companies to want to harness some of that power to promote their products and/or services. Some of the benefits of social media for businesses are: * Social Media for the businesses offers increased exposure by implementing social media in your marketing plan will give your business increased exposure. This exposure, in return, will result in increased traffic and new email list members. It has an improved search engine, new network connections with other businesses, lead generation and improved sales. * Social media for businesses offer marketing strategy diversification. Social media marketing offers plenty of benefits on its own, but business owners find their results are even better when they combine it with other traditional advertising methods. In a well diverse strategy, a plan usually includes social media, email, trade shows and conference events,...
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...May 30, 2013 Evaluate the reasons Social Media Marketing has become exceedingly popular among businesses of all sizes When social media first began, it was viewed primarily as a way for people to have fun online by communicating with one another about a diverse variety of topics, similar to a type of “online recreation” on a personal level. It didn’t take long for companies to realize the opportunities available for using social media for business. The participation in social media once it caught on has been tremendous, and it only seems to grow with each passing day. It was only natural for companies to want to harness some of that power to promote their products and/or services. Some of the benefits of social media for businesses are: • Social Media for the businesses offers increased exposure by implementing social media in your marketing plan will give your business increased exposure. This exposure, in return, will result in increased traffic and new email list members. It has an improved search engine, new network connections with other businesses, lead generation and improved sales. • Social media for businesses offer marketing strategy diversification. Social media marketing offers plenty of benefits on its own, but business owners find their results are even better when they combine it with other traditional advertising methods. In a well diverse strategy, a plan usually includes social media, email, trade shows and conference events, press...
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...Full essay Twitter: Taming the firehose Andria Krewson Akrewson45c@mac.com Certificate in Technology and Communication program, School of Journalism and Mass Communication, University of North Carolina at Chapel Hill May 3, 2009 About the Author Andria Krewson, a journalist with more than 25 years of news experience in Georgia, Florida and primarily North Carolina, is a student in the Certificate in Technology and Communications program in the School of Journalism and Mass Communication at the University of North Carolina at Chapel Hill. In her journalism career, she has focused on design; learning, teaching and supporting new technologies, especially content management systems; producing local, focused information in niche publications; and managing creative workers. She has been on Twitter as the user @underoak since February 2008, and also as @akrewson since September 2008. She expects to complete the UNC technology program in May 2009. Reach her at akrewson45c@mac.com UNC Honor Code: "I have neither given nor received unauthorized assistance while preparing this assignment and I have written the code myself." This work is licensed under the Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License. To view a copy of this license, visit here. Brief abstract Twitter, the short-message service started in March 2006, has a reputation for being filled with irrelevant noise. But new users continue to stream onto the service,...
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...Introduction “Don’t Bully My Breed” is a registered 501c3 non-profit animal rescue and advocacy group that is dedicated saving “pit bull” type dogs from animal control and kill shelters and placing them in foster homes located all over Illinois and Northwest Indiana. This non-profit organization works very hard to assist the public with protecting and caring for these breeds. The organization helps to spay/neuter, fight against breed-specification legislation, help other rescue organizations and individuals by posting images of their dogs on their webpage for viewers to see, screen adoption applications for other non-profit organizations, educate the public about responsible bully breed ownership, combat dog fighting, and help promote a positive image and understanding of all bully breeds. They are a 100% volunteer organization and rely solely on donations from supporters, adoptions, and money they raise through fundraisers which all go right back to the dogs. In 2014, this organization helped rescue, rehabilitate, and, when they were ready, find forever homes for over 40 bully breed dogs. The non-profit organization “Don’t Bully My Breed” provides pit bull advocates with a code of ethics, and they fully support and help rescuers/owners practice ways of being a good handler of this specific breed by providing guidelines for them. So the question is, how do we make an organization receive a better reputation and more awareness to the public due to the type of breed of dog they...
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... We’re all connected: The power of the social media ecosystem Richard Hanna a, Andrew Rohm a, Victoria L. Crittenden b,* a b College of Business Administration, Northeastern University, Boston, MA 02115, U.S.A. Carroll School of Management, Boston College, Chestnut Hill, MA 02467, U.S.A. KEYWORDS Social media; Traditional media; Online ecosystems; Marketing communications; Marketing metrics; Consumer engagement and interaction Abstract Consumers are adopting increasingly active roles in co-creating marketing content with companies and their respective brands. In turn, companies and organizations are looking to online social marketing programs and campaigns in an effort to reach consumers where they ‘live’ online. However, the challenge facing many companies is that although they recognize the need to be active in social media, they do not truly understand how to do it effectively, what performance indicators they should be measuring, and how they should measure them. Further, as companies develop social media strategies, platforms such as YouTube, Facebook, and Twitter are too often treated as stand-alone elements rather than part of an integrated system. This article offers a systematic way of understanding and conceptualizing online social media, as an ecosystem of related elements involving both digital and traditional media. We highlight a best-practice case study of an organization’s successful efforts to leverage social media in reaching an important audience...
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...Social Networks THE NEXT GENERATION David A. Smith Chief Executive Global Futures and Foresight November 2010 Social Networks The next generation Contents Foreword Introduction 2 Chris van der Kuyl 3 David Smith Executive summary 1. 2.1. 2.2. 3.4. 3.5. History of social networks in the digital age in the UK. The present state of social networks. Innovative uses of social networks in today’s society o B2C - Business to Consumer o B2B - Business to Business o P2P - Person to Person (Peer to Peer) o G2C - Government to Citizen Key trends shaping the future of social networks 1. Broadband penetration 2. Rise of mobile technologies 3. Ambient technology - the 'internet of things' 4. 24/7 lifestyle 5. Data expansion 6. The future of the net: web v apps 7. Geo-spatial and augmented reality technologies 8. New era of mass communication 9. New business era 10. Trust 11. Education 12. Older social networkers 13. Gaming and virtual reality 14. Government intervention Tomorrow’s consumer o B2C - Business to Consumer o E-Government and the 'Big Society' o Educational networking o Social studies o Gaming and virtual worlds The evolution of social networks o Technological progress o Business models and revenue streams o From the web to the street o Privacy/security/ permissive marketing o Digital Asset Management o Longevity of digital assets o Impact on advertising Changing...
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...The Role of New Media in Arab Uprisings: Al-Jazeera focus by [Author’s Name] [Faculty Name] [Department or School Name] [Month Year] ACKNOWLEDGEMENT I would take this opportunity to thank my research supervisor, family and friends for their support and guidance without which this research would not have been possible. DECLARATION I, [type your full first names and surname here], declare that the contents of this dissertation/thesis represent my own unaided work, and that the dissertation/thesis has not previously been submitted for academic examination towards any qualification. Furthermore, it represents my own opinions and not necessarily those of the University. Signed __________________ Date _________________ ABSTRACT This research is focused on analysing the role played by Social media in the Arab Uprisings. During l8-day period, the Egyptian protesters succeeded to a large extent in achieving maximum publicity and attracting the attention of the world by mobilizing news media coverage of their protests. The role of media is to provide information and communicate messages to others. Media played a significant role in ringing political changes to the countries belonging to Arab region. Since a long time, the people of Egypt, Tunisia, Libya and other countries were facing problems due to the unequal and biased policies developed in the country by the leaders. These riots turned out to be an outcome of the frustrations and annoyance which were filling up the people...
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