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Unfair Labor Treatment at Starbucks

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Submitted By ayeshaa250
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Unfair Union Labor at Starbucks
Introduction
Starbucks is one of those brand names who do not need an ideal introduction. Rather, it is a brand that explains itself. With more than 21000 retail outlets in more than 65 countries of the world clearly defines the magnitude of its success and achievements. The company has darted into a market with competitors like McDonalds and Dunkin Donuts. Whenever, one wishes to have coffee, it is simply impossible to ignore the position Starbucks hold in delivering coffee to the large masses of the world. Starbucks wishes to achieve these major areas for becoming the part of lives of their customers. Firstly, they focus on quality of the coffee as they consider it to be the key point in determining the picture of Starbucks in minds of the consumers. It should be noted that they provide good quality because they plan to deliver services for longer period of time. Secondly, they believe in product innovation and retail expansion. As previously mentioned, they plan to capture people as well as they want to stay in their hearts for long.
History
Starbucks first came into being in 1971 by three of the local businessmen in Seattle, Washington, D.C. It was their mission to deliver whole bean coffee to the customers in order to create value of their product. After three years, Howard Schultz visited the restaurant. It was his idea to expand this restaurant into coffee-shop which has grand setup including different types of outlets worldwide. He saw through the right type of potential hidden in its name as well as coffee which was being sold. So, with the help of Schultz vision and hard work, he managed to start it as a large company. He started opening Starbucks stores on the basis of tradition of Italy where people used to sit at different types of places and having coffee at the same time. He explained the idea of his restaurant as

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