...In the proposal titled, “Vancouver Island Eco Initiatives – Request for Proposals VIEI-11-02,” by Kristin Kidd, the writer describes the idea that given the current environmental status of the world, it would be immensely beneficial to introduce a course that teaches students how to be environmentally conscious. By incorporating details of current environmental ill practices, the writer describes how climate change, depletion of natural resources and increased waste production justify the need for this new course. The writer goes on to explain how the program will run and how much it will cost. However, with better formatting, more accessible language and a more realistic explanation of the drawbacks, the proposal will better encompass the...
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...psychographics. Demographics: Since living a healthy, active, and engaging lifestyle starts at a young age and is gender neutral, Coast Culture will target males and females who are between the ages of 18-55. Keeping with the geographic location, a large percentage of individuals living in the lower mainland have graduated secondary education and also have a relatively higher income than those living in rural areas. With this in mind the targeted level of household income will be between $55,000-75,000. A summary of demographics is as follows Age: 18-55 Gender: Male & Female Education Level: Completed Secondary, Some post-secondary Income level: Household income between $55,000-75,000 Geographic location: Greater Vancouver, and Vancouver Island Employment Status: Full-time or Part time Employment-Professional/Managerial/Executive Marital Status-Married/with Children in Household Psychographics: Using the PMB’s psychographic Clusters, Coast Culture has narrowed down our potential readers into the following groups Health Enthusiasts - This group places a high emphasis on being fit, primarily for health and beauty reasons and takes time out of their day to exercise. It is this type of individual, one who chooses to be fit and healthy for various reasons; that we look to target and gear our content towards Living Healthy - The living healthy cluster treats living a healthy lifestyle as common sense, but doo in fact pay attention to the nutritional content of foods...
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...| | | Stanley park brewery | |Business 120:Introduction to Marketing | | | |Wei Zhang, Cameron Fraser, Manni Brar | |11/25/2012 | Table of Contents The history of Stanley Park Brewery 2 SWOT Analysis: 3 Newswire.ca 6 Insidevancouver.ca 7 Goodlifevancouver.com 8 Target Market 9 Product Classification and Description. 10 Channels of the distribution 11 Promotional Strategies 13 Social Responsible Behavior 15 Recommendations 16 Appendix 18 Bibliography 19 The history of Stanley Park Brewery Stanley Park Brewery, which is actually based in Delta, has opened what may be Canada’s first sustainable brewery. A 110-foot- tall wind turbine provides the energy for the state-of-the-art complex, which uses less water and energy than a conventional brewery...
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...Western Canada, the Rocky Mountains and cities of Vancouver, Victoria, and Calgary dominate most itineraries. In Central Canada, Niagara Falls, Toronto, Ottawa, Montreal, and Quebec City, are some of the most popular possibilities. Awe-inspiring scenery, vibrant cities and a welcoming atmosphere all make Canada a popular tourist destination. As the largest country in North America, Canada is a vast land encompassing majestic mountains, spectacular coastlines, virgin forests, spacious prairies and Arctic tundra. Public transit is a great way for visitors to get around Toronto. It's an easy, safe, and quick way to get around; in many cases it'll also save you a lot of money compared to renting a car and paying for expensive downtown parking. You pay a single fare for each one-way trip. The same fare covers subways, streetcars, and buses within the City of Toronto. There are no fare "zones" to worry about. You can transfer between routes for free as needed to reach your destination, but you'll need to pay a new fare for the return trip, or if you make a stopover (e.g. to shop, eat, or explore an area). Toronto Transit Commission (TTC)The TTC provides subway, streetcar, and bus service within the City of Toronto. Most downtown routes have very frequent service and some run 24 hours The Toronto Transit Commission (TTC) provides service within the city of Toronto (including all of downtown), ferries connect to the Toronto Islands, and GO Transit handles commuter service to the...
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... In winter and spring people who love winter sports can visit these mountains with purpose to skate there on snowboard or ski, but that costs money. For example to rent snowshoes costs for 13$ per a day. The trails are simple to follow and trails are usually not overly crowded. It is highly recommended to stop for picnic lunch in the snow. It will be great experience for you. You get the awesome feeling of being alone in the woods, while your family and friends are not far away. Grouse Mountain offers a limited amount of cross-country trails. Rentals are available for skis and snowshoes. Cypress Bowl offers a wide variety of trails, but here you have to give a small fee under 15$. Located in North Vancouver, British Columbia, approximately 20 minutes from downtown Vancouver, the Capilano Salmon Hatchery is an educational wonderland. The hatchery’s displays displays show various types of salmon and their life cycles. “Close to free” is a site where more than 200 kinds of birds find their home. It is a perfect plays as for children as for adults. Don’t forget your binoculars and cameras; you should have great memoirs from this place. Maplewood farm is the spot for families with children. The five-acre park is open year round from Tuesday to Sunday, from 10 a.m. to 4 p.m. This farm was once a working dairy farm. Now home to goats, horses, cows, rabbits, birds and much more. Entrance fee is under 10$ for family of hour. Richmond is once booming fishing village is still home...
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...org/en/bc/bcpc/doc/2011/2011bcpc243/2011bcpc243.html This case took place in the Provincial Court of British Columbia, with Mr. Peter Andrew Hodgeson as the accused. Hodgeson is being prosecuted for trafficking cannabis marijuana, for breaching trust in connection with his duties as a member of the Vancouver Police Department, and for breach of trust in connection with his duties by improperly accessing the Police Records Information Management Environment (PRIME) to obtain details of an arrest for purpose contrary to s. 122 of the Criminal Code. This case may have been chosen by the editor because it relates to current issues, such as the legalization of marijuana and the current shut down of many drug houses throughout the lower mainland. This case is similar to many others, in regards to trafficking cannabis marijuana; however, it varies in regards to the trafficker. It is a rare commodity to have a member of a police department involved with the trafficking of cannabis marijuana, let alone any type of drug or illegal substance. This case is intriguing to the public because many want to know the outcome of the accused; whether his prosecution will be just or if there will be lenience because of his position as a member of the Vancouver Police Department. The public’s interest relating to this case tells us that society has become more intrigued in regards to the trafficking of cannabis marijuana, as well as cases that involve members of police departments. The accused, Peter Andrew Hodgeson, has...
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...Public Policy Concerns with the Ride Sharing Industry in British Columbia Introduction The commercial ride sharing industry is presently headline news in the province of British Columbia, particularly in the city of Vancouver where the company, Uber, has been trying forcefully to tap into the city’s passenger transportation market. “Commercial ride sharing is an arrangement where for profit, taxi-like services are provided by private drivers, using technology like smartphone apps. GPS is used to connect drivers with people seeking transportation, and payment is made online” (TranBC, 2014). Uber is an App based company that networks passengers with drivers that transport them to their destination for a fee. UberX is Uber’s low cost option in which the company’s only requirements for drivers are to be over the age of 21, have a valid driver’s license, personal auto insurance, and a four door automobile which has had a vehicle inspection within the first 30 days of partnership with Uber (Elliott, J., 2014). The drivers also need to have a police background check done, and that’s it. These bare bone prerequisites have lead UberX to be scrutinized by the provincial and municipal governments, as well as the taxi industry. The scrutiny comes from Uber refusing to abide by the rules and regulations set out by the Passenger Transportation Board and the Insurance Corporation of British Columbia (ICBC), as they say the Passenger Transportation Act is archaic, and does not...
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...Court Observation Report Prosecutor: Sgt. Glover, ID: GV117, Detachment: 488, Vancouver Police Department Vs. Dependant: Mr. Ma W. Yun File #: AH66110504 Vancouver Provincial Court Room 201 800 Hornby Street Vancouver, BC January 14th 2013 Start time 13:30 a.m. – Adjured 13:57 a.m. Summary of Facts Mr. Ma W. Yun was prosecuted for Trans-link ticket fraud. On November 8th 2012, Ma was caught boarding the sky strain at Broadway Station without purchasing a ticket. A police officer charged on Ma for failing to show a valid ticket. Plaintiff’s Argument The prosecution, Sgt. Glover, presented the crown case that Ma using public transit without producing the ticket when requested. Therefore, he suggested Ma to be fined. Defendant’s Argument Ma pleaded guilty with an explanation to the court that he was a student at Simon Fraser University. He had U-pass in his wallet, which he forgot at home. When he was caught, he told the officer that he forgot his wallet with the U-pass. He promised to present it and his identification to the officer within one hour. The officer took Ma’s information and let him go. Ma went home and came back with his wallet, identification, and U-pass showed to the officer. However, he was told that he still had to appear in court. In his argument, Ma mentioned to the Judge two facts which can suggest that he was not dishonest. That was at the time he was charged, he did not have any identification at all thus he did not lie the officer about his...
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...Alexandra Patricia Morgan Carrasco (Morgan) is a female American soccer player. She didn’t become a successful female soccer player easily. Morgan had to work hard and do her best in every opportunity. Alex Morgan has gone through many clubs and places to have achieved where she’s at. Alexandra Patricia Morgan Carrasco was born in San Dimas, California, United States on July 2, 1989. Morgan grew up in the city of Diamond Bar. She is the daughter of Michael T. Morgan and Pamela S. (Who). Morgan is the youngest in the family (Alex). She has to older sisters named Jeri and Jeni (Who). Morgan started playing at age 14 in organized soccer matches (Alex). At age 14 she joined the ‘Cypress Elite’, this marked her debut in club soccer. Morgan in the club teams under the 19 level she attained third position. She also was in the Coast Soccer League Championship, winning under-16. She joined the ‘Olympic Development Program’ (Who). Diamond Bar High School was the school Morgan attended. She was given the all-league pick three times and she was also titled NSCAA All-American (Alex). In her senior year of high school, Morgan received surgery to reconstruct her ACL (anterior cruciate ligament) (Torn).Morgan went to the University of California after completing high school. The university was located in the middle of Berkeley (Alex). Morgan was back playing again for the university after intense physical therapy for five months. In each of her four years she attended university she managed...
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...Title: On top of the environment Author(s): Aon Hewitt Source: Maclean's. 125.17 (May 7, 2012): p44. Document Type: Article Full Text: COPYRIGHT 2012 Rogers Publishing Ltd. http://www2.macleans.ca/ Full Text: [ILLUSTRATION OMITTED] THE GREEN 30 is based on how employees perceive their employer's environmental efforts. We asked each organization that made the 2012 list, compiled by Aon Hewitt, to highlight some of the key programs and practices that earned them high marks. Here are their contributions: Accor/Novotel Canada Hotel management, Toronto * A detailed tracking system minimizes electricity, water, gas and sewer use. * A comprehensive recycling program has cut back the use of newspaper, glass, aluminum, plastics, cardboard and kitchen grease. BC Biometrical Laboratories Ltd. Medical laboratory, Surrey, B.C. * Works with recycling providers to find solutions for high-volume items--like small caps from needles, which once weren't considered recyclable. * Telecommuting is encouraged; more than 15 per cent of administrative staff work from home. Brookfield LePage Johnson Controls Real estate management, Markham, Ont. * Brookfield's head office diverts 100 per cent of its waste from landfills. * Established 11 social responsibility committees and hosted a sustainability event to educate real estate industry professionals on reducing carbon footprints. Celestica Electronics manufacturing, Toronto * Hybrid and other eco-friendly vehicles...
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...alteration in costs or revenue figures. After reviewing the Linear Programming Model, we recommend that, in order to increase profits by $4,109,309.10, Northwest Newsprint should do the following: A. Shipments from Spruce Mills: 1. Increase shipments to Dallas by 50,000 tons 2. Decrease shipments to New Orleans by 46,000 tons 3. Increase shipments to Los Angeles by 911 tons 4. Decrease shipments to Calgary by 2,576 tons B. Shipments from Naomee Mills: 1. Increase shipments to Seattle by 23,000 tons 2. Decrease shipments to Chicago by 23,720 tons 3. Decrease shipments to Dallas by 29,500 tons 4. Increase shipments to New Orleans by 46,000 tons 5. Increase shipments to Los Angeles by 20,001 tons 6. Decrease shipments to Vancouver by 20,000 tons 7. Increase shipments to Calgary by 2,576 tons C. Shipments from Duchesne: 1. Decrease shipments to Seattle by 23,000 tons 2. Increase...
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...Q3 2014 | INVESTMENT Colliers International Canada Cap Rate Report New construction Across North America, High Tech firms are migrating to downtown, centrilized regions rather than suburban areas. Historically, technology firms across North America have tended to locate outside of the downtown core, particularly to more suburban regions. This stemmed from less expensive rental rates, lower taxes, large parcels of space, free parking and an industry that had an endless supply of workers more willing to commute. The 1990s saw the creation of technology regions, such as Silicon Valley (California), the Kanata North Business Park (Ontario) and Discovery Parks (British Columbia). As technology has changed, the space requirements and talent working within the industry have evolved. In more recent years, technology companies, particularly web design, program design and e-commerce firms that rely less on hardware and more on software, have begun to move from suburban office parks to established downtowns or up and coming urban neighbourhoods. Although this trend is at quite different stages in various cities across North America, there are a few patterns that are consistently present. Most importantly, a shift has occurred in which the majority of business is conducted through the web, so space needs now focus predominantly on employees and company branding. Many high-tech firms are striving for stimulating, accessible spaces which promote creativity, inspiration...
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...Demographic: The Vancouver Aquarium attracts a wide range of demographics, “One-size-fits-all”. The bulk of visitors are Adults aged 18-49 (55%), followed by youth and seniors (25%) and then finally children with the average age around 9 years old (20%). There is no concentration toward male or female. Majority of attendees to events such as the Frogs Forever campaign, are high income families with elementary school aged children along with their grandparents. Along with families there are efforts to attract various ethnic back grounds with focus towards Asian and south Asian markets. Geographic’s: Western Canada residents make up for 2/3 of visitors to the Vancouver aquarium The majority of the western Canada visitors are BC residents living in the metro Vancouver area. These customers are visiting on a regular basis and contribute to the membership revenues which have been increasing substantially since 2009.The other third consists of various tourists that make Vancouver an overnight destination. Stats Canada states that the geographic origin of overnight visitors to the Metro Vancouver area is: United States 1,894,257, Asia/Pacific 650,689, Europe 410,409 and other international tourists 120,376. Psychographic: Psychographics attracted to the aquarium are middle to upper class residents who are interested in animals and marine life. For the most part these visitors are environmentally conscious that live an active, energetic, exciting and economical lifestyle...
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...Multiculturalism in Vancouver Being one of the most integrated cities in the world, Vancouver does not fail to attract those abroad into joining such a rich community. The city consists of such diverse groups that racial norms have become only a small part of identification in Vancouver. Multiculturalism in Vancouver is not just about different racial groups living together in one city, but about the ability to accept the entire population as a “whole,” under the same culture. The search for a median of intersecting lifestyles and behaviors gives Vancouver’s citizens countless opportunities in learning various customs and histories of multiple countries. Vancouver’s mission statements being “to make sure that all of our citizens – regardless of background – have complete access to civic services, and live free of prejudice and discrimination” allows all it’s citizens to feel safe and accepted into the community. I’m lucky to be born with grandparents who had the chance to start a new life oversees, away from all the high paced labour work. Coming from a family of Taiwanese descent who were early immigrants of Vancouver on my father’s side, my family was extremely poor and was found unable to support themselves countless times. As time passed, my father and uncle were able to further explore the Greater Vancouver area and had met other fellow Taiwanese in the community. Gradually, the amount of Asians started to increase and suddenly, being unable to speak fluent...
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...Summary We are working on developing a bike-sharing infrastructure in Vancouver. Our goal is to implement a network with 100 bikes and 10 stations located throughout downtown Vancouver. Mainly around sky-train stations and the busiest streets. Residents and visitors will have access to an easy, convenient and fun means of transportation. Bike2Go will be available 24 hours a day, 365 days a year. The station network will provide twice as many docking points as bicycles, assuring there will be a nearby dock for all users. Our fleet will include robust, practical, and stylish Vanhawk Valour smart bikes. Works Completed We have conducted market research and studied current successful instances of our company in other cities around the world. Users can purchase 24 or 72-hour short-term memberships and receive ride codes to unlock a bicycle. Long-term memberships are ideal for Vancouver residents and can be purchased by the month or the year. Long-term members will receive a card key that can be inserted directly into the bike station to instantly unlock a bike to ride. Riders will pay increments for the total amount of time they have used the bike. After several test drives, and public surveys, we decided to purchase Vanhawks Valour bicycles as our product bicycles. Vanhawks is a Canadian company that manufactures the first carbon fiber smart bike. The Valour features Bluetooth 4.0, Gyroscope, Accelerometer, Magnetometer, Speed sensor, GPS Receiver, Mesh-network, Blindspot...
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