...Boston University’s business school, knew well the trip to Burlington. As a member of the board of directors of Ben & Jerry’s Homemade for the past 13 years, Morgan had seen the company grow both in financial and social stature. The company was now not only an industry leader in the super-premium ice cream market, but also commanded an important leadership position in a variety of social causes from the dairy farms of Vermont to the rainforests of South America. Increased competitive pressure and Ben & Jerry’s declining financial performance had triggered a number of takeover offers for the resolutely independent-minded company. Today’s board meeting had been convened to consider the pending offers. Morgan expected a lively This case was prepared by Professor Michael J. Schill with research assistance from Daniel Burke, Vern Hines, Sangyeon Hwang, Wonsang Kim, Vincente...
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...MGMT 436 Larry Dudley Group 3 Rocky Mountain Chocolate Factory Inc. Audit Karla Schaapveld, Jeremy Smith, Mark Bourgoin, Matt Misitano, Diego Elizalde, Jeff Stanton, and Reilly Kindred CASE 22 Rocky Mountain Chocolate Factory Inc. Jeremy Smith I. CURRENT SITUATION A. Current Performance * 329 Franchised and 5 Company owned stores * Increasing revenues year to year with $16.7 Million in 2008 * Sales have slowed due to economic downturn but the company is in an excellent financial position to withstand the recession B. Strategic Posture 1. Mission * Quality, Taste, Value, and Variety of products * Quality of the product is the number one factor 2. Objectives * Manage money carefully during economic downturn * Slowed expansion and elimination of debt * Maintain a good relationship with employees as well as franchisees 3. Strategies * Adding stores in resort, tourist, street front, and entertainment-oriented locations * RMCF is repurchasing stock as it felt it was undervalued * Owns 8 refrigerated trucks to move products from factory to stores * New line of sugar free candies for the health conscious and those with special dietary requirements * Each store is setup to make product where customers can view and smell the end result 4. Policies * Trucks are sent out from the factories with product for stores but return with ingredients to make more product making the trips...
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...Michael Jiang February 10, 2014 A Darkly Tragic Novel: The Chocolate War Robert Cormier’s The Chocolate War gives readers a dark tale that leaves them on the edge of their seats. Ever since its debut in 1974, it has angered and shocked parents, transfixed students, and has been banned in many schools throughout the nation. Robert Cormier was born on January 17, 1925 in Leominster, Maryland and died on November 2, 2000 due to complications from a blood clot in Boston, Maryland. Cormier was the son of Lucien Joseph, a factory worker, and Irma Margaret Cormier; and attended Fitchburg State College, he graduated in 1944. He married Constance B. Senay on November 6, 1948 and had 4 children. Young Adult Banned Books tells us that Cormier was acclaimed for “his powerful and disturbing novels for young adult readers” (Young, 8). He has written many novels for young adults including the sequel to The Chocolate War (Beyond the Chocolate War, 1985). Cormier wrote The Chocolate War based on a true life experience “in which his son was the only person in his class to refuse to sell chocolates for a high school fund raiser” (Young, 9). The Chocolate War was published by Pantheon in New York, New York in 1974. The Chocolate War tells the story of “a young boy's struggle against the conformity imposed on him by the restrictive atmosphere of an all-male Catholic prep school as well as by the demands of the Vigils, a secret group that the school does not officially condone but...
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...and grill offering numerous hot and cold dishes, a carving station and their Brass Bell Bakery. It is a privately held company headquartered in Raleigh, North Carolina, with over 500 restaurants nationwide and with locations in forty-one states. As a result, I have had the opportunity to sample several different entrees as well as experience good and bad situations during the course of my visit to the Golden Corral located in the heart of Newport News, Virginia. The breakfast entry consisted of the eggs or omelet and usual pancake and waffles. The variety of meats was customary, with a choice of ham, or bacon and sausage. There were also assorted cheeses and fresh fruits which included grapes, pineapple, honey dew melon, and bananas. The overall display that was pleasing to the eye. Their hot buffet of meats included ribeye and porterhouse steak. Their charcoal broiled sirloin steak was advertised as the top of the line, and it was soft and flavorful, and unquestionably appealing. The dessert bar offered a whimsical chocolate carousel for dipping, an assortment of sweet fresh...
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...researchers, for their never-ending all out support morally and financially, for the encouragement that made the completion of this work possible; Mr. Paul Sherwind Belciña, the adviser, for being there, guiding the researcher and sharing his expertise and knowledge; Dr. Imelda Lagrito, the Chairman for the Social Behavioral Sciences, for assisting and permitting the researchers to conduct this study in the Department’s Psychotherapy Laboratory and for being one of the respectable panelists, for her intellectual advice and support in pursuing this research to its completion; Dr. Arlene Sotelo, the researcher’s thesis coordinator for her patience and understanding towards blemishes. To the panel members; Miss Najie B. Responte, Dr. Virginia P. Mollaneda, Dr. Araceli P. Villacarlos, and Dr. Louise Anne D. Librando for their valuable suggestions and intellectual advice for the refinement of this study; Dr. Leovigildo Manalo, the researcher’s statistician for sharing his knowledge and skills with the statistical procedure needed for the study. Dr. Renita Calago, Principal for the Elementary Department Main Campus of Southwestern University and Ms. Milagros Pinili, the adviser, for accommodating and assisting the researcher’s needs to have their pupils as subjects; And to all, the researchers take this opportunity to express their gratitude to the people who have been instrumental in the successful completion of this project. The Researchers APPROVAL SHEET The research...
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...University of the Fraser Valley A Marketing Analysis on Tim Hortons Company Diana Beedassy 200105312 Business 120 Mr. Richard Simon April 2, 2012 Table of Contents Cover Page...............................................................................................................................................1 - 2 Table of Contents…………………………………………………………………………………………………………………………………….3 Introduction and History………………………………………………………………………………………………..………………....4 - 5 SWOT Analysis……………………………………………………………………………………………………………….………………….6 – 7 Business Articles………………………………………………………………………………………………………………………………………8 Target Market…………………………………………………………………………………………………………………………………9 – 10 Tim Horton’s merging with Wendy’s Inc………………………………………………………………………………………………..11 Tim Horton’s as a convenient product……………………………………………………………………………………..…………...12 Channel of Distributions …………………………………………………………………………………………………………..…………...13 Promotional Strategies……………………………………………………………………………………………………………….…….....14 Socially Responsible Behaviour……………………………………………………………………………………………………..15 – 20 Recommendations – Part A (SWOT) ……………………………………………………………………………………………..21 – 22 Recommendations – Part B …………………………………………………………………………………………………………. ..23 Recommendations – Part C……………………………………………………………………………………………………………24 – 25 Gross Annual Sales & Market Share………………………………………………………………………………………………26 – 27 Appendix 1 – Timeline……………………………………………………………………………………………………… …………………..28 Appendix...
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...Stargate Institute Executive Summary Nabisco is a company that has been in existence since 1898. During their 109 years in existence, they have grown through natural growth, mergers, and acquisitions. This has allowed Nabisco to be the leading snack maker in the world. The Oreo chocolate sandwich cookie was first introduced in Hoboken, N.J. in 1911. Oreos today are far and away the world’s most popular cookie. The Oreo family accounts for approximately 10 percent of all store cookie sales--a $3 billion market. However in recent years Nabisco has been reluctant to adapt to current market trends. The company was focusing on producing new versions of existing products to make them more convenient. Situation Analysis In 1898, the New York Biscuit Company and the American Biscuit and Manufacturing Company merged over 100 bakeries into the National Biscuit Company, later called Nabisco. Founders Adolphus Green and William Moore, orchestrated the merger and the company quickly rose to first place in the manufacturing and marketing of cookies and crackers in America. To expand their global presence and to strengthen their position in the fast-growing consumer snacks sector, Philip Morris Co. Inc. acquired Nabisco Holdings in December 2000. Philip Morris purchased Nabisco for $14.9 billion in cash plus assumed $4 million in debt. Eventually, Philip Morris integrated the Nabisco brands with its Kraft Food operations. And now it includes brands such as Chips Ahoy, Fig Newtons, Mallomars...
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... Goals and Product Description 41 Process Description 42 Life Cycle Stage 43 Place 43 Goals and Market Exposure 43 Channels Used 44 Supply Chain System 45 Promotion 46 Goals 46 Promotional Blend 47 Price 50 Goals 50 Value Proposition and Price Sensitivity 50 Pricing Strategy (Short Term/Long Term) 51 Breakeven Analysis 52 Implementation and Control 53 Timing and Implementation Activities 54 Sales Estimates (Forecast) 54 Forecast/Estimates 56 Scenario Analysis and Discussion 57 Sensitivity Analysis and Discussion 59 Comprehensive Financial Analysis 64 Conclusions 65 Appendix 67 Citations 75 Executive Summary The Hershey Company is known for bringing goodness to the world through its chocolate, sweets, mints and other great-tasting snacks. Our Company has mentioned this statement several...
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...Thompson−Strickland: Strategic Management: Concepts and Cases, 13th Edition 14. Krispy Kreme Doughnuts, Inc. Case © The McGraw−Hill Companies, 2002 case 14 Krispy Kreme Doughnuts, Inc. Arthur A. Thompson The University of Alabama “We think we’re the Stradivarius of doughnuts.” —Scott Livengood, President and CEO, Krispy Kreme Doughnuts, Inc. With 181 Krispy Kreme stores in 28 states, Krispy Kreme Doughnuts in 2001 was rapidly building something of a cult following for its light, warm, melt-in-your-mouth doughnuts. Sales were on an impressive climb, exceeding 3.5 million doughnuts a day. The company’s business model called for 20 percent annual revenue growth, midsingle-digit comparable store sales growth, and 25 percent annual growth in earnings per share. But a number of securities analysts doubted whether Krispy Kreme’s strategy and growth potential merited a stock price nearly 70 times projected 2002 earnings per share of $0.69 and 85 times actual 2001 earnings of $0.55 per share. The company’s stock, which was trading in the $46–$50 range and had been as high as $54, had been a favorite of short sellers for several months—the 2.5 million shorted shares in May 2001 represented nearly 10 percent of the company’s outstanding shares. According to one analyst, “It [the stock] has had a good run, but the numbers just don’t work”; another analyst commented, “The odds are against this stock for long-term success.” A third said, “Single-product concepts...
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...International Markets Bureau MARKET INDICATOR REPORT | MAY 2011 Pathfinder Report Global Packaged Confectionery Trends Source: Shutterstock Pathfinder Report Global Packaged Confectionery Trends EXECUTIVE SUMMARY Australasia (Australia and New Zealand) and Western Europe were the two biggest regional confectionery markets in 2010, with Australasia‟s sales increasing by almost 25% over 2009 figures. North America, Asia Pacific and Latin America confectionery markets have also maintained increasing sales of these products despite the global economic downturn. The recession has caused many consumers to sacrifice volume rather than quality, and to use confectionery as a reward or as a means to help alleviate stress. However, sugarized gum, milk chocolate tablets and boiled sweets confectionery are all being adversely affected by mounting consumer health concerns. Obesity and diabetes are major health issues that are increasingly affecting both the young and aging populations. In particular, the United States (U.S.), United Kingdom (U.K.), and Japan will stand to benefit the most from reduced calorie and low/no/reduced sugar content. When it comes to “healthy” confectionery, consumers tend to look for products benefiting dental and cardiovascular health, as well as low-calorie products that help assuage guilt over indulgence. We see this trend playing out with sugar-free gum which has been performing well globally, and is predicted to continue, particularly in emerging...
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...Followers Doughnuts are Good for You Ads by Google Free Printable Coupons dealspl.us/printable_coupons Get Printable Coupons for Free. Save up to 80% off. Yummy! Ads by Google Dpughnuts Are Good for You One of the most beloved foods in the United States is the doughnut or as it is popularly spelled, donut. Who invented the doughnut? Where did it come from? What is it made of? Why is it called a donut or doughnut? Why do I care? Why? Because my beloved hubbuddy, frogdropping, challenged me to write about the history of the doughnut. So here is what I have learned from copious, painstaking research. History of the Doughnut To begin with, there are a number of conflicting statements about the origin of the doughnut; It may be Chinese in origin. But Germany, France, the Netherlands and Latin America also have valid claims. And this was hard to believe: archaeologists have unearthed fossilized bits of what look like – would you believe, doughnuts – underneath prehistoric Native American settlements in the southwestern U.S. Dutch olie-koecken (oily cakes) So no matter where they originated, here is how they came to America. Back in1669, there was a Dutch recipe for “olie-koecken” (oily cakes) which closely resembles today’s doughnut. It seems that Dutch and German cooks fried the left-over sweetened dough from baking bread in oil or pork fat and made small round fry-cakes. The Dutch also made their leftovers fancier by shaping them into decorative...
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...For the exclusive use of Y. Likaku, 2015. 9-704-427 REV: NOVEMBER 29, 2005 PANKAJ GHEMAWAT MICHAEL G. RUKSTAD JENNIFER L. ILLES Arcor: Global Strategy and Local Turbulence These last few years have been spent constructing a Latin American Arcor. In the next five years, we are going to have a global Arcor. — Luis Pagani, President, Arcor Group In May 2003, Argentina was slowly beginning to emerge from the country’s most devastating financial crisis. Half a year earlier, the crisis had peaked: the peso had devalued by 70%, the government had ordered a freeze on all bank withdrawals, and many local companies had fallen into financial default. In the wake of the disaster, Luis Pagani, president of Arcor Group, Latin America’s leading candy and chocolate manufacturer, was one of the few Argentine entrepreneurs remaining whose company was still financially stable. However, the crisis was taking its toll on even the most successful and healthy corporations. The crisis happened to hit Arcor at a critical time in the unfolding of its long-term strategic plans. Pagani had worked hard to make Arcor a dominant player in the Latin American confectionery market and had recently laid out plans to increase its presence in other regions. By 1999, he was ready to implement his strategy and was eager to work toward competing on the level of other multinational manufacturers, such as Mars, Nestlé, Kraft, Hershey, and Cadbury Schweppes. However, Arcor’s response to the...
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...Cola Wars Continue: Coke and Pepsi in the Twenty-First CenturyI. Case issue: Implications of strategic rivalry on cola industrys structure and performance (See Exhibits 1 & 2 for analysis) A. Implications on structure of cola industry 1. Bottlers have been consolidated by concentrate producers (CP), placing smaller CPs at the mercy of Pepsi and Coca-Colas distribution systems (See Exhibit 3) a. Making it tougher for smaller CPs like Cott Corporation to compete and leaving them open to the threat of acquisition b. Exposing Coca-Cola and Pepsi to the risk of anti-trust legal or regulatory action with bottlers’ exclusive territories and policies that forbid carrying competing cola products 2. Bottlers profitability is in danger with slim margins and declining growth (See Exhibit 4) a. CP should come to bottler’s aide with financial assistance, concentrate price breaks or increased marketing to preserve industry structure b. Bottlers will have to upgrade their technology to handle expanded product lines (See Exhibit 2) c. Bottlers should consider diversifying into snack food distribution through alliances or CP acquisitions like Pepsi’s Frito-Lay division B. Implications on performance of cola industry 1. CSDs made up a substantial share of 2000 US Liquid Consumption (See Exhibit 4), but this doesn’t make them immune to risk a. Declining stock prices show a corrected over-valuation of companies (See Exhibit 4) b. Declining growth rates for carbonated soft drinks and increasing...
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...st like everyo ne else. The perfect duo. le e cream and chunks. Business and social chonge. Ben and Jerry. • - Be n & Jer ry 's Double Dip , As Henry Morgan's plane passed over the snow-covered hills of Vermont' s dairy land, throngh his mind passed the events of the last few months. It was late January 2000. Morgan, the retired dean of Boston University'Sbusiness school, knew well the trip to Burlington. As a member of the board of directors of Ben & Jerry's Homemade over the past This case was preparedby Professor Michael J. Schill with researchassistancefrom D aniel Burke. VernHines. Sangyeon Hwang, Won sang Kim, Vincente Ladinez, andTyrone Taylor. It was written as a basis forclass discus sion rathe than to illustrat effectiveor ineffectivehandlingof an administrative situation Copyright 0 2001 by r e . the University of Virginia Darden School Foundation. Charlottesville, VA. All rights reserved.Toorder copies, send an e-mail to dard encases@virgini .edu. No part ofthis publication may be rep roduced. stored in a retrieval a system, used in a spreadsheet, or transmitted in any form or by any means- electronic, mechanical. photocopy-,"' , ,. - - _ . L __ . •; .. ... . ,.,;,1,,,,, ,1", nermi:.....ion of the Darden...
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...The English that was brought to America in seventeenth century was, of course, the language--or versions of the language--of Early Modern England. The year of the Captain John Smith's founding of Jamestown (1607) coincides roughly with Shakespeare's writing of Timon of Athens and Pericles, and the King James Bible (the "Authorized Version") was published only four years later, in 1611. It was not long before writers on both sides of the Atlantic began to acknowledge the language's divergence. As early as the mid-seventeenth century, Samuel Johnson, in a review of Lewis Evans's "Geographical, Historical, Political, Philosophical, and Mechanical Essays," pays the [American] writer's language a backhanded compliment: This treatise is written with such elegance as the subject admits, tho' not without some mixture of the American dialect, a tract ["trace"] of corruption to which every language widely diffused must always be exposed. (In the World, No. 102, Dec. 12, 1754; quoted by Mencken 4) Johnson's assessment was mild compared to that of Samuel Taylor Coleridge, who asserted in 1822 that "the Americans presented the extraordinary anomaly of a people without a language. That they had mistaken the English language for baggage (which is called plunder in America), and had stolen it" (quoted in Mencken 28). Noah Webster attributed some of the marked features of New England speech to a conservatism engendered by the relative isolation, vis à vis the rest of the world, of the colonists...
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