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Vidsoft Case Study

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Introduction - Vidsoft Triangle Team Overview

This case study involves three key people from Vidsoft. Babatunde, the second line manager who joined Vidsoft two years back immediately after his MBA, grew quickly to second level manager position based on his performance. Babatunde grew up in Nigeria and migrated to United States for his college education. The second key person involved is Jennah Li, who has a Chinese descent and grew in Hong Kong. Jennah was recruited by Babatunde for her client relationship management excellence. She has trouble communicating in English but works diligently to overcome this communication gap. Alex Hsu, who also has a Chinese descent, grew up in Bay Area, Unites States. Though Alex is not mathematically inclined, he projects himself as one in order to quickly climb the corporate ladder. Alex is with Vidsoft for seven months now since graduating in May’2000.

Apart from the above three, the fourth person involved is James white, who is the Director of the Technical Services. He has been with Vidsoft since its inception three and half years ago in mid 1996. He hails from a middle class family in Ohio. The above summary will provide a view on the diverse background of the team involved. It also highlights the shortest tenure that they all spent with the organization before they got promoted to a manager or senior manager role.

Vidsoft Triangle Problem Overview

The case study identifies that there is a relationship conflict due to interpersonal incompatibilities between Jennah and Alex. Though this is not explicitly stated except for Alex blaming the issue on Jennah’s non-technical background, it is obvious that that the main cause of the current conflict is mooted by personal agenda of Alex. As with all relationship conflict, this one also belongs to dysfunctional type as Alex has been very assertive and uncooperative.

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