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Unit 4

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The Sandwich Blitz is a very great business endeavor but there are a lot of weaknesses as well as strengths and all businesses have a threat. Lei and Dalman have good ideas but they don’t think they think far enough with their expansion. There are two new businesses coming up that threaten the Sandwich Blitz they need to come up with a new marketing plan or promotion to keep focus on their business. As for the expansion it’s always good to have multiple locations and not just a one stationary location because people other place won’t know who you are which limits your profit. Strengths are they have good communication because they are able to sit and discuss issues and possible solutions to these problems they just need to be more aggressive with their approaches with the business. That is also a weakness because they talk about what can be done or what moves can be made but little is done to set those can bes’ into motion. Lei and Dalman are very smart and have good business ideas they just need help marketing them so that their food business will succeed and become very profitable. These business has a lot of range potential because it can do great in other locations because everyone love sandwiches so the profit factor is great and expansion could be very successful. This business can be very profitable if taking care of correctly, properly operated and carefully managed. Expansion and Marketing will be this company’s two best friends for

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