...OUR GROUP 02 GRO UP M A N A GE ME N T R E P OR T 02.1 02.2 02.3 02.4 02.5 02.6 02.7 02.8 02.9 02.10 adidas Group Worldwide 66 Major Sporting Events 2014 67 Group Strategy 68 Global Sales Strategy 72 Global Brands Strategy 77 Other Businesses Strategy 86 Global Operations 94 Research and Development 99 Employees105 Sustainability111 G R O U P M A N A G E M E N T R E P O R T: This report contains the Group Management Report of the adidas Group, comprising adidas AG and its consolidated subsidiaries, and the Management Report of adidas AG. 1 Group Management Report – Our Group adidas Group Worldwide / 02.1 / adidas Group Worldwide Percentage of Group sales 26 23 Western Europe North America 8 3 1 4 2 13 6 12 Greater China 7 10 European Emerging Markets 5 9 20 13 66 11 15 Latin America Other Asian Markets 1 adidas North America, Portland/Oregon, USA 6 adidas International Trading, Amsterdam, Netherlands 2 TaylorMade-adidas Golf Headquarters, Carlsbad/California, USA 7 adidas Group Headquarters, Herzogenaurach, Germany 3 Reebok-CCM Hockey Headquarters, Montreal/Quebec, Canada 8 adidas Group Russia, Moscow, Russia 9 4 Reebok International Headquarters, The Rockport Company Headquarters, Canton/Massachusetts, USA adidas Global Sourcing, Hong Kong, China ...
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...Professor Edward Desmarais BUS470 Business Policy and Strategy Fall 2001 CANNONDALE Cororation case analysis December 17, 2001 International Strategic Annalists Table of Contents A. Executive Summary ……………………………………………………………. 1 B. Current Situation ……………………………………………………………. 2 ▪ Current Performance ……………………………………...……………. 2 ▪ Strategic Posture …………………………………………..………. 4 ▪ Corporate Governance ………………………………………………..…. 18 C. External Factors ……………………………………………………………. 19 ▪ Industry and Competitive Analysis ……………………………………..…. 21 ▪ Summary of External Factors ………………………………………… 73 D. Internal Factors ……………………………………………………………. 77 ▪ Financial Analysis …………………………………………………… 105 ▪ Management’s Personal Ambitions, Philosophies, and Ethics ………... 117 ▪ Company Culture …………………………………………………………….. 118 ▪ Summary of Internal Factors ………………………………………….. 120 E. Strategies ……………………………………………………………………… 125 ▪ Generic Strategy …………………………………………………………….. 125 ▪ Strategy to Gain Maintain Competitive Advantage ………………………….. 126 ▪ Matching Strategy …………………………………………………………….. 127 ▪ Summary of the Strategies …………………………………………….…….. 130 F. Recommendation and Implementation / Evaluation and Control …...…………….. 134 Appendix A (Consolidated Financial Statement) ………………………………….. 143 Appendix B (SWOT...
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