...Camille Paglia once said “Capitalism is an art form, an Apollonian fabrication to rival nature...” (1) Her striking words befit Valentino’s 1995 vogue advertisement perfectly. It seems no two words (capitalism and apollonian) could combine together better to describe this image. The model is statuesque, poised, and serene. The advertisement captivates its audience by inviting it to buy into the idea of the Valentino woman and everything this role entails. If we desire to become this woman what is our role in society and how does a medium such as a magazine manage to create this appealing world? In today’s capitalist society it seems everything is trying to sell you a hyper reality, a brief moment in which you can become something else or live vicariously through somebody else. And yet while we want it we don’t think about how it is created. The advertisement is no fluke; millions of dollars are spent to achieve the perfect model, clothing, light, even the placement of the logo. Finally by analyzing this image it is not only the composition of the advertisement, but the impact it has on its readers. It is this incredible insight into the societal roles, class, and insecurities that sell this brand to the everyday consumer; and in return this brand sells the audience an identity. Media has become a vital tool for companies because of its incredible ability to persuade its audience. The various components of the advertisement play on what Aristotle coined as the three main tools...
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...VALENTINOS PERSONAL INTRODUCTIONS AGENCY 1. VALENTINOS MISSION STATEMENT, THREE BUSINESS BENEFITS, SWOT ANALYSIS AND PESTLE ANALYSIS A. VALENTINOS The Valentinos Personal Introductions Agency is a well-established company that has been operating within the UK market since 1976 and with over 8 million single men and women in the UK between the ages of 18 and 64, and often living without the opportunity to meet potential partners, the company has been very successful. However the management of the organization have expressed a growing concern that is being felt regarding the 10 year old computer systems that are currently being relied upon and the negative affect that such outdated systems are having on the companies’ competitive advantage and market share within the UK. This essay will therefore seek to assess the value and importance of the computer system with regards to the competitive advantage of the company, the company culture, and the overall productivity of the organization. The essay will approach this question by firstly evaluating the strategic position of the company both internally, through the use of a SWOT analysis, and externally relative to it’s competitors and various other contingent factors to competitive advantage through the consideration of Porter’s 5 forces analysis model (Porter, 2008). The essay will then proceed to directly discuss the effects that the computer system has upon the Valuentinos organization culture and productivity levels before finally...
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...be introduced to the main situation of the story and by placing Gellburg alone at the beginning of the play, the audience will recognise him as the root of Sylvia’s paralysis. This is a common technique used by storytellers and play writers alike. Supporting this negative presentation of Gellburg is the fact he is dressed in dull and serious colours. ‘ He is in a black suit, black tie and shoes.’ By placing Gellburg in dark and serious clothes the reader sees this as a villainous appearance. This is another technique used by play writers but most famously used by the author Anton Chekhov. We see in scene one that Gellburg is insecure about his identity as a man. We see this when he compares himself to a sex symbol, ‘ I’m no Rudolph Valentino.’ He is cautious about how people perceive him and shows signs that he struggles with how he sees himself. We see this struggle when he engages in conversation with Hyman. In these lines we notice Gellburg trying to escape the Jewish stereotype, ‘it’s Gellburg, not Goldberg.’ Further on he is even judgmental towards other Jewish people, ‘German Jews can be pretty… you know…(pushes up his nose)’ Here we have evidence of Gellburg being both ashamed and critical of his own religion. Although further on he shows signs of him being proud of his religion. We see this in the lines, ‘the only Jew ever set foot on that deck.’ The reader can see from this that Gellburg struggles to grasp his identity and how he wants to present himself to people...
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...Valentino – всемирно известный итальянский Модный дом, специализирующийся на производстве мужской и женской одежды, нижнего белья, аксессуаров и парфюмерии. Valentino выпускает коллекции Ready-to-Wear и Haute Couture. Относится к люксовому сегменту рынка. В 1959 году Валентино Гаравани открыл ателье в Рим,а в 1960 году зарегистрировал бренд Valentino. В 1962 году во Флоренции состоялся показ Valentino под названием Gotha. В коллекции присутствовали наряды красного цвета, ставшие впоследствии визитной карточкой бренда. Работа Валентино Гаравани получила восторженные отзывы. Его клиентами стали Одри Хепберн, Жаклин Кеннеди,Фара Диба (иранская императрица), принцесса Маргарет Роуз и др. В 1968 году была создана знаменитая коллекция Valentino под названием Collezione Bianca. В ней присутствовали наряды белого, кремового, мелового, песочного и бежевого оттенков. В этот период популярными были психоделические цвета, в мире моды коллекцию Валентино Гаравани назвали «бесцветной». Модельер украсил изделия вышивкой в виде буквы «V» – логотипа Модного дома. В этом же году Жаклин Кеннеди заказала платье цвета топленое молоко из коллекции Collezione Bianca. Свадебные фотографии Жаклин украсили обложки многочисленных журналов, имя Валентино Гаравани стало известно всему миру. В 1969 году была запущена мужская линия бренда. В 1970 году Valentino запустили линию аксессуаров. В 1989 году Valentino представил первую коллекцию Haute Сouture на Неделе Высокой моды в Париже. В сентябре 2007...
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...2011 Strategic Management Project Report Submitted to: Rajesh S Upadhyayula Submitted By: PGP/14/260 NITESH KUMAR GUPTA PGP/14/280 MAHTAAB KAJLA PGP/14/287 PRACHI CHAWLA PGP/14/290 RAHUL MITTAL PGP/14/313 VINNY ARYA PGP/14/315 VISHAD DUBEY India Yamaha Motors Limited Table of Contents EXECUTIVE SUMMARY .......................................................................................................................... 2 INTRODUCTION ........................................................................................................................................ 3 OUR FOCUS ................................................................................................................................................ 3 YAMAHA INDIA- A BACKGROUND AND NEED FOR CHANGE IN STRATEGY ....................... 3 YAMAHA‟S CHANGING STRATEGY ..................................................................................................... 4 EXTERNAL ENVIRONMENTAL ANALYSIS ......................................................................................... 5 INDUSTRY ANALYSIS - Two Wheeler Geared Bikes .............................................................................. 8 INDUSTRY ATTRACTIVENESS......................................................................................................... 10 COMPETITIOR‟S ANALYSIS ................................................................................................................. 11 INTERNAL ENVIRONMENT...
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...A Project Report for Production & Operations Management On Submitted to Dr. R. Jagadeesh Submitted by Prasad Krishna PGDM No. 11099 Table of Contents INTRODUCTION 1 India Yamaha Motor inaugurated New Plant at Surajpur (Greater Noida) 1 Awards and achievements 2 OPERATIONS STRATEGY 2 Manufacturing process 4 Problems faced and how they achieved targets 5 Changes in the production aspect 6 Changes in the quality control aspect 7 Core competencies 9 Customer #1 9 Challenging Spirit 9 Team-work 9 Frank & Fair Organization 9 COMPETITIOR’S ANALYSIS 10 FORECASTING 11 REFERENCES 13 INTRODUCTION Yamaha made its initial foray into India in 1985. Subsequently, it entered into a 50:50 joint venture with the Escorts Group in 1996. However, in August 2001, Yamaha acquired its remaining stake becoming a 100% subsidiary of Yamaha Motor Co., Ltd, Japan (YMC). In 2008, Mitsui & Co., Ltd. entered into an agreement with YMC to become a joint-investor in the motorcycle manufacturing company "India Yamaha Motor Private Limited (IYM)". IYM operates from its state-of-the-art manufacturing units at Surajpur in Uttar Pradesh and Faridabad in Haryana and produces motorcycles for both domestic and export markets. With a strong workforce of more than 2,000 employees, IYM is highly customer-driven and has a countrywide network of over 400 dealers. Presently, its product portfolio includes VMAX (1,679cc),MT01 (1,670cc),YZF-R1 (998cc), FZ1 (998cc),YZF...
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...SDM-Institute For Management Development, Mysore Marketing Management-1 Project on YAMAHA INDIA MOTORS Submitted to: Dr. H. Gayathri Submitted By: Group 12 Aditi Singh – 10004 Krishna Chandra – 10020 Rajiv N. – 10032 Srikiran C. Rai – 10048 1. INTRODUCTION BRIEF HISTORY OF THE INDIAN TWO-WHEELER INDUSTRY: In the 50s the two wheeler segment was largely dominated by Automobile Products of India (API) and Enfield. Later on towards the end of the 50s Bajaj Autos began importing Vespa scooters from the Italian company Piaggio. In the following decades, the automobile industry in India was mainly dominated by scooters with API and later Bajaj dominating the market. There were very few products and choices available as far as motorcycle is concerned and Enfield bullet and Rajdoot dominated the market. The 80s saw the entry of Japanese companies in the Indian market with the opening up of the market to foreign companies. Hero Honda and TVS Suzuki are companies formed in this era of market reform. The market was still predominantly scooter dominated and Bajaj and LML were the leading brands producing two-wheelers at that time. Scooter was viewed as a more family and utility friendly vehicle than motorcycle and hence was preferred. The Japanese companies not only collaborated with Indian companies to produce the already existing products but also brought in new technology as a result of which the ever conquering 100cc...
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...at the beginning of the book, Valentino Achak Deng, the central narrator, says “What is the What is the soulful account of my life…” (Eggers xiii). Describing this book perfectly in one sentence. Valentino was born in southern Sudan in the village of Marial Bai. He fled in the late 1980s during the second Sudanese civil war, when his village was destroyed by murahaleen. Valentino spent nine years in Ethiopian and Kenyan refugee camps where he worked as a social advocate. In 2001 he resettled in Atlanta. This book shows symbolism, mood and a theme of how humans struggle to survive throughout Valentino’s life altering journey from where he came from to where he is now. Valentino stayed in Pinyudo, a refugee camp in Ethiopia, where he learned to read and write for three years. During his time spent in the camp, Valentino also had to do manual labor, farm work and other chores. Valentino was told to go into the forest to gather some kindling one day. The forest is frequently a symbol for death, danger or the unknown. “No one wanted to enter the forest, for in the forest, boys disappeared. The first two who died were well known for having been devoured by lions, and thus hunting in the forest for building materials became a job everyone chose to avoid” (Eggers 328). When Valentino was told to go into the forest, he refused. In result of refusing, Valentino was beaten. “I would take any beating over the risk of being devoured” (Eggers 329), Valentino said. Many boys noticed and soon...
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...The liberties and devices of fiction (dialogue, voice, characterization and so forth) enable the writer to take us into the mind and heart of a person not unlike ourselves who talks to us from a distant period and place, and so becomes our guide to its sights and sounds, its sorrows and satisfactions. One reason “The Adventures of Huckleberry Finn” remains so affecting and so profoundly threatening is that Huck shows us what it meant to grow up in a slave-holding society and learn to navigate its pathologies. Huck compels us to believe him, which means that we are obliged once again to acknowledge that we live in a country in which ordinary citizens actually bought and sold human beings like Jim. WHAT IS THE WHAT The Autobiography of Valentino Achak Deng: A Novel. By Dave Eggers. 475 pp. McSweeney’s. $26. Readers’ Opinions Forum: Book News and Reviews Dave Eggers’s “What Is the What” is, like “Huckleberry Finn,” a picaresque novel of adolescence. But the injustices, horrors and follies that Huck encounters on his raft trip down the Mississippi would have seemed like glimpses of heaven to Eggers’s hero, whose odyssey from his village in the southern Sudan to temporary shelter in Ethiopia to a vast refugee camp in Kenya and finally to Atlanta is a nightmare of chaos and carnage punctuated by periods of relative peace lasting just long enough for him to catch his breath. The...
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...CONFLICT OF THE KNOWN Vs THE UNKNOWN The novel What is the What by Dave Eggers depicts the struggle of the Lost Boys during the second civil war in Sudan. Egger writes the book for Valentino Achak Deng, a Lost Boy, who gives us a first hand account of the brutal experiences that the boys encountered. On reading the book, it was very touching, because every incident was carefully described with emotion, and gave us an insight into various conflicts that Achak himself faced. Recently we (The University of Tampa students) were visited by one of the Lost Boys, Atem, and he shared with all of us his first hand experiences when he fled Sudan. Atem was faced with many conflicts. When he was only six years old he fled Sudan. He is currently in Jacksonville, Florida with his family except his dad who was shot. When he fled Sudan he had no idea where his family was, and had lost complete touch with them. In United States, he was later reunited with his family, and his mother was unable to recognize him. Although she eventually realized he was a grown man and she finally acknowledged it was Atem. The Lost Boys faced many conflicting moments and decisions on their way to Ethiopia. One conflicting theme throughout the novel is the idea of the known versus the unknown. For example, on the way to Ethiopia, Achak and all the other boys envisioned Ethiopia to have tall buildings and many healthy people. Achak imagined, “We would have chairs in Ethiopia. I would sit on a chair, and I would listen...
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...Name Course Professor Date Critical Analysis: ‘What is the What’ by Dave Eggers. “What is what” is a tale of a young Sudanese boy and the tribulations and challenges that he experiences as he flees from his war torn country of southern Sudan. The book paints a vivid picture of the epic journey that the main character in the story, Valentino faces from the time that he flees the country to the time that he finally reaches what he thought would be the “Promised Land” in Atlanta, United States of America. He was soon to realize that even in America, life would not be a bed of roses but it would be marred by unexpected acts of violence and racial discrimination (Dave 28). One striking thing in the narrative is that the author brings out the culture of the Dinka people. For instance, polygamous nature of the Dinka people is clearly illustrated. The myth regarding the origin of the Dinka people is as well demonstrated (Bess). In regards to this origin, the Dinka people are given a choice by God to choose between the cattle and the “What is the What”. They choose the cattle which they understood better rather than “What is the What” which they did not as demonstrated in the line, "—you didn't tell us the answer: What is the What? My father shrugged. —We don't know. No one knows” (Dave 64). Through the narrative, a reader is informed on the historical background of the south Sudanese people. The relative geographical locations of the three African countries...
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...Egger, tried to play on the same emotion of Empathy. Achak at a young age is separated from his family during the Sudanese War when Arab soldiers also known as the murahaleen savagely riad his village, Marial Bai. Fleeing on foot to Ethiopia, with other boys like him, forming “The Lost Boys”. Finally they arrive to another refugee camp in Kakuma, becoming his home. Ultimately Valentino comes to America. The story is told parallel to succeeding hardship in the United States. “What is the What” provides imaginative empathy, playing on human trauma and the ability for altruistic motives, the moral obligation to empathize with remote and disparate people. Eggers’ novel represents African culture and memoirs as a way to converse with an audience. These memoirs and representative of culture to an American audience forces a limited, bias view. Egger channels Valentino rather than embellish him. He tends to use the protagonist as a mouthpiece to provide historical background forcing Valentino to relate his story in a series of direct addresses. Using these addresses he enables the audience to connect with Valentino, using a universally known concept: conversation. This leads Eggers to inaugurate any information he deems necessary to his audience. As the audience we sit and read the book and envisage Eggers information as candid. Contorting the...
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...Exam #3 Review | | | | | | |1. |(5 point(s)) | | |A report on health care in the U.S. said that 28% of Americans have experienced times when they haven’t been able to | | |afford health care. A news organization randomly sampled 801 black Americans, of whom 38% reported that there had been | | |times in the last year when they had not been able to afford health care. Which hypotheses would be appropriate to test | | |that this problem is more severe among black Americans? | | | | | |a)[pic] b)[pic] c)[pic] d)[pic] e) [pic] | | |[pic] | | |[pic]a. (a) is the correct answer | | | ...
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...Children that are affected by war crimes have their lives turned upside down but they never give up to reach the peace they always sought. Looking back at Disney’s Peter Pan the lost boys were those who fought off pirates and crocodiles before flying off to Never Never Land. The same goes for the youth in Africa where they sought refugee, and fled the camps by whatever means necessary. In the book What Is The What Valentino describes his journey to America to be a miracle, having gone through a dark road which he finally reached the light of. It was because of The Lost Boys Foundation that many lives have been turned around and children have been saved. During the civil war in Sudan in which over 2 million people had died, children were left orphaned; and were living in camps that weren’t run efficiently. Nearly 30,000 children left the camps on a journey to find a place to call home, they faced attacks from animals, starvation, illness’s, even attacks from Soldiers their, yet approximately 11,000 survived. The foundation has made dreams come through one change at a time. Many of these adolescents have not been exposed to what is so accustomed to us; spoons, forks, cell phones, and TV’s. “It’s a group that’s lost in time,” says Sasha Chanoff an American at the camp who prepares the children for their journey to America. The articles show that The Lost Boys Foundation is an effective organization that does their best to assist refugees. According to Mary-Jayne Mckay CBS reporter...
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...ipinagdiriwang tuwing ika-14 ng Pebrero. Maraming bansa ang nakikiisa sa pagdiriwang ng romantikong araw na ito. Anga araw na ito ay ipinaparangal sa dalawang martir na sinasabing ito ay maaring iisang tao lamang. Dalawang tao na namatay sa araw na ito at inilibing sa parehong lugar. Ang martir na ito ay iniuugnay sa Santong Patron ng mga mangingibig.Ang unang santo ay sinasabing isang pari o obispong Kristiyano na nagngangalang Valentino. Siya ay isa ring doktor na nanggagamot sa kanyang bahay. Ginagamot niya nag mga maysakit na hindi nag aantay ng kabayaran. Kung ano man ang kayang ibayad ng mga tao ay siya niyang tinatanggap. Isang araw dinala ng bantay sa bilangguan ang kanyang anak na dalaga kay Valentino upang ipagamot ang kanyang paniigin. Sinasabing pinahiran niya ng gamot ang mata ng dalaga at ito ay ibabalik isang beses isang lingo upang pahiran ang mata. Dahil sa kanyang paniniwala, siya ay hinuli at ikinulong. Bago siya bitayin, nakipagkita ang bantay kay Vlanetiono. Humingi ng papel at lapis ang pariat sinulat niya ang “galling sa iyong Valentino” kalakip nito ay isang bulakak at sinasabing ito ay ang siyang nagsauli sa paningin ng dalaga. Ang pangalawang santo naman ay isa...
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