...Marketing mix of Walton Group of Bangladesh Executive Summary: This report was commissioned to analyze and evaluate performance and future prospects of Walton in a growing domestic electronic market.The research reveals that in a continuously growing market, Walton has become a reliable name for customers. Countrywide network, inclination towards quality and dedicated team of employees are the main causes of its success. Though it had started business with home appliances, yet it has always been committed to satisfying customer demand by introducing new products. Recent production and selling of motorcycle and air-conditioner testifies that position of Walton. Walton has a goal to double overall market share in the next 5 years. It has successfully positioned itself as a customer friendly and eco-friendly company. Its after sales service has contributed tremendously in building this image in customers’ minds. Since its target market is middle-income people, the price of their products is comparatively lower than those of competitors’. This strategy helps the company greatly in a price sensitive consumers market. In recent years Walton has increased promotional activities through organizing various national sports events. Further investigations have revealed that to achieve the role of market leader, it will face challenge from foreign brands. Moreover, rapidly growing demand from customers for electronic products may put pressure on Walton. It has adopted market penetration...
Words: 1713 - Pages: 7
...Company Overview of WALTON Walton Hi-Tech Industries Ltd (WHIL) is the pioneer in manufacturing of multi-staged Refrigerators, Freezers, Air Conditioners, Televisions and Automobiles, Smart Phones and Home Appliances in Bangladesh.It is a sister concern of R.B. Group, (where R.B. stands for Razvi and Brothers) which is one of the topmost conglomerates of Bangladesh. It has been operating its businesses with great reputation since 1977. Walton has become a sensation among customers. It has several manufacturing plants in Bangladesh which are among the biggest ones in South Asia. Walton manufactures a wide range of products using the state-of-the-art technology, applying innovative designs and maintaining strict quality control system. The major products of Walton brand are: (1) Smart Phone (2) Motorcycle (3) Air Conditioner (4) Refrigerator and Freezer [having three manufacturing plants] (5) Television [3D LED, Smart TV, LED, LCD, CRT] (6) DVD Player (7) Microwave Oven and Steam Oven (8) Washing Machine (9) Iron (10) Domestic and Industrial Generators (11) Various kinds of home appliances (Blender, Juicer, Grinder, Rice Cooker and Pressure Cooker, Washing Machine, Electric Kettle, Induction Cooker, Sewing Machine, Hair Dryer etc.). The Walton’s management is very strict regarding the quality of the products. It gives highest priority to quality assurance system to ensure customer’s satisfaction maintaining all customers’ database. Since its...
Words: 1252 - Pages: 6
...Policy Framework for Sustainable Development, including national and international dimensions “published by UNCTAD Brief on the achievement of 2011 Actual inflow of Foreign Direct Investment (FDI) in 2011 reached the highest ever level in the history of Bangladesh at US$1136.38 million, according to a report of UNCTAD. The amount is 24.42% higher than US$913.32 million recorded in 2010. The FDI inflow is comprised fresh equity amounting to US$431.85 million, while US$489.63 million came from reinvested earnings and the rest of US$214.90 million is from intra company loans. It appears from the above that reinvested earning and intra-company loans has increased to a large extent which signifies the confidence of the investors in the investment climate of Bangladesh despite apprehension on the performance of the economy by various quarters. The sectoral projection is as follows: The major sectors that attracted FDI include textile US$272.042 million, banking US$249.37 million, power gas and petroleum at US$238.21 million, telecommunications at US$180.99 million and Cement US$51.65 million. The investments that has come the countries are as follows: The countries that have invested substantially in Bangladesh in 2011 are US$152.30 million Egypt, US$117.74 million USA, US$116.75 million Netherlands, US$116.32 UK ,US$113.06 million South Korea, US$104.84 million Hong Kong, and US$72.80 million from Australia. The summary of the investment made can be viewed as...
Words: 2225 - Pages: 9
...2/8/2016 Problems and Prospects for Modern Business Enterprises of Bangladesh Submitted to: Dr. Sabnam Jahan Associate Professor Department of Management University of Dhaka. Submitted by: Abul Kalam Azad EMBA Student code: 3-16-32-063 Course code & Title: EM: 501 Introduction to Business Abul Kalam Azad BANGLADESH POLICE Table of Contents Introduction ................................................................................................................................................................. 2 Business Background of Bangladesh ....................................................................................................................... 2 Problems and Prospects for Modern Enterprises ............................................................................................... 4 Poverty and inequality ........................................................................................................................................... 4 Social development ................................................................................................................................................ 4 Political affairs, good governance and human rights ...................................................................................... 4 Security matters ..................................................................................................................................................... 5 Indigenous...
Words: 3333 - Pages: 14
...Bangladesh garment exports boom despite disasters Published July 09, 2013 AFP * In this photograph taken on June 23, 2010, Bangladeshi women sew clothes in a garment factory in Ashulia. Output from Bangladesh's accident-prone garment sector has increased in June, with demand from foreign retailers still growing despite the country's factory disaster in April. (AFP/File) DHAKA (AFP) – Output from Bangladesh's accident-prone garment sector increased in June, data showed Tuesday, with demand from foreign retailers still growing despite the country's factory disaster in April. At least 1,129 people were killed when the Rana Plaza factory complex collapsed outside the capital Dhaka in April, sparking demonstrations against Western brands and prompting some retailers to threaten to cancel orders. Government data released on Tuesday showed that the country's total exports -- 80 percent of which come from the garment sector -- soared by 16 percent year-on-year in June to $2.7 billion, following an increase of 15 percent in May. "The disasters didn't have much impact. They are scattered incidents," head of the government's Export Promotion Bureau (EPB) Shuvhashish Bose told AFP, referring to the Rana Plaza tragedy and other factory fires that have killed another 130 workers since November. Total exports from Bangladesh, the second-biggest clothing manufacturer in the world after China, grew by 11 percent to a record $27.02 billion in the 2012-13 financial year to June. ...
Words: 18334 - Pages: 74
...Companies involved in International Business in Bangladesh No | Name of Companies | Products | 1. | BEXIMCO Group | Textile, Ceramics, Pharmaceuticals | 2. | Saimon Group | Aviation, Building and Construction, Power and Energy | 3. | ACI Group | Pharmaceuticals, Agribusiness, Consumer products | 4. | Paradise Group | Cable , electronics, readymade garments | 5. | Navana Group | Automobile, Food, Telecommunications, Chemicals | 6. | Sunman Group | Readymade garments | 7. | KDS Group | Textile, Readymade garments | 8. | Otobi | Furniture | 9. | Ha-meem Group | Textile, Garments | 10. | Ananda Shipyards and Slipways | Shipbuilding | 11. | Pride Group | Textile | 12. | Walton Hi-Tech Industries Limited | Automobile, Electronics | 13. | Transcom Group | Food and Beverage, Pharmaceuticals, Electronics | 14. | Rangs Group | Automobile, Electronics, Shipping | 15. | Rahimafrooz | Automotive, Batteries | No | Name of Companies | Products | 16. | PRAN-RFL Group | Food and Beverage, Plastic, PVC, Cast iron | 17. | Akij Group | Textile, Tobacco, Cement, Ceramic, Jute, Pharma | 18. | Abul Khair Group | Steel, Cosumer goods, cement, Tobacco | 19. | A K Khan & Company | Textile, Telecommunication, ICT | 20. | Aarong | Apparels, accessories | 21. | Concord Group | Construction, Communication, Garment | 22. | Confidence Group | Construction, Engineering...
Words: 489 - Pages: 2
...Bank Limited (TBL) represents its continued commitment to publish information on sustainability matters every year. The Sustainability Report consists of only the GRI technical section to meet the requirements of the Global Reporting Initiative. The scope of the information provided in this report basically covers the activities of Trust Bank Limited in Bangladesh. This report was prepared to make adherence to an application level of the Global Reporting Initiative and is unconfirmed by external assurances. For more information about sustainability at Trust Bank Limited please go to www.trustbanklimited.com. 01. STRATEGY AND ANALYSIS 1.1 CHAIRMAN’S STATEMENT Please see the statement from the Chairman of Trust Bank Limited’s Board of Directors published at the beginning of the Annual Report 2011. 1.2 KEY IMPACTS, RISKS AND OPPORTUNITIES The impacts of the activity of Trust Bank Limited come essentially from three factors: Its importance as a reference institution in the Bangladesh financial sector; Its position as a substantial participant in the Bangladesh market; The importance of the financial sector to balanced economic growth and the contribution that this growth can make to incorporating sustainability more in the economy in general. Therefore, considering the specificity of the financial business, there are a number of positive caused by TBL’s activity, namely: Sustainable economic development; ...
Words: 12235 - Pages: 49
...degree and Dr.M.Khairul Hossain, Professor of Finance Department at Faculty of Business Studies, University of Dhaka, who is also the Honorable course teacher of this course. He has asked us to make a term paper regarding to our course. Our topic is to prepare a report on “Trend of export of commodities from Bangladesh: An Analysis of sector wise contribution to GDP.” provided by the honorable course teacher. This is a group task. Objectives The objectives of this report are: * To fulfill the partial requirement of MBA degree. * To be able to use theoretical knowledge into practice to know the practical aspect in Bangladesh. * To develop our skill in using analytical tools and techniques. * To develop our interpersonal views and concept through sharing among every member of the group that is reflected in this report. The main objective of the study is to pinpoint the major aspects of export of Bangladesh and also examining the ways and means to overcome problems, thereby highlighting the prospects of on this issue. To achieve the main objective, the study highlights the following specific objectives. 1. To examine the trend of export of Bangladesh over years. 2. To examine the sector wise export’s trend. 3. To find out the major problems hindering in exports. 4. To highlight the prospects of removing the problems involved therein. Methodology Research type: This is basically an explanatory/descriptive research because it will try going insight...
Words: 3028 - Pages: 13
...The Shadow Lines – Significance of the title The novel ‘The Shadow Lines’ by Amitav Ghosh centers around a young boy, the narrator, whose growth in age and maturity is traced slowly through his understanding of the memories that connect him and his family members. Through the book, we watch him move backwards and forwards in time as bits and pieces of stories, both half-remembered and imagined, come together in his mind until he arrives at an intricate, interconnected picture of the world where borders and boundaries mean nothing, mere shadow lines that we draw dividing people and nations. The title ‘The Shadow Lines’ is the author’s commentary on the artificial nature of cultural, ideological, geographical and psychological borders, which he asks us to disregard in favour of a broader humanism. The titular ‘shadow lines’ can refer to many different things, but I believe the fundamental allusion he makes is to the borders that separate nations from each other. Divisions between nations - shadow lines Amitav Ghosh asserts that the borders that separate nations are nothing more than artificial lines created by men. Thus, the ‘shadow lines’ of the title are the borders that divide people, and one of the main emphases of the novel is on the arbitrariness of such cartographic demarcations. Why are these lines ‘shadowy’ then? Because like shadows, they lack substance, they lack meaning. Ghosh believes that these ‘shadow lines’, these meaningless borders, can...
Words: 2945 - Pages: 12
...Chapter: 1 Introduction 1. Introduction As mandatory requirement of the Bachelor of the Business Administration (BBA) program under Eastern University, this report entitled – “Business Strategy”, a study on Fareast Islamic Life Insurance Co. Ltd. Insurance is a growing business in Bangladesh and has more and more scope to develop the economy of Bangladesh. In this report, we have tried our best to introduce the company and show their background, company policies, financial condition, performance and various analyses. 1.2 Objectives of the Study The report is the part of the Insurance sector that we are studying in our BBA course. The objective of the report is to present the practical view about the “Insurance Practices in Bangladesh”, that provides facility to the ends of the Individuals and to transform our modern social order. 3. Scope of the Study The scope of this report is limited to overall description of the company, its services and its financial performance analysis. The scope of the study is limited to organizational setup, functions and performance. Since FILIC is still its growth stage in Bangladesh; it has go to long way to achieve its destination. The report will mainly focus on what criteria FILIC maintaining before insuring and their claim settlement process. The will also emphasize on the financial ratios. 1.4 Methodology of the Study Selected Subject Matter We have asked...
Words: 5704 - Pages: 23
...rofikulbd@gmail.com | | Career Object: To build up an excellent career by hard working in a good environment, Where I will be able to utilize my Creativity, Honesty, Technical skill and Innovation power to achieve organization as well as my goal. For this reason I need to be a part of a well-known organization where I can do so. Education: Masters of Business Administration (MBA)[Evening] Department of Marketing Result: On going UNIVERSITY OF DHAKA Masters of Business studies (MBS) 2010 Department of Finance and Banking National University, Bangladesh. Result: Appeared Institution: Tejgaon College, Dhaka.1 1 Bachelor of Business studies (BBS) Hons' 2009 Department of Finance and Banking National University, Bangladesh. Result: First class (11st) Institution: Govt. Azam Khan Commerce College, Khulna. Higher Secondary Certificate (HSC)'2005 Grade: G.P.A.: 4.20 (Out of 5.00) Group: Commerce. Board: Jessore, Institution: Kazi Azahar Ali College, Fakirhat. Secondary School Certificate (SSC)' 2003 Grade: G.P.A 3.50 (Out of 5.00) Group: Commerce. Board: Jessore, Institution: Madhudia Ichchamoyee Sceondary School, Bagerhat Computer Skills: Familiar with Microsoft world, Microsoft Excel, Microsoft Access, Microsoft Power point, Adobe Photoshop, Internet Application and Browsing. I Have Completed...
Words: 429 - Pages: 2
...Role of BSCIC (Bangladesh Small & Cottage Industries Corporation) UNIVERSITY OF DHAKA [pic] Submitted To: Dr. A R Khan Professor and Former Chairman Department Of Banking University Of Dhaka. Submitted By: Md. Mostafa Jabed Kaychar Dept. Of Banking & Insurance ID NO: 51221016 Batch-21st. “Bismillahir Rahmanir Rahim” Report based on the role of “BSCIC” (Bangladesh Small & Cottage Industries Corporation) in the promotion of small entrepreneurship in Bangladesh. Introduction Bangladesh Small & Cottage Industries Corporation (BSCIC) was established in recognition of the need for a specialized agency to promote the development of Small, Medium & Cottage Industries (SMCIs) in the manufacturing sector through the provision of advisory services, fiscal and financial assistance, infrastructural facilities, market access and other support programme. BSCIC strives to create resilient and efficient SMCIs, able to compete in a liberalized market environment. SMCIs have to be efficient and knowledge-driven, including using ICT to be globally ‘connected’ and accessible. The Corporation...
Words: 4250 - Pages: 17
...CURRICULAM VITAE Md. Rabiul Hosain, H# 550, Ramchandrapur (Bashar Road), Ghoramara, Boalia, Rajshahi-6100. Mobile- 01740042874, E-mail: embarabi@ gmail.com MBA; Studying Name of the Institution : Evening MBA, Rajshahi University, Department of Marketing. Bachelor Degree: Name of the Institution : Asian University of Bangladesh. Degree Obtained : BBA (Major in Marketing) Year of Passing : 2009 Result : CGPA 3.523on a 4.00 point scale. Higher Secondary Certificate: Name of the Institution : Rajshahi Govt. City College, Rajshahi. Degree Obtained : Higher Secondary Certificate (Group: Science) Year of Passing : 2003 Result : CGPA 3.00 on a 5.00 point scale. Secondary School Certificate: Name of the Institution : Rajshahi Islami Siksha & Gobesona Kendra Model School. Degree Obtained : Secondary School Certificate (Group: Science) Year of Passing : 1999 Result : First Divition Marks : 667 Name : Md. Rabiul Hosain Father’s Name : Md. Tofazzal Hosain Mother’s Name : Mst: Rawson Ara Hosain Home District : Rajshahi, Date of Birth : 18-06-1984 Marital Status : Single Nationality : Bangladeshi (By born) Religion : Islam • Bangla : Mother Language • English: Good command over written and spoken in English ...
Words: 276 - Pages: 2
...] Floods in Bangladesh can be divided into three categories: (a) monsoon flood - seasonal, increases slowly and decreases slowly, inundates vast areas and causes huge losses to life and property; (b) flash flood - water increases and decreases suddenly, generally happens in the valleys of the hilly areas; and (c) tidal flood - short duration, height is generally 3m to 6m, blocks inland flood drainage.The combined annual flood wave from the Ganges, brahmaputra and Meghna rivers passes through a single outlet, the lower meghna tide levels in the bay of bengal, reducing the slope and discharge capacity of the Lower Meghna. The effects of these high river water levels extend over most of the country and are the main determinant of the drainage condition and capacity. The discharge from minor rivers is reduced and surface drainage by gravity is limited to land above the prevailing flood level. Flooding caused by this drainage congestion exists nearly everywhere except in the highland and hilly areas in the northern and eastern parts of the country. | | | | | | | | The factors for causing floods in Bangladesh are: (a) general low topography of the country with major rivers draining through Bangladesh including a congested river network system, (b) rainfall in the upstream country or in the mainland, (c) snow-melt in the himalayas and glacial displacement (natural), (d) river siltation/lateral river contraction/landslides, (e) synchronisation of major river peaks and influences...
Words: 624 - Pages: 3
...Resume of Shafiul MD:SHAFIUL ISLAM House# 30, Road# 04, Sector# 03 Uttara, Dhaka-1230 Phone# 9898987(on req) Mobile# (88) 01710452900 (88) 01730332041 e-mail: shafiuli89@gmail.com | |To establish dynamic carrier through a challenging job opportunities. | | |To provide transparent and quality services. | | |To acquire adequate knowledge in order to establish carrier as an executive. | | |To develop and inherence service methodology and styles in a teaching oriented organization. | | | | | |Name Md. Shafiul Islam | | |Father's Name Md. Abdul Mozid | | |Mother's...
Words: 346 - Pages: 2