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Volkswagen Human Resource Structure

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2.3.1 Volkswagen AG
Before starting with the Volkswagen AG Human Resources strategies the corporation is introduced.
The Volkswagen AG is one of the leading automobile manufacturers worldwide, actually the leading one in Europe. The concern is based in Wolfsburg, Germany, and generated about 213 billion Euro in 2015.
Founded in 1938 by Ferdinand Prosche, the “Volkswagen” should be a car, which is affordable for everyone. Firstly it was produced in Lower Saxony, when the City of Wolfsburg wasn’t founded yet. The city itself was then founded just in order to be the company’s headquarter and main production site. The greatest success was the VW Käfer which was Volkswagen’s first car selled in America.
Nowadays twelve automobile brands belong …show more content…
Volkswagen is maintaining basic principles in their Human Resources Management (HRM). The first principle of the HRM of Volkswagen is Top Performance. VW is convinced that motivated employees who give their best, contribute to the best possible way for being competitve as a company. They don’t want their employees to be overchallenged as well as unchallenged. For that reason VW always attempts to keep their employees enthusiastic in order to create a good atmosphere which then can result in top …show more content…
Across the group a so-called “mood-barometer” was introduced where employees can describe their moods and opinions anonymously. Therefore the barometer aims to give the employees the opportunity of having influence and leads to a feeling of appreciation within the employees. Furthermore “The results form the basis for continually developing .. strengths and for exploiting potential that is brought to light.”23
Last but not least the principle of Social Responsibility has to be mentioned. The VW corporate culture focuses on sustainability in relation to social and economic goals as well as on the people. Additionally it includes an active way of conflict resulotion. To make that possible, the company introduced Local, European and Global work councils that are in a close communicative relationship with the company management.
2.3.3 Human Resources Strategy of Volkswagen
As already explained above the corporation is convinced that a company can only be competitive when it has good employees with a hgih level of dedication and competence. They assume that in this context dedication is a life-long willingness to learn which is why for VW dedication means that the employees are thinking actively and are acting in an entrepreneurial

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