L02 Understand the impact of policy, legislation, regulation, codes of practice and standards on organisation policy and practice
2.1 Understand how the communication process is influence by values cultural factors
How communication process is influenced by your CULTURE;
When the same things means different things in two cultures , communication can be difficult.

Culture and Communication (Key connections)
A. Culture and communication are inseparable.
B. Culture is the key source of meaning, sense-making.
1. Culture is an important part of our standpoint—perspective through we perceive the world.
2. The core of stand-point theory: Individuals who share a common culture typically share a common set of experiences that influences how they see the world (Orbe & Bruess, 2005).
C. Culture is learned through communication.
1. Enculturation: It is a process of communicating one’s culture (socialization via family, school media, religion).
D. Communication shapes culture (reciprocal relationship)
1. Acculturation: process of acquiring other cultural approaches, values, etc.
E. Language reflects culture & vice versa
1. Reveals cultural attachments:
a. Forms: language structures
b. Norms: Conversational rules
c. Ingroup/outgroup identification: Knowledge of terminology & use
(Communicating with others who share a common set of experiences is different from communicating with those who do not. E.g., women sometimes use girl or bitch to refer to themselves and other women.).
F. Intercultural communication: communication of group members that is influenced by different cultural perceptions, symbol systems, both verbal and non verbal.
1. Degrees of cultural significance (Encounters can fit along a spectrum of “interculturalness”):
a. The “most