Premium Essay

Things to Do

In:

Submitted By desari
Words 312
Pages 2
Walmart Marketing Plan
I. Marketing Objectives
This marketing plan aims to increase Wal-Mart’s inventory turnover ratio but at the same time, making sure that sufficient inventory would be available to meet demand, leading to increase in sales, particularly in the apparel category, by 5% in one year.
Aside from that, this marketing plan aims to aid Wal-Mart:
* To develop Wal-Mart’s own brand of new cheap chic apparel line
* To improve advertising and merchandising support of the apparel category
* To spruce up the store design concept in the in order to attract more customers

II. Situational Analysis

A. SWOT Analysis
Strengths
* Largest Retailer in the World
Wal-Mart is considered the largest retailer in the world. It is the pioneer in the retail industry with the wide spread network of stores.
* Loyal Customer Base
Wal-Mart has a loyal customer base because it meets the expectation of customer by always delivering the goods at lower prices at compare to its competitors. It is a store where most individuals, who are on a low budget, still get to buy what they set out to buy. Wal-Mart’s low prices made the store a hero of some 45 million low-income Americans. Their loyalty, in turn, made the store a leader in almost every consumer category.
* Everyday Low Pricing
Wal-Mart is able to shift the low cost advantage to its customers and make the products available at lower prices, everyday. Lower prices were made possible by the company’s mastery of back-end operations and its cutting edge distribution system.
* Established Brand Name
Wal-Mart has a very well established brand name that is identified with reasonable to cheap pricing and bargain pricing.
* Supply Chain and Logistics Capability
One of Wal-Mart’s competitive advantages is their remarkable logistics system. They are able to ship merchandise from any of their numerous distribution

Similar Documents

Premium Essay

Do The Right Thing Analysis

...After watching Spike Lee’s 1989 film Do The Right Thing, it is very clear to me why this film is considered an independent film. By using Michael Z. Newman’s article Indie Cinema Viewing Strategies it was easy to break up the film into three slogans: characters as emblems, form as game, and read as anti-Hollywood. Do The Right Thing uses a mixture of these three slogans through character, narrative structure, and theme to open our eyes to racism and violence and let us decide what really is doing the right thing. Although this film was distributed by a major Hollywood studio, it still keeps within the styles and techniques of independent cinema. Beginning with the characters in Do The Right Thing, each character is interesting and contributes to the narrative structure of the film. When discussing characters as...

Words: 1220 - Pages: 5

Premium Essay

Do The Right Thing Analysis

...Nyquanesha Stacey Professor Mostel. ENC 1101 6 November 2015 When Will It Stop? In the Movie” Do The Right Thing” The main character Mookie, Threw a garbage can through the window of the pizzeria that he work at, Because one of his close friends Radio Raheem was killed by the police. The whole Act of violence took place when radio Raheem and Smiley, Buggin Out walked into Sal’s pizzeria to order him to put some famous African Americans on the wall of his pizzeria and to tell him that they will have him boycotted. Even though the owner Sal and his sons are racist their business is in a mostly black community. One night at Sal’s pizzeria radio Raheem and Sal got into I huge argument which lead Sal to smash radio Rakeem radio, they both get in...

Words: 1066 - Pages: 5

Premium Essay

Do The Right Thing Essay

...Do the Right Thing Spike Lee’s featured film Do the Right Thing which he directed, produced, and started as a main character was a game changer for it’s time. Released in 1989, the film shows the culture of New York’s racially diverse, lower class community in Brooklyn. It brings to the surface how these comminutes were profiled and how they experienced radical injustice. This movie take place like every other day but it happens to be the hottest day of the summer. Lee does a perfect job explaining through a motion picture what times were like for the monitories in the big city and all over America. This movie doesn’t only make sense back then, but it still shows its true colors in modern times as well. The setting of this movie starts out...

Words: 620 - Pages: 3

Premium Essay

Do The Right Thing Theme

...In the film Do the Right Thing (1989) directed by Spike Lee, the theme is loyalty. The setting of this film is in Brooklyn, New York during a hot summer day. The story is about a neighborhood running into a major conflict over Sal’s Pizzerias Wall of Fame. The film reveals great life lessons to the viewers, including but not limited to loyalty, conflict, family, and betrayal. In my opinion, the conspicuous theme throughout the film is loyalty. Three examples of loyalty are Mookie and Sal’s friendship, the neighborhood, and Sal’s devotion to his sons and his pizzeria. The first example of loyalty is Mookie and Sal’s friendship. Mookie works for Sal at the pizzeria and because he is always delivering he never has time to spend time with his girlfriend Tina and their son. In order for Tina to get a few minutes with Mookie, she orders a pizza that will get delivered by him. Sal likes to think Mookie is like a son to him. Also, Mookie is protective over Sal. In the film, he tells Sal to “put the bat down” as the tension started building up between Radio Raheem and Sal. Clearly, when Mookie made that comment, it did not help the situation. Consequently, a trashcan...

Words: 613 - Pages: 3

Premium Essay

Do the Right Thing Analysis

...Demetria Brown COM 2010: Intro to Film Term Paper Assignment Spike Lee’s: “Do the Right Thing” Film Analysis: Do the Right Thing Spike Lee's 1989 film, Do the Right Thing is able to effectively explore the problem of racial conflict in America by skillfully manipulating cinematic devices such as staging, narrative, cinematography, editing and sound. The concentration and emphasis on characters' certain physical attributes with the use of photography and camera framing, the fast-pace editing style and manipulation of sound all contribute to film's overall meaning. In analyzing the short sequence beginning with a small girl drawing a chalk painting on the road and ending with Sal, the local pizzeria owner, making Radio Raheem, "a hulking misunderstood home-boy" , two slices of pizza, these devices are seen to illustrate the hostility between Black and Italian working class Americans. The narrative style in this double scene sequence encapsulates the major oppositions at work in the film, which is racial acceptance and alienation. This can be seen in the juxtaposition of two scenes that show Radio Raheem's acceptance of his Black friend Mookie and his rejection and disdain of the White Italian pizzeria owners. The story is told within the course of one day and scenes follow each other sequentially. This particular sequence begins with Mookie treading over the young girl's drawing of a harmonious scene with the sun shining and people smiling, implying to the viewer...

Words: 1859 - Pages: 8

Premium Essay

Do the Right Thing Film Analysis

...The first time we saw each other after seeing Spike Lee's movie Do the Right Thing, my sister and I had a fight over lunch. It was one of those things you do with a lover, or sometimes with a close friend about politics, where the terms you disagree on are too buried to perceive or even to guess, at the time, that they're there. You can be agreeing about all the superficial details and about the largest of generalizations all along--my sister and I both found the film powerfully moving--and still wind up fighting about ... something--one of those disagreements that leave you dissatisfied and unexplainably angry. Her arguments weren't unfamiliar. I had run into very similar concerns, interpretations, and vocabulary in some of the mainstream criticism on the film. But it was only after stewing about our lunch for a couple of days that I began to figure out how completely at odds with the movie I saw was the one she--and those critics--had seen. The more I thought about it, the more I could see that these were no idiosyncratic subjective responses. Rather, our differences were bound up with Spike Lee's mix of styles of representation, which my sister and I responded to selectively and from very different perspectives. While Lee's representation of the Italians was moving and meaningful to her, she could find nothing in his portrayal of the black community that would provide for the same feelings. For, I came to see, while Lee uses to elaborate his white characters methods and narrative...

Words: 7201 - Pages: 29

Premium Essay

Spike Lee Do The Right Thing

...Spike Lee, the director of Do The Right Thing is an American film director most well known for his examination on race relations, colorism in the black community, the role of media and other political issues. In the movie Do The Right Thing you will see all these things present in the movie. In Spike Lee's 1989 classic Do The Right Thing, Lee shows that everyone has a valid viewpoint, but not many are willing to compromise and or listen to their viewpoints, he used different camera angles and sounds/music to help show this throughout the movie. You can see throughout the movie that every race or cultural group had a different viewpoint. As an example of this is in Sal’s pizza shop where he is Italian trying to make a living and selling pizza...

Words: 535 - Pages: 3

Premium Essay

Things to Do

...POSTTRAUMATIC STRESS DISORDER Abstract This paper offers a clear understanding of posttraumatic stress disorder. Its signs, symptoms, treatment, and preventions. This disorder is commonly known to affect individuals who have been in wars and/or affected by a death of a beloved one. The disorder however varies from person to person in which each uses a different method of approach. It is believed Posttraumatic Disorder (PTSD) is mostly cured through therapeutic treatments, while many of these patients are on antipsychotic drugs which futermore produces unwanted side effects. Individuals with PTSD tend to have problems with transferring short-term to long-term memory. However, there is not a specific way patient memories are affected. PTSD affects more than 3 million people in the U.S alone. This paper will further analyze insights and reports from other experts on managing Posttraumatic stress disorder more proficiently. Introduction This topic center concerns mental and emotional problems people experience in the wake of 'trauma', where trauma is understood to refer to an event involving being a victim of or witness to atrocity, violence, true horror and/or the death of another or near death of one’s self. Examples might include rape, murder, torture, accidents, terrorism, etc. Diagnostic and Statistical Manual (DSM) describes two trauma disorders: acute stress disorder, and...

Words: 1813 - Pages: 8

Premium Essay

How I Prepare to Take a Test

...sometimes shown the lack of studying I’ve done unfortunately. I’m almost positive that everything that I do to prepare for a test is completely wrong but I will share how I actually prepare for a test. Procrastination is the name of the game! I will literally put off studying until the very last minute. Why do I think of a million other things I could be doing instead of studying? It’s simple, I just don’t like to study. I will literally crash all day on the day before the test not realizing that I was putting extra stress on myself. During my younger days I wasn’t pressured about my study habits but now that I’m older I haven’t put much thought into improving until now. Maturity doesn’t always come with age, but fortunately for me I know what I must do to succeed. I usually do a lot of highlighting in the book or my notes which I think is good! The problem is I don’t go back over them like I should. I take great notes and I know for a fact that I do. Many times after a test I went back to review my notes and everything was right there. How can I take such great notes and still fail a test? I know that has to be the craziest thing ever and to make it worse I’ve had classmates utilize my notes better than I ever have. Whenever I don’t want to do something I have to force myself and I hate it. I should do certain things simply because I know it’s the right thing to do. The best thing about my situation is that I’m in a class that is fully preparing me for what I am up against. When...

Words: 656 - Pages: 3

Premium Essay

Miss

...Start a Business – Report – Assignment Number 1 It is often the case that people who have a fantastic idea or a dream they wish to fulfil are so scared of failure that they do not even try to make it become a reality. Starting a business is one of those dreams which for many people never comes true thanks to these fears. "Starting a new business is both exciting and rewarding, but it is also full of challenges. The level of commitment that you will need should not be underestimated," says Business Link. "The success of your business will partly depend on your attitude and skills. This means being honest about a range of issues - your knowledge, your financial status and the personal qualities that you can bring to your new business." Step 1: Making sure it's the right thing to do Before giving up the day job and the company perks and blowing your life’s savings, it’s worth having a long hard think about whether or not starting up on your own is really the right thing to do. Financial insecurity on this basis can lead to increased pressure on personal relationships. So before starting on the road to self-employment, it is worth checking that the most important people in your life are prepared to travel down that road with you. Step 2: Having what it takes The second stage of the process is to ensure you have the right skills and qualities needed to make a success of the business. Business Link highlights research showing that the most successful individuals in the world...

Words: 539 - Pages: 3

Free Essay

Visual Dna

...open to new things, and can be persuaded to try anything twice, all in the name of experience of course. We’ve got you down as a bit of a dreamer, you’re probably zoning out right now, PAY ATTENTION, and read on. You might be dreaming of a little extra cash. Although it can’t buy you love (which is debatable), money can buy you time, and freedom, in the form of a two-week break to the tropics where phone signal is scant. Find an outlet for all that pent up creativity. If that means running bare foot howling at the wind, then that’s… er… cool, but also welcome a bit of structure into your life. Word to the wise: you’ve got good ideas, find your voice, but always take advice. You know how to naval gaze, ask all those deep questions and get in touch with the… you know… real ‘you’. Life is a gift, and you’re thankful. George Michael might not be the most reliable source but he was right about something: “you’ve got to have faith”. Seemingly you have the ability of a dolphin but the attention span of a newt. If this were a school report, we’d be saying, “must try harder”. When you think a problem through and see a solution you can get frustrated when no one else sees it too (baring your gums gives it away). But unless they are mind readers you are going to have to learn to pipe up shy boots. An average day can pass without you even attempting to try hard… if you… you know… really try hard to not try hard. Now, we could tell you to reimagine your long-term goals (do you have them...

Words: 1005 - Pages: 5

Premium Essay

Bullying

...the novel's sixteen-year-old narrator, and his friend Mark grow up in an American inner city district during the early seventies. Since Mark's parents have shot each other in a drunken argument when he was nine years old, Bryon's mother decided to take him home in order to take care of him. Bryon and Mark have been as close as brothers from this moment on, both living in a harsh world of gang fights, alcohol and drugs: "It was great, we were like a bunch of people making up one big person, like we totaled up to something when we were together.” It turns out that Bryon and Mark are not only used to brutal street fights, but also to stealing. Bryon knows that stealing is wrong, Mark, however, sees it more like a game. Stealing is something to do for fun and profit to him and - since nobody has ever caught him - it can be a useful talent in rough times. One of the most brutal acts of violence described in the novel takes place in front of Charlie's bar. The bartender, Charlie, who is one of the very few good friends of Bryon, gets involved in a gunfight with two Texan pool players and dies when he tries to defend Bryon and Mark. Realizing that he has lost an irreplaceable friend, Bryon starts to think about life more seriously, while Mark keeps living for the thrill of the moment. On top of that, Bryon begins to spend more time with his girlfriend Cathy, which was the first girl he really loves. Mark and Bryon are growing apart: Mark even acted like he was jealous of Cathy. In all...

Words: 930 - Pages: 4

Premium Essay

Waixingren

...Nairobi (by Joyce Carol Oates) Early Saturday afternoon the man who had introduced himself as Oliver took Ginny to several shops on Madison Avenue above 70th Street to buy her what he called an appropriate outfit. For an hour and forty-five minutes she modeled clothes, watching with critical interest her image in the three-way mirrors, unable to decide if this was one of her really good days or only a mediocre day. Judging by Oliver’s expression she looked all right, but it was difficult to tell. The salesclerks saw too many beautiful young women to be impressed, though one told Ginny she envied her her hair - not just that shade of chestnut red but the thickness too. In the changing room she told Ginny that her own hair was “coming out in handfuls” but Ginny told her it didn’t show. It will begin to show one of these days, the salesgirl said. Ginny modeled a green velvet jumpsuit with a brass zipper and oversized buckles, and an Italian knit dress with bunchy sleeves in a zigzag pattern of beige, brown, and cream, and a ruffled organdy “tea dress” in pale orange, and a navy-blue blazer made of Irish linen, with a pleated white linen skirt and a pale blue silk blouse. Assuming she could only have one costume, which seemed to be the case, she would have preferred the jumpsuit, not just because it was the most expensive outfit (the price tag read $475) but because the green velvet reflected in her eyes. Oliver decided on the Irish linen blazer and the skirt and blouse...

Words: 2591 - Pages: 11

Premium Essay

Personal Narrative: Can I Switch My Major To Music

...“You should do whatever makes you happy,” Edward said. Unfortunately this was the reheated answer that Sean remembered from every teacher, counselor, and adult. Sean had even more questions, but no more answers. As Sean got up from his seat he thought, how did it get to this? Sean was still passing pre-law, but his grades had been quickly falling as he was losing interest. This made the arts seem more and more enticing to Sean. Sean knew that the arts were simply not an option. His parents could never accept the fact that he was going from a field with lots of money on the table, to one that was immensely questionable. It had seemed as if the world was caving in for Sean. Even though he was enjoying college, he had a growing hate for the world. Over...

Words: 722 - Pages: 3

Free Essay

Soon Again

...Aundre Thompson Andrea Corneil Media 103 December 10, 2013 Do the Right Thing Reaction Paper "Do the Right Thing" is the 1989 film, directed, written, produced by and starring none other than the very talented, Spike Lee. It also stars an assorted cast of very talented actors that includes the likes of Danny Aiello, Ossie Davis, Ruby Dee, Richard Edson, Giancarlo Esposito, Bill Nunn, and John Turturro. New York City, New York is where the film is set, in the Brooklyn area in a neighborhood of Bedford-Stuyvesant. The film tells the story of a wild Brooklyn day on one of the hottest days of the summer. In the movie we are introduced to our protagonist, a young black man who goes by the name of “Mookie.” Mookie is an interesting character, not possessing many qualities that you would come to expect of the protagonist in a film. One of his strongest qualities is his love and protectiveness as a brother to his older sister whom he lives with. Mookie also wants to provide for his girlfriend and his son, but ultimately lacks the ambition to better his situation. He works as a delivery man at the neighborhood Italian owned pizzeria, “Sal’s Famous Pizzeria,” which is a very out of place establishment amidst the predominantly black Bedford-Stuyvesant neighborhood. But Sal, the pizza parlor’s owner doesn’t plan on changing his location any time soon. Sal’s sons also work with him at the pizzeria. Sal's oldest son, Pino, is a very racist and bigoted. He’s disgusted by having to work...

Words: 1043 - Pages: 5