...Title A study of marketing strategy of shopping centre for customer retention in Hong Kong Author(s) Chu, Ka-wai; Citation Issue Date 2009 URL http://hdl.handle.net/10722/128605 Rights The author retains all proprietary rights, (such as patent rights) and the right to use in future works. A STUDY OF MARKETING STRATEGY OF SHOPPING CENTRE FOR CUSTOMER RETENTION IN HONG KONG by CHU KA WAI DISSERTATION Submitted in partial fulfillment of the requirements for the degree of Master of Housing Management The University of Hong Kong December 2009 DECLARATION I declare that this dissertation, entitled A study of marketing strategy of shopping centre for customer retention in Hong Kong, represents my own work, except where due acknowledgement is made, and that is has not been previously included in a thesis, dissertation or report submitted to this University or other institution for a degree, diploma or other qualification. CHU KA WAI ii ACKNOWLEDGEMENT I wish to express my sincere gratitude to my supervisor, Dr. Eddie Hui, for his professional guidance and support. He has provided many valuable advices and opinions during my preparation of this research paper. Moreover, I would like to thank my interviewees for their valuable time to fill in the questionnaire. They made a lot of contributions in my data collection. I also want to take this opportunity to thank my friends, family and colleagues for their unfaltering...
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...QUALIFICATION HANDBOOK Level 5 Diploma in Leadership for Health and Social Care and Children and Young People’s Services (England) (3978-51/52/53/54/55/56) December 2011 Version 3.1 (February 2012) Qualification at a glance Subject area City & Guilds number Age group approved Entry requirements Assessment Fast track Level 5 Diploma in Leadership for Health and Social Care and Children and Young People’s Services (England) 3978 19+ There are no entry requirements Portfolio of Evidence, Practical Demonstration/Assignment. Automatic approval is available for centres offering the 3172 Level 4 NVQ in Health and Social Care – Adults 100/4794/3 and the 3078 Level 4 NVQ in Leadership and Management for Care Services 500/4105/8 Learner logbook and Smartscreen Consult the Walled Garden/Online Catalogue for last dates City & Guilds number 3978-51 Accreditation number 600/0573/7 Support materials Registration and certification Title and level Level 5 Diploma in Leadership for Health and Social Care and Children and Young People’s Services (Children and Young People’s Residential Management) Level 5 Diploma in Leadership for Health and Social Care and Children and Young People’s Services (Children and Young People’s Management) Level 5 Diploma in Leadership for Health and Social Care and Children and Young People’s Services (Children and Young People’s Advanced Practice) Level 5 Diploma in Leadership for Health and Social Care and Children and Young People’s Services (Adults’...
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... Mexicana Wireworks Max Profit Analysis Overall production constraints are laid out in Fig 1.1 and include product max profit capability, April orders/Demand, key customer fills promised by the General Manager, labor requirements for each product, and maximum Hours capacity of the Plant (Render et al, 2012, p. 301). Product Profit was determined by subtracting overall costs (material, labor, overhead) from selling price. Average output per month is only 2400 units, 850 of which are rejected for winding errors, well below capacity to meet April’s customer demand. The focus in this analysis consists of the key customer demand promised by the GM and maximum profits under constraints of plant capacity. Max profit=34X1 + 30X2 + 60X3 + 25X4. After plugging numbers into the QM software, the results are: W0075C = 1100 units (>= 150) W0033C = 250 units W0005X = 0 units W0007X = 600 units (>=600) Optimum Profit = US $59900 Packaging hours become the limiting factor as far as plant capacity is concerned, wasting potential drawing and extrusion excess hours as seen in the “slack” column of Fig 1.2. Unfortunately, X3(W0005X) is the most profitable per unit but due to constraints of key customers and plant capacity of packaging, profits will suffer loss of potential revenue based on April demand of $90,600. If the GM is willing to increase plant capacity in the packaging department, we could rework the...
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...is2010 Due Diligence Report - Catania Edward Natour Student ID: 10589796 5/26/2010 Contents 1. Executive Summary ............................................................................................................................................5 2. Market Report ......................................................................................................................................................5 2.1 International Economy ...............................................................................................................................5 2.2 Trade ............................................................................................................................................................6 2.3 National .......................................................................................................................................................6 2.3.1 GDP .........................................................................................................................................................6 2.3.2 Population...............................................................................................................................................7 2.3.3 Interest rates...........................................................................................................................................7 2.3.4 Taxation ............................
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...Consumer behavior and factor as influenced by Korean entertainment media of teenager in Mueang District, Chiangmai Province By Ms. Chmanana Wonkboonma 491660009 Present to Assoc. Kunsuda Nimanussornkul This paper is partial fulfillment of the course 751409 Research Exercise in Economics Semester 2 Year 2009 Faculty of Economics, Chiang Mai University 2 Research Summary 1. Name and Surname Student code Chamanan Wonkboonma 491660009 2. Title Consumer behavior and factor as influenced by Korean entertainment of teenager in Mueang District, Chiangmai Province 3. Statement of the problem Korea has become a stream of new waves of cultural globalization era in addition to Japanese and Chinese culture. Cultural influences that have spread in the West mephitis characteristics unique to different cultures in Korea, this does not mean that in the past cultural prosperity but now means the world to manufacture a new culture (Modern society) to comply the current generation and also a mixture of old world with new world seamlessly, enabling the industry have begun a cultural growth and change and making new forms of culture. Currently the word "Korea" stands for fashionable and stylish in Asia, which is largely due to South Korea's close ties with Western culture, while maintaining Asian values and themes. Korean culture is currently influencing to consumers in Thailand, especially the Korea entertainment is very influential to the young consumer that considered a significant combined...
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...COM3702/201/1/2016 TUTORIAL LETTER 201/1/2016 Media Studies: Policy, Management and Media Representation COM3702 Semester 1 Department of Communication Science IMPORTANT INFORMATION This tutorial letter contains important information about your examination portfolio. CONTENTS PAGE 1 INTRODUCTION 3 2 LECTURERS, EXAMINATION PORTFOLIO, SUPPLEMENTARY EXAMINATION AND STUDY GUIDE 3 3 FEEDBACK ON PORTFOLIO ASSIGNMENT 01 6 4 FEEDBACK ON ASSIGNMENT 02 13 5 INFORMATION AND GUIDELINES ON PORTFOLIO ASSIGNMENT 03 FOR THE EXAMINATION 23 ADDITIONAL GUIDELINES FOR THE EXAMINATION PORTFOLIO ASSIGNMENT 03 27 CONCLUSION 31 6 7 2 COM3702/201 Dear Student 1 INTRODUCTION We trust that you are enjoying Media Studies: Policy, Management and Media Representation. We know there is a large amount of work to do, but we do hope that you are coping and that you will send in your examination portfolio soon. This tutorial letter contains a lot of important information. Please study it carefully before you submit your portfolio. Do not hesitate to contact us if there is anything you do not understand. 2 LECTURERS, EXAMINATION PORTFOLIO, SUPPLEMENTARY EXAMINATION AND STUDY GUIDE Note the following important issues: 2.1 Lecturers’ contact details Note that some changes have been made to the list of lecturers that appeared in Tutorial Letter 101/2016. Here is the updated list of lecturers: Name and...
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...teaching, learning and assessment. Tutorial Letter 101 – this tutorial letter – contains important information about the scheme of work, the assignments and guidelines for preparing and submitting the assignments for this module. Furthermore, the prescribed study material and other resources and how to obtain it are provided further on. We have also included general information about this module, as well as administrative guidelines. We urge you to read it carefully and to keep it at hand when working through the study material, preparing the assignment(s), preparing for the examination and addressing questions to your lecturers. Please make sure that you obtain the prescribed material as soon as possible. You will also receive Tutorial Letter 301 MRMALLE8/2012 at the start of the semester. Please read it...
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...CRAWFORD UNIVERSITY, IGBESA, OGUN STATE PGD ACCOUNTING ECONOMIC EVALUATION OF INVESTMENT “A SYSTEM FOR BUILDING CONSTRUCTION PROJECTS IN THE CONCEPTUAL PHASE” BY ADENUGA OLUFEMI SOLOMON MATRIC NO: PG14/05/005 JUNE 2015 ECONOMIC EVALUATION OF INVESTMEST “A SYSTEM FOR BUILDING CONSTRUCTION PROJECTS IN THE CONCEPUTAL PHASE” ABSTRACT The conceptual phase of capital projects is of strategic importance – an economic evaluation at this early stage is critical to the owners’ decision-making with limited information. The current study developed a comprehensive but practical system that can be used in such an early phase for economic evaluation of capital building construction projects. The system integrates four analytical steps: (i) Project planning, (ii) Construction costs estimation, (iii) Projection of incomes and expenditures and; (iv) Economic evaluation. Due to the integration, the system effectively manages the information flow from the planning to the evaluation, in which any changes from the initial plan are fully accounted for multiple alternates. In the system, users predict construction cost using a combined estimating method with historical project data and assembly costs. The system performs the tabulation of all incomes and expenditures based on the automated calculation as well as users’ inputs and then the economic evaluation based on project cash flow, which is generated using an automated scheduling method. System performance has been...
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...South African hospitality outlook: 2013-2017 (featuring analysis of Nigeria and Mauritius) 3rd annual edition June 2013 Destination Africa www.pwc.co.za/hospitality-and-leisure The information contained in this publication is provided for general information purposes only, and does not constitute the provision of legal or professional advice in any way. Before making any decision or taking any action, a professional adviser should be consulted. No responsibility for loss to any person acting or refraining from action as a result of any material in this publication can be accepted by the author, copyright owner or publisher. Destination Africa South African hospitality outlook: 2013-2017 PwC Third South African edition PwC’s team of hospitality specialists provide an unbiased overview of how the hospitality industry in South Africa is expected to develop over the coming years. The publication focuses on the following major industry segments: hotels, guest houses and farms, caravan/ camping sites, bush lodges and other accommodation. It details the key trends observed and challenges facing these sectors as well as considering their future prospects. South African hospitality outlook: 20132017 demonstrates deep knowledge of the local hospitality market and is a powerful tool for understanding critical business issues. To learn more about the challenges and opportunities that lie ahead for the hospitality industry in South Africa, please visit www.pwc...
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...MNUALLL/301/0/2013 Tutorial Letter 101/0/2013 General tutorial letter for proposal, dissertation and thesis writing MNUALLL Year module Department of Health Studies IMPORTANT INFORMATION: This tutorial letter contains important information about your module. Note: Copyright pertaining to Mouton (2006) has been ceded to Unisa CONTENTS Page 1 2 2.1 2.2 2.3 2.3.1 2.4 2.5 2.6 2.7 2.8 3 3.1 3.2 3.3 3.4 3.5 4 4.1 4.2 4.3 4.4 4.5 4.6 5 5.1 5.2 5.2.1 5.2.2 2 WELCOME ................................................................................................................................... 6 SECTION 1: BEING REGISTERED FOR THE RESEARCH PROPOSAL MODULE (RPM) .... 7 Introduction ................................................................................................................................... 7 Application .................................................................................................................................... 7 Registration for Research Proposal Module (RPM) ...................................................................... 7 Registration................................................................................................................................... 8 Appointment of supervisor ............................................................................................................ 8 Guidelines for writing a proposal ...............................................................................................
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...Strategic Plan 2010–2015 Strategic Plan 2010–2015 Foreword This Strategic Plan covers a period when Hong Kong is likely to experience major changes arising largely from the rapid development in the Mainland, both in its economy and international status. Our emphasis in the Strategic Plan on globalisation is a considered response to these changes. We seek to provide our graduates with the best career opportunities by anticipating and training for the rapid changes that lie ahead. The Plan emphasises our commitment to excellence in research and professional education. We have strong professional schools and we take the leading professional schools in North America as models for our future development to nurture a new breed of professionals to excel and lead in our fast changing global environment. City University of Hong Kong is a vibrant university located at the centre of Hong Kong, one of the most dynamic and cosmopolitan cities in the world. The University prides itself on its close relations with the City. It has a strong sense of social awareness and of its responsibilities to the young people of Hong Kong in providing them with a strong foundation for their future endeavours. Complementing this close relationship with the City is the University’s global perspective and global connectivity reflected in both its educational and research activities. It has established itself as a leading international university and is well placed in all the international ranking...
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...HRBUS82/101/0/2015 Tutorial letter 101/0/2015 Research Report HRBUS82 Year Module Department of Business Management IMPORTANT INFORMATION: This tutorial letter contains important information about your module. Note: This is an online module, and therefore your module is available on myUnisa. However, in order to support you in your learning process, you will also receive some study materials in printed format. Open Rubric CONTENTS Page 1 INTRODUCTION ............................................................................................................................ 4 1.1 Module format ................................................................................................................................. 4 1.1.1 Fully online module ......................................................................................................................... 4 1.1.2 Printed materials to support the online module............................................................................... 4 2 PURPOSE OF AND OUTCOMES FOR THE MODULE ............................................................... 5 2.1 Purpose .......................................................................................................................................... 5 2.2 Outcomes ....................................................................................................................................... 5 3 ...
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...MARKET SEGMENTATION THE ACCESSORIES MARKET FOR MEN MKW 2402 CONSUMER BEHAVIOUR Chrismal Perera 24855871 Thisura Goonawardena 25633872 Pratul Venglet 24943436 Keshav Ramkhelawon 23549785 Srijan Menon 25058568 EXECUTIVE SUMMARY This report critically analyses the internal influences on consumer’s behavior and their buying decisions. The influences described are Personality and Self Image, Motivation and Involvement. These Influences are understood to create a Marketing Strategy for the launching of the New Classic Watch we have chosen. A few potential target markets were analysed, such as Fashion Watch Buyers, Sports Watch Buyers and finally the buyers of Classic Watches. We chose to target Classic Watches as we better understood the internal influences affecting this group and could come up with a strong strategy to successfully target this market and earn a potential return. The need for Self Esteem is a major influence for buyers of Classic Watches. Their professions or social groups demand sophistication and splendor, the individual within these groups have high self esteem and feed their image with products such as classic collectible watches. The level of involvement may be very high because of the huge price tag that accompanies the product. We have recommended to premium price the product to reflect its superior craftsmanship and the expensive material used, it also reflects the majesty and the elegance of the superior classic watch. The watch...
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...FIN4801/101/0/2012 Advanced Financial Management FIN4801 YEAR COURSE Department of Finance, Risk Management and Banking Tutorial letter 101/0/2012 This tutorial letter contains important information about your module. Bar code CONTENTS 1 1.1 2 2.1 2.2 3 3.1 3.2 4 4.1 4.2 4.3 5 6 7 8 8.1 8.2 8.3 INTRODUCTION AND WELCOME ....................................................................................................... 3 Tutorial matter ................................................................................................................................... 3 PURPOSE OF AND OUTCOMES FOR THE MODULE ........................................................................ 4 Purpose ............................................................................................................................................. 4 Outcomes .......................................................................................................................................... 4 LECTURER AND CONTACT DETAILS ................................................................................................ 5 Lecturer ............................................................................................................................................. 5 Department ........................................................................................................................................ 5 MODULE RELATED RESOURCES ................................................
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...program. Computer organization refers to the operational units and their interconnections that realize the architectural specifications. Examples of architectural attributes include the instruction set, the number of bits used to represent various data types (e.g., numbers, characters), I/O mechanisms, and techniques for addressing memory. Organizational attributes include those hardware details transparent to the programmer, such as control signals; interfaces between the computer and peripherals; and the memory technology used. 1.2 Computer structure refers to the way in which the components of a computer are interrelated. Computer function refers to the operation of each individual component as part of the structure. 1.3 Data processing; data storage; data movement; and control. 1.4 Central processing unit (CPU): Controls the operation of the computer and performs its data processing functions; often simply referred to as processor. Main memory: Stores data. I/O: Moves data between the computer and its external environment. System interconnection: Some mechanism that provides for communication among CPU, main memory, and I/O. A common example of system interconnection is by means of a system bus, consisting of a number of conducting wires to which all the other components attach. 1.5 Control unit: Controls the operation of the CPU and hence the computer Arithmetic and logic unit (ALU): Performs the computer’s data processing functions ...
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